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Google offers different ways of adding images to PPC ads through Discovery ads or its image extensions option , or you could use Facebook’s carousel ads. However, plenty of other platforms allow image-rich advertising and storytelling, like Instagram, Pinterest, or YouTube. Use Storytelling. Conclusion.
But copywriters are creatives who can manipulate language in a unique way. They can make a pretty standard adcopy sound so exciting. The typical progression is junior copywriter > senior copywriter > Creativedirector. The next step is the creativedirector and then the marketing director.
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