Elna Cain

FEBRUARY 27, 2024

As a SaaS writer, I learned how important content writing is for a marketing strategy, not only with my own business but also with B2B SaaS companies. This rate wasn’t solely because of saying I was a B2B SaaS writer either; I added more skills and even copywriting that helped elevate my status as a writer.

Content Writer 239

Content Writer Writer Content Writing 239

Neil Patel

APRIL 12, 2021

The iPod, the iPhone, the iPad–all of these products pretty much revolutionized their respective market “space.” Their success is a direct result of their marketing strategies. Apple does what it does so well that there are whole websites out there devoted to nothing but Apple products and Apple marketing.

Retail 141

Retail Marketing Landing Page Copy 141

Neil Patel

NOVEMBER 30, 2020

Marketers and business owners alike know the inherent value of PPC ads. of consumers interacting with Google ads when online shopping, it’s no wonder PPC ad creation is growing exponentially. How can you craft PPC ads that stand out from the crowd with such a highly saturated market? With 64.6%

Ads 125

Ads Ad Copy Writing Copywriter 125

Neil Patel

AUGUST 10, 2021

Now you have to go to the next step: marketing your book. You just need to understand how to market a book. With the right marketing tactics, there’s nothing stopping you from selling your book around the world and building the fanbase of your dreams—well, nothing but time and effort. How to Market a Book. Competitors.

Marketing 143

Marketing Social Media Sales Publisher 143

Kayleigh Moore

OCTOBER 3, 2022

Today, many AI-powered writing tools deploy GPT-3 to help users create ad copy, article titles, social media copy, blog posts, job descriptions, and more. Moonbeam is an AI-powered tool aimed at helping speed up the blog-writing process by adding efficiency from the outlining phase all the way to the final draft.

Freelance 173

Freelance Writer Writing Social Media Copy 173

Neil Patel

DECEMBER 11, 2020

Buzzwords are one way to reach these goals in the brief amount of time someone may spend looking at an ad. Effective PPC marketing will always come down to compelling language. No matter how many features you use or Google Ad extensions you add, the best ads will always be the ones with the most powerful ad copy.

Ad Copy 137

Ad Copy Landing Page Search Engine Optimization Ads 137

Neil Patel

JUNE 22, 2021

From a marketing perspective, there are many opportunities to engage with new audiences and expand your company’s reach. By devising a Facebook marketing strategy. If you’re new to Facebook marketing, let me walk you through using the tools available to your advantage. What Is Facebook Marketing? Collection Ads.

Marketing 145

Marketing Social Media Advertising Ads 145

Neil Patel

AUGUST 11, 2021

Those who have successful ad campaigns spend a lot of time on the backend evaluating the performance of their ads, looking at different keywords , switching up the designs and copy , and testing everything against key metrics to see how they perform. A click happens when someone sees your ad and then clicks it.

Ads 144

Ads Management Landing Page Ad Copy 144

The Hoth

JANUARY 25, 2024

If you don’t have 3 to 6 months to spend working on an SEO strategy and all that comes with it (creating content, link-building, on-page, and technical optimizations) – search engine marketing (SEM) is the way to go. SEM is where you use paid search ads to market your business. What’s Search Engine Marketing, Anyway?

Engineering 97

Engineering Ad Copy Marketing Landing Page 97

Neil Patel

MAY 14, 2021

Could you give a machine a few instructions and let it generate engaging copy while you focused on more pressing tasks? Let me introduce you to how it works and how it could transform your marketing strategy. JPMorgan Chase used an AI copywriting tool to improve its CTAs and online ad copy for home equity lines of credit.

Copywriter 143

Copywriter Copywriting Writing Script 143

Neil Patel

OCTOBER 14, 2021

From product launches to store-wide promotions, businesses ramp up their sales and marketing efforts during this time to match the high customer demand. Black Friday ad campaigns are one of the quickest way to drive revenue. Do Black Friday Ad Campaigns Make a Difference? Keep the ad copy clear.

Ads 125

Ads Ad Copy Social Media Copy 125

Neil Patel

MARCH 28, 2023

Getting traffic is easy with ad copy. Boosting your click-through rate requires improving ad copy and laser-targeting it to your audience. It’s a huge, ready-made market, with nearly 3 billion active monthly users, according to DataReportal. A great way to start is with a conversion-based Facebook ad campaign.

Ads 145

Ads Landing Page Ad Copy Advertising 145

Neil Patel

NOVEMBER 3, 2021

Data labeling turns raw data into useful information that can then be utilized for optimized marketing. That’s why this article will delve into the many uses of data labeling for marketing and some platforms you should consider using to get the most out of your data. 5 Uses for Data Labeling in Marketing. What Is Data Labeling?

Marketing 125

Marketing Healthcare Utilities Finance 125

Neil Patel

SEPTEMBER 20, 2021

Instead, you need to find your “ideal” users and create stellar niche paid ad campaigns to convert them. Paid Media Vs. Owned Media Vs. Earned Media in Niche Markets. It is easy to confuse the terms (paid media, owned media, and earned media), as they all pertain to marketing, but address different types of ads.

Ads 126

Ads Ad Copy Advertising Social Media 126

Neil Patel

APRIL 7, 2021

Thought leadership marketing is a powerful thing. Let’s learn more about how you can use paid ads to build your personal brand as a thought leader. What Is Thought Leadership Marketing? A marketing executive may want to become a thought leader to attract more clients to their agency.

Ads 116

Ads Marketing Brand Awareness Education 116

Neil Patel

JANUARY 25, 2021

There are more ways than ever before to leverage digital AI for marketing funnel optimization, including responsive ads. In the early stages of digital marketing, if you wanted to find out whether a piece of ad copy was effective, you had to manually A/B t est your ads across locations, ages, and demographics.

Ads 140

Ads Ad Copy Copy Keywords 140

Neil Patel

APRIL 19, 2021

Despite not being as huge as platforms like Facebook and YouTube, Twitter is still an excellent platform for running ads, so don’t ignore it as you design your social media marketing campaigns. 3 Types of Twitter Ads You Can Leverage. With Twitter advertising, you have three options for the types of ads you want to run.

Advertising 128

Advertising Ad Copy Social Media Brand Awareness 128

Caroline Gibson

JANUARY 11, 2022

In my blog What Is Tone Of Voice In Copy And Why Does It Matter? Sadly, clients sometimes only look at the bigger picture such as having a sparkling new TOV for the website and how that may then translate across into a brochure or ad copy or customer email. I talk about the importance of having a distinctive tone of voice.

Creativity 130

Creativity Freelance Copywriting Ad Copy Copy 130

Neil Patel

JUNE 9, 2021

That’s why as a digital marketer, you must always prioritize business ethics in all you do, including in your PPC ads. That’s why today, I want to focus on the topic from a PPC ads perspective. An ethical marketer builds their PPC campaigns based on both moral and business perspectives. Don’t Plagiarize.

Ad Copy 120

Ad Copy Landing Page Advertising Ads 120

Neil Patel

MARCH 18, 2021

Finding new audiences to target is a constant challenge for marketers. If you’ve never tried marketing for Generation X, you could be missing out on a valuable group of consumers. Why should you customize ads for a Generation X target market? Why You Should Target Generation X Through Paid Ads. Missteps to avoid?

Ads 127

Ads Ad Copy Advertising Social Media 127

Neil Patel

FEBRUARY 17, 2021

Sales promotions can make your ads jump off the page, boost engagement, and grow your sales. What Are Attractive Sales Promotions for Paid Ads? Sales promotions are a marketing device designed to boost sales and convert potential customers into actual buyers. 10 Sales Promotion Ideas for Paid Marketing Campaigns.

Promotion 131

Promotion Sales Ad Copy Retail 131

Neil Patel

DECEMBER 4, 2020

Even if you have a smaller real estate business, you don’t have to rely on third-party databases to get traffic to your listings through real estate marketing. PPC Real Estate Marketing Trends. Today, we see many realtors using trends such as virtual staging, drone photography, inbound marketing, and automation of lead verification.

Marketing 127

Marketing Advertising Landing Page Ads 127

Melanie Saxton

FEBRUARY 16, 2023

If this is your year to start your manuscript, finish your novel, invest in editing, or get serious about marketing, then reserve your spot! An Editing Retainer Ensures You’ll Receive the Time and Attention You Deserve — When You Need It!

Hospitality 130

Hospitality Editorial Ad Copy Projects 130

Backlinko

SEPTEMBER 6, 2024

AI copywriting involves using artificial intelligence tools to generate compelling marketing copy. If you’re just looking for tools to use, here are the four we recommend checking out: AI Copywriting Tool Best for Starting Price Jasper Ad copy and slogans $49 per month; 7-day free trial Copy.ai Or even for free.

Copywriter 95

Copywriter Copywriting Ad Copy Landing Page 95

Melanie Saxton

MARCH 5, 2023

The big, bold frontier of self-publishing had erupted, and the question became — How do I navigate cyberspace and build marketing opportunities? My coursework encompassed: Social Media Websites Blogging Advertising Marketing Communications Digital Media Law and Ethics And even scriptwriting!

Digital Media 130

Digital Media Media Script Ad Copy 130

Melanie Saxton

FEBRUARY 16, 2023

A professional copywriter invests in marketing training, hones skill sets, has years of experience, and maintains a portfolio of happy clients. Some of my interviewees need help with their marketing and communication efforts, such as press releases, newsletters, e-blasts, ad copy, blogging, web content, and scripting for videos.

Copywriter 130

Copywriter Copywriting Script Portfolio 130

Smart Blogger

MAY 25, 2023

In its most basic sense, copywriting is the art and science of writing text (also known as copy) for the purpose of advertising or other forms of marketing. Picture this: an ad campaign filled with vivid images but no words, just silent messages. This scenario illustrates the essential role copywriting plays in marketing.

Copywriter 65

Copywriter Copywriting Copy Persuasion 65

Melanie Saxton

FEBRUARY 19, 2023

Your prospective editor should be able to describe past projects, share a portfolio, point you to testimonials, and discuss the timeline and deliverables for your book.

Editorial 130

Editorial Portfolio Ad Copy Projects 130

Neil Patel

NOVEMBER 12, 2020

Pay-Per-Click ( PPC ) marketing can be one of the quickest and most effective ways to drive customers to your site. But it can be hard to make money through PPC ads. These are happening in the market right now, whether you like it or not. Operating in a very competitive market is, on the other hand.

Landing Page 138

Landing Page Ad Copy Ads Keywords 138

Neil Patel

MAY 3, 2021

A/B testing is a fantastic method for figuring out the best online promotional and marketing strategies for your business. It can be used to test everything from website copy to sales emails to search ads. Well-planned tests can make a huge difference in the effectiveness of your marketing efforts.

Landing Page 144

Landing Page IT Copy Sales Copy 144

Neil Patel

OCTOBER 14, 2021

If you still think Facebook and Twitter are the be-all and end-all of social media marketing tools, think again. Since Facebook purchased Instagram, Pinterest has become the hot ticket item for business marketing. They Provide Educational Marketing Materials. That’s for good reason. Perks of Pinterest Business Accounts.

Brand 145

Brand Social Media Marketing Keywords 145

Grammarly

SEPTEMBER 18, 2023

Marketers and advertisers can use AI copywriting to save time and money. Copywriting is commercial writing used in marketing, mainly to attract customers. Any form of writing used in marketing is considered copy , from the text on a website page to a TikTok video script.

Copywriter 122

Copywriter Copywriting Script Marketing Copy 122

Neil Patel

JUNE 8, 2021

An astonishing 98 percent of all marketing teams say written content is their most-used content type, yet one in three marketers admit their content writing is only “somewhat” or “not so” effective. On average, 80 of them will read your headline copy, but only 20 will read the rest. Content writing can be difficult.

Writing 145

Writing Content Copy Copywriter 145

Neil Patel

AUGUST 5, 2021

It’s a stand-alone webpage created for an advertising or marketing campaign. Write Catchy Copy. For your Snapchat ads to find success, you need: great visuals (no blurry, pixelated images or videos) a short, snappy, message (i.e., what is the purpose of the ad) enticing call-to-action (CTA). Ad Copy Resources.

Ads 145

Ads Landing Page Brand Awareness Social Media 145

Jane Friedman

APRIL 19, 2023

In an article in The Independent about the hundreds of AI books that have already appeared on Amazon, Authors Guild executive director Mary Rasenberger says, “This is something we really need to be worried about, these books will flood the market and a lot of authors are going to be out of work.” I did the same writing copy for Amazon ads.

Creativity 145

Creativity Ad Copy Copy Writer 145

Ashleyn Writes

FEBRUARY 16, 2022

The first copy I include when I write a media pitch (even before the hook). The difference in PR and marketing, + multiple media pitch examples so you can swipe copy for your own email pitch template—which you can craft by the end of this post. Advertising is paid marketing placements. publication. Helen Woodward.

Media 147

Media Copy Advertising Creativity 147

Neil Patel

AUGUST 3, 2021

Users can view every detail of the ads, including the copy, the image, how long it’s been live, when it launched, and any versions being A/B tested. But the Ad Library is so much more than this. It’s an incredibly powerful tool marketers can use to transform their Facebook Ad campaigns. Check Out Ad Copy and Tone.

Ads 136

Ads Advertising Copy Brand Awareness 136