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See how Emma uses both AI and EI to write an ad for eco-friendly skincare products.

Nick Ursborne

All that said, let’s see what it came up with… The prompt I wrote: Describe a scenario where a copywriter is tasked with creating ad copy for a new line of eco-friendly skincare products. Step 2: Generating a Basic Framework Utilizing the AI’s capabilities, Emma requests a series of basic ad copy drafts that align with her findings.

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15 Top Tips On How To Create A Good Radio Ad

Caroline Gibson

Wondering how to create a good radio ad? I asked two award-winning ad industry experts to share their top tips on making an ear-catching radio commercial. Listen to radio – whether it’s ads, plays or podcasts. The effect that Tim can make to help create a good radio ad as a result of these changes can be jaw-dropping.

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A 3-Step Path to Adding Emotional Intelligence to Your AI-Generated Copy and Content.

Nick Ursborne

The post A 3-Step Path to Adding Emotional Intelligence to Your AI-Generated Copy and Content. One way or another, to get copy with maximum impact, you should go through each of these three steps when working with AI-generated copy and content. appeared first on Writing for the web - online copywriting and content writing.

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Adding Personal Elements to Your About Us Page

Susan Greene

Consider adding some credibility-building statements to your About page. Adding these types of elements will help you increase conversions from visitors to qualified prospects. Warm regards, Susan The post Adding Personal Elements to Your About Us Page appeared first on Susan Greene Copywriter. I wish you all the best.

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100 Most Expensive Keywords for Google Ads in 2025

Ahrefs

These are the 100 most expensive keywords on Google Ads, along with their monthly search volume and cost per click (CPC). The main reason is due to Googles ads mechanism: Companies have to outbid each other in order to secure … Read more ›

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Does Adding a Related Post Section Help Your Blog? We Tested It

Ahrefs

Our marketing team was fairly split on whether we should have a section like this and whether it would help. I’ve had great results with this personally on sites with a lot of content, and I was convinced it would … Read more ›

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How To Use Content Curation To Deliver Fresh Ideas Without Added Resources

Content Marketing Institute

Let other publishers create the new content. Then, your brand can curate it into valuable, relevant, and helpful content for your audience. It’s a good strategy to grow your content collection without any additional investment.

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