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12 Ad Copy Strategies That’ll Double Your CTR and Increase Your ROI

Neil Patel

I’ve compiled a list of 12 ad copywriting strategies for Google AdWords , Facebook, Twitter, and LinkedIn, to help you improve your ad campaign performance and drive your brand forward. Ready to craft magnetic copy for your ads? Google Ads Copy Strategies. Scan Your Competitor’s Ad Copy With Spyfu.

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3 Fundamentals of Copywriting: Mastering the Art of Persuasive Communication

Credible Content

3 copywriting fundamentals Copywriting is the art and science of writing persuasive text that gets people to take action. Understanding the fundamentals of copywriting empowers you to effectively communicate your message, engage your audience, build trust, and create persuasive content across different channels.

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AI Copywriting: Top 4 Tools and Best Ways to Use Them

Backlinko

AI copywriting involves using artificial intelligence tools to generate compelling marketing copy. You can use it to create: Snappy taglines Persuasive product descriptions Attention-grabbing social media posts There are lots of AI copywriting tools out there. Like ads, slogans, and social media posts.

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How to Run Facebook Ads That Convert

Neil Patel

Getting traffic is easy with ad copy. Boosting your click-through rate requires improving ad copy and laser-targeting it to your audience. The “poorly targeted” one delivered 278 website clicks costing $0.142 apiece. While the one with good audience targeting delivered 1,103 website clicks at only $0.03

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How to Copywrite With AI

Grammarly

Any form of writing used in marketing is considered copy , from the text on a website page to a TikTok video script. Most copywriting relies on persuasive writing and using the right keywords in the right places. Any form of writing used in marketing is considered copy , from the text on a website page to a video script.

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Adwords Consulting

Neil Patel

Since ads that contain keywords of the search are more relevant than ads that don’t, a consultant optimizes AdWords ad copy to increase click-through rates of the ads. Decreasing website load times to provide better experiences to users. It would be even better if they are a Google Ads partner.

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How to Create The Perfect Call-to-Action

Neil Patel

The user anticipates finding out that information when they plug their website URL into the box and click “show me my heat map.”. When writing your call to action, you should find a way to integrate these persuasive words : You Free Bonus Because Instantly New. Music Law Contracts also evokes curiosity in their call-to-action button.