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Editing Retainer

Melanie Saxton

—> Contact me today <— and we’ll place you on my editorial calendar. The retainer is credited against the overall project cost, meaning you don’t pay extra to reserve a spot on my editorial calendar. RESERVE YOUR SPACE WITH AN EDITING RETAINER!

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Editing Reservation — Book Your Spot on my Calendar Today!

Melanie Saxton

It blocks space on my editorial calendar and ensures your project will get the time and attention it deserves. A downpayment will hold your spot and can be scheduled as far out as needed. Plus, you’ll have peace of mind, knowing your project will be out of your hair and in good hands on a timeline that suits your needs.

Editorial 130
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Who Needs a Marketplace Copywriter?

Melanie Saxton

I work in the world of words, from book editing, ghostwriting, and copyediting to editorial journalism. Some of my interviewees need help with their marketing and communication efforts, such as press releases, newsletters, e-blasts, ad copy, blogging, web content, and scripting for videos.

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5 Real Media Pitch Examples (w/ Tips) to Help Your PR Strategy

Ashleyn Writes

The first copy I include when I write a media pitch (even before the hook). The difference in PR and marketing, + multiple media pitch examples so you can swipe copy for your own email pitch template—which you can craft by the end of this post. Think ads on any social media platform, paid placements, and some partnerships.

Media 147
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How to Build Paid Ad Campaigns Around Typos, Misspellings, and More

Neil Patel

Sometimes that involves leveraging mistakes in your paid ad campaigns, particularly your ad copy. If your brand made a mistake in a previous campaign, go all in and make a joke of the mistake in your next paid ad campaign. This could get you in trouble as it goes against Google’s editorial guidelines.

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How to Create The Perfect Call-to-Action

Neil Patel

However, when using free trials in your call-to-action copy, you’ve got to be careful not to lose the trial users at the end of the trial period. Having tested different copy on my CTA buttons, I’ve decided to stick with offering benefits with any action button. But, if you offer them a free trial, you can increase conversions by 328%.

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Don’t Be Overwhelmed by Facebook Advertising: 10 Tips to Use Any Time

Content Marketing Institute

Another mistake is to create a Facebook ad split test with many variables, e.g., target audiences, ad creatives, and ad copies within a single experiment. For example, experiment with the ad creative first. Once you’ve discovered a winning creative, test the copy on the ad.