Backlinko

DECEMBER 27, 2024

For example, Semrushs Ecommerce Booster app generates ad descriptions based on keywords, text length, readability, tone of voice, and format settings. Marketing Generative AI tools let you quickly brainstorm marketing campaign ideas as well as draft blog posts and articles. From the list of asset types, select Ad Creatives.

IT 113

IT Medical Architecture Manufacturing 113

Contently

APRIL 25, 2023

Are you looking for ways to craft better Facebook ads that result in higher conversions? With the right strategies, paid Facebook advertising is an effective way to reach new audiences, engage with prospects, and get new leads. But with so many options and variables, it can be easy to burn through your ad spend with minimal return.

Ads 129

Ads Content Advertising Utilities 129

Make a Living Writing

MARCH 28, 2025

I’m not talking about the prolific Craigslist ads and content-mill stuff that pays $5 to $10 per blog post. Pays: $300 per assignment Guidelines: 1,000 to 3,000 words Tip: Pitch a guest post idea from the list of accepted topics, and increase your chances of acceptance with an original image or artwork 2.

Writing 57

Writing Post Finance Freelance 57

Content Marketing Institute

JUNE 21, 2021

The average organic reach of a Facebook post is about 5%. It’s time to let its advertising side work better for your content. Continue reading → The post 3 Facebook Ad Ideas to Get Your Content Seen by Your ‘Perfect’ Audience appeared first on Content Marketing Institute.

Audience 145

Audience Ads Content Advertising 145

Express Writers

JANUARY 28, 2025

While blog posts are valuable for nurturing existing customers and reaching new ones to bring in more traffic, effective promotion is necessary for content to be noticed. If youre unsure how to promote a new blog post, these tried and tested strategies effectively generate more traffic for brands.

Promotion 52

Promotion Blog Post Post IT 52

Backlinko

DECEMBER 5, 2024

It uses paid and unpaid tactics, like search advertising and local SEO, to help the business appear more prominently in local searches. Getting similar traffic through paid search ads can cost $24K a month. Lastly, they also use paid ads to appear even more prominently in search results. What Is Local Search Marketing?

IT 98

IT Marketing Keywords Search Engine Optimization 98

Freelance Magic

NOVEMBER 15, 2024

Copywriters are responsible for crafting engaging, persuasive copy for things like websites, email marketing campaigns, sales pages, advertisements, and more. Content marketing writing often pays better than standard blog post rates, with the potential to earn £300-£1,000+ per project. I charge a minimum of £600 for a short blog post.

Freelance 130

Freelance Portfolio Writing Persuasion 130

Neil Patel

MARCH 30, 2023

Facebook Ads are one of the more popular advertising options for people who are new to online marketing. However, despite 90% of marketers claiming to use Facebook Ads , there are still many who try and fail to generate positive conversion rate results. then this post is for you! , then this post is for you!

Ads 113

Ads Landing Page Advertising Copy 113

BKA Content

MARCH 27, 2024

How Much Do Google Ads Cost? They are often effective for driving organic traffic to your website, but Google ads are ideal for promoting items for transactional searches. How much do Google ads cost, and how can you leverage them for transactional web searches? How Much Does It Cost To Put an Ad on Google?

Ads 97

Ads Search Engine Optimization Landing Page Advertising 97

Jane Friedman

AUGUST 9, 2023

Today’s post is by book advertising consultant Matt Holmes ( @MatthewJHolmes1 ). From April 2020 through to November 2022, I ran Facebook Ads in a way that ticked all the boxes when it came to best practices. I tested everything—new audiences, new ad creative, higher daily budgets, different ad placements—but nothing worked.

Ads 98

Ads Advertising Creativity Sales 98

Contently

OCTOBER 29, 2024

UGC often works so well because it doesn’t feel like an ad; it feels like a true-to-life testimonial that allows a viewer to envision how a product might actually function in their own life. Again, UGC works well when it is a genuine, organic discussion of a product or service, rather than a paid-for ad placement. The result?

Brand 99

Brand Content Retail Utilities 99

Grammarly

DECEMBER 6, 2024

This includes reviews, social media posts, blog posts, and testimonials. UGC has also been shown to increase conversion and ad click-through rates , making it a powerful tool for driving marketing effectiveness. The post Shifting Narratives: 7 Trends in Marketing Communication appeared first on Grammarly Blog.

Communication 105

Communication Marketing Storytelling Social Media 105

Melanie Saxton

DECEMBER 27, 2024

I can help you consistently reach out to prospects across multiple platforms, including ads, advertorials, case studies, white papers, blogs, landing pages, and more. This is the reality of today’s digital marketing era, where your marketing, advertising, PR, and other communication efforts fall under the copywriting umbrella.

Copywriter 130

Copywriter Copywriting Persuasion Script 130

Smart Blogger

JUNE 11, 2024

Perhaps you’re considering paid advertising… The problem? There are dozens of platforms to choose from — and you’ve probably either lost money using paid ads or know someone who did. Finally, we’ll cover some paid ad alternatives if you aren’t quite ready to dive in.

Advertising 78

Advertising IT Social Media Ads 78

Backlinko

MARCH 25, 2025

Here’s how: Visit online communities where your potential readers hang out: Facebook Groups: Check member count and weekly post volume Quora: Analyze question frequency and follower counts Reddit: Look for subreddits with at least 10,000 members For example, when I searched gardening on Reddit , I found this active subreddit with 7.8

Blog 103

Blog Blogging Medical Finance 103

BKA Content

MARCH 29, 2024

How Many Weeks for Awareness Campaign Ads on Meta and Google Awareness campaign advertisements can be an effective way to introduce your business to consumers. These ads provide information and generate interest rather than driving conversions. Meta and Google allow advertisers to serve awareness ads in a variety of locations.

Ads 98

Ads Brand Awareness Search Engine Optimization Advertising 98

Backlinko

MARCH 3, 2025

Unlike paid advertising or social media, organic traffic attracts visitors with clear intent. For example, if someone searches “ seo competitor analysis ” on Google and clicks on a regular (non-ad) result, that counts as organic traffic. million if they paid for it through Google Ads. Not random traffic.

IT 104

IT Keywords Brand Awareness SEO 104

Backlinko

JANUARY 6, 2025

Both Mid Day Squares and TBH Skincare started with iPhones and posted daily while staying true to their story. ” Jake Karls The TBH Skincare team has found authentic stories outperform traditional ads across every channel. Generic ads. A consistent 10x return on ad spend (ROAS). maximum ad spend per customer.

Storytelling 109

Storytelling Keywords Landing Page Sales 109

Contently

AUGUST 30, 2024

But with endless ads and marketing noise, it’s hard to get your story heard, especially if you’re using the same marketing tactics and jargon as your competitors. So, if you run ads listing the six reasons consumers should choose your product, the consumer won’t believe you. That’s not a great percentage.

Storytelling 85

Storytelling Marketing Social Media Brand 85

Smart Blogger

OCTOBER 9, 2024

If you’re using social media to grow your brand, you might have overlooked Twitter (rebranded as X) advertising. You might think Twitter ads aren’t effective or necessary for your growth strategy. What if Twitter/X ads could be the key to unlocking significant growth for your brand? So why did my ads work so well?

Ads 74

Ads Advertising Promotion Content Creator 74

Buffer

APRIL 25, 2024

I bet that’s a sentence you’re surprised to hear in a world of flashy social media videos and hyper-targeted online ads. For one, there’s less competition because the cost of printing and postage scares some marketers away when you compare it to sending an email newsletter or posting on social media sites.

Ads 87

Ads Brand Advertising Social Media 87

Freelance Magic

NOVEMBER 6, 2024

You’ll also be able to experiment with different kinds of writing styles and types here, from technical manuals and long-form blog posts to high-paying whitepapers. As this is an in-demand niche, you’ll find many job postings on job boards like ProBlogger, BloggingPro, Upwork, and more. You can get started with my FREE training here.

Freelance 130

Freelance Finance Writing Medical 130

Make a Living Writing

NOVEMBER 17, 2024

I can’t believe this Craigslist ad asks for three free samples. Consider getting a t-shirt or magnetized car sign that advertises your writing. Respond to full-time job ads you see on LinkedIn, and ask if they need a freelancer in the meanwhile. Consider trying Facebook or Google ads to promote your business.

Writing 97

Writing Freelance Social Media Writer 97

Elna Cain

DECEMBER 7, 2022

Environmental copywriters create marketing and advertising content in order to sell a product or service for green companies. For example, they may write website copy, Facebook ads, email campaigns , and blog posts that promote green products. This is a media company that often posts jobs in multiple publications.

Writing 130

Writing Post Government Freelance 130

Backlinko

OCTOBER 23, 2024

For example, blog posts and infographics can attract top-of-funnel audiences. Content formats include: Blog posts : Great for in-depth information and SEO. Social media posts : Ideal for engagement and brand awareness. Paid advertising: Amplify visibility through targeted ads on Google, Meta, or industry-specific platforms.

Content Marketing 113

Content Marketing Marketing Government Content 113

Jane Friedman

APRIL 5, 2023

Photo by Ian Hutchinson on Unsplash Today’s post is by book advertising consultant Matt Holmes ( @MatthewJHolmes1 ). Sure, further down the line, you can start adding to the list, but even then, don’t feel you need to. No amount of marketing or advertising is going to sell a poor-quality book.

Marketing 145

Marketing Advertising Promotion Sales 145

Backlinko

AUGUST 21, 2024

Ranging from multilingual localization and Google ranking factors to content strategy, PPC ads, and beyond. Mordy responded to Leigh’s LinkedIn post that the episode “ Is the Helpful Content Update Defective? ” In conversation with Loren Baker, the founder of Search Engine Journal, each episode discusses interesting themes.

SEO 95

SEO Concept Agency Digital Marketing 95

Elna Cain

FEBRUARY 12, 2024

Problogger was one job board that only posted content writing jobs. These new freelance jobs for writers termed their ad this way: Contract position – A company hires you for a specific time frame until you complete the project or until you sign another contract. Then there was Blogging Pro. Can you believe that?

Freelance 218

Freelance Portfolio Writing Writer 218

The Hoth

DECEMBER 17, 2024

Like virtually every other industry, the real estate business has largely gone digital, especially in terms of advertising. In other words, a backlink profile consisting only of high-quality guest posts with similar anchor text (the text masking a hyperlink) will raise red flags to Google.

SEO 97

SEO Engineering Keywords Website 97

Neil Patel

JUNE 15, 2021

The answer is simple: advertise on Medium. Types of Ads of Medium. “Advertising” on the site is, in a word, unusual. While the term “advertise” may conjure images of paid search and skyscraper banners, Medium doesn’t allow conventional advertising. Rules and Guidelines for Medium Content and Ads.

Search Engine Optimization 144

Search Engine Optimization Advertising Brand Awareness Content Creator 144

Jane Friedman

MAY 24, 2024

Photo by Ray Harrington on Unsplash Today’s post is by retired doctor turned writer Sandra Eliason. I added several writing intensives. I found multiple intensives advertised in wonderful and even exotic locations, with excellent teachers. Residencies advertised. All were helpful, and my writing grew.

Writing 138

Writing Social Media Advertising Creativity 138

Jane Friedman

MAY 16, 2024

Today’s post is by author Brenda E Smith. On the last page of my book, I added a reader magnet meant to collect email addresses of enthusiastic readers who would enjoy receiving my newsletters. To sweeten the deal, one entrant also wins a free Kindle tablet, its image prominently featured in the advertisement for each promotion.

Promotion 136

Promotion Advertising Ads Social Media 136

Neil Patel

JUNE 22, 2021

It includes: Facebook Ads Business Pages Facebook Marketplace Facebook Groups. There’s a marketing strategy for every budget, whether you’re looking for a free social media marketing solution or you want to set aside a regular sum for paid Facebook Ads. You can help them discover your brand by advertising effectively on Facebook.

Marketing 145

Marketing Social Media Advertising Ads 145

Neil Patel

SEPTEMBER 22, 2021

On top of that, retargeting efforts are pretty cheap compared to most types of advertising. Some marketers fire up Facebook or Google Ads and run a retargeting campaign based on website visits in the past 90 days. For example, let’s say that visitor X came to your website and read a single blog post and bounced.

Lead Generation 139

Lead Generation Landing Page Ads Advertising 139

BKA Content

DECEMBER 24, 2024

Paid Ads vs. Organic SEO As a business owner, youve got plenty of options to drive traffic to your website. One of the most popular is paid advertising , such as Google Ads or Facebook Ads. While paid ads can deliver traffic fast, theres a catch: Its temporary. Even while the ad is running, theres a ticking clock.

Content 52

Content Keywords SEO Ads 52

Neil Patel

AUGUST 31, 2021

In this post, we’re going to look at effective strategies to grow your website traffic without SEO so you’re never left stranded by algorithm changes again. In simple words, it’s a way to organically advertise your brand through high-quality content. Content marketing isn’t limited to blog posts.

Website 145

Website SEO Recruitment Brand Awareness 145

Backlinko

DECEMBER 9, 2024

An example is when Site A features Site B in one of their posts. Site B sees this and shares the feature with their own audience, with a link back to Site As post. Which is why adding valuable external links is an SEO best practice , even outside of the context of reciprocal linking.

SEO 94

SEO IT Text Engineering 94