Neil Patel

NOVEMBER 3, 2020

You already know that WordPress is a popular CMS and that most content marketers love it for their business or personal blog. Did you know that your success as a content marketer goes beyond writing great content ? Trust me; it’s not as easy as you think. But I know better now. Can you find one? Sure you can.

Content Marketing 142

Content Marketing Marketing Content Portfolio 142

Content Marketing Institute

MAY 22, 2018

To the uninitiated, a content marketing initiative can seem like an old-school, Dungeons and Dragons-style quest. Every creative asset you produce needs to be supported by strategic decisions – from crafting ideas into a cohesive message to selecting the content types and distribution formats that let your ideas work their magic.

Content Marketing 111

Content Marketing Marketing Content Storytelling 111

Neil Patel

JULY 9, 2021

Smart bloggers, news publishers, and digital content marketers are already tapping into this huge resource for targeted traffic and better search engine visibility. Let’s look at some of the best practices for getting added to Google News XML sitemap and how you can get real-time traffic.

Ads 145

Ads Website Search Engine Optimization Engineering 145

Content Marketing Institute

DECEMBER 28, 2017

He encourages marketers to band together to convey the value of the profession: To compete for the new marketing talent, we need to promote the meaning of what we do, not the tactics of how we do it. We need to … express the creativity and wisdom that content creators, editors, and producers bring to our business.

Content Marketing 111

Content Marketing Marketing Content Editorial 111

Buffer

DECEMBER 9, 2024

For example, freelance writer Anna B Yang has set up an amazing system where she automatically runs her content through ChatGPT for analysis and optimization before it gets added to Buffer's Create space. Or maybe you're that person who needs to call a friend to think through a decision out loud?

Social Media 75

Social Media Media Content Content Creation 75

Content Marketing Institute

JUNE 7, 2018

Do you feel like you’re constantly explaining content marketing? Whether you’re seeking initial buy-in or justifying an existing program to a new executive, you’re often asked to prove that content marketing is a worthy investment. If you can’t get support behind your content efforts, how can you be successful?

Content Marketing 111

Content Marketing Marketing Content Persuasion 111

Neil Patel

FEBRUARY 23, 2023

Then you’ve probably looked at LinkedIn ads. After all, LinkedIn has become a brilliant social media marketing tool where 66.8 However, smart marketers know that LinkedIn is the place to go for B2B networking. That said, there’s no point in advertising on the site unless you follow LinkedIn ads best practices.

Ads 104

Ads Advertising Text Social Media 104

Content Marketing Institute

JULY 24, 2018

What would you do if your boss unexpectedly increased your annual content marketing budget? We asked the presenters at Content Marketing World 2018 to share what they would do. 50,000: Engage with an industry-specific freelance writer or visual content creator to enhance the content around a strategic business message.

Content Marketing 111

Content Marketing Marketing Content Content Creation 111

Content Marketing Institute

DECEMBER 25, 2018

Remember while it’s tempting to pour all your content team’s energies and resources into the next big thing to hit the digital marketplace, sustainable, long-term success with content marketing first requires a mastery of the fundamentals. Content marketing strategy tips and tools. Choose a content business model.

Content Marketing 111

Content Marketing Marketing Content Editorial 111

BKA Content

JANUARY 3, 2024

12 Content Marketing Tips To Help Grow Your Business in 2024 Modern customers care about brand identity. To win the war for hearts and wallets, you need high-quality content that connects with people. Use these 12 content marketing tips to make a great impression throughout 2024.

Content Marketing 97

Content Marketing Manufacturing Marketing Content 97

Content Marketing Institute

DECEMBER 21, 2018

If you’re looking for a holiday gift book to advance the recipient’s content marketing skills, I have good news. During 2018, authors and publishers created some of the most helpful and sophisticated content marketing books. Drivers of content marketing. Messages are filtered for relevance in real time.

Content Marketing 107

Content Marketing Storytelling Marketing Content 107

Content Marketing Institute

NOVEMBER 22, 2017

Marketers seeking to learn through recent books suffer from an embarrassment of riches. A search of Amazon.com for “marketing books” returns 324,225 titles. Narrow the search to “content marketing books” and 2,736 options appear. Content marketing success requires making the right decisions over and over.

Creativity 111

Creativity Content Marketing Marketing Content 111

Smart Blogger

FEBRUARY 13, 2023

With 61% of businesses using video as a major part of their marketing plan , it’s too late to become an early adopter of video content marketing. However, with the right strategy and consistent execution, any business can leverage the powerful benefits of video content as a marketing tool.

Content Marketing 93

Content Marketing IT Marketing Brand Awareness 93

Copywriter Collective

FEBRUARY 28, 2025

All of these tips work through content journey mapping so that every stage of engagement is increased and supports a strategic approach to content marketing. Step 6: Develop a Visual Content Mapping Framework A visual mapping framework of content types and personas will be helpful to map them against exact journey stages.

Content 67

Content Search Engine Optimization Copywriter Copywriting 67

Content Marketing Institute

DECEMBER 11, 2017

I’m talking about syndication where sites like MSN, Yahoo, AOL/The Huffington Post, USA Today, and many others run your articles, and often those articles include links to related editorial content on your site. See key content distribution terms near end of this post.). Content syndication shouldn’t be all about link building.

Editorial Team 109

Editorial Team Editorial Content Content Creator 109

Kristi Hines

AUGUST 2, 2023

Use SEO.app as your client’s personal SEO assistant for a streamlined content marketing process. Enhance your client’s Shopify store or e-commerce website using Speedy SEO Marketing for creating strategic content, blogs, and social content.

Utilities 246

Utilities Transportation Medical Content Creation 246

Content Marketing Institute

MARCH 26, 2018

What would you give to have people freaking love your #content, asks @MarciaRJohnston? In addition, the Quartz team adds timely obsession categories, such as: Modi-nomics (added during India’s 2014 general election). Olympics (added … take a guess). Bitcoin (added for six months during 2017). Click To Tweet.

Content 111

Content Content Creator Manufacturing Finance 111

Contently

OCTOBER 11, 2022

Many companies diversify their structure by creating content teams under a demand generation function of marketing as well. When you think of content marketing, you probably think of multi-media influence across mediums. Marketers currently use retargeting to try and jog Susan’s memory. Let’s face it.

Content 131

Content Brand Awareness Content Creator Education 131

Buffer

AUGUST 27, 2024

These days, with the right automations, you can skip the chaos and jump straight into crafting killer content without the headache of managing it all manually. Automation has become a game-changer for content creators, turning time- consuming tasks into smooth, seamless processes.

Social Media 81

Social Media Content Creation Content Promotion 81

Content Marketing Institute

JUNE 18, 2018

Video options abound, particularly given its growing influence on content marketing success. Google gives more exposure to video content by featuring video featured snippets in position zero (above top 10 results): HANDPICKED RELATED CONTENT: Video Marketing Strategy: What Marketers Need to Know.

Website 111

Website Editorial Team Landing Page Content Creator 111

Content Marketing Institute

DECEMBER 5, 2018

While it might seem like any information you find in a book also can be found on the web, books have a lot to offer content creators. HANDPICKED RELATED CONTENT: The Best Content Marketing Books of 2017 to Boost Your Creativity and Productivity. influencer marketing ). Books and your local library.

Content Creator 111

Content Creator Content Creativity Content Marketing 111

Shorthand Content Marketing

APRIL 18, 2023

Nobody goes on the internet to click on ads. Of course, there are times when we do click on ads, but as a rule, we don’t actively seek them out. The problem is that ads are what essentially keep a lot of content on the internet free. When it comes to Google ads, the click-through rate can be as high as 6%.

Content 98

Content Advertising Content Creator Lead Generation 98

Smart Blogger

JULY 3, 2023

Ever wondered what a content marketing manager does and, more importantly, how you can become one? Content marketing managers are the wizards behind strategic storytelling that captivates audiences and boosts brand growth. They juggle the world of SEO, social media, and creative content like no one else.

Management 73

Management Content Marketing Marketing Content 73

Content Marketing Institute

OCTOBER 26, 2018

Successful content marketing depends on creating and amplifying exceptional content. With other CMS platforms contributing new content, the volume of new material added to the web each day now exceeds 2 million posts. Content and social sharing. Even publishing great, high-quality content is not enough.

Content Creator 111

Content Creator Promotion Social Media Engineering 111

Buffer

JANUARY 4, 2023

Despite its limitations – only having data up to 2021 and sometimes spouting wrong information – ChatGPT is an incredibly powerful tool that is poised to change the way content creators work. As audiences demand more content across different platforms, the number of content creators is growing to meet the demand.

Content Creation 133

Content Creation Content Creator Content Proofreader 133

Intergrowth

NOVEMBER 6, 2022

From small businesses to startups to major corporations, everyone is starting to realize just how powerful content marketing can be. Today, we’re delving into content marketing, how to build a content marketing strategy, and why it’s worth investing in. What is Content Marketing? Because it is.

Content Marketing 75

Content Marketing Marketing Content Agency 75

Neil Patel

OCTOBER 13, 2020

I’ll also explain why these posts are so popular and why they are critical to a successful content marketing strategy. Despite what you might think, Buzzfeed didn’t invent listicle content. ” That being said, Buzzfeed has indeed popularized listicles as online content. How to Use Listicles in Your Content Marketing.

Writing 143

Writing Content Brand Awareness Prose 143

ContentWriters

JANUARY 11, 2023

Now, they’ve added an additional E, and it can have a significant impact. In adding the extra E, Google is acknowledging the value of first-hand experience. Google says they do not directly influence page ranks, however, E-E-A-T is a useful tool as part of your content marketing strategy as you create content to help you rank better.

Content Creator 105

Content Creator Search Engine Optimization Landing Page Concept 105

Content Marketing Institute

OCTOBER 3, 2018

Technological improvements will continue to make it easier and cheaper for content creators to find stolen images, and properly licensing images is a simple way to avoid costly penalties. Infringement gets murky when someone uses another brand’s content (e.g., Do this: Always obtain permission before reposting content.

Social Media 111

Social Media Brand Media Content Creator 111

ContentWriters

SEPTEMBER 20, 2023

Executing a content strategy that engages your audience at various stages of the buyer journey involves many moving parts. Having a content marketing editorial calendar can help you and your team stay organized. This can help you establish a regular cadence and ensure you’re sticking to your content budget.

Editorial 59

Editorial Content Marketing Marketing Content 59

Neil Patel

JUNE 15, 2021

And while this is all well and good for writers, your marketer brain may have snagged on that 200 million monthly views. How can marketers take advantage of this unique audience willing to pay to gain access to the platform? Types of Ads of Medium. People are, frankly, tired of constantly having ads thrown in their faces.

Search Engine Optimization 144

Search Engine Optimization Advertising Brand Awareness Content Creator 144

Express Writers

DECEMBER 19, 2024

Is your content prepared for mobile optimization? How Is Mobile Usage Changing Content Marketing? Ads are shortening, people speed up their videos (we all know you do it for those Loom videos!), Dont be afraid to break out those H3s or even H4s to create browsable content. Every content creator has their own rule.

Content 52

Content Text Content Creator Long Form Content 52

Neil Patel

DECEMBER 21, 2021

Inclusive content sells better, too. The Psychology of Inclusion and the Effects in Advertising by Microsoft Advertising found that the purchase intent of the most inclusive ad in their study was 13 percent higher than the next most appealing ad and 23 percent higher than the average. 6 Steps to Create More Inclusive Content.

Content 132

Content Content Creator Advertising Text 132

BKA Content

MAY 18, 2023

Either way, selling 100 copies of an e-book for $12 each provides a healthy $1,200 profit from content you already created. E-books represent a serious growth area within content marketing. Cost per mille (CPM): The brand pays you a flat fee every time the ad reaches 1,000 impressions. revenue by 2024.

Content 98

Content Content Writer Content Creator Consulting 98

Content Marketing Institute

MARCH 9, 2018

In an interesting (and somewhat counterintuitive) twist, it turns out Agile marketing teams may have a good answer because they are more likely to prioritize quality than their traditional or ad-hoc process counterparts, according to results from AgileSherpas’ recent survey of marketing teams. Click To Tweet.

Marketing 111

Marketing Content Content Creator Content Creation 111

Content Marketing Institute

JANUARY 31, 2018

For a growing number of brands, the story of standout content marketing success in 2018 might just sound like a podcast. Though podcasting certainly isn’t a new medium, it has come into its own as a content platform over the last few years. Podcasts are the No. 1 audio source based on time of consumption via @EdisonResearch.

Brand 111

Brand Storytelling Creativity Content Marketing 111

Express Writers

JUNE 14, 2024

This book is easy to follow and serves as the perfect guide for writing snappy and creative ad copy. He gives clear examples for content that converts and content that falls flat. Creating Fat Content explains exactly how to write great content all while boosting traffic.

Copywriter 98

Copywriter Copywriting Content Creator Copy 98