Melanie Saxton

DECEMBER 27, 2024

Marketing copy includes prompts (calls to action) that inspire audiences to click a link, make a purchase, donate to a cause, schedule a consultation, or receive a quote. For instance, I can create a sales page and an accompanying email campaign that drives direct sales through your website. Emphasis on capturing and holding attention.

Copywriting 130

Copywriting Copywriter Persuasion Script 130

Elna Cain

FEBRUARY 25, 2023

Write a landing page of 300 words and an article that’s 3000 words. These are the places I consume content: Youtube Podcasts Blog posts Forums Magazines Documentaries Books Facebook ads When you invest time online, you come to find little nuggets of gold as a writer. Great idea.

Freelance 209

Freelance Writer Landing Page Consulting 209

Neil Patel

MARCH 15, 2021

Instagram ads are paid content that show up with organic content in newsfeeds and stories. How much do Instagram ads cost to run? 12 Factors That Affect the Cost of Instagram Ads. First, how can you tell which posts in your feed are ads? How much do Instagram ads cost? WebFX says Instagram ads cost between $0.20

Ads 104

Ads Social Media Advertising Ad Copy 104

Neil Patel

AUGUST 18, 2020

But it’s not as easy as throwing ads up, seeing what sticks, and hoping people buy from you. Ads in search engine results aren’t the only type of PPC advertising. Directive Consulting — Best for B2B, SaaS, and enterprise businesses. KlientBoost — Best for PPC management + landing page design. Let’s dive in!

Agency 144

Agency Landing Page Consulting Digital Marketing 144

Copyhackers

SEPTEMBER 15, 2022

High converting landing pages are characterized by their ability to get the reader to take a desired action. Unlike general website pages, visitors usually ‘land’ on a landing page (hence the name) after clicking a paid ad, social media post, link in an email, or some other external source.

Landing Page 65

Landing Page Copywriting Copywriter Copy 65

Neil Patel

SEPTEMBER 24, 2020

Plus, according to research : Facebook ads reach 1.95 Globally, the average Facebook user has clicked 12 ads in the last 30 days. While all this sounds fun and dandy, all your efforts can still backfire if you don’t have an efficient Facebook ad campaign in place. The 5 Top Facebook Ad Companies in the World. Everything.

Ads 99

Ads Agency Advertising Social Media 99

Kristi Hines

AUGUST 2, 2023

Generate and publish SEO-optimized blog pages swiftly with QuickBlog, and craft marketing-driven landing pages with QuickPage. VPLATE Video Ads offers a service where you create engaging video advertisements for businesses or individual sellers. These can be used in your online store, blog, or social media ads.

Utilities 246

Utilities Transportation Medical Content Creation 246

Neil Patel

DECEMBER 11, 2020

Buzzwords are one way to reach these goals in the brief amount of time someone may spend looking at an ad. No matter how many features you use or Google Ad extensions you add, the best ads will always be the ones with the most powerful ad copy. Take a look at these ads for companies offering digital transformation.

Ad Copy 137

Ad Copy Landing Page Search Engine Optimization Ads 137

Neil Patel

AUGUST 25, 2020

But year after year, global ad spend across every major PPC channel is growing even higher. Your goals may include: Adding more qualified leads to your automated sales funnel Selling more of a specific product or category of products Increasing the number of visitors to a landing page Building awareness for your brand.

Agency 133

Agency Landing Page Digital Marketing Ads 133

Neil Patel

NOVEMBER 12, 2020

But it can be hard to make money through PPC ads. They only analyze their own keywords, bids, and landing pages. Things like competitors, the economy, and the state of your industry can all affect the performance of your ads and the likelihood that someone will buy when they click them.

Landing Page 138

Landing Page Ad Copy Ads Keywords 138

Neil Patel

MARCH 1, 2021

If you try to grow your consulting or freelance revenue by merely adding more clients to your portfolio, you may hit a common obstacle: Living project to project. Benefits of Productized Services for Freelancers and Consultants. Landing Page in a Day is a quick solution for landing pages as a productized offering.

Consulting 141

Consulting Content Creation Portfolio Landing Page 141

Neil Patel

APRIL 7, 2021

Marketers often create PPC ads based on the latest trends and one-time deals, but these aren’t the only types of paid ads you can create. Evergreen PPC ads are a must-have addition to your marketing arsenal. Unlike a seasonal ad, they can run throughout the year, even without edits or updates.

Ads 86

Ads Ad Copy Brand Awareness Keywords 86

Jane Friedman

AUGUST 9, 2023

Today’s post is by book advertising consultant Matt Holmes ( @MatthewJHolmes1 ). From April 2020 through to November 2022, I ran Facebook Ads in a way that ticked all the boxes when it came to best practices. But in December 2022, our Facebook Ads took a nose dive—sales, page reads, bestseller rank, and overall royalties all dropped.

Ads 98

Ads Advertising Creativity Sales 98

Neil Patel

FEBRUARY 19, 2021

In 2020, advertisers spent almost $200 billion in paid search ads , with retail spending over $15 billion , and this number is expected to increase moving forward. If you’re behind in your paid search and social ad spend, don’t worry. How Can Paid Ads Help You Reach Your E-Commerce Sales Goals?

Social Media 145

Social Media Sales Media Retail 145

Neil Patel

SEPTEMBER 3, 2020

According to Unbounce, half of the people who click on your ads are more likely to make a purchase than those who came from an organic link. You’d think with 600 million devices running ad blockers —advertising would be less effective. Google Ads commands 73.1 Google Ads commands 73.1 Google Ads are effective.

Agency 131

Agency Landing Page Advertising Ads 131

ProBlogger

JUNE 20, 2017

If you’ve been blogging for awhile, you’re probably familiar with landing pages, and may have even used a few of them for different campaigns. Whether you’re trying to drive people to sign up for your mailing list, or to purchase a product/service you’re promoting, landing pages can help you achieve your conversion goals.

Landing Page 54

Landing Page Persuasion Copy Consulting 54

Neil Patel

AUGUST 16, 2021

Marketers, particularly B2C marketers , rely on several channels to drive leads to their businesses and boost their conversion rate: SEO paid ads social media email landing pages. Once you’re able to answer that question and tie it to a high-converting landing page, you’ll consistently generate leads.

Lead Generation 145

Lead Generation IT Landing Page Social Media 145

Neil Patel

SEPTEMBER 23, 2021

Think about the number of ads you see in an average day. After all, the average person sees up to 10,000 ads per day across the internet! The last ad that made you sit up and take notice. What about the ad caught your attention? Honestly, there are so many reasons why visual elements work in ad campaigns.

Landing Page 133

Landing Page Ads Text Communication 133

Neil Patel

OCTOBER 3, 2020

Because many times these agencies specialize in multiple marketing skills such as SEO , Business Strategy, SMM , Consulting, Pay Per Click , A/B testing, Funnel Optimization, Consulting, etc. Always look in the comments of your Articles, Youtube Videos , Facebook and Instagram Posts , and ads. Your followers share gold there.

Agency 145

Agency Landing Page Consulting Social Media 145

Quick Sprout

JULY 22, 2022

They provide a host of lead nurturing tools to help you grow your contact list: Landing pages. Create actionable and engaging web pages to collect leads for you. Facebook ads. Retargeted ads. Powerful ads based on a user’s previous online interactions. Sign up forms. Premium — $65 per month.

Marketing 144

Marketing Landing Page Lead Generation Sales 144

Freelance Magic

MARCH 12, 2024

Video scripts Copywriting Case studies Landing pages …And so much more Next, define your ideal freelance client : What industry do they work in? I’d recommend consulting a lawyer and checking the requirements with your local government because the rules for freelancers differ in every country and/or state.

Freelance 239

Freelance Script Portfolio Banking 239

Neil Patel

OCTOBER 16, 2020

Maybe you want to combine SMS, email marketing, and Facebook ads in the same customer journey. Acoustic Campaign is their marketing automation tool, encompassing mobile apps, push notifications, SMS, group chats, social media, ads, email, print campaigns, and more. Automation is at the heart of every tool on this list.

Marketing 145

Marketing Landing Page Social Media Agency 145

ProBlogger

SEPTEMBER 24, 2012

I offer consulting services to a small group of private clients who seek me out to develop an online strategy, optimize conversions, and boost profits. A landing or a squeeze page is one of the easiest ways you can convert visitors to prospects and customers. That’s exciting, right? The short answer is yes.

Landing Page 44

Landing Page Advertising Promotion Sales 44

Quick Sprout

AUGUST 8, 2022

In addition to mail, you’ll also benefit from mail tracking, targeted Facebook follow-up advertisements, Instagram ads, Google follow-ups, and call tracking. Full-service marketing agency Free consultations Fully managed campaigns Customized services. You’ll start with a consultation with the Gunderson Direct team.

Lead Generation 143

Lead Generation Consulting Brand Awareness Retail 143

Neil Patel

JANUARY 2, 2021

Lead routing, lead tracking, campaign measurement, all the emails and landing pages, lead nurturing, dozens of segmentation lists, it goes on and on. For example, say someone signs up to download a whitepaper on your landing page. A hot new campaign needs to get added to your automation.

Marketing 145

Marketing Landing Page Projects Agency 145

Neil Patel

JANUARY 8, 2023

But before we get into the details, we want to highlight a few points to get you thinking first: You have 0-8 seconds to make a compelling headline and landing page. The more landing pages you have, the more leads you are likely to get. After 8 seconds, the majority of visitors leave.

Website 145

Website Landing Page Finance Sales 145

Susan Greene

JUNE 2, 2015

Should you: Buy PPC (pay per click) ads? Create targeted landing pages? Analytics allow you to quantify the effectiveness of your online ads. Instead, look at the analytics, particularly for your paid ad campaigns, and check real-time results to gain insight into what’s working and what’s not in your marketing mix.

Marketing 130

Marketing Landing Page Copywriting Copywriter 130

BKA Content

NOVEMBER 13, 2022

That’s a story worth telling, especially if you offer a tie-in product like small business consulting sessions for women. Hubspot recommends including CTAs periodically throughout the ebook, with buttons that lead to a product page, registration page for a course or event, or an offer to sign up for a consultation.

Landing Page 98

Landing Page Proofreader Recruitment Lead Generation 98

Contently

DECEMBER 13, 2022

Metrics to consider include: For engagement: Web: Landing page bounce rate, exit rate, time on page, pages visited per session, hyperlink clicks, repeat visitors. For example, you can direct readers from a blog post to a long-form piece of content (like an eBook), a product landing page, or a submission form (e.g.,

Storytelling 116

Storytelling Engagement Landing Page Long Form Content 116

Neil Patel

SEPTEMBER 24, 2020

Research shows Google Ads produces 3.5 It’s common for agencies to specialize; many choose to focus their attention exclusively on PPC ads via Google or Facebook. They’re one of New York’s fastest-growing digital ad agencies. They manage more than 100 million in ad spend for their clients.

Agency 97

Agency Advertising Transportation Landing Page 97

Neil Patel

APRIL 12, 2021

It’s tempting to drop lots of cash on PPC ads with Google or Facebook when you want to increase your sales revenue. Consider using this outline to create your case studies: Last, but far from least, if you are going to launch a PPC ad campaign , make sure you go about it the smart way. Rethink the Need for Advertising.

Retail 141

Retail Marketing Landing Page Copy 141

Credible Content

JUNE 23, 2023

Landing pages Most of the landing pages are good examples of direct response copywriting. A landing page call-to-action may look like this: Book your seat today for our seminar. A pop-up ad that says “Don’t Miss This Limited-Time Offer! We have limited seats.

Copywriting 130

Copywriting Copywriter Promotion Persuasion 130

Elna Cain

OCTOBER 13, 2022

When you’re getting paid to write articles for clients that feature your name as the author, or you are guest posting on other sites, a well-written byline is key to adding legitimacy to the article to show you are an expert! Check out this byline from the site GetResponse (an email-sending tool): Marya Jan is a Facebook Ad Strategist.

Portfolio 154

Portfolio IT Freelance Storytelling 154

Neil Patel

FEBRUARY 17, 2021

Sales promotions can make your ads jump off the page, boost engagement, and grow your sales. What Are Attractive Sales Promotions for Paid Ads? Sales promotions and paid campaigns go hand-in-hand, which is why you likely see them all the time on paid ads. For example, which ad copy is more appealing in February?

Promotion 131

Promotion Sales Ad Copy Retail 131

Quick Sprout

JULY 26, 2022

You can spend as much or as little as you want on social media ads, but they recommend committing at least $300 per month. But this fee covers everything from creating and setting up all of the necessary advertising accounts, social media pages, and analytics software. You won’t have to do any of this on your own.

Digital Marketing 144

Digital Marketing Marketing Agency Search Engine Optimization 144

Content Marketing Institute

OCTOBER 26, 2017

AdButler , which runs the display ads. Unbounce , which has his landing page. Develop separate processes as needed to cover distinct categories of leads; for example, Vishal used categories like digital marketers, life-sciences consultants, pharma directors, agency leaders, innovations directors, and brand managers.

Pharmaceutical 108

Pharmaceutical Landing Page Marketing Editorial Team 108

Neil Patel

FEBRUARY 19, 2021

Well, a lot of it comes down to evolving search engine results pages (SERPs) and the blurring line between paid and organic search results. First, there’s more space dedicated to paid ads in Google search results, so it’s harder to draw traffic from organic results than ever before. Check out the image above, for example.

Social Media 144

Social Media Architecture Collaboration Digital Marketing 144