Neil Patel

FEBRUARY 9, 2021

Let’s explore what guerrilla marketing is and how you can use these tactics when building your paid social ad strategy. These tactics may include creative interactions with the public to make an impact. It’s typically the result of a fresh, creative idea that’s given the freedom to build momentum and buzz without restrictions.

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Ads Marketing Advertising Social Media 132

Neil Patel

APRIL 16, 2021

Well, you can, and it’s all thanks to Amazon audio ads. Through Amazon’s free, ad-supported tier, you can create short, engaging audio ads to reach a whole new audience base. What Are Amazon Audio Ads? Think of Amazon audio ads like radio ads. The ads themselves play between songs.

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Ads Script Consulting Brand Awareness 127

Neil Patel

MARCH 9, 2021

Creative advertising gives you more bang for your buck, and Snapchat is a perfect channel to showcase this; but how much do Snapchat ads cost? Before we dig into the numbers, let’s cover what impacts Snapchat ad costs. 5 Factors That Affect Snapchat Ads Cost. Factor # 1: Goal-Based Billing.

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Ads Advertising Social Media Landing Page 131

Backlinko

MARCH 25, 2025

Monetization paths: AI tool affiliate partnerships, display ads, online courses, consulting services, paid newsletters with industry insights Success requirements: Tech fluency, talent for simplifying complex topics, constant learning mindset, firsthand experience with emerging tools 2. It also has moderate keyword difficulty (64%).

Blogging 103

Blogging Blog Medical Finance 103

Backlinko

OCTOBER 21, 2024

This concept is known as “information gain” in SEO. To explore the concept in depth, check out these articles by Animalz and Clearscope. It uses a knowledge graph to map relationships between concepts and identify new information. That feeling of envy mixed with respect? It usually means you learned something new.

SEO 101

SEO Content Finance Concept 101

The Creative Penn

JANUARY 13, 2025

How can you balance creativity with business in order to have a profitable, long-term author career? In the intro, the money episode [ Ink In Your Veins ]; WISE for multi-currency banking ; creative planning tips for 2025 [ Self~Publishing Advice ]; Surprising Trends Authors Cant Ignore in 2025 [ Novel Marketing Podcast ].

Creativity 52

Creativity Social Media Publishing Publisher 52

Contently

OCTOBER 31, 2024

Tie that same concept into content marketing, and you’ve got gamified content. And after one Asian Pacific retailer added a gamified mission board with personal challenges to its app, it saw a 60 percent bump in customer engagement. If you’re looking for more creative ways to level up your content, subscribe to The Content Strategist.

Engagement 95

Engagement Marketing Content Social Media 95

The Creative Penn

DECEMBER 31, 2022

Continue The Creative Penn Podcast. Penn, but the basic concept is about writing from your darker side, and about integrating your shadow into your creative work, rather than trying to bury it or sublimate it. Now it's time to turn it into a book that you might be able to use for your creative process.

Creativity 98

Creativity Ad Copy Text Government 98

Neil Patel

APRIL 28, 2021

As marketers and brands, many of you use PPC ads to drive traffic to your brand or a client’s website. After all, PPC ads have obvious advantages. However, for all their benefits, these ads can sometimes lack something. By humanizing your PPC ads, you can stand apart from your competitors. Create Relevant Ads.

Ads 81

Ads Creative Director Storytelling Advertising 81

Backlinko

MARCH 31, 2025

Advanced model for reasoning and creativity. teacher]: Break concepts into step-by-step explanations with real-world examples, analogies, and case studies. I do mostly organic content and paid ads.” You want to analyze your competitors Google Shopping Ads using the Product Listing Ads (PLAs) data you got from Semrush.

Social Media 94

Social Media Consulting Ads Brand 94

Neil Patel

MARCH 30, 2023

Facebook Ads are one of the more popular advertising options for people who are new to online marketing. However, despite 90% of marketers claiming to use Facebook Ads , there are still many who try and fail to generate positive conversion rate results. So, knowing how to target your ads to a custom audience is important.

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Ads Landing Page Advertising Copy 113

Content Marketing Institute

NOVEMBER 22, 2017

If you’re a chief content officer , copywriter, designer, or programmer searching for ways to create more and better content in less time, you’ll find fresh ideas for improving your creativity, productivity, and writing skills with these best books from 2017. Efficiency: Building your team’s creativity, planning, and productivity.

Creativity 111

Creativity Content Marketing Marketing Content 111

The Creative Penn

JANUARY 26, 2024

I really enjoyed this laid-back discussion around AI tools as part of the creative book cover design process with James Helps from Go On Write. How our human creative drive and connection is our real differentiator. That concept takes imagination. It takes artistic thought to connect the concept with a book.

Creativity 98

Creativity Concept Text Writing 98

Content Hacker

MARCH 21, 2023

Inside the Skillset phase, we added: 2.9c Creative Skill: AIO Writing Step-by-Step (Optimize Artificial Intelligence Content) And inside the Growth phase, we added: 3.2a Inside the Skillset phase, we added: 2.9c Cheers, Julia The post Why we’re adding AI sections into our signature mentorship. I’m both.

Ads 81

Ads Long Form Content Agency Content Creation 81

Buffer

AUGUST 27, 2024

That’s where tools like Zapier and Buffer come into play, turning your creative block into a constant stream of inspiration. You could set up a Zap that triggers when a new entry is added to this calendar, automatically scheduling a post in Buffer to promote that content on your social media channels.

Social Media 81

Social Media Content Creation Content Promotion 81

Contently

SEPTEMBER 13, 2024

Doing concept and strategy work for the image collection before browsing stock libraries helps you get a clear idea of the style and content you want, allowing you to stay discerning,” Lobo says. The last thing I want is to design a killer ad and then see the same image used by another company,” Lobo says.

Manufacturing 52

Manufacturing Storytelling Content Creator Concept 52

Elna Cain

FEBRUARY 27, 2024

As a SaaS freelance writer, you might write: blog posts website copy white papers case studies landing pages email copy ad copy social media content All of this content helps these companies explain their products, attract customers, and informs them. You’ll need to explain complex concepts in a way that’s easy to understand.

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Content Writer Writer Content Writing 239

Make a Living Writing

DECEMBER 10, 2024

“At prime political moments we consider political ideas that can be used for these occasions, especially birthday,” she says, adding, “we are always looking the most for birthday ideas, especially ones that poke fun at getting older.” ” Oatmeal Studios’ writer’s guidelines can be found here.

Freelance 98

Freelance Writing Portfolio Editorial 98

Neil Patel

MAY 12, 2021

If you need a further reason, here it is: Your organic ads can allow you to build lasting results from people who already feel they know and trust you. In contrast, paid ads are advertising services you pay for on a specific platform. Paid leads are usually known as PPC ads. That’s the main benefits covered.

Social Media 145

Social Media Advertising Promotion Creativity 145

Moz

MAY 10, 2020

The process was extremely creative, iterative, and collaborative. I was thrilled to see the results of the SIRs and recognized how they helped us reach new audiences and rekindle our organic traffic, but, from a personal perspective, I missed the creativity that came with pitching big-risk ideas and watching them pay off.

Creativity 70

Creativity SEO Content Hospitality 70

Neil Patel

DECEMBER 8, 2020

When related imagery is added, though, retention rises to 65%. Explain a Concept. Some concepts are too abstract or complex to explain effectively in writing, especially if your audience isn’t strictly experts in your topic. The service may be a creative agency or a blog content specialist. The less, the better.

Blogging 129

Blogging Blog Landing Page Freelance 129

Neil Patel

MAY 14, 2021

Whether you’re writing product descriptions or PPC ads , there’s a huge volume of work involved, and the repetitive nature of the tasks can drain your creativity. This could be anything from a blog post to a short ad. It’s a simple enough concept. Copywriting is hard. How are companies using AI copywriting? The findings?

Copywriter 143

Copywriter Copywriting Writing Script 143

Copywriter Collective

OCTOBER 10, 2023

Having spent 16 years as an agency copywriter/creative director, 13 as a freelancer, and 10 as a copywriting professor, many of my personal experiences turn up in the career of the boomer character, Ted Canby. The ad pictured a woman, but with a typewriter placed where her head would be. Ted languishes as a perpetual senior copywriter.

Creative Director 97

Creative Director Copywriter Copywriting Recruitment 97

Neil Patel

OCTOBER 14, 2020

Bigger e-commerce brands often use KPIs like ad recall, message association, and purchase intent, among others. Google’s research has found advertisers who use YouTube video ads and Google search ads report 3% higher conversion rates and a 4% lower search cost/acquisition. Translate Your Promoted Video Goals Into KPIs.

Promotion 135

Promotion Sales Brand Awareness Creativity 135

Neil Patel

FEBRUARY 3, 2021

Don’t forget your CTA or ads. There are a couple of different options, but the main feature paid accounts offer is allowing you to leverage Google ads for yourself. With the free version, you gain access to Getty Images’ creative commons images. This can help drive your creative choices as well.

Storytelling 140

Storytelling Social Media Content Creator Landing Page 140

Jane Friedman

NOVEMBER 21, 2022

After the first few maddening weeks, I tried embracing Richard Ford’s concept of “refilling the well.” Like many creative writing programs, mine had focused on contemporary work, so for this challenge I went back to the beginning of the English novel and read through the major writers until I was prepared to start writing again.

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Writing Concept Writer Publisher 145

Neil Patel

OCTOBER 7, 2020

3D photos offer new ways to connect with your customers by opening up a new channel of creative storytelling. Although 3D photos can be a powerful tool for organic content , they’re currently not available to use in Facebook ads. Decide on Marketing Concepts. 3D photos can’t be boosted or used in ads at this time.

Storytelling 125

Storytelling Advertising Concept Entertainment 125

Neil Patel

DECEMBER 10, 2020

When related imagery is added, though, retention rises to 65%. Explain a Concept. Some concepts are too abstract or complex to explain effectively in writing, especially if your audience isn’t strictly experts in your topic. The service may be a creative agency or a blog content specialist.

Blogging 128

Blogging Blog Landing Page Freelance 128

Grammarly

MAY 3, 2024

Generative AI tools can make us more productive and more creative. For example, if you asked the model to “Write a haiku about butterflies flying off the coast in Costa Rica,” the AI model can deduce the requested format (a haiku), the subject matter (butterflies flying), and the need for imaginative, creative writing.

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Concept Recruitment Text Creativity 121

Neil Patel

DECEMBER 2, 2020

What’s your projected ad spend? The concept of Series funding can get rather complex, so for now, we’re going to address the basics. Most startups walk into investor meetings with a poorly designed MVP, a flimsy proof of concept, and a massive ask. How much will you need for your new offices? Check Out Startup Series Funding.

Government 145

Government Concept Banking Projects 145

Neil Patel

MARCH 15, 2021

However, don’t let the simple concept of a first sale mislead you. If there are potential customers attending, you’ll need to be more creative to build relationships. To get your creative juices flowing, take a look at Entrepreneur’s list of top 19 successful marketing stunts. It just requires creativity.

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Sales Social Media Retail Engineering 145

Income Diary

OCTOBER 30, 2024

These quick bursts of creativity can help creators showcase their personality and content style without the need for elaborate setups or lengthy editing processes. For instance, adding animations, quality graphics, or well-planned shots could elevate the expense and time commitment needed to create a polished final product.

Storytelling 52

Storytelling Script Social Media Entertainment 52

Contently

OCTOBER 11, 2022

Creative teams, made up of copywriters, graphic artists, videographers, web designers, and more, are usually under the brand function of enterprise organizations. In addition, marketers house several creatives who are worried about the impact of AI and machine learning on their creative skillset. Same concept here.

Content 131

Content Brand Awareness Content Creator Education 131

Neil Patel

DECEMBER 15, 2020

Between the sound equipment, hosting options, learning to edit, and everything else that goes into starting a podcast, the very concept can be overwhelming. For instance, you can have your creative department working on your artwork while editorial hashes out the content calendar and you reach out to potential guests.

Script 125

Script Concept Social Media Insurance 125

Copywriter Collective

AUGUST 20, 2024

To succeed with that, SEO copywriters should understand the concepts of E-E-A-T and search intent. Informational intent) Do they want to compare several products, concepts, etc.? I added LSI words like “Pixar,” “movie,” and other related terms for searchers to get relevant query results.

Copywriter 109

Copywriter Copywriting SEO Text 109

Content Marketing Institute

OCTOBER 9, 2018

March 2010 were the first days of vertical content as a concept. Snapchat also introduced the first vertical advertising concept, “3V – Vertical Video Views,” a concept later embraced by Instagram for its advertising services and, a few months ago, its IGTV platform. Be creative. Invest in original content.

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Audience Entertainment Concept Storytelling 111

Neil Patel

SEPTEMBER 23, 2020

You haven’t been successful with email marketing ad gurus or email marketing agencies despite spending a bomb on your campaigns. Adding a Personalized Touch to Email Campaigns. Do they have the necessary creative and technical skills? 5 Point Checklist for Finding the Right Facebook Ad Consultant.

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Consulting Marketing Portfolio Sales 143