Neil Patel

DECEMBER 11, 2020

No matter how many features you use or Google Ad extensions you add, the best ads will always be the ones with the most powerful ad copy. You can also use varying headlines on multiple ads with attention-getting buzzwords and change them as language evolves. If it needs explaining, it doesn’t belong in an ad.

Ad Copy 137

Ad Copy Landing Page Search Engine Optimization Ads 137

Kayleigh Moore

OCTOBER 3, 2022

Today, many AI-powered writing tools deploy GPT-3 to help users create ad copy, article titles, social media copy, blog posts, job descriptions, and more. This tool also has a long-form document editor, which is nice when you’re writing blog posts or articles. So let’s talk about that next. But we’re not there yet.

Freelance 173

Freelance Writer Writing Social Media Copy 173

Neil Patel

OCTOBER 14, 2021

Then, the rest of the ad copy is written in simple language to draw attention to the Black Friday ad. How do you make sure your Black Friday ad campaign makes your offers clear and attractive? Make it easy to understand with simple ad copy like in the Clash of Clans image. Keep the ad copy clear.

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Ads Ad Copy Social Media Copy 125

Neil Patel

MAY 14, 2021

Whether you’re writing product descriptions or PPC ads , there’s a huge volume of work involved, and the repetitive nature of the tasks can drain your creativity. Could you give a machine a few instructions and let it generate engaging copy while you focused on more pressing tasks? This could be anything from a blog post to a short ad.

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Copywriter Copywriting Writing Script 143

Neil Patel

MARCH 28, 2023

Getting traffic is easy with ad copy. Boosting your click-through rate requires improving ad copy and laser-targeting it to your audience. It gives you more room to make your case, with a larger image, longer copy, and additional link description area. Improving your conversion rates? Not so much. The only problem?

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Ads Landing Page Ad Copy Advertising 145

Neil Patel

SEPTEMBER 20, 2021

If you post photos, videos, and other types of online content about your company on your owned social media channels, it’s called “owned media.”. These include: sharing your business post on their LinkedIn Page retweeting your content posting photos and videos about your products and services on their personal blog, etc.

Ads 126

Ads Ad Copy Advertising Social Media 126

Neil Patel

JANUARY 25, 2021

In the early stages of digital marketing, if you wanted to find out whether a piece of ad copy was effective, you had to manually A/B t est your ads across locations, ages, and demographics. These days, there’s no need to waste your time testing ad copy manually. Create Your Responsive Search Ad Headlines.

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Ads Ad Copy Copy Keywords 140

Backlinko

SEPTEMBER 6, 2024

AI copywriting involves using artificial intelligence tools to generate compelling marketing copy. You can use it to create: Snappy taglines Persuasive product descriptions Attention-grabbing social media posts There are lots of AI copywriting tools out there. As you can generate a bunch of copy in seconds. Or even for free.

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Copywriter Copywriting Ad Copy Landing Page 96

Caroline Gibson

JANUARY 11, 2022

In my blog What Is Tone Of Voice In Copy And Why Does It Matter? Sadly, clients sometimes only look at the bigger picture such as having a sparkling new TOV for the website and how that may then translate across into a brochure or ad copy or customer email. The post Q. That’s a tad dull, isn’t it?

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Creativity Freelance Copywriting Ad Copy Copy 130

Neil Patel

FEBRUARY 17, 2021

For example, which ad copy is more appealing in February? As with this example, seasonal sales promotions make your ad copy relevant, allowing you to capitalize on the buzz surrounding seasonal change. Setting up a countdown timer on your Google PPC ads couldn’t be easier.

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Promotion Sales Ad Copy Retail 131

Melanie Saxton

FEBRUARY 16, 2023

Blogging and Web Copy SEO blogging, keyword-rich and powerful web pages, industry-standard best practices, researched and wordsmithed to be compelling, created to reach target audiences, and written with expertise across industries. The post Editing Retainer appeared first on Melanie Saxton Media.

Hospitality 130

Hospitality Editorial Ad Copy Projects 130

Neil Patel

MARCH 18, 2021

You can target them with promotional paid ads that use the language they’re likely to use for this type of search. Ensure your ad copy uses terms like “discount” or “promo code,” and be clear and authentic about your promotion. Create Ads That Appeal Specifically to Generation X. Missteps to avoid?

Ads 127

Ads Ad Copy Advertising Social Media 127

Smart Blogger

MAY 25, 2023

In its most basic sense, copywriting is the art and science of writing text (also known as copy) for the purpose of advertising or other forms of marketing. It’s the catchy headline that draws you into a blog post, the compelling narrative that sells you a product, or the inspiring call to action (CTA) at the end of a charity appeal.

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Copywriter Copywriting Copy Persuasion 65

Melanie Saxton

FEBRUARY 16, 2023

Some of my interviewees need help with their marketing and communication efforts, such as press releases, newsletters, e-blasts, ad copy, blogging, web content, and scripting for videos. Rely on me for your website content, ads, emails, newsletters, press releases, documents, scripts, blog posts, and more!

Copywriter 130

Copywriter Copywriting Script Portfolio 130

Melanie Saxton

FEBRUARY 19, 2023

The post Editing Reservation — Book Your Spot on my Calendar Today! Your prospective editor should be able to describe past projects, share a portfolio, point you to testimonials, and discuss the timeline and deliverables for your book. Contact me at melaniesaxton@icloud.com , and let’s get started. I look forward to working with you!

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Editorial Portfolio Ad Copy Projects 130

Melanie Saxton

MARCH 5, 2023

The post Digital Media Assistance appeared first on Melanie Saxton Media. Let’s Connect Contact me at melaniesaxton@icloud.com with questions about digital marketing. I’m happy to answer your questions and help you put a marketing plan together!

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Digital Media Media Script Ad Copy 130

Jane Friedman

APRIL 19, 2023

I also want to write the best books and blog posts that I can. I did the same writing copy for Amazon ads. ChatGPT gave me some ideas to work with, and I then created copy in my own words. ChatGPT tends to write kitschy copy like “Do you love a contemporary romance about second chances? Would anyone notice or care?

Creativity 145

Creativity Ad Copy Copy Writer 145

Neil Patel

JANUARY 19, 2022

I mentioned at the beginning of this post that you don’t necessarily need to have a physical location to conduct business on a local scale. It all has to do with the relevancy of your website in relation to your ad copy, title, URL, and target search phrases. Target Specific Markets. Just don’t do it.

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Marketing Ad Copy Search Engine Optimization SEO 133

Neil Patel

OCTOBER 26, 2020

For example, plenty of bloggers make money by renting ad space to Amazon. They plug products in blog posts with Amazon affiliate links , or they run ads alongside the text. Any Amazon ad that appears on a blog like this is a Sponsored Display ad. The first is custom, where you write concise product copy for the ad.

Ads 119

Ads Ad Copy Electronics Keywords 119

Grammarly

SEPTEMBER 18, 2023

Any form of writing used in marketing is considered copy , from the text on a website page to a TikTok video script. Because AI is still relatively new, it can struggle with longer pieces like blog articles or involved web page copy. Likewise, you can ask AI to revise completed copy for touch-ups and minor improvements.

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Copywriter Copywriting Script Marketing Copy 122

Backlinko

DECEMBER 21, 2023

It determines an ad’s usefulness and relevance for someone searching for a specific keyword. It impacts your ad’s position and cost-per-click (CPC). Ad Copy Testing (A/B Testing): A/B testing involves comparing two versions of your ad copy to see which one performs better. The post What Is CTR?

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IT Ad Copy Keywords Landing Page 116

Neil Patel

MARCH 23, 2021

Create Your Google Search Network Ad. Now it is time to create your ad. Creating effective copy for your search and display ad is something that takes a lot of skill. Start by adding the URL you want your ad to go to, then click “view ideas” to get suggestions.

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Landing Page Keywords Ads Ad Copy 142

The Hoth

JANUARY 25, 2024

Not only do these platforms make paid ad campaigns on Google and Bing possible, but they also provide crucial metrics for tweaking, optimizing, and perfecting ad strategies. Every time a user clicks on one of your search ads, you’ll be charged the CPC fee – regardless of whether they convert.

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Engineering Ad Copy Marketing Landing Page 97

Neil Patel

NOVEMBER 12, 2020

Despite the wealth of advice out there on optimizing PPC campaigns , it’s easy to get stuck in a routine of researching keywords, testing new ad copy , and creating new landing pages. Why stop at creating new ad copy and running A/B tests when you can find out ways to capitalize on new consumer sentiment or shifts in the market.

Landing Page 138

Landing Page Ad Copy Ads Keywords 138

Ashleyn Writes

FEBRUARY 16, 2022

If you’re interested in securing podcast interviews, guest posts, or maybe even landing something bigger like a magazine opportunity or digital media feature from different media publications that are out there, keep reading. The first copy I include when I write a media pitch (even before the hook). Viral lyft iceland.

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Media Copy Advertising Creativity 147

Neil Patel

OCTOBER 7, 2021

This represents a considerable change for marketers who heavily relied on cookies for their ad campaigns. When creating paid ad campaigns on browsers and social media platforms, you need customer details to customize the copy. Post simple polls in community forms to get a broad view of audience interests.

Marketing 123

Marketing Ad Copy Advertising Copy 123

BKA Content

DECEMBER 7, 2022

Social media posts. Who creates ad copy to entice consumers? Freelancers and businesses alike can post projects on job boards. Poring over posts can get tedious, but once you establish yourself in the community, you can work with returning clients. Written Content Creation. Branding Support. Look on Job Boards.

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Copywriter Copywriting Freelance Content Creation 105

Neil Patel

AUGUST 25, 2020

Mobile devices account for over half (53%) of clicks on search ads. The era of designing creatives and writing copy for desktop first… is over. It’s more important than ever before for PPC ads to be easily accessible on devices of all sizes. What’re your thoughts on designing PPC ads for mobile rather than desktop?

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Agency Landing Page Digital Marketing Ads 133

Grammarly

JULY 28, 2023

In this blog post, we’ll explore the world of AI-powered writing and discuss how you can use it to improve your writing skills. 3 Social media text posts Whether you use social media for business or personal reasons, you can take advantage of AI writing tools to generate some basic posts for you.

Writing 98

Writing Ad Copy Text Copy 98

Content Writing

DECEMBER 20, 2022

In terms of attracting readers’ attention to content writing (electronic medium of copies), the last few decades have been phenomenal. Social Media Posts. It is about writing ad copy and providing “CAPTIONS” that resonate with the brand voice. Social media Posts. Website Sales Copy. Content Writing.

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Copywriter Copywriting Electronics Writing 94

Backlinko

FEBRUARY 19, 2024

You should create posts or direct messages inviting them to participate in surveys or share their thoughts and experiences. The key things to analyze are: Content Types and Formats Identify the various kinds of content competitors create, like blog posts , videos , infographics , or podcasts.

Ad Copy 108

Ad Copy Landing Page Social Media Keywords 108

Neil Patel

JUNE 15, 2021

Since this monetary model is by no means novel, that means there’s a crowded space for these ads. Maybe you’ve written scintillating paid ad copy that speaks directly to your audience’s pain points. Maybe you’ve set your budget and ad parameters and are ready to go. 5 Methods to Convert Paid Ad Leads.

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Ads Landing Page Social Media Copy 142

Credible Content

MAY 29, 2023

Whether you’re writing a sales page, an email, or a social media post , copywriting is essential for any business that wants to succeed online. In this blog post, we’ll walk you through the three key steps to writing effective copy: Identify the problem.

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Persuasion Communication Copywriter Copywriting 130

Content Hacker

DECEMBER 15, 2022

The AI-generated copy is full of fluff. Pillar content, says the AI, can be created by “creating a series of blog posts, ebooks, whitepapers, or other long-form content that provides in-depth…” This is a very generalized, wishy-washy, inaccurate way to describe a true pillar content strategy. It Writes Fluff.

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Copywriter Copywriting Writing Copy 104

Neil Patel

APRIL 22, 2021

However, when using free trials in your call-to-action copy, you’ve got to be careful not to lose the trial users at the end of the trial period. Having tested different copy on my CTA buttons, I’ve decided to stick with offering benefits with any action button. But, if you offer them a free trial, you can increase conversions by 328%.

Landing Page 145

Landing Page Lead Generation Persuasion Telecommunication 145

Neil Patel

APRIL 12, 2021

Consider using this outline to create your case studies: Last, but far from least, if you are going to launch a PPC ad campaign , make sure you go about it the smart way. Choose your PPC network carefully; create a clean, well-written landing page with a clear call-to-action and make sure your ad copy and landing page are completely aligned.

Retail 141

Retail Marketing Landing Page Copy 141

Neil Patel

MARCH 15, 2021

First, how can you tell which posts in your feed are ads? Video ads had a higher CPC than image ads, and clear copy with a CTA had a lower cost than copy written without a CTA. With this in mind, you should consider testing different ad types to see how well they perform for you. Bidding Strategy.

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Ads Social Media Advertising Ad Copy 104