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How to Use Google Scholar to Find Content Ideas and Research

Neil Patel

Google Scholar is a great resource for finding articles on topics related to your niche and adding them to Google Scholar’s library. This ranking system also means searchers can find relevant content more quickly. Anyone can use this tool, such as marketers, academics, or anyone who wants to do research.

Food 142
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How to Create a Marketing Budget for 2023

The Hoth

Before you propose your new ad strategy using interactive 360° video walls around town, you need to stop and consider the marketing expenses involved. . Pay-per-click ads ( PPC ). Software tools ( CRMs , project management, etc.) . Sponsored web content . Google ads. Leads generated. Freelancers .

Marketing 101
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How to Install WordPress

Neil Patel

Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. It’s a powerful, flexible, and arguably the most famous content management system that’s great for beginners and experts. Create Content for Your Website. Creating content?

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What Should Your Content Marketing Budget Be?

Express Writers

Source: [link] While a marketing budget will include more than just content marketing, content marketing could be a significant portion of the overall marketing budget. This is especially relevant with the decline of traditional marketing mediums like television and radio ads.

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Best WordPress Plugins

Neil Patel

Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. They all use the WordPress content management system (CMS) to power their websites. A plugin is a bit of code that is added to WordPress. Honestly, we aren’t surprised. WordPress is awesome.

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10 SaaS Marketing Examples That Are Actually Fun 

The Hoth

While SaaS applications are undoubtedly useful, the oversaturation of apps & content makes marketing these services quite the challenge. In particular, SaaS marketing strategies involve long & complex sales cycles, rigorous brand-building, and a healthy amount of lead generation. How do you conduct a SaaS PPC strategy?

Marketing 102
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103 Marketing Buzzwords to Know in 2023 [+ Beyond]

Intergrowth

It includes everything from your logo and website to the graphics on your ad banners. Depending on what you sell and who your audience is, your marketing efforts might involve traditional ads (i.e., Or, you might keep it all online with social media and content marketing. Want help with your content marketing strategy?