Neil Patel

JUNE 2, 2021

Don’t get me wrong; social media ads can work wonders. The most noticeable of which is YouTube ads. YouTube ads are one of the most overlooked ad formats in digital marketing, and it’s easy to figure out why. Can YouTube ads be tough to grasp? 5 YouTube Ad Types. Skippable In-Stream Ads.

Ads 141

Ads Brand Awareness Lead Generation Advertising 141

Neil Patel

AUGUST 3, 2021

What if you could see every ad currently live on Facebook? Facebook Ad Library gives you free access to view any ad currently live on the Facebook ecosystem. Today I’m going to show you how you can use the Ad Library to make it even better and send the conversion rates of your Facebook ads soaring.

Ads 136

Ads Advertising Copy Brand Awareness 136

Neil Patel

DECEMBER 14, 2020

Amazon Ads. We’re going to dive into the eight advanced Amazon ad tactics you can add to your repertoire to boost your ad spend ROI, brand awareness, and ultimately bring in more sales on autopilot. Keyword research is the secret sauce of any advanced Amazon ad strategy. Sponsored Brands.

Ads 145

Ads Sales Brand Awareness Landing Page 145

Neil Patel

APRIL 19, 2021

It means Spotify ads are popular, and advertising on this platform could make a significant difference in your business. In this post, we’re breaking down every last detail you need to know about Spotify ads and how to set them up. Spotify Ads: What You Need to Know. Spotify Ads Cost. 025 each time your ad is served.

Ads 138

Ads Advertising Brand Awareness Script 138

Neil Patel

JULY 19, 2021

Add in a branded or targeted hashtag and you’ll be connecting with your ideal customers in no time. If you want to increase your reach even further, Instagram ads are the way to go. Marketers know it’s worth it: Instagram’s ad revenues could reach $18.16 What Are Instagram’s Ad Formats? Carousel Ads.

Ads 145

Ads Advertising Entertainment Promotion 145

Neil Patel

MARCH 28, 2023

Getting traffic is easy with ad copy. Boosting your click-through rate requires improving ad copy and laser-targeting it to your audience. A great way to start is with a conversion-based Facebook ad campaign. However, if you want to be successful, you need to know how to craft Facebook ads that convert. Not so much.

Ads 145

Ads Landing Page Ad Copy Advertising 145

Neil Patel

MARCH 12, 2021

You may want to include another angle, such as paid ads. Some of the best marketing campaigns integrate several elements, so potential customers start to see your brand in different places and from different angles. Today, we’ll talk about one of those combinations: paid ads with influencer campaigns.

Ads 139

Ads Brand Awareness Social Media Persuasion 139

Neil Patel

APRIL 7, 2021

Let’s learn more about how you can use paid ads to build your personal brand as a thought leader. Thought leadership marketing is the practice of increasing your brand’s visibility by establishing yourself as an expert source of information. Why Should You Use Thought Leadership Marketing in Your Paid Ads?

Ads 116

Ads Marketing Brand Awareness Education 116

Neil Patel

FEBRUARY 23, 2023

Then you’ve probably looked at LinkedIn ads. That said, there’s no point in advertising on the site unless you follow LinkedIn ads best practices. In this post, I explore how you can set up LinkedIn ads to connect you with your target customer without annoying them. Scroll along to ‘Ads’ on the end and click.

Ads 104

Ads Advertising Text Copy 104

Neil Patel

MARCH 23, 2021

One of the most effective ways to promote your podcast audience is using paid ads. Why Should You Create a Paid Ad to Promote Your Podcast? Paid ads provide a fast and effective way to promote podcasts and increase brand awareness. Paid ads are an effective tool to boost your audience. Google Ads.

Promotion 118

Promotion Ads Landing Page Brand Awareness 118

Neil Patel

SEPTEMBER 20, 2021

If you’ve been creating paid ad campaigns for a while, you’ve likely noticed how competitive online advertising has become. Businesses are spending more and more money on paid ad campaigns to attract a growing number of online users. What is the return on investment from previous niche paid ad campaigns?

Ads 126

Ads Ad Copy Advertising Social Media 126

Neil Patel

MARCH 30, 2023

Facebook Ads are one of the more popular advertising options for people who are new to online marketing. However, despite 90% of marketers claiming to use Facebook Ads , there are still many who try and fail to generate positive conversion rate results. So, knowing how to target your ads to a custom audience is important.

Ads 113

Ads Landing Page Advertising Copy 113

Neil Patel

APRIL 7, 2021

Marketers often create PPC ads based on the latest trends and one-time deals, but these aren’t the only types of paid ads you can create. Evergreen PPC ads are a must-have addition to your marketing arsenal. Unlike a seasonal ad, they can run throughout the year, even without edits or updates.

Ads 86

Ads Ad Copy Brand Awareness Keywords 86

Neil Patel

APRIL 26, 2021

With ad options on both their free and paid platforms, Pandora music ads are a great opportunity for advertisers who want to increase their audience. How Do Pandora Ads Work? Pandora advertisers can choose among three types of ads, all of which include several subsets. Pandora Music Content Ads. Brand Stations.

Ads 77

Ads Brand Awareness Landing Page Advertising 77

Neil Patel

APRIL 30, 2021

Those shoes you just searched for on Amazon suddenly show up in ads on Facebook. Maybe you start seeing ads on YouTube for a resort you were researching for an upcoming vacation. As a result, most businesses will have to rely on first-party data for things like ad targeting. The truth is, you are being watched.

Ads 116

Ads Advertising Brand Awareness Brand 116

Neil Patel

MAY 6, 2021

Pay-per-click (PPC) ads are one of the most effective ways to drive growth for your new business. Unlike brand building, content marketing, and social media, PPC ads can drive traffic today. Below, you can learn more about why PPC ads may be the way to go for your business and find tips for to make the most of them.

Ads 112

Ads Social Media Keywords Copy 112

Neil Patel

JUNE 23, 2021

Most ads are a waste of money. Only then can you expect a great ROI in the form of brand awareness, leads, and potential customers for your business. Ready to craft magnetic copy for your ads? Google Ads Copy Strategies. Google Ads can be incredibly lucrative for your business. Look at the example below.

Ad Copy 136

Ad Copy Copy Ads Persuasion 136

Neil Patel

MARCH 15, 2021

Instagram ads are paid content that show up with organic content in newsfeeds and stories. How much do Instagram ads cost to run? 12 Factors That Affect the Cost of Instagram Ads. First, how can you tell which posts in your feed are ads? Look for the word “sponsored” appearing under the brand’s name.

Ads 104

Ads Social Media Advertising Ad Copy 104

Neil Patel

NOVEMBER 17, 2021

Unfortunately, navigating the world of Facebook ads is not always easy. This is usually a result of not following Facebook’s guidelines on ads. When this happens, it becomes impossible for you to run Facebook ads , resulting in lost revenue and marketing opportunities. Your ads receive a high volume of negative feedback.

Ads 116

Ads Recruitment Government Advertising 116

Neil Patel

OCTOBER 14, 2021

Black Friday ad campaigns are one of the quickest way to drive revenue. Do Black Friday Ad Campaigns Make a Difference? You can leverage this audience interest to improve your revenue by using effective Black Friday ad campaigns. Top 8 Black Friday Ad Campaign Tips. For example, look at this ad by First Hotels.

Ads 125

Ads Ad Copy Social Media Copy 125

Neil Patel

DECEMBER 13, 2021

In this post, we’re going to explore how you can set up some LinkedIn Ads that will connect you with your target customer – without annoying them. We’ll go through the process of setting up your ad account and also teach you how you can improve your advertising campaign over time, perfecting your messaging, brand voice, and approach.

Ads 126

Ads Sales Social Media Advertising 126

Fat Joe

APRIL 20, 2022

Meta has actually made it easier to manage video ads and reach more people. Facebook could serve ads to their users that they are most likely to be interested in – now this is the bit that hasn’t changed. This means you have no way to attribute conversations or sales to Facebook ads, making ROI even harder to prove.

Ads 52

Ads Brand Awareness Lead Generation Script 52

Contently

FEBRUARY 28, 2023

Whether they pay to have an ad included at the beginning of a podcast, ask an influencer to hype up a product during their podcast, or pay for time to speak to the partner podcaster’s audience directly, there are several profitable ways to leverage podcast sponsorships. Take NerdWallet , for example.

Content Marketing 120

Content Marketing Telecommunication Pharmaceutical Brand Awareness 120

Blogtrepreneur

APRIL 5, 2024

Traditional marketing offers undeniable reach, building brand awareness like a meticulously crafted opening statement. Traditional methods, like radio ads or billboards, offer less precise feedback, their impact a slow, rumbling echo, making it harder to quantify their effectiveness. Finally, consider the engagement factor.

Brand Awareness 52

Brand Awareness Marketing Advertising Lead Generation 52

Contently

APRIL 20, 2023

As content marketers, it’s our job to engage our audience , build brand awareness , and drive interest in our company’s products and services. In contrast, paid traffic refers to traffic that comes from paid advertising, such as Google Ads or Facebook Ads.

Brand Awareness 111

Brand Awareness Content Content Marketing Keywords 111

Contently

AUGUST 16, 2024

At the end of 2023, LinkedIn released its list of the top brands successfully marketing on LinkedIn. These are the brands that know how to do LinkedIn content marketing, as well as build brand awareness and engage with their audiences. GE GE is always on the list of best brands on LinkedIn.

Brand 98

Brand IT Marketing Healthcare 98

BKA Content

JANUARY 1, 2024

You may need to review all your previous content while still producing new information for your clients. The people who click onto your website and respond to your CTAs, whether they are for actual sales or adding a client to your newsletter list, already have an interest in your company and products. These leads are organic.

SEO 98

SEO Brand Awareness Advertising Keywords 98

Neil Patel

MARCH 16, 2021

Yes, your PPC campaigns can be expensive if you haven’t mapped out your ads to the buyer’s journey. It helps you tighten your funnel and prevent leaks along the way, which can translate to more sales and less money spent on ineffective PPC ads. What exactly are PPC ads, and how can they help your business?

Brand Awareness 113

Brand Awareness Ads Keywords Sales 113

Neil Patel

SEPTEMBER 1, 2021

Content is how you boost brand awareness , build trust in your company, and empower your customers to solve their problems. However, you can’t just create the occasional blog post or paid ad and hope to generate results. Now, it’s time to actually find those businesses online and generate brand awareness.

Content 144

Content Brand Awareness Collaboration Keywords 144

Neil Patel

JUNE 24, 2021

Have you thought about incorporating the AI magic of chatbots with the wide net of a PPC ad campaign? Where do you want people to go once they’ve seen your ad and shown some interest? Do you want to make a sale or provide information? Or did you have to dig for the information promised by the ad? What Are Chatbots?

Utilities 96

Utilities Brand Awareness Landing Page Script 96

Neil Patel

JANUARY 31, 2022

E-commerce marketing is the act of using marketing strategies to drive awareness and conversions for a business that sells products or services online. This can include display ads, banner ads, even dynamic ads. Read through this guide, soak up all the information, then start with one or two strategies.

Brand Awareness 107

Brand Awareness Marketing Social Media Digital Marketing 107

Neil Patel

AUGUST 31, 2021

For instance, Toggl, a time tracking software company frequently uploads informative blog posts and research data about productivity, work-life, and career. If you want quicker results with a budget you can control, why not try paid ads ? Paid ads can instantly generate hundreds, if not thousands, of clicks to your website.

Website 145

Website SEO Recruitment Brand Awareness 145

Contently

DECEMBER 26, 2022

Here are some common engagement metrics you can use to showcase how your content impacts brand awareness. Organic Traffic: How many people found your content organically, without clicking a link on a paid ad or sponsored blog post? Favoriting items or adding items to a wish list. Adding items to the shopping cart.

Lead Generation 115

Lead Generation Content Brand Awareness Sales 115

Express Writers

MAY 1, 2024

If you operate in a small, niche area where information is stable and does not change frequently, you might find success with blogging less often. Most brands either want to drive organic traffic or increase their brand awareness. You can save time keeping up with this information by updating old content.

Blog Post 81

Blog Post Post Blog Blogging 81

Backlinko

JUNE 4, 2024

For example, FilterKing.com skyrocketed from 0 to $460K in revenue with a solid ecommerce SEO strategy and Paid Ads, now attracting 100K monthly visitors. In this post, we’ll give you 11 ecommerce marketing strategies to help grow your own traffic, brand awareness, and sales. Potentially leading to boosted sales.

Sales 89

Sales Marketing Search Engine Optimization Social Media 89

BKA Content

SEPTEMBER 25, 2023

This is especially true if you create informative and interesting long-form blog posts that keep people on your website for longer. SEO Blogs Create Brand Awareness Posting new and original content on an ongoing basis sets you apart from your competitors. Successful bloggers often have posts of more than 1,000 words.

Website 105

Website SEO Search Engine Optimization Brand Awareness 105

Neil Patel

MARCH 3, 2021

As consumers enter the geofence, they’re sent location-based ads on their devices. Consider this geotargeted Uber ad for arriving tourists: Geotargeted ads may be useful when you want to: Boost foot traffic: Brands can send mobile ads, coupons, or notifications to attract customers to their brick-and-mortar locations.

Marketing 140

Marketing Brand Awareness Advertising Ads 140