Remove Ad Copy Remove Brand Awareness Remove Sales
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12 Ad Copy Strategies That’ll Double Your CTR and Increase Your ROI

Neil Patel

Only then can you expect a great ROI in the form of brand awareness, leads, and potential customers for your business. I’ve compiled a list of 12 ad copywriting strategies for Google AdWords , Facebook, Twitter, and LinkedIn, to help you improve your ad campaign performance and drive your brand forward.

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10 Snapchat Ads Strategies, Tips, and Resources

Neil Patel

However, before we dive in, we need to establish if Snapchat ads are actually worth your time and money. If your brand appeals to Gen Z and millennials, you should look at Snapchat as a way to increase user acquisition, brand awareness, and sales. Add Polls to Your Snapchat Ads. Marriot Bonvoy had a 3.4x

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How to Build Paid Ad Campaigns Around Typos, Misspellings, and More

Neil Patel

Sometimes that involves leveraging mistakes in your paid ad campaigns, particularly your ad copy. If your brand made a mistake in a previous campaign, go all in and make a joke of the mistake in your next paid ad campaign. Great Way to Fan the Flames of a Viral Brand Awareness Campaign. Be different.

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These Tactical Black Friday Ad Campaign Tips Can Increase Your Revenue 200%

Neil Patel

There’s no better time than the Black Friday season to boost your sales. From product launches to store-wide promotions, businesses ramp up their sales and marketing efforts during this time to match the high customer demand. Black Friday ad campaigns are one of the quickest way to drive revenue. Make Your Sales Specials Clear.

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How to Set Up Twitter Advertising: Tips, Tricks, and Complete Walk-Through

Neil Patel

It’s a fast-paced platform you can use to achieve many business goals such as lead generation, brand awareness, and even driving sales, among others. Promoted tweets are the most common type of Twitter ad campaigns. This is where branding comes into play. Your ad copy must end with a CTA.

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Search Engine Marketing (SEM) in 2024: The Ultimate Guide

The Hoth

These sponsored ads appear at the very top of the SERPs (search engine results pages), saving you the trouble of having to work your ass off to reach the top of the organic results. An SEM campaign is the best way to start generating traffic, leads, and sales from day one, which is why they’re so popular for newer sites. Why is that?

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How to Use Customer Journey Mapping for PPC Campaigns

Neil Patel

However, when you combine PPC with customer journey mapping, you effectively guide your potential customers through all the phases to make a sale. It helps you tighten your funnel and prevent leaks along the way, which can translate to more sales and less money spent on ineffective PPC ads. What Is Customer Journey Mapping?