Neil Patel

DECEMBER 30, 2021

One of those tools is Facebook lead ads. What Are Facebook Lead Ads? Facebook lead ads allow marketers to generate leads on Facebook among users who might be looking to buy your product or services. Facebook users will then see lead ads in different site areas, including news feeds, Messenger, and even articles.

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Neil Patel

NOVEMBER 17, 2020

It’s no secret: the world of PPC advertising is not for the faint-hearted. How can you increase the chances of the right people clicking on your ads? You need to learn how to write ad copy that converts. AI tools can help you write ad copy that produces results. 6 Ways AI Can Help You Write Good PPC Ad Copy.

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Neil Patel

FEBRUARY 9, 2021

Despite your best efforts and no matter good your team is, mistakes in paid ads are inevitable. To solve this problem, you need to understand how to edit paid social ads. 4 Reasons to Edit Paid Social Ads. I’ve published a lot of social ads in my career, and I can tell you it’s a relief to know how to edit paid ones.

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Ads Social Media Creativity Management 141

Neil Patel

JUNE 15, 2021

As it becomes increasingly challenging to grow organic reach, more and more marketers are looking to paid ads. Since this monetary model is by no means novel, that means there’s a crowded space for these ads. Maybe you’ve written scintillating paid ad copy that speaks directly to your audience’s pain points.

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Backlinko

DECEMBER 27, 2024

For example, Semrushs Ecommerce Booster app generates ad descriptions based on keywords, text length, readability, tone of voice, and format settings. Hit Publish to proceed as is or Go to regenerate to start again. For example, Semrushs AI Writing Assistant allows you to compose ad headlines quickly. Then click Next Step.

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Neil Patel

DECEMBER 8, 2020

Optimizing mobile ads is a tactic in almost every business owner’s toolbox. More often than not, the CTA on those ads is asking for a conversion of some sort. But is that all mobile ads are good for? Is that even what mobile ads are best for ? Mobile ads themselves aren’t a waste of money.

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Jane Friedman

APRIL 29, 2025

And after almost fifteen years in publishing, I truly believe in the saying, A rising tide lifts all boats. Comparative titles can also be incorporated in your Amazon advertising strategy. With this wisdom in mind, becoming an intentional observer is one of the best things you can do for your publishing career.

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Backlinko

DECEMBER 5, 2024

It uses paid and unpaid tactics, like search advertising and local SEO, to help the business appear more prominently in local searches. Getting similar traffic through paid search ads can cost $24K a month. Lastly, they also use paid ads to appear even more prominently in search results. What Is Local Search Marketing?

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Make a Living Writing

APRIL 24, 2023

If you have a popular website, you have probably thought about using paid advertising on your site. Out of all the ways to monetize your website, paid advertising is one of the easiest options, since you just need to paste the code or however it is set up and you are able to start making money. What Are Paid Ads?

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Neil Patel

MARCH 17, 2021

With an advertising audience of 353 million, Twitter is an ultra-effective free advertising tool. Still, as you probably know, the social networking site also provides plenty of paid advertising opportunities that let you target your followers, automate your bids, and promote your business. But how much do Twitter ads cost?

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Neil Patel

DECEMBER 13, 2021

If your business deals with the B2B sector, it’s likely you’ve considered using LinkedIn as an advertising platform to reach your customers. In this post, we’re going to explore how you can set up some LinkedIn Ads that will connect you with your target customer – without annoying them. Step #2: Design Your LinkedIn Ads.

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Neil Patel

APRIL 2, 2021

You can start gaining traffic through a sponsored app ad campaign. Wondering what a sponsored ad campaign is and how to run one effectively? This includes how to use a sponsored ad campaign to get traffic directly to your app through major players like the Apple App Store and Google Play. What is a Sponsored App Ad Campaign?

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Neil Patel

FEBRUARY 25, 2021

Facebook carousel ads offer marketers and entrepreneurs a compelling way to introduce their products and services to customers. Now, how can you leverage Facebook carousel ads for your own social media strategy? Let’s start with the basics of carousel ads. Let’s start with the basics of carousel ads.

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Neil Patel

OCTOBER 26, 2020

Chances are, Amazon ads spurred some of those sales. Amazon ads allow companies to pop to the top of search results. Amazon, in return, makes a profit on ad sales (to the tune of $3 billion in some years). Why Your Business Should Use Amazon Ads. What Are the Amazon Ad Types? Amazon ads come in several types.

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Neil Patel

FEBRUARY 23, 2023

Then you’ve probably looked at LinkedIn ads. Facebook, Twitter, Instagram, and other social media sites all have their place in advertising. That said, there’s no point in advertising on the site unless you follow LinkedIn ads best practices. Scroll along to ‘Ads’ on the end and click. Then segment your audience.

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Neil Patel

NOVEMBER 17, 2021

Unfortunately, navigating the world of Facebook ads is not always easy. This is usually a result of not following Facebook’s guidelines on ads. When this happens, it becomes impossible for you to run Facebook ads , resulting in lost revenue and marketing opportunities. You’re in violation of Facebook’s advertising policies.

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Backlinko

MARCH 3, 2025

Unlike paid advertising or social media, organic traffic attracts visitors with clear intent. For example, if someone searches “ seo competitor analysis ” on Google and clicks on a regular (non-ad) result, that counts as organic traffic. million if they paid for it through Google Ads. Not random traffic.

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Grammarly

DECEMBER 6, 2024

UGC has also been shown to increase conversion and ad click-through rates , making it a powerful tool for driving marketing effectiveness. This is known as user-generated content marketing, which can include featuring customer testimonials in advertisements, sharing user photos on social media, and incorporating reviews into email campaigns.

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Communication Marketing Storytelling Social Media 105

Jane Friedman

AUGUST 9, 2023

Today’s post is by book advertising consultant Matt Holmes ( @MatthewJHolmes1 ). From April 2020 through to November 2022, I ran Facebook Ads in a way that ticked all the boxes when it came to best practices. But in December 2022, our Facebook Ads took a nose dive—sales, page reads, bestseller rank, and overall royalties all dropped.

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Credible Content

MAY 28, 2023

Writing and publishing e-books for personal branding. What Is E-Book Writing and Publishing? E-book writing and publishing refers to the process of creating, formatting, and distributing electronic books, also known as e-books. It undergoes editing, proofreading, and revision to ensure quality and accuracy.

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Neil Patel

DECEMBER 15, 2020

If you have a website that publishes content, you know there’s one thing that’s super important… monetizing your traffic. Some of the common ways to monetize a website (like running ads) won’t necessarily be worth it until you have a certain amount of traffic. This is sometimes called native advertising.

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The Creative Penn

JUNE 12, 2023

This podcast is sponsored by Kobo Writing Life , which helps authors self-publish and reach readers in global markets through the Kobo eco-system. is the CEO of AuthorMedia.com , an award-winning professional speaker, nonfiction author, and host of the Novel Marketing Podcast and the Christian Publishing Show. Thomas Umstattd Jr.

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Content Powered

MAY 23, 2023

You've scheduled it to be published, or you've done so already. What can you do after your blog is published to get it in front of more people? While not necessarily getting more traffic from external sources, adding your new post to your old posts as an internal link can help keep people around and engaged with your site.

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Freelance Magic

NOVEMBER 6, 2024

These are short pieces of content and publishers need lots of them on a regular basis. Digital Marketing Since 2018 , digital marketing has taken over traditional advertising. Sports and eSports This niche might come as a surprise to you… “Can I get paid well by selecting a freelance writing niche about entertainment?”

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Neil Patel

JUNE 15, 2021

The answer is simple: advertise on Medium. Types of Ads of Medium. “Advertising” on the site is, in a word, unusual. While the term “advertise” may conjure images of paid search and skyscraper banners, Medium doesn’t allow conventional advertising. Rules and Guidelines for Medium Content and Ads.

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Make a Living Writing

DECEMBER 10, 2024

One of the best things about greeting card writing jobs is that most companies don’t care whether you’ve just been nominated for a Pulitzer Prize or your mom’s refrigerator is the only place your writing has ever been published. Just show them your words. Greeting card writing jobs you can pitch right now 1. ” 5.

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The Hoth

DECEMBER 17, 2024

Like virtually every other industry, the real estate business has largely gone digital, especially in terms of advertising. If a trusted, high-quality website like Forbes or CNBC were to include a link to one of your web pages, its a sign that you also publish accurate, trustworthy content. If you publish helpful guides (i.e.,

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Express Writers

JANUARY 28, 2025

Its also cost-effective since sharing is free unless youre using paid ads. Share on Content Publishing Platforms Content publishing platforms allow you to create and publish longer content than is possible on social media. These content publishing platforms are user-friendly, making them easy to use for non-tech persons.

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Neil Patel

JANUARY 30, 2022

We analyzed more than 7,000 company websites across 22 industries to answer one question: what was their approach to SEO and paid advertising to help them do so well? Does most of your traffic come from paid ads or organic search? That said, the low competition for paid ads could represent an opportunity to boost their presence.

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Advertising Website SEO Insurance 101

Neil Patel

APRIL 22, 2021

Advancements in the advertising industry have led to data-driven methods to promote and market your business. One relevant example is programmatic advertising. A study found programmatic ad spend will top $59.45 By 2021, $81 billion of digital display ad spend will be conducted programmatically. billion in 2019.

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The Creative Penn

NOVEMBER 4, 2022

Traditional publishing is not a monolithic thing. There are different kinds of publishers, and authors want different things out of a publishing deal and relationship. Georgina Cross talks about her experience with two different traditional publishers and the pros and cons of each. Welcome to the show, Georgina.

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Neil Patel

AUGUST 31, 2021

In simple words, it’s a way to organically advertise your brand through high-quality content. If you want quicker results with a budget you can control, why not try paid ads ? Paid ads can instantly generate hundreds, if not thousands, of clicks to your website. Why would someone publish your work?

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Neil Patel

AUGUST 18, 2020

Paid advertising offers a 200% ROI. But it’s not as easy as throwing ads up, seeing what sticks, and hoping people buy from you. But whether you’re an excellent PPC manager looking to outsource or have no experience running pay per click advertising campaigns , choosing the right PPC agency isn’t always straightforward.

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Jane Friedman

MAY 16, 2024

I realized a lifelong dream when I self-published my first book in August 2023. I followed all the marketing advice I received about entering the publishing world, including creating a website and selecting an email service provider. But adding these new addresses exceeded the number of addresses permitted by my free email account.

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Backlinko

DECEMBER 29, 2024

per month in Google Ads. This includes attracting more qualified leads, building authority, and increasing revenueall without spending a dime on advertising. Finding websites that publish plumbing-related content can take time. c On the next page, youll see the links youve added to the tab. The best part?

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The Creative Penn

AUGUST 14, 2023

In the intro, investment firm KKR will buy Simon & Schuster [ Publishing Perspectives ]; Subscriber Surge Giveaways [ Written Word Media ]; Key Book Publishing Paths [ Jane Friedman ]. This podcast is sponsored by Kobo Writing Life , which helps authors self-publish and reach readers in global markets through the Kobo eco-system.

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Neil Patel

JUNE 9, 2021

It’s no secret that competition in online advertising has become super stiff. That’s why as a digital marketer, you must always prioritize business ethics in all you do, including in your PPC ads. That’s why as a digital marketer, you must always prioritize business ethics in all you do, including in your PPC ads.

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