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I’ve been a contentwriter for SaaS for almost a decade now… well, I mean, a freelancer, not just a writer. This was my first and only niche as a writer, and I must love it since I’ve stuck with it for all these years. Clear and concise writing.
Similarly, people can easily confuse content marketers and marketing contentwriters. While our main objective is to compare content marketers with marketing contentwriters, let’s take a step back because several other key players can also contribute to your overall marketing strategy. Don’t worry.
Once the machine receives the instructions, it generates content based on these parameters by analyzing similar preexisting content from around the web and processing it into something new and plagiarism-free. JPMorgan Chase used an AI copywriting tool to improve its CTAs and online adcopy for home equity lines of credit.
Joseph Sugarman is one of the greatest direct marketing copywriters who started his mail-order business JS&A and sold multiple revolutionary products by publishing long adcopies that converted like crazy. Nonetheless, just as I said above, it is always better to revise your concepts so that they remain fresh in your mind.
Simply put, it’s the use of artificial intelligence to generate high-quality written content. With AI copywriting tools, you can create engaging blog posts , compelling adcopy , and catchy social media content , often with more efficiency than a human copywriter might deliver. But what exactly is AI copywriting?
I want to introduce you to the concept of interdisciplinarity. This concept has been a driving force guiding our way through merging teams to create something new. For example, our performance content team now writes SEO metas and PPC adcopy. or contentwriters to ask, “Can someone else add value here?”
In essence, copywriting AI has no source of truth, as OpenAI states itself on the main page; and this is the main and biggest problem with why AI will never replace a thought-leadership contentwriter establishing that authority through long-form, well-researched, in-depth content. I strongly disagreed! By a long shot.
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