Neil Patel

MARCH 17, 2021

Because the oldest Gen Zers are reaching an age where they can make their own purchasing decisions, you have a whole new audience you can target with your paid ads. In order for your ads to be successful, you need to understand the demographics and characteristics of Gen Z so you can tailor your campaign accordingly.

Ads 145

Ads Advertising Social Media Recruitment 145

Nick Ursborne

FEBRUARY 5, 2024

Take a look at the services page on your website, or your LinkedIn profile, and think about adding one of the following… AI Content Creation Services When it comes to content like blog posts and social media updates, AI tools like ChatGPT make it possible to create ten times the content in the same period of time.

Copywriting 224

Copywriting Copywriter Freelance Copywriting Content Creation 224

Neil Patel

MARCH 28, 2023

Getting traffic is easy with ad copy. Boosting your click-through rate requires improving ad copy and laser-targeting it to your audience. A great way to start is with a conversion-based Facebook ad campaign. However, if you want to be successful, you need to know how to craft Facebook ads that convert. Not so much.

Ads 145

Ads Landing Page Ad Copy Advertising 145

Neil Patel

SEPTEMBER 8, 2020

Does your company manage Google Ads for third parties, and do you maintain some success with the pay-per-click (PPC) platform? Joining the Google Partners program can provide you with immense benefits, such as specialized training, invitations to exciting events, and focused instruction to help you boost your Google Ads performance.

Ads 29

Ads Advertising Education Management 29

Neil Patel

OCTOBER 11, 2021

Whether you’re a product or service-based business, it’s never too early to start planning your holiday promotions. Do you really need a seasonal promotion if you sell services, though? Why Service-Based Businesses Need Holiday Promotions. Holiday promotions are simply another marketing tool to help you reach this goal.

Promotion 118

Promotion Retail Social Media Advertising 118

Neil Patel

MAY 11, 2021

Why Should You Create Real Estate Video Ads? Are they worth the effort, though, when you could create social media ads or optimize your listings? What Equipment Do You Need to Create Real Estate Video Ads? 10 Tips for Successful Real Estate Video Ads. Know Your Real Estate Video Ad Budget. It takes planning.

Ads 120

Ads Social Media Agency Consulting 120

BKA Content

MARCH 29, 2024

How Many Weeks for Awareness Campaign Ads on Meta and Google Awareness campaign advertisements can be an effective way to introduce your business to consumers. These ads provide information and generate interest rather than driving conversions. Meta and Google allow advertisers to serve awareness ads in a variety of locations.

Ads 98

Ads Brand Awareness Search Engine Optimization Advertising 98

Kristi Hines

AUGUST 2, 2023

Offer your services as a video editor to businesses that need promotional videos but don’t have the time or resources to make them themselves. VPLATE Video Ads offers a service where you create engaging video advertisements for businesses or individual sellers. These can be used in your online store, blog, or social media ads.

Utilities 246

Utilities Transportation Medical Content Creation 246

Credible Content

JUNE 23, 2023

A pop-up ad that says “Don’t Miss This Limited-Time Offer! Urgency and Scarcity Employ persuasive tactics like limited-time offers, scarcity of products or services, or time-sensitive promotions to create a sense of urgency and encourage immediate action. Get 50% Off Your First Order of XYZ Product Today Only!”

Copywriting 130

Copywriting Copywriter Promotion Persuasion 130

Neil Patel

APRIL 7, 2021

Marketers often create PPC ads based on the latest trends and one-time deals, but these aren’t the only types of paid ads you can create. Evergreen PPC ads are a must-have addition to your marketing arsenal. Unlike a seasonal ad, they can run throughout the year, even without edits or updates.

Ads 86

Ads Ad Copy Brand Awareness Keywords 86

Neil Patel

SEPTEMBER 24, 2020

Plus, according to research : Facebook ads reach 1.95 Globally, the average Facebook user has clicked 12 ads in the last 30 days. While all this sounds fun and dandy, all your efforts can still backfire if you don’t have an efficient Facebook ad campaign in place. The 5 Top Facebook Ad Companies in the World. Everything.

Ads 99

Ads Agency Advertising Social Media 99

Quick Sprout

AUGUST 8, 2022

In addition to mail, you’ll also benefit from mail tracking, targeted Facebook follow-up advertisements, Instagram ads, Google follow-ups, and call tracking. PostcardMania targets the people who receive your promotions in the mail across digital advertising channels. You’ll start with a consultation with the Gunderson Direct team.

Lead Generation 143

Lead Generation Consulting Brand Awareness Retail 143

Neil Patel

AUGUST 19, 2021

Let’s take a deep dive into how Tinder Ads can help your business. How Do Tinder Ads Work? You can purchase Tinder ads with a direct buy through Match Media Group, who also manages advertising on the dating apps Hinge, Plenty of Fish, Match, and OkCupid, if you can meet their minimum spend requirements. Tinder Ad Tips.

Ads 84

Ads Ad Copy Copy Advertising 84

Jane Friedman

AUGUST 9, 2023

Today’s post is by book advertising consultant Matt Holmes ( @MatthewJHolmes1 ). From April 2020 through to November 2022, I ran Facebook Ads in a way that ticked all the boxes when it came to best practices. But in December 2022, our Facebook Ads took a nose dive—sales, page reads, bestseller rank, and overall royalties all dropped.

Ads 98

Ads Advertising Creativity Sales 98

Elna Cain

FEBRUARY 25, 2023

These are the places I consume content: Youtube Podcasts Blog posts Forums Magazines Documentaries Books Facebook ads When you invest time online, you come to find little nuggets of gold as a writer. Finance and sustainability writer Jake Safane says, “Look for consultants in the industry you’re writing about.

Freelance 209

Freelance Writer Landing Page Consulting 209

Neil Patel

SEPTEMBER 2, 2021

Not only is it a great way to share your life with friends and family and promote your business, but it’s also a great way to make a lot of money. Promote affiliate links. If everyone is cold to your posts, they probably won’t be inclined to buy anything you promote. Promote Affiliate Offers.

Food 145

Food Social Media Promotion Advertising 145

Susan Greene

AUGUST 20, 2022

No matter where your coaching talents lie, a well-written and well-designed website can give you the exposure you need to take your coaching/consulting business to the next level. What pages do you need to promote your coaching services? Professional Speakers. Therapists. Your website offers you an opportunity to tell those stories.

Copywriting 130

Copywriting Copywriter Search Engine Optimization Consulting 130

Neil Patel

JULY 1, 2021

A content calendar for paid ads doesn’t strictly plan what you want to post; it plans when and where you want to post it, as well as how much you want to spend doing so. What’s the Difference Between a Blog Content Calendar and an Ad Content Calendar? 5 Reasons to Use a Content Calendar for Paid Ad Campaigns.

Content 135

Content Content Management System Ads Social Media 135

Jane Friedman

APRIL 5, 2023

Photo by Ian Hutchinson on Unsplash Today’s post is by book advertising consultant Matt Holmes ( @MatthewJHolmes1 ). Sure, further down the line, you can start adding to the list, but even then, don’t feel you need to. After all, sales don’t happen in your Facebook ads, BookBub ads, Amazon ads, etc.

Marketing 141

Marketing Advertising Promotion Sales 141

Neil Patel

JUNE 23, 2020

From SEO to paid ads to even CRO… I am going to cover all aspects of e-commerce marketing. Lesson #3: Content Promotion. Link building for e-commerce Building links to content, PDPs, & PLPs Social media and social proof leveraging Social media platforms in the long-term Strategy for content promotion.

Marketing 145

Marketing Retail Sales Social Media 145

Neil Patel

JUNE 9, 2020

The 4 Ps of marketing is a famous concept that summarizes the 4 basic pillars of any marketing strategy: product, price, place, and promotion. It could also be services, such as consulting or a paid speaking gig or even a therapy session. On the flip side, my competitors focus on ad agencies and really advanced marketers.

Marketing 145

Marketing Promotion Concept Agency 145

Neil Patel

FEBRUARY 12, 2021

Did you know that the average American sees over 5,000 ads per day ? For one thing, over 51% of consumers report disliking uninformative ads. It’s a good thing comparative ads are informative by nature, then. Additionally, visual ads often draw more attention, and comparative ads are highly visual.

Advertising 144

Advertising Ads Brand Consulting 144

Melanie Saxton

DECEMBER 27, 2024

Marketing copy includes prompts (calls to action) that inspire audiences to click a link, make a purchase, donate to a cause, schedule a consultation, or receive a quote. I bring client first messaging into ALL your promotional efforts. Emphasis on capturing and holding attention.

Copywriting 130

Copywriting Copywriter Persuasion Script 130

Neil Patel

JUNE 22, 2021

It includes: Facebook Ads Business Pages Facebook Marketplace Facebook Groups. There’s a marketing strategy for every budget, whether you’re looking for a free social media marketing solution or you want to set aside a regular sum for paid Facebook Ads. Types of Facebook Ads. Facebook lets you choose from four main ad types.

Marketing 145

Marketing Social Media Advertising Ads 145

Neil Patel

FEBRUARY 19, 2021

In 2020, advertisers spent almost $200 billion in paid search ads , with retail spending over $15 billion , and this number is expected to increase moving forward. If you’re behind in your paid search and social ad spend, don’t worry. How Can Paid Ads Help You Reach Your E-Commerce Sales Goals?

Social Media 145

Social Media Sales Media Retail 145

Moz

JANUARY 16, 2019

Posted by bsmarketer Content promotion isn’t tweeting or upvoting. Here’s how Kissmetrics, Sourcify, Sales Hacker, Kinsta, and BuildFire have used advanced content promotion tips like newsjacking and paid social to elevate their brands above the competition. Instead of using Buffer to promote new posts, though, Zach likes MeetEdgar.

Promotion 57

Promotion Content Social Media Manufacturing 57

Neil Patel

DECEMBER 15, 2020

There are also advertising cookies, which are used to customize a user’s ad experience. These cookies are often tracked across websites and can help marketers ensure a certain ad won’t be shown too many times, or allow them to tailor ads based on a user’s activity. If you’re still unsure, talk to one of our consultants.

Architecture 142

Architecture Advertising Ads Sales 142

Neil Patel

NOVEMBER 26, 2020

Have you ever seen a Facebook ad for Chanel? Or an Instagram ad for Lamborghini? The consultancy expects online luxury sales to triple by 2025 when almost one in five personal luxury sales will happen online. Full-page ads in premium magazines or weighty direct mail pieces are a luxury marketer’s bread and butter.

Marketing 145

Marketing Digital Marketing Social Media Keywords 145

Neil Patel

FEBRUARY 19, 2021

First, there’s more space dedicated to paid ads in Google search results, so it’s harder to draw traffic from organic results than ever before. Other than the small “Ad” sign, how can we tell them apart from organic results? Whichever strategy you choose, promote a clear and consistent message across all channels.

Social Media 144

Social Media Architecture Collaboration Digital Marketing 144

Neil Patel

SEPTEMBER 1, 2021

However, you can’t just create the occasional blog post or paid ad and hope to generate results. Not every ad will generate leads, partnerships can fail, and some content may go unnoticed. Promote Your Content Across Different Platforms. Next, run a paid ads campaign. Honestly, not everything you try will work out.

Content 144

Content Brand Awareness Collaboration Keywords 144

Freelance Union

NOVEMBER 10, 2022

Promoting your work is one of the best methods to attract potential customers, 70% of small businesses in the US have found a freelancer on LinkedIn. Sources: Viviana.graphics , Hagar Moustafa , and Margot Leveque Invest in Social Media Ads Launching an ad campaign doesn't require much.

Freelance 123

Freelance Social Media Advertising Finance 123

Susan Greene

JUNE 2, 2015

Should you: Buy PPC (pay per click) ads? You need to create a solution that is right for promoting your product or service and works within your available resources. The messages you promote in your marketing are critical to building your brand. Analytics allow you to quantify the effectiveness of your online ads.

Marketing 130

Marketing Landing Page Copywriting Copywriter 130

Neil Patel

OCTOBER 1, 2020

Boost that power by adding a Google Map to your Contact Us page. Form completion rates and added fields are inversely related. A blue button for anxious customers leads right to a 20-minute consult appointment. My digital marketing consulting contact form is similar. Promote your page like a pro. Not always.

Hospitality 145

Hospitality Text Consulting Communication 145

BKA Content

MAY 18, 2023

With affiliate marketing, you agree to promote partner brands on your blog in exchange for a percentage of sales that come from your page. Offer Consulting Services You already have a successful blog, business and brand, so you obviously possess expertise in at least one specialty area. Consider hosting conferences and workshops.

Content 98

Content Content Writer Content Creator Consulting 98

Jane Friedman

JUNE 7, 2023

Photo by Hal Gatewood on Unsplash Today’s post is by writer and literary consultant Grace Bialecki ( @GraceBialecki ). Instagram , Twitter & TikTok : The classic platforms for photos, videos, and blurbs promoting your writing and any other endeavors or updates. A few weeks ago, I was catching up with one of my writer friends.

Website 136

Website Social Media Projects Promotion 136

Neil Patel

AUGUST 17, 2021

You’re trying to promote your unique selling point (USP) and what makes your business stand out from the competition. Sure, you can’t tell people what to think, but you can certainly promote your brand in a way that nurtures positive associations. You’re trying to ensure your ideal customers have the right impression of your brand.

Brand Awareness 145

Brand Awareness Brand Social Media Persuasion 145

Quick Sprout

JULY 26, 2022

You can spend as much or as little as you want on social media ads, but they recommend committing at least $300 per month. You’ll also benefit from a dedicated account manager, 24/7 analytics, custom ad creation, and no long-term contracts. >> You won’t have to do any of this on your own. >> Compare Quotes.

Digital Marketing 144

Digital Marketing Marketing Agency Search Engine Optimization 144