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12 Ad Copy Strategies That’ll Double Your CTR and Increase Your ROI

Neil Patel

I’ve compiled a list of 12 ad copywriting strategies for Google AdWords , Facebook, Twitter, and LinkedIn, to help you improve your ad campaign performance and drive your brand forward. Ready to craft magnetic copy for your ads? Google Ads Copy Strategies. Scan Your Competitor’s Ad Copy With Spyfu.

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How to Run Facebook Ads That Convert

Neil Patel

Getting traffic is easy with ad copy. Boosting your click-through rate requires improving ad copy and laser-targeting it to your audience. Driving customers—not just visitors—to your landing page is the best way to make sales. A great way to start is with a conversion-based Facebook ad campaign.

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How to Set up a Google Search Network Campaign (The Right Way)

Neil Patel

Of course, this is all assuming that your landing page is adequately optimized – something we’ll touch on later. Knowing that, let’s take a look at how you can use the Google Keyword tool to come up with keywords for your ad group. Upon doing so, I’m presented with the following page. CPC keyword.

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5 AI Copywriting Tools to Make Writing Content Easier

Neil Patel

JPMorgan Chase used an AI copywriting tool to improve its CTAs and online ad copy for home equity lines of credit. While the “human” copy generated 25 home equity applications, the AI copy generated 47. However, one of the standout features is the landing page generator. I’ll give you an example.

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The 5 Best PPC Companies of 2020

Neil Patel

To make matters worse, choosing the best PPC company for your business presents a new set of challenges. KlientBoost — Best for PPC management + landing page design. Strong PPC campaigns go beyond excellent ad copy , design, and targeting. Plus… none of those things are easy to stay on top of, either.

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How to Adapt Your Writing Style for Different Content Formats

Freelance Writing Jobs

Landing Pages A landing page is created for a specific marketing campaign. Users will reach a landing page after clicking an email link or via Google, YouTube, or a social media platform. Instead, it will be used by your presenter to articulate your key points well enough to keep people engaged.

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How to Create The Perfect Call-to-Action

Neil Patel

One of the main reasons why most landing pages and sales pages are not converting leads into customers is a weak call to action with no sense of urgency. In the same vein, when people are delighted with the copy on your landing page or PPC ads , they’ll click, because they perceive a benefit.