Neil Patel

OCTOBER 14, 2021

Then, the rest of the ad copy is written in simple language to draw attention to the Black Friday ad. How do you make sure your Black Friday ad campaign makes your offers clear and attractive? Make it easy to understand with simple ad copy like in the Clash of Clans image. Keep the ad copy clear.

Ads 125

Ads Ad Copy Social Media Copy 125

Neil Patel

SEPTEMBER 20, 2021

These tend to be more active and promote engagement due to their user-friendly setup. While it’s crucial to create well-developed niche paid ad campaigns on one or two platforms, diversifying your efforts is also important. Create Your Paid Ad Campaign Copy. Get Very Specific With Targeting.

Ads 126

Ads Ad Copy Advertising Social Media 126

Neil Patel

FEBRUARY 17, 2021

Sales promotions can make your ads jump off the page, boost engagement, and grow your sales. What Are Attractive Sales Promotions for Paid Ads? For example, which ad copy is more appealing in February? Social is all about creating engagement and getting people to share and interact with your content.

Promotion 131

Promotion Sales Ad Copy Retail 131

Neil Patel

MAY 14, 2021

Whether you’re writing product descriptions or PPC ads , there’s a huge volume of work involved, and the repetitive nature of the tasks can drain your creativity. Could you give a machine a few instructions and let it generate engaging copy while you focused on more pressing tasks? How are companies using AI copywriting?

Copywriter 143

Copywriter Copywriting Writing Script 143

Melanie Saxton

FEBRUARY 16, 2023

Some of my interviewees need help with their marketing and communication efforts, such as press releases, newsletters, e-blasts, ad copy, blogging, web content, and scripting for videos. Rely on me for your website content, ads, emails, newsletters, press releases, documents, scripts, blog posts, and more!

Copywriter 130

Copywriter Copywriting Script Portfolio 130

Neil Patel

AUGUST 5, 2021

That’s a ton of people sharing and engaging with content on a daily basis. On top of a huge user base, the engagement levels are off the charts. It’s no question Snapchat has potential in numbers and engagement, so why don’t you see results with the platform? Add Polls to Your Snapchat Ads. Ad Copy Resources.

Ads 145

Ads Landing Page Brand Awareness Social Media 145

Melanie Saxton

FEBRUARY 16, 2023

Copywriting Press releases, newsletters, e-blasts, ad copy, marketing content, white papers, custom blogging, and editorial for physicians, hospital systems, veterinarians, academia, lawyers, business owners, skilled trades, nonprofits, and more.

Hospitality 130

Hospitality Editorial Ad Copy Projects 130

Elna Cain

FEBRUARY 27, 2024

As a SaaS freelance writer, you might write: blog posts website copy white papers case studies landing pages email copy ad copy social media content All of this content helps these companies explain their products, attract customers, and informs them. For example, Strut is an all-in-one workspace for writers.

Content Writer 239

Content Writer Writer Content Writing 239

Backlinko

DECEMBER 21, 2023

This metric provides insights into how customers engage with your content, highlighting what resonates with them. Why CTR Matters for SEO User engagement: A high CTR shows that you’re matching the search intent of users and that they’re engaging with your content. It impacts your ad’s position and cost-per-click (CPC).

IT 117

IT Ad Copy Keywords Landing Page 117

Neil Patel

JANUARY 25, 2021

In the early stages of digital marketing, if you wanted to find out whether a piece of ad copy was effective, you had to manually A/B t est your ads across locations, ages, and demographics. These days, there’s no need to waste your time testing ad copy manually.

Ads 140

Ads Ad Copy Copy Keywords 140

Backlinko

SEPTEMBER 6, 2024

If you’re just looking for tools to use, here are the four we recommend checking out: AI Copywriting Tool Best for Starting Price Jasper Ad copy and slogans $49 per month; 7-day free trial Copy.ai And to overcome writer’s block, generate fresh ideas, or get a new perspective on a challenging piece of copy.

Copywriter 97

Copywriter Copywriting Ad Copy Landing Page 97

BKA Content

DECEMBER 7, 2022

For example, if you’ve never ventured into the copywriting space, you’re missing a variety of lucrative, engaging projects. With so many projects available, you can stave off boredom by finding something new and engaging. Who creates ad copy to entice consumers? Why Apply for Online Copywriting Jobs From Home?

Copywriter 105

Copywriter Copywriting Freelance Content Creation 105

Neil Patel

JUNE 22, 2021

From a marketing perspective, there are many opportunities to engage with new audiences and expand your company’s reach. With video ads, you can showcase a product, promote customer testimonials, or boost your brand. Carousel Ads. The ad type you choose depends largely on your campaign goal. Create Your Facebook Ad.

Marketing 145

Marketing Social Media Advertising Ads 145

Neil Patel

JUNE 8, 2021

Be Engaging. However enticing your headline may be, if your content doesn’t quickly engage your audience once they land on your page, they’re going to bounce. They used machine learning models to discover the keys to engaging content writing. This shows people on different platforms engage with different types of content.

Writing 145

Writing Content Copy Copywriter 145

Neil Patel

NOVEMBER 12, 2020

Despite the wealth of advice out there on optimizing PPC campaigns , it’s easy to get stuck in a routine of researching keywords, testing new ad copy , and creating new landing pages. There are plenty of ways to make your analysis more digestible and visually engaging. Or this creative McDonalds SWOT graphic by Creately.

Landing Page 138

Landing Page Ad Copy Ads Keywords 138

Backlinko

FEBRUARY 19, 2024

This includes analyzing content themes and engagement tactics that resonate with the target audience. By identifying your target customers, you can efficiently allocate resources to analyzing the competitors that engage with your specific audience. It also provides insights into potential gaps or missed opportunities.

Ad Copy 108

Ad Copy Landing Page Social Media Keywords 108

Neil Patel

FEBRUARY 18, 2021

With tools to compare social analytics, social engagement, social publishing, and social listing, Sprout Social has you covered. You can also check hashtag performance and Facebook reviews and track engagement on LinkedIn, Facebook, Instagram, and Twitter. Price: A basic plan is $99/month.

Keywords 145

Keywords Agency Social Media Ad Copy 145

The Hoth

JANUARY 25, 2024

Not only do these platforms make paid ad campaigns on Google and Bing possible, but they also provide crucial metrics for tweaking, optimizing, and perfecting ad strategies. Ad copy: the lifeblood of paid ads Your SEM ads will live and die by the quality of your copy, so you should spend most of your time focusing on perfecting it.

Engineering 97

Engineering Ad Copy Marketing Landing Page 97

Neil Patel

MARCH 15, 2021

Ads targeting women tend to be more expensive due to the higher likelihood that they’ll engage with your content. Ad cost can also vary depending on the age group you select. However, this can have the opposite effect you want and increase how much Instagram ads cost you. Ad Quality and Relevance. Conclusion.

Ads 104

Ads Social Media Advertising Ad Copy 104

Neil Patel

APRIL 9, 2021

LinkedIn Insights gives you the ability to see information about who follows you, engages with your content, or may be of interest to you as a lead or new hire. You can get lists of people who engage with certain content similar to yours. Anyone in marketing knows a retargeting ad is worth its weight in gold. What is an insight?

Banking 125

Banking Social Media Advertising Healthcare 125

Neil Patel

JANUARY 20, 2021

It is influenced by your Ad targeting options and can also impact organic reach. Your content’s reach has a lot to do with engagment — that is how many people like, react, comment, or share your post. Engagement rates are way up — but organic reach is way down. But it’s not so simple. Absolutely. The result?

Social Media 145

Social Media Persuasion Promotion Ads 145

Neil Patel

JUNE 15, 2021

Since this monetary model is by no means novel, that means there’s a crowded space for these ads. Maybe you’ve written scintillating paid ad copy that speaks directly to your audience’s pain points. Maybe you’ve set your budget and ad parameters and are ready to go. Which Paid Ad Conversion Strategy Is Right for Me?

Ads 142

Ads Landing Page Social Media Copy 142

Neil Patel

OCTOBER 14, 2021

Your pins can get engagement for your business if you execute them right. No one is going to find your pin if you don’t optimize for engagement. Optimize and still sound human by simply adding a strong keyword within the right context. Engage to Build Relationships and Gain New Followers. Engagement is a two-way street.

Brand 145

Brand Social Media Marketing Keywords 145

Neil Patel

AUGUST 10, 2021

Engage with readers on social media. Companies like Facebook, Twitter, Instagram, TikTok, and LinkedIn have so much information on their users, and you can use this to make sure you’re reaching the right people with your ads. This email from Tansey Morgan is a great example of how you can create engagement with your subscribers.

Marketing 143

Marketing Social Media Sales Publisher 143

Smart Blogger

JUNE 14, 2023

With AI copywriting tools, you can create engaging blog posts , compelling ad copy , and catchy social media content , often with more efficiency than a human copywriter might deliver. From engaging blog posts and product descriptions to catchy marketing copy, it’s has got you covered.

Copywriter 76

Copywriter Copywriting Content Creation Ad Copy 76

Neil Patel

JULY 29, 2021

Allow Comments on Your Ad and Engage With Viewers. Reddit is all about community, and as we discussed above, if you enter an existing community with clear motives that don’t align with that community’s ideals, your Reddit ads aren’t going to go far. Engage with users to demonstrate your dedication and authenticity.

Ads 110

Ads Sales Banking Advertising 110

Credible Content

MAY 29, 2023

Understanding the fundamentals of copywriting empowers you to effectively communicate your message, engage your audience, build trust, and create persuasive content across different channels. Engaging and Persuasive Content Copywriting helps you create content that grabs attention and keeps readers engaged.

Persuasion 130

Persuasion Communication Copywriter Copywriting 130

Neil Patel

OCTOBER 7, 2021

Sometimes that involves leveraging mistakes in your paid ad campaigns, particularly your ad copy. Here are six ways you can use written mistakes to your advantage when engaging in paid advertising. In today’s crowded market, you may need to give yourself an edge. Poke Fun at Previous Mistakes.

Ads 139

Ads Brand Awareness Keywords Digital Marketing 139

Neil Patel

FEBRUARY 23, 2023

Segmentation enables you to tailor content and ad campaigns according to the needs of particular customer groups. With this approach, you can ensure that every message resonates with its intended recipient – dramatically increasing engagement rates and ROI. What should your conversion rates be on LinkedIn?

Ads 104

Ads Advertising Text Social Media 104

Neil Patel

MAY 3, 2021

For example, you might test two different popups to see which drives more webinar sign-ups or two different Google Ads to see which drives more purchases. On my own site, I spent time A/B testing my popup to find out what encouraged users to engage with my brand.

Landing Page 144

Landing Page IT Copy Sales Copy 144

Jane Friedman

APRIL 19, 2023

Also write press releases, book blurbs, ad copy, blog posts, etc. I haven’t applied any of it yet (other than the aforementioned Amazon ad copy). or “How can I make my monthly newsletter content engaging besides the usual suggestions of sharing excerpts of my WIP or photos of my workspace?”

Creativity 145

Creativity Ad Copy Copy Writer 145

Smart Blogger

MAY 9, 2023

Tell Engaging Stories That Resonate with Your Audience Forget about bland sales pitches. To engage your audience, tell a story that resonates with them. Brainstorm a personal story that connects to your product or service and use it as the foundation of your ad copy. Let’s dive in! Unsure where to start?

Copywriter 79

Copywriter Copywriting Persuasion Ad Copy 79

Neil Patel

APRIL 19, 2021

How to Optimize Your Mobile First PPC Ads. Optimizing your PPC ads for mobile means thinking about how mobile users will engage with your ads. These are designed to encourage the user to interact with your ad. You can also incorporate virtual reality in your ad. Short ad copy can pack a punch.

Ads 73

Ads Landing Page Ad Copy Copy 73

Neil Patel

MAY 24, 2021

For mobile ads on Google, the average conversion rate is 3.48 What happens if people start clicking your ad with absolutely no intention of making a purchase or engaging with your site, though? If people (or bots) are fraudulently clicking on your ads, then it can mean you’re paying for clicks that aren’t real.

Ads 142

Ads Landing Page Advertising Social Media 142

Neil Patel

APRIL 7, 2021

Otherwise, competitors may bid for brand-related keywords or industry-related keywords in their ads and persuade potential leads to visit their website instead. Get More Engagement. Since evergreen content can run throughout the year, it can generate more engagement over time. Brand Awareness.

Ads 86

Ads Ad Copy Brand Awareness Keywords 86

Neil Patel

DECEMBER 4, 2020

Google wants to send people to high-quality results, and if your ad achieves this, it’s more likely to be favored by the search engine’s algorithm. The average CTR for real estate ads is about 3.71%— but if you’re writing excellent ad copy , then you may find even better results.

Marketing 127

Marketing Advertising Landing Page Keywords 127

Neil Patel

DECEMBER 28, 2021

Using Google Search Trends, you can determine what topics users are interested in, increasing engagement while building relationships and good will. Next time you’re planning content, consider including a poll, stickers, or slider that allows your audience to truly engage with your brand. Personalize Your Messages.

Content 115

Content Entertainment Search Engine Optimization Digital Marketing 115