Remove Ad Copy Remove Content Creation Remove Creative Director
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How to Humanize PPC Ads

Neil Patel

However, it applies just as much to content creation. If you want to humanize your PPC ads more, remember you’ve got a limited amount of time and characters. Working with the ad agency, Anomoly, Converse included keywords teenagers might use when searching online, like “spelling bee” or “how to talk to girls.”.

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The Copywriter’s Journey: Charting a Successful Copywriting Career Path

Copywriter Collective

But copywriters are creatives who can manipulate language in a unique way. They can make a pretty standard ad copy sound so exciting. The typical progression is junior copywriter > senior copywriter > Creative director. The next step is the creative director and then the marketing director.