Backlinko

SEPTEMBER 6, 2024

AI copywriting involves using artificial intelligence tools to generate compelling marketing copy. With the goal of driving more sales for your business (or your client’s business). And to overcome writer’s block, generate fresh ideas, or get a new perspective on a challenging piece of copy.

Copywriter 95

Copywriter Copywriting Ad Copy Landing Page 95

Neil Patel

JUNE 22, 2021

conversions catalog sales store traffic. A name helps you keep track of the campaign within Ads Manager. Once you’ve chosen a name, confirm if you want to test different versions of the same ad against each other using A/B testing. Create Your Facebook Ad. Congratulations, you’ve created your first Facebook Ad!

Marketing 145

Marketing Social Media Advertising Ads 145

Neil Patel

MARCH 15, 2021

Another way you can tell is if there’s a call to action (CTA) button under the image that might read something like “shop now,” “learn more,” or “download our app.”. How much do Instagram ads cost? WebFX says Instagram ads cost between $0.20 How much do Instagram ads cost?” for cost per click (CPC) on average. Conclusion.

Ads 104

Ads Social Media Advertising Ad Copy 104

Neil Patel

JUNE 8, 2021

They might even sign up to your mailing list or download gated content. Time after time, HubSpot demonstrates the benefits of creating in-depth content on topics that matter to its core audience of sales and marketing teams. The former includes things like blogs and e-books, while the latter encompasses website and ad copy.

Writing 145

Writing Content Copy Copywriting 145

Neil Patel

APRIL 22, 2021

One of the main reasons why most landing pages and sales pages are not converting leads into customers is a weak call to action with no sense of urgency. But, if I purchase software from your store, I would expect to download it immediately. When you use curiosity effectively, it’ll lead to increased sales.

Landing Page 145

Landing Page Lead Generation Persuasion Telecommunication 145

Neil Patel

SEPTEMBER 2, 2021

Set a goal for your ad What do you want your ad to do? For example, you might want to increase app downloads, drive sales, or generate leads. Facebook and Google Ads both offer different ad formats based on your goal. What's the Difference Between Static and Dynamic Ads?

Keywords 133

Keywords IT Landing Page Ads 133

Neil Patel

MARCH 16, 2021

However, when you combine PPC with customer journey mapping, you effectively guide your potential customers through all the phases to make a sale. It helps you tighten your funnel and prevent leaks along the way, which can translate to more sales and less money spent on ineffective PPC ads. What Is Customer Journey Mapping?

Brand Awareness 113

Brand Awareness Ads Keywords Sales 113

Neil Patel

APRIL 14, 2021

The longer an advertiser has been advertising, the better because that implies the keyword is generating sales. When you’re done reviewing keywords, click on the Ads tab to review your competitor’s ad copy. Again, you can see the date when the ad was tested, which indicates whether or not the ad is performing well.

Landing Page 143

Landing Page Advertising Keywords Ads 143

Ashleyn Writes

FEBRUARY 16, 2022

I have a full checklist of 28 I would recommend the average creative have on hand —make sure you download that freebie checklist, and after you make this one, you can check it off! Think ads on any social media platform, paid placements, and some partnerships. Click here to download it! publication. Click To Tweet.

Media 147

Media Copy Advertising Creativity 147

The Creative Penn

DECEMBER 30, 2022

I've been selling direct since 2008 when I started online, but it's always been an afterthought for book sales. In terms of stats, The Creative Penn Podcast is in the top 1% of podcasts with over 10,000 downloads in the first 7 days of publishing, and 15K-25K downloads per episode. This is also evident in the downloads.

Creativity 98

Creativity Pharmaceutical Projects Sales 98

Neil Patel

MAY 5, 2021

The language they use can be very effective ad copy for internet advertisements. Understand the Different Types of Paid Ads. There are a lot of places to buy ads and each platform has its own strengths and weaknesses. Think about this one carefully, because it’s the difference between a sale and wasted money.

Advertising 123

Advertising Landing Page Social Media Keywords 123

Backlinko

DECEMBER 21, 2023

It determines an ad’s usefulness and relevance for someone searching for a specific keyword. It impacts your ad’s position and cost-per-click (CPC). Ad Copy Testing (A/B Testing): A/B testing involves comparing two versions of your ad copy to see which one performs better.

IT 116

IT Ad Copy Keywords Landing Page 116

Neil Patel

APRIL 7, 2021

Imagine an ad promoting clothes for the winter season or a cosmetics brand sharing products related to a current beauty trend. If a brand has a limited-time offer like free shipping or a sale, then a PPC ad could also highlight it at a specific timeframe. How to Select Topics for PPC Ads That Won’t Get Outdated.

Ads 86

Ads Ad Copy Brand Awareness Keywords 86

Smart Blogger

FEBRUARY 11, 2023

In this article, I’ll show you how to use the copywriter’s equivalent of the Force to consistently write copy that converts and I’ll also provide examples. Use these nine formulas anywhere you need to write effective copy: social media posts, sales copy , email marketing , blog posts , and more. Let’s dive in.

Copywriter 88

Copywriter Copywriting Writing Sales Copy 88

Smart Blogger

JUNE 11, 2024

There are dozens of platforms to choose from — and you’ve probably either lost money using paid ads or know someone who did. You see, paid advertising can be one of the most effective ways to drive traffic (and sales), but only if you understand how it works. Set your ad budget : How much are you willing to spend?

Advertising 78

Advertising IT Social Media Ads 78

Content Hacker

JUNE 30, 2023

You could also consider offering other incentives like downloadable resources or exclusive access to webinars related to the subject matter covered in your course. Step #1 : Identify your ideal customer profile to create highly targeted ads that resonate with them. Use effective marketing strategies to drive sales.

Blog 80

Blog Blogging Collaboration Banking 80

Moz

DECEMBER 14, 2020

You can look at ad copy, keywords, landing page content, calls to action, audiences, and different strategies altogether within the advertising platform. We’ve measured positive results for clients in varying industries and in different platforms by changing aspects of the ads we ran. Promotions.

Landing Page 58

Landing Page Ad Copy Advertising Copy 58

Neil Patel

JANUARY 20, 2021

You need to attract potential buyers and funnel them into your sales funnel. You can track sales from referral links, engagement on branded content, and the overall performance of your advocates. Head to Ads Manager, then follow these steps from Facebook. Eliminate weak verbs like download, save, learn, and find out.

Social Media 145

Social Media Persuasion Promotion Ads 145

The Creative Penn

AUGUST 7, 2023

So what we do is we go out there and we aggregate groups of readers, and then we put your book in front of readers that are most likely to purchase or download the book. So if you want someone else to run your Facebook ads, your Amazon ads, you would come to Reader Reach side of the park.

Ads 98

Ads Marketing Retail Publishing 98

Moz

JANUARY 16, 2019

Here’s how Kissmetrics, Sourcify, Sales Hacker, Kinsta, and BuildFire have used advanced content promotion tips like newsjacking and paid social to elevate their brands above the competition. When they were ready to go, the marketing company began running ad campaigns and pushing out stories. The ad copy is short and to the point.

Promotion 57

Promotion Content Social Media Manufacturing 57

The Creative Penn

JANUARY 6, 2023

So if you had a free download, that counted pretty much the same as a sale in terms of the algorithm. So those will be the primary levers that you can pull as an author to start generating sales or finding readers. I did that with Facebook ads, and I couldn't get them to work. It's not just Facebook, is it?

Advertising 98

Advertising Marketing Ads Social Media 98

Moz

NOVEMBER 22, 2018

Then run an AdWords campaign and test out those title tags in the title of the ad. Test out new ad copy — that would be your meta descriptions — and see what actually brings a higher click-through rate. Don't just think about click-through rate for these ads. Make sure that you're thinking about conversion rate.

SEO 55

SEO Keywords Copy Ad Copy 55

Smart Blogger

JULY 6, 2023

With engaging visuals and compelling captions, these campaigns can drive traffic, increase brand awareness, and boost sales. It could be increasing your app downloads by 50% in the next six months, or perhaps it’s to boost customer engagement by 25% through personalized push notifications. But remember, data alone isn’t enough.

Marketing 54

Marketing Social Media Digital Marketing Brand Awareness 54

Backlinko

JUNE 2, 2023

Over 90 copywriting templates : This includes templates for digital ad copy, eCommerce copy, and social media content. You’ll never lose that much-needed ad copy again!). Frase also has an Attention Interest Desire Action (AIDA) template which is really handy for generating ad copy and product descriptions.

Content 67

Content Landing Page Ad Copy Copy 67

ProBlogger

JULY 25, 2012

If you’re looking at buying ad space on an informational or entertainment site, check the rates and if you have any questions, don’t hesitate to speak to the site’s owner (or ad sales rep)—they should be happy to talk with you. downloads, signups, etc.).

Advertising 38

Advertising Entertainment Social Media Copy 38

The Creative Penn

FEBRUARY 24, 2023

Some only use AI tools for generating sales descriptions or ad copy. What we're seeing now is like the 1980s or 1990s of computing that, like we'd have these like primitive graphics, and that it would take a super long time to download over your connection, your modem. It has kind of a different focus, though.

Text 98

Text Creativity Publishing Publishing 98

Backlinko

AUGUST 16, 2023

There are reports designed for different stages of the sales cycle including: Pre-sales Onboarding Planning Retention Upselling Plus, you can brand the reports with the logos of your clients. Paid clicks refer to the traffic generated through online ads where the advertiser pays a fee for each click on their ad.

Ad Copy 78

Ad Copy Keywords Advertising SEO 78

Smart Blogger

OCTOBER 16, 2023

Email marketing messages, copywriting , infographics, step-by-step tutorials, sales pages, inspirational quotes , content marketing , case studies , calls to action , testimonials , tweets , and other social media posts are all designed to influence the reader (and prospective customers) in some way.

Persuasion 98

Persuasion Copywriting Copywriter Freelance 98

Backlinko

DECEMBER 6, 2024

The better your marketing funnel, the more sales you can capture. Well also look at a real-world example of a marketing funnel driving impressive results: The Gazillion Dollar Sales Funnel Experiment. Have visitors provide an email when they download them. This framework helps you map ideal interactions.

Marketing 84

Marketing Keywords Brand Awareness Social Media 84

Backlinko

MAY 14, 2024

Say you want to grow sales by 15% over the next 12 months. Signup forms that promise exclusive access to new products or sales are also effective. Persuasive Copy Clearly communicate the value of your offer on your lead capture form to get visitors to take the action you want. And lead to more sales. Or interactive.

Marketing 113

Marketing Social Media Keywords Engineering 113