Kayleigh Moore

OCTOBER 3, 2022

Today, many AI-powered writing tools deploy GPT-3 to help users create ad copy, article titles, social media copy, blog posts, job descriptions, and more. Moonbeam is an AI-powered tool aimed at helping speed up the blog-writing process by adding efficiency from the outlining phase all the way to the final draft.

Freelance 173

Freelance Writer Writing Social Media Copy 173

Neil Patel

DECEMBER 11, 2020

No matter how many features you use or Google Ad extensions you add, the best ads will always be the ones with the most powerful ad copy. You can also use varying headlines on multiple ads with attention-getting buzzwords and change them as language evolves. Create your ads from this new messaging.

Ad Copy 137

Ad Copy Landing Page Search Engine Optimization Ads 137

Neil Patel

OCTOBER 14, 2021

Then, the rest of the ad copy is written in simple language to draw attention to the Black Friday ad. How do you make sure your Black Friday ad campaign makes your offers clear and attractive? Make it easy to understand with simple ad copy like in the Clash of Clans image. Keep the ad copy clear.

Ads 125

Ads Ad Copy Social Media Copy 125

Neil Patel

APRIL 19, 2021

Like most social media platforms, Twitter is one of the best places to find and engage your target audience. One distinction between Twitter advertising and advertising on other social media platforms is that, unlike other platforms, you only pay for performance. To run a Twitter ad campaign, you must set objectives.

Advertising 128

Advertising Ad Copy Social Media Brand Awareness 128

Neil Patel

SEPTEMBER 20, 2021

Businesses are spending more and more money on paid ad campaigns to attract a growing number of online users. There are a billion social media users, but your business may only be relevant for a few thousand. Instead, you need to find your “ideal” users and create stellar niche paid ad campaigns to convert them.

Ads 126

Ads Ad Copy Advertising Social Media 126

Neil Patel

MAY 14, 2021

Whether you’re writing product descriptions or PPC ads , there’s a huge volume of work involved, and the repetitive nature of the tasks can drain your creativity. Could you give a machine a few instructions and let it generate engaging copy while you focused on more pressing tasks? This could be anything from a blog post to a short ad.

Copywriter 143

Copywriter Copywriting Writing Script 143

Melanie Saxton

FEBRUARY 16, 2023

Blogging and Web Copy SEO blogging, keyword-rich and powerful web pages, industry-standard best practices, researched and wordsmithed to be compelling, created to reach target audiences, and written with expertise across industries.

Hospitality 130

Hospitality Editorial Ad Copy Projects 130

Neil Patel

MARCH 18, 2021

Generation X marketing strategies should include paid search ads, email marketing, social media, and occasionally even direct mail. You can target them with promotional paid ads that use the language they’re likely to use for this type of search. Run Paid Ads on Social Channels They Use the Most.

Ads 127

Ads Ad Copy Advertising Social Media 127

Backlinko

SEPTEMBER 6, 2024

AI copywriting involves using artificial intelligence tools to generate compelling marketing copy. You can use it to create: Snappy taglines Persuasive product descriptions Attention-grabbing social media posts There are lots of AI copywriting tools out there. As you can generate a bunch of copy in seconds.

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Copywriter Copywriting Ad Copy Landing Page 96

Neil Patel

FEBRUARY 17, 2021

For example, which ad copy is more appealing in February? As with this example, seasonal sales promotions make your ad copy relevant, allowing you to capitalize on the buzz surrounding seasonal change. Setting up a countdown timer on your Google PPC ads couldn’t be easier.

Promotion 131

Promotion Sales Ad Copy Retail 131

Melanie Saxton

MARCH 5, 2023

That’s where my digital media graduate studies come in handy. My coursework encompassed: Social Media Websites Blogging Advertising Marketing Communications Digital Media Law and Ethics And even scriptwriting!

Digital Media 130

Digital Media Media Script Ad Copy 130

Neil Patel

AUGUST 5, 2021

On Snapchat’s Inspiration page , you can see tons of businesses have found massive success with Snap Ads. Depop allocates 50 percent of their total social media spend to Snapchat after achieving a 77 percent lower cost per acquisition compared with other channels. How to Use Polls in Your Snapchat Ads Strategy.

Ads 145

Ads Landing Page Brand Awareness Social Media 145

Melanie Saxton

FEBRUARY 16, 2023

Some of my interviewees need help with their marketing and communication efforts, such as press releases, newsletters, e-blasts, ad copy, blogging, web content, and scripting for videos. That’s part of the reason I’ve pursued a much later-in-life master’s degree in digital media.

Copywriter 130

Copywriter Copywriting Script Portfolio 130

Grammarly

SEPTEMBER 18, 2023

Any form of writing used in marketing is considered copy , from the text on a website page to a TikTok video script. Because AI is still relatively new, it can struggle with longer pieces like blog articles or involved web page copy. 3 Branding voices Ads for lawyers don’t use the same language as ads for sports drinks.

Copywriter 122

Copywriter Copywriting Script Marketing Copy 122

Smart Blogger

MAY 25, 2023

In its most basic sense, copywriting is the art and science of writing text (also known as copy) for the purpose of advertising or other forms of marketing. Social Media Copywriting Scrolling through your social feed and stopped by a compelling post? That’s social media copywriting. To inspire action.

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Copywriter Copywriting Copy Persuasion 65

Neil Patel

JUNE 9, 2021

Never plagiarize other brands’ ad copy. Google’s EAT guidelines have a huge bearing on how you ethically create your PPC ad copy. Here’s what the acronym stands for and what it means to your ad copy creation: Expertise. Your ad copy must reflect your expertise in your niche or industry.

Ad Copy 120

Ad Copy Landing Page Advertising Ads 120

Neil Patel

JUNE 22, 2021

billion monthly active users , Facebook is the world’s most popular social media platform. It includes: Facebook Ads Business Pages Facebook Marketplace Facebook Groups. In other words, businesses are actively pursuing customers across this social media platform, so it makes sense to build your own presence there.

Marketing 145

Marketing Social Media Advertising Ads 145

Neil Patel

JANUARY 20, 2021

Social media referrals have stagnated around 5 percent of all traffic for years. The encouraging news is social media reach is still massive. billion active social media users. Many people use social media solely for brand awareness. Cross-Promote Other Social Media Platforms with Facebook.

Social Media 145

Social Media Persuasion Promotion Ads 145

Neil Patel

JUNE 15, 2021

Since this monetary model is by no means novel, that means there’s a crowded space for these ads. Maybe you’ve written scintillating paid ad copy that speaks directly to your audience’s pain points. Maybe you’ve set your budget and ad parameters and are ready to go. Direct Leads to Forms on Social Media.

Ads 142

Ads Landing Page Social Media Copy 142

Neil Patel

AUGUST 18, 2020

Ads in search engine results aren’t the only type of PPC advertising. Other examples include social media, programmatic, and Amazon, each with their own set of quirks and best practices. Strong PPC campaigns go beyond excellent ad copy , design, and targeting. million mobile social media users across the globe.

Agency 144

Agency Landing Page Consulting Advertising 144

Neil Patel

MARCH 28, 2023

Getting traffic is easy with ad copy. Boosting your click-through rate requires improving ad copy and laser-targeting it to your audience. It gives you more room to make your case, with a larger image, longer copy, and additional link description area. Improving your conversion rates? Not so much. The only problem?

Ads 145

Ads Landing Page Ad Copy Advertising 145

Neil Patel

AUGUST 25, 2020

But year after year, global ad spend across every major PPC channel is growing even higher. From social media to paid search, PPC is a smart way to see quick results. Aside from data, smart agencies partner with leading search and social media platforms. Do you need help with design or ad copy as well?

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Agency Landing Page Digital Marketing Ads 133

Credible Content

MAY 29, 2023

Whether you’re writing a sales page, an email, or a social media post , copywriting is essential for any business that wants to succeed online. In this blog post, we’ll walk you through the three key steps to writing effective copy: Identify the problem. Where Can Use Copywriting Fundamentals?

Persuasion 130

Persuasion Communication Copywriter Copywriting 130

Neil Patel

MARCH 15, 2021

Instagram is a fast-growing social media platform known for appealing visuals and high-quality photos shared by individuals and companies alike. Instagram ads are paid content that show up with organic content in newsfeeds and stories. How much do Instagram ads cost to run? How much do Facebook and Instagram ads cost?

Ads 104

Ads Social Media Advertising Ad Copy 104

Neil Patel

AUGUST 10, 2021

You can look at what they’ve written, what the blurb is, what social media pages they run, and even do a deep dive into their website. Take the aspects you like, and improve on them by adding your own touches ( this is how we keep track of our competitors in online marketing.). Engage with readers on social media.

Marketing 143

Marketing Social Media Sales Publisher 143

Neil Patel

OCTOBER 7, 2021

This represents a considerable change for marketers who heavily relied on cookies for their ad campaigns. When creating paid ad campaigns on browsers and social media platforms, you need customer details to customize the copy. Leverage the power of social media to understand what your target market wants.

Marketing 123

Marketing Ad Copy Advertising Copy 123

Neil Patel

APRIL 12, 2021

Apple’s marketing mix creates raving fans who stand in line for hours and hours on end, just to get the first iteration of any new product the minute it’s released throughout social media. And, that post could simply be regurgitated from someone else’s site – or even outright copied, word for word. What about cost?

Retail 141

Retail Marketing Landing Page Copy 141

Backlinko

DECEMBER 21, 2023

For example, if a user lands on your site after: Clicking on a Google text ad or Shopping ad Clicking on a display ad on a website or social media site like Facebook Here’s an example of what a paid ad looks like when it appears in Google’s search results: When a user clicks on any of the blue text, it’s included in your PPC CTR data.

IT 116

IT Ad Copy Keywords Landing Page 116

Backlinko

FEBRUARY 19, 2024

Furthermore, you should leverage social media platforms as an additional channel to connect with your current customers. Dig Into Your Social Media Analytics Another way to identify your target customer is to explore your social media analytics.

Ad Copy 108

Ad Copy Landing Page Social Media Keywords 108

Neil Patel

FEBRUARY 18, 2021

Social Blade – A Tool for Social Media Follower Counts. See real-time stats about your competitors on social media, including follower counts and the number of uploads. This tool is a quick way to get a lay of the land so you can build a stronger social media marketing strategy. The Takeaway.

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Keywords Agency Social Media Ad Copy 145

Ashleyn Writes

FEBRUARY 16, 2022

So in this post, I’m going to dive into some strategic tips for your media pitch, so you can see how to write a pitch for an article, blog, podcast, or any media opportunity that’s hanging out on your PR strategy dream list. The first copy I include when I write a media pitch (even before the hook).

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Media Copy Advertising Creativity 147

BKA Content

DECEMBER 7, 2022

Social media posts. Who creates ad copy to entice consumers? Social Media. Of course, everyone in this field must have certain skills, including a firm grasp of written language and a clear understanding of branding. Written Content Creation. Branding Support. Search for: Categories. Company Culture.

Copywriter 105

Copywriter Copywriting Freelance Content Creation 105

Content Writing

DECEMBER 20, 2022

In terms of attracting readers’ attention to content writing (electronic medium of copies), the last few decades have been phenomenal. Social Media Posts. It is about writing ad copy and providing “CAPTIONS” that resonate with the brand voice. Social media Posts. Website Sales Copy.

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Copywriter Copywriting Electronics Writing 94

Neil Patel

JANUARY 19, 2022

Local marketing via paid ads , Google My Business, Yelp, and social media could help you do that. It all has to do with the relevancy of your website in relation to your ad copy, title, URL, and target search phrases. This includes factors such as misrepresentation to inappropriate ad copy.

Marketing 133

Marketing Ad Copy Search Engine Optimization SEO 133

Neil Patel

MAY 24, 2021

Focus on Social Media Ads. Social media ads are much less keyword-based than paid ads on search engines. This makes it much more difficult for people to type in a keyword and see your ad. This reduces the chance of click fraud and allows you to get a better return on your paid ads.

Ads 142

Ads Landing Page Advertising Social Media 142

Neil Patel

APRIL 9, 2021

The data provides you with information regarding their location, skills, occupation, and data about other people they like and follow on social media. It takes a lot of time to test ad copy, photos, and colors to see if they’ll resonate with your audience. This tag works exactly like any other social media platform.

Banking 125

Banking Social Media Advertising Healthcare 125

Neil Patel

OCTOBER 14, 2021

If you still think Facebook and Twitter are the be-all and end-all of social media marketing tools, think again. Join the businesses with Pinterest for Business accounts, and you’ll get added marketing features to promote your brand on one of the fastest growing and insanely popular social media platforms.

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Brand Social Media Marketing Keywords 145