Neil Patel

JUNE 22, 2021

Types of Facebook Ads. Facebook lets you choose from four main ad types. Static image ads are ideal for driving traffic to your website. Create Your Facebook Ad. Finally, choose your ad format, type in the ad copy, and enter your images or videos. Tips for Creating Great Facebook Ads.

Marketing 145

Marketing Social Media Advertising Ads 145

Backlinko

DECEMBER 21, 2023

For example, if a user lands on your site after: Clicking on a Google text ad or Shopping ad Clicking on a display ad on a website or social media site like Facebook Here’s an example of what a paid ad looks like when it appears in Google’s search results: When a user clicks on any of the blue text, it’s included in your PPC CTR data.

IT 116

IT Ad Copy Keywords Landing Page 116

Ashleyn Writes

FEBRUARY 16, 2022

I have a full checklist of 28 I would recommend the average creative have on hand —make sure you download that freebie checklist, and after you make this one, you can check it off! Think ads on any social media platform, paid placements, and some partnerships. Click here to download it! publication. The IRS is no joke!

Media 147

Media Copy Advertising Creativity 147

Neil Patel

JUNE 8, 2021

They might even sign up to your mailing list or download gated content. The former includes things like blogs and e-books, while the latter encompasses website and ad copy. Your content writing goal should be to ensure readers learn something valuable. To do this well, you need to be an expert in your field.

Writing 145

Writing Content Copy Copywriter 145

Neil Patel

MAY 5, 2021

Finally, the best source of keywords can come from your own website. The language they use can be very effective ad copy for internet advertisements. Understand the Different Types of Paid Ads. It is important to send incoming visitors to a unique page (called a landing page ) on your website, rather than your homepage.

Advertising 123

Advertising Landing Page Social Media Keywords 123

Neil Patel

APRIL 22, 2021

But, if I purchase software from your store, I would expect to download it immediately. His button text uses two words, “Download Now,” and also uses simple button design to appeal to people’s emotions and persuade them to opt in to a bigger email campaign. Tactic #4: Evoke Curiosity.

Landing Page 145

Landing Page Lead Generation Persuasion Telecommunication 145

The Creative Penn

DECEMBER 30, 2022

The Creative Penn website and podcast. The Creative Penn website and podcast. In terms of stats, The Creative Penn Podcast is in the top 1% of podcasts with over 10,000 downloads in the first 7 days of publishing, and 15K-25K downloads per episode. This is also evident in the downloads. Not at all.

Creativity 98

Creativity Pharmaceutical Projects Sales 98

Neil Patel

APRIL 7, 2021

On top of this, people may be more likely to visit your website and consume your content. Otherwise, competitors may bid for brand-related keywords or industry-related keywords in their ads and persuade potential leads to visit their website instead. How to Select Topics for PPC Ads That Won’t Get Outdated.

Ads 86

Ads Ad Copy Brand Awareness Keywords 86

Neil Patel

APRIL 14, 2021

Your Max CPC is determined by your website’s conversion rate, profit per customer, and target advertising profit margin. Use the formula below to calculate your Max CPC and then compare to the estimated CPC you found above: Max CPC = (profit per customer) x (1 – profit margin) x (website conversion rate).

Landing Page 143

Landing Page Advertising Keywords Ads 143

Neil Patel

MARCH 16, 2021

It matches keyword-targeted ads to sites within the Google Display Network. You can also use topic targeting to make sure your ad appears on relevant websites, apps, and videos. YouTube ads: Having over 2 billion users , YouTube is one of the best places to grow your brand awareness.

Brand Awareness 113

Brand Awareness Ads Keywords Sales 113

Neil Patel

MARCH 9, 2021

By providing more data about your company, customer ratings, and links to your website , you’re creating more opportunities and generating more ways to convert your lead. Lastly, manual ad extensions put you in control of what conversion you want to happen. If you want people to download your app, you can set it up. Conclusion.

Ads 104

Ads Keywords Text Promotion 104

Moz

AUGUST 27, 2020

Here I have tips on things that we see all the time, when we start working with a new Ads account, that we end up fixing, and hopefully I can pass this on to you so you can fix it before you have to call an agency to come and fix it for you. There is actually a blog post on our website, which you can find here. Too many keywords.

Ads 64

Ads Ad Copy Keywords Agency 64

Smart Blogger

JUNE 11, 2024

Paid advertising is often called PPC ad (pay-per-click) advertising, though not all paid ads are PPC ads. Paid ads are displayed on many platforms, including in Google search results, social media platforms , and other websites. The actual steps will vary based on the platform and type of ads you create.

Advertising 78

Advertising IT Social Media Ads 78

Content Hacker

JUNE 30, 2023

Let’s explore some popular options: Leverage WordPress Plugins/Themes for Online Courses The platform I recommend most for blogging, website-building, and everything that goes along with those? Be smart and sell your course from your website, a.k.a. WordPress.

Blogging 80

Blogging Blog Collaboration Banking 80

Backlinko

JUNE 2, 2023

Over 90 copywriting templates : This includes templates for digital ad copy, eCommerce copy, and social media content. You’ll never lose that much-needed ad copy again!). Frase also has an Attention Interest Desire Action (AIDA) template which is really handy for generating ad copy and product descriptions.

Content 67

Content Landing Page Ad Copy Copy 67

Moz

NOVEMBER 22, 2018

Are you definitely not saying these things in the content of your website? Then run an AdWords campaign and test out those title tags in the title of the ad. Test out new ad copy — that would be your meta descriptions — and see what actually brings a higher click-through rate.

SEO 55

SEO Keywords Copy Ad Copy 55

Moz

JULY 14, 2020

Francine walked us through the different areas of PPC automation: Bidding Ad copy Smart campaigns Keyword matching. If you’re looking for a great example of letting go and embracing automation, Microsoft Ads is a good place to go. Rob Ousbey — A Novel Approach to Scraping Websites. Your biggest takeaway?

Brand Awareness 59

Brand Awareness Ad Copy Keywords Brand 59

Moz

JULY 14, 2020

Francine walked us through the different areas of PPC automation: Bidding Ad copy Smart campaigns Keyword matching. If you’re looking for a great example of letting go and embracing automation, Microsoft Ads is a good place to go. Rob Ousbey — A Novel Approach to Scraping Websites. Your biggest takeaway?

Brand Awareness 58

Brand Awareness Ad Copy Keywords Brand 58

Moz

JULY 14, 2020

Francine walked us through the different areas of PPC automation: Bidding Ad copy Smart campaigns Keyword matching. If you’re looking for a great example of letting go and embracing automation, Microsoft Ads is a good place to go. Rob Ousbey — A Novel Approach to Scraping Websites. Your biggest takeaway?

Brand Awareness 58

Brand Awareness Ad Copy Keywords Brand 58

Smart Blogger

JULY 11, 2023

That’s sort of what SEM does for your website. The best ads echo the keywords in a meaningful way and provide clear, compelling reasons for users to click through. This ensures that your ads aren’t shown to people looking for budget cameras, saving you from wasted clicks.

Engineering 51

Engineering Landing Page Marketing Construction 51

Smart Blogger

JULY 6, 2023

At its core, mobile marketing works by communicating with audiences through mobile devices, typically via apps, SMS, websites, or social media. It could be increasing your app downloads by 50% in the next six months, or perhaps it’s to boost customer engagement by 25% through personalized push notifications.

Marketing 54

Marketing Social Media Digital Marketing Brand Awareness 54

Moz

JANUARY 16, 2019

Technically, the units are “display ads, but they look like text.” The ad copy is short and to the point. That way, they can make fast adjustments on the fly, A/B testing small elements like background color to keep ads fresh and conversions as high as possible. I mean, they’re both technically ‘leads.’

Promotion 57

Promotion Content Social Media Manufacturing 57

ProBlogger

JULY 25, 2012

informational websites. Buying advertising space on search engines can be a great way to ensure that the people seeing your ads have expressed a need in your offer. By buying ad space on an information or entertainment website, you’ll be actively targeting the users of that site specifically. social media.

Advertising 38

Advertising Entertainment Social Media Copy 38

Verblio

NOVEMBER 4, 2022

AI can do some extremely cool stuff, but for every truly breakthrough achievement, there’s also an overhyped shuckster slapping “AI” on its website and giving robots everywhere a bad name. Jasper is a tool that uses GPT-3 to generate content, including social media posts, ad copy, blog posts, emails, and more. (If

Persuasion 52

Persuasion Writer Long Form Content Content Marketing 52

Neil Patel

AUGUST 5, 2021

Put your audience’s wits to the test, and add some game show flair to your Snapchat ads. You can also redirect people to your website to see the answer. The page usually has a goal like: sales email list sign-ups white paper downloads. The ad is only five seconds long and uses two short sentences to get its message across.

Ads 145

Ads Landing Page Brand Awareness Social Media 145

Neil Patel

JANUARY 20, 2021

To further engage the video viewers, you can add a call-to-action (CTA) to visit your website or a destination of your choice. This can be included in the final frame, or you can boost the video and use Facebook’s Ad CTA buttons. Similarly, have a look at the Facebook pages of media websites like Huffington Post and Elite Daily.

Social Media 145

Social Media Persuasion Promotion Ads 145

The Creative Penn

JANUARY 6, 2023

So if you had a free download, that counted pretty much the same as a sale in terms of the algorithm. Some people are still using blogging or articles on other websites. I mean, I've also built my business on email, and this podcast is the second thing I would definitely keep, along with the website. Mark: Definitely.

Advertising 98

Advertising Marketing Ads Social Media 98

The Creative Penn

AUGUST 7, 2023

So what we do is we go out there and we aggregate groups of readers, and then we put your book in front of readers that are most likely to purchase or download the book. So if you want someone else to run your Facebook ads, your Amazon ads, you would come to Reader Reach side of the park. That's the dream.

Ads 98

Ads Marketing Retail Publisher 98

The Creative Penn

FEBRUARY 24, 2023

Some only use AI tools for generating sales descriptions or ad copy. What we're seeing now is like the 1980s or 1990s of computing that, like we'd have these like primitive graphics, and that it would take a super long time to download over your connection, your modem. Tim Boucher I mean, I think they're going to disappear.

Text 98

Text Creativity Publisher Publishing 98

Smart Blogger

OCTOBER 16, 2023

And it works, not just for headlines in men’s and women’s magazines, but for messages to your email list, subheads in your articles, ad copy — anything. Download All 801+ Power Words (in one handy, free PDF) And just one or two power words in your headline is usually enough to make it stand out.

Persuasion 98

Persuasion Copywriter Copywriting Freelance 98

Backlinko

DECEMBER 6, 2024

He generates most of his websites traffic with SEO and YouTube content. Infographics: Design visually appealing infographics to simplify complex information and make it shareable Downloadable ebooks and guides: Offer resources with valuable insights. Have visitors provide an email when they download them.

Marketing 84

Marketing Keywords Brand Awareness Social Media 84

Backlinko

MAY 14, 2024

It provides essential audience data on who visits your website. Highlight them in these crucial areas: Website and marketing copy Social media bios and posts Product descriptions and packaging For example, Gyubee highlights its differentiators across various touchpoints. Including its website. And connect with the brand.

Marketing 113

Marketing Social Media Keywords Engineering 113