Neil Patel

JUNE 29, 2021

If you know exactly who your target is, you’ll have a much easier time acquiring them because your ad copy, text, images, and products will speak their language. What are you trying to achieve with your marketing efforts? Here are some of the most popular: Content Marketing. Determine Goals. Diversify.

Lead Generation 132

Lead Generation Social Media Advertising Persuasion 132

Content Marketing Institute

OCTOBER 25, 2017

Target ads based on where your target is in the conversion funnel — advertise different messages to the people who never heard of your product, to people slightly familiar with your product, and to your loyal customers. HANDPICKED RELATED CONTENT: Quick and Dirty Guide for Creating Actionable Content Marketing Personas.

Advertising 111

Advertising Landing Page Editorial Team Promotion 111

Neil Patel

FEBRUARY 23, 2023

Sponsored Content Ads Sponsored content allows you to ‘ Reach a highly engaged audience in the LinkedIn news feed ’. Sponsored content ads are a great form of social advertising, especially if you want your content marketing efforts to go to the right people. However, they are expensive to run.

Ads 104

Ads Advertising Text Social Media 104

Neil Patel

APRIL 12, 2021

Consider using this outline to create your case studies: Last, but far from least, if you are going to launch a PPC ad campaign , make sure you go about it the smart way. Choose your PPC network carefully; create a clean, well-written landing page with a clear call-to-action and make sure your ad copy and landing page are completely aligned.

Retail 141

Retail Marketing Landing Page Copy 141

Neil Patel

APRIL 5, 2023

However, what’s most helpful is the detailed data like referring pages, URLs, domain authority score, and anchor text. Let’s say you want to create an ultimate guide on content marketing. Incidentally, my guide, “ The Beginner’s Guide to Content Marketing ,” features within the top organic search results in this instance.

Social Media 133

Social Media Keywords Advertising SEO 133

Smart Blogger

JUNE 14, 2023

Simply put, it’s the use of artificial intelligence to generate high-quality written content. With AI copywriting tools, you can create engaging blog posts , compelling ad copy , and catchy social media content , often with more efficiency than a human copywriter might deliver. Wordtune Price: Free, $24.99/month

Copywriting 76

Copywriting Copywriter Content Creation Ad Copy 76

Neil Patel

APRIL 22, 2021

Russ Henneberry, Director of Editorial for Digital Marketer, strategically uses the power of instant gratification to craft his call-to-action messages. His button text uses two words, “Download Now,” and also uses simple button design to appeal to people’s emotions and persuade them to opt in to a bigger email campaign.

Landing Page 145

Landing Page Lead Generation Persuasion Telecommunication 145

The Hoth

OCTOBER 31, 2022

That way, you can take the AI-generated ad copy and pair it with your expertise, creativity, and insights. . As a result, you’ll be able to produce content twice as fast as before, dramatically increasing your output. . 4: Improve your content marketing ROI . The best part? Step #4: Draft and edit the article .

IT 105

IT Writing Proofreader Content 105

Backlinko

FEBRUARY 19, 2024

You can do this via email, text, or call to ask customers who have purchased to complete a survey. Ad Copy Analysis A key part of any PPC competitor analysis involves assessing your competitors’ ad copy. When analyzing ad copy, it’s useful to ask questions like: What types of CTA do they use?

Ad Copy 108

Ad Copy Landing Page Social Media Keywords 108

Smart Blogger

MAY 9, 2023

Weave in relatable experiences, sensory details , and emotional language to create captivating content. Brainstorm a personal story that connects to your product or service and use it as the foundation of your ad copy. But no one likes to read convoluted text.

Copywriting 79

Copywriting Copywriter Persuasion Ad Copy 79

Neil Patel

APRIL 19, 2021

Ensuring your ad works well without audio might mean using relevant text or closed captioning in videos. Keep the Copy and Videos Short in Your Mobile First PPC Ads. When it comes to getting your message across in your mobile-first PPC ad, getting right to the point is key. Short ad copy can pack a punch.

Ads 73

Ads Landing Page Ad Copy Copy 73

Backlinko

JUNE 2, 2023

My pick of the bunch is Jasper, but which will you choose to 10x your content production? Jasper : Best For Content Marketing Jasper is the best AI content generator for creating marketing copy, but that’s not all it can do. Speech-to-text input : Add further detail to the text using your voice.

Content 67

Content Landing Page Ad Copy Copy 67

Smart Blogger

MAY 26, 2023

By this point you might be wondering how does copywriting differ from content writing? Content writing aims to inform, entertain, or inspire, often part of a content marketing strategy. This involves integrating keywords seamlessly into your text and understanding how to optimize your copy for search engine rankings.

Copywriting 67

Copywriting Copywriter Persuasion Freelance Copywriting 67

Credible Content

MAY 29, 2023

3 copywriting fundamentals Copywriting is the art and science of writing persuasive text that gets people to take action. Better SEO Optimization Integrate relevant keywords naturally into content for improved SEO. Effective Content Marketing Develop engaging and shareable content for successful content marketing.

Persuasion 130

Persuasion Communication Copywriting Copywriter 130

Contently

JULY 10, 2024

Strategists, too, learning how to use ChatGPT for content marketing have likely encountered less-than-revelatory “strategies” like “create compelling content that resonates with your target audience.” You don’t need a computer science degree to learn how to use ChatGPT for content marketing.

Content 52

Content Editorial Proofreader Content Creator 52

Smart Blogger

JULY 31, 2023

Similarly, Machine Learning algorithms, with enough data, can make complex decisions, predict outcomes, and even create human-like text. It analyzes sentence structures, semantics, and context to generate human-like text. AI software doesn’t “understand” text the way humans do. can do it all.

Blog Writer 63

Blog Writer Writer Content Creation Long Form Content 63

Smart Blogger

MAY 31, 2023

Let’s start by breaking down the main categories of digital channels: social media marketing content marketing email marketing Search Engine Optimization (SEO) Each has its unique advantages, audience, and communication style. SEO ensures that your content is discoverable by your audience.

Digital Marketing 70

Digital Marketing Marketing Brand Awareness Social Media 70

Smart Blogger

NOVEMBER 13, 2023

By aligning your marketing efforts with these insights, you’ll create a more impactful and engaging experience for your potential students. Content Marketing In the realm of content marketing , your goal is to become a thought leader in your field. Imagine you’re offering a course on creative writing.

Social Media 67

Social Media Utilities Education Digital Marketing 67

Content Hacker

JUNE 30, 2023

Lastly, blogging is baked into the WordPress platform, so you can easily create one to start content marketing and selling your course through your blog. Integrate Your Course and Blog Content Seamlessly Next, think about how you can integrate your course with your blog content.

Blog 80

Blog Blogging Collaboration Banking 80

Smart Blogger

JUNE 11, 2024

Here are the basic steps, which apply to most paid ad platforms: Choose an ad platform : Consider where your audience spends the most time and your paid ad goals. Create your ad : Tell the ad platform who you want to reach, what ad copy to use, and upload images.

Advertising 78

Advertising IT Social Media Ads 78

Smart Blogger

MAY 25, 2023

In its most basic sense, copywriting is the art and science of writing text (also known as copy) for the purpose of advertising or other forms of marketing. Start by writing small ad copies, email subject lines, or even social media captions. But what exactly is copywriting? Its primary objective?

Copywriting 65

Copywriting Copywriter Copy Persuasion 65

The Creative Penn

DECEMBER 10, 2023

I also increasingly use ChatGPT as a search and discovery tool, both through text and voice, and I used all three services as part of preparing this article. Will we see content creators paid under a data licensing model in future? There will certainly need to be some kind of new economy around payment for content.

Keywords 98

Keywords Advertising Text Engineering 98

Smart Blogger

FEBRUARY 11, 2023

They can help you blast through even the most stubborn writer’s block and turn a “meh” piece of text into compelling copy that produces the desired results for your client. Great copy makes you feel like the writer knows Jedi mind tricks — how else could they get inside your head so effectively?

Copywriting 88

Copywriting Copywriter Writing Sales Copy 88

Moz

SEPTEMBER 27, 2020

Compared to when I started working in SEO (2014), today, content is consistently one of the most popular topics covered at digital marketing conferences, there are way more tools that focus on content analysis and optimization, and overall it seems to dominate most of SEO news. Don’t believe me?

Content 74

Content Keywords Ad Copy SEO 74

The Creative Penn

JANUARY 6, 2023

And we get paid in other ways through affiliate income or sponsorship or other marketing. So, to me, podcasting is the basis, really, of content marketing for me as Joanna Penn, my nonfiction books. And then I guess email marketing would be another really big pillar. And we've got coming in 2023 things like text-to-video.

Advertising 98

Advertising Marketing Ads Social Media 98

Smart Blogger

OCTOBER 15, 2024

As a Facebook Advertising Manager, you’ll create and manage Facebook Ad campaigns for these companies. You’ll create ad copy, images, a targeting strategy, and (sometimes) landing pages. Then study the analytics to figure out how to improve your ads. Your job is to cost-effectively get them leads and sales.

Proofreader 83

Proofreader Education Freelance Social Media 83

Neil Patel

JANUARY 20, 2021

Approach that piece of content from a different angle. Keep in mind that video content can outperform the same content in text form and vice versa. Publish your repurposed content at different times. This ensures that some fresh eyes get to see and engage with your newly revamped content.

Social Media 145

Social Media Persuasion Promotion Ads 145

Content Hacker

JANUARY 10, 2024

AI Content Creation Tools: A Game Changer for Entrepreneurs If you’re looking to stay ahead in the competitive world of digital marketing, embracing AI-powered content creation could be your smartest move yet. Say hello to more targeted campaigns as well. And personalization? Last but certainly not least is scalability.

Content Creation 40

Content Creation Brand Content Proofreader 40

Verblio

NOVEMBER 4, 2022

My company, Verblio, is in the content creation business, and I’m a former writer turned content marketer. Jasper is a tool that uses GPT-3 to generate content, including social media posts, ad copy, blog posts, emails, and more. (If It’s the tech behind nearly every AI writing tool on the market today.).

Persuasion 52

Persuasion Writer Long Form Content Content Marketing 52

Moz

JANUARY 16, 2019

He was optimizing for uniqueness: the exact same area where most cheap content falls short. Looked exactly like the number-one result from Content Marketing Institute: ( image source ) Today’s plagiarism tools can catch the obvious stuff, but these derivatives often slip through the cracks. The ad copy is short and to the point.

Promotion 57

Promotion Content Social Media Manufacturing 57

ProBlogger

JULY 25, 2012

Making a traffic-focused ad campaign work depends on a few elements: the audience. the ad space. what you do with the traffic the ad generates. You’ll have chosen ad ad format, too: when you buy ad space, you’ll need to choose a format, and the format you choose will likely be driven by your budget.

Advertising 38

Advertising Entertainment Social Media Copy 38

Content Marketing Institute

NOVEMBER 7, 2017

Of course, this is why marketing was invented – to draw interest by disseminating information about a brand’s favorable attributes, building desire for its products and services, and providing a clear pathway to make a purchase. If you want your #content discovered at scale, amplify its power through paid promotion, says @joderama.

Promotion 111

Promotion Content Social Media Advertising 111

Content Hacker

DECEMBER 15, 2022

Now, if you don’t know Joe, he’s been called the godfather of content marketing–for good reason. He’s the founder of Content Marketing Institute (CMI), which quickly became the leading educational destination for enterprise brands looking for content marketing resources. Short-Form Content.

Copywriting 104

Copywriting Copywriter Writing Copy 104

Smart Blogger

OCTOBER 16, 2023

Authors, freelance writers , copywriters , and content marketers use “power words” to spice up their content and compel audiences to take action. And it works, not just for headlines in men’s and women’s magazines, but for messages to your email list, subheads in your articles, ad copy — anything.

Persuasion 98

Persuasion Copywriting Copywriter Freelance 98

Backlinko

DECEMBER 19, 2024

Which can help you prioritize your SEO and content marketing efforts. There are also tools for things like finding a competitors broken backlinks, seeing which backlinks a competitor has lost, and discovering the anchor text a competitors backlinks use. You can even get a list of the landing pages each ad leads to.

Landing Page 100

Landing Page Social Media Ad Copy Keywords 100

Buffer

JANUARY 7, 2025

You can use text prompts like "Find moments that are most likely to resonate with busy parents" or "Find high-energy clips" and the AI will identify the most relevant sections of your video. Predis.ai: Generate ad images and videos Source: Predis.ai Need quick ad creative? Pricing : Not listed.

Marketing 113

Marketing Social Media Script Media 113

Backlinko

MAY 14, 2024

For example: “www.yourbusiness.com/primary-keyword” Avoid lengthy, complex URLs like: “www.yourbusiness.com/category/subcategory/date/primary-keyword” As you create content, link to other relevant pages on your site using descriptive anchor text. Like an email subject line, ad copy, or landing page.

Marketing 113

Marketing Social Media Keywords Engineering 113