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Social Media Laws: What Are They and How Do They Impact Brands?

Contently

Social media has profoundly shaped global events, public discourse, and the very fabric of our societies since the early 21st century. This provision established that online platforms (and later social media companies) would not be classified as publishers, which gave them immunity from liability for user-generated content.

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The Ultimate Guide to Social Media for E-Commerce

Neil Patel

Social media for e-commerce has become a critical element in sales growth for many businesses. Using social media to boost your marketing offers many benefits to help build your business, so don’t wait to explore these valuable channels. 14 Steps for E-Commerce Companies to Find Success Using Social Media.

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10 Social Media Tips for Restaurant Marketing

Neil Patel

If you own a restaurant and aren’t leveraging social media, you are missing out. Most social media platforms are free, and if you use effective marketing strategies , promotions and advertising can be free (or cheap) as well. First, let’s talk about why social media is a crucial tool for restaurant marketing.

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10 Technology and Social Media Documentaries For Marketers

Neil Patel

Watching a social media or marketing documentary gives you insights you never get in a class and spells out the pros and cons better than any course ever could. The Social Dilemma. Additionally, it examines the effects of social media on people’s mental health and how it affects society as a whole. The Great Hack.

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How to Conduct a Social Media Audit in Just 30 Minutes

Neil Patel

The number of worldwide social media users will surpass 3 billion by 2021. That’s where social media audits can help. In this post, I’ll show you how to perform a social media audit in just 30 minutes. How to Prepare Your Social Media Audit. Social Media Audit: Facebook.

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7 Fitness Advertising Tips and Strategies

Neil Patel

Whether you’re a small gym owner, supplement company, or fitness app developer, the following fitness advertising strategies will help you generate maximum brand awareness and grow your business. 4 Unique Attributes of Fitness Advertising. Fitness Advertising Relies Heavily on Visuals. 7 Fitness Advertising Strategies to Test.

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How to Increase E-Commerce Sales Through Paid Search & Social Media Campaigns

Neil Patel

This shift has made retail brands rethink their marketing and advertising strategies, allocating more of their budgets toward SEO and paid search campaigns. In 2020, advertisers spent almost $200 billion in paid search ads , with retail spending over $15 billion , and this number is expected to increase moving forward.