Content Marketing Institute

JANUARY 18, 2019

HANDPICKED RELATED CONTENT: 12 Expert Ideas to Improve Your Content Marketing for Better Leads. Before you delve into Quora or Reddit, assess your content marketing goals to identify which platform might better satisfy those needs. On the other hand, this answer is really a bad ad. Understand the platform.

Content Marketing 110

Content Marketing Marketing Content Long Form Content 110

Express Writers

JANUARY 10, 2023

Studies show content marketing generates three times as many leads as traditional marketing methods and costs 62% less. That means content marketing is consistently one of the most reliable marketing tactics. Still on the fence about your content marketing budget?

Content Marketing 105

Content Marketing Marketing Content Search Engine Optimization 105

Backlinko

SEPTEMBER 6, 2024

View or Download Your Keyword Collection You’ve added keywords to your Keyword Surfer collection. This is always a smart way to quickly digest SEO news or analyze your competitors’ content strategies without reading lengthy articles. Have existing content that isn’t performing well? This process saves you time and effort.

SEO 110

SEO Keywords Engineering Website 110

Content Hacker

MARCH 2, 2023

Inbound content marketing just might be the magic touch you need. 3x more leads than traditional marketing (with a 67% cost savings). Instead of pushing your message out to them through interruptive ads and other means, you attract them in toward your brand organically with content. 97% more inbound links.

Content Marketing 88

Content Marketing Marketing Content Content Creation 88

Contently

AUGUST 30, 2022

Think of all the effort that goes into creating one piece of long-form content—whether it’s text, audio, or video. Forming a strategy , executing on topics, interviewing experts , making rounds of edits, promoting on social media, etc. Start with answering, “Why do I want to repurpose this content?

Long Form Content 144

Long Form Content Content Social Media Content Creation 144

Content Hacker

MARCH 21, 2023

Inside the Skillset phase, we added: 2.9c Creative Skill: AIO Writing Step-by-Step (Optimize Artificial Intelligence Content) And inside the Growth phase, we added: 3.2a AI + HUMAN: Why You Need Both for an Efficient Marketing/Company Team 3.2b Inside the Skillset phase, we added: 2.9c And it’s unbelievable.

Ads 81

Ads Long Form Content Agency Content Creation 81

Content Hacker

OCTOBER 25, 2022

One of my CTS members recently asked, “What is the value of content marketing?” Here’s why: First, content marketing will be worth $600 billion in 2024. Out of all digital marketing strategies, content marketing has THE highest ROI (return on investment). Incredible, right?! Ready to rock?

Content Marketing 96

Content Marketing IT Marketing Search Engine Optimization 96

Content Hacker

APRIL 20, 2023

Can content marketing help increase sales? This is a question that many entrepreneurs, business owners, and marketers often ponder. In the digital age, it’s essential to construct a robust online presence and interact with potential customers by offering them value through content. Good news: IT CAN. of the clicks.

Sales 89

Sales Content Marketing Marketing Content 89

Elna Cain

FEBRUARY 27, 2024

So, when writing for SaaS, you’re creating certain types of content for companies that offer these online software services. Much of the content is also technical, so many freelance and SaaS content writers are tech or eCommerce writers since these SaaS products integrate with them. I went from getting $.10/word

Content Writer 239

Content Writer Writer Content Writing 239

Contently

DECEMBER 29, 2022

And this process might look very different for multiple pieces of content surrounding a significant product launch versus a one-off blog post. Directing readers to the new content asset in a regular email newsletter. Linking to new content in existing blog posts or website landing pages. Optimizing content that performs well.

Publishing 139

Publishing Publisher Publishing Landing Page 139

Intergrowth

NOVEMBER 6, 2022

From small businesses to startups to major corporations, everyone is starting to realize just how powerful content marketing can be. Today, we’re delving into content marketing, how to build a content marketing strategy, and why it’s worth investing in. What is Content Marketing? Because it is.

Content Marketing 75

Content Marketing Marketing Content Agency 75

Content Hacker

JULY 7, 2023

Table of Contents: Content Marketing: The Key to Automatic Lead Generation on Steroids (No Phone Calls!) 5 Effective Content Marketing Strategies to Grow Your Business 1. Utilize Long-Form Blog Posts with Strong SEO Practices Benefits of Long-Form Content: 4.

Sales 93

Sales Long Form Content Lead Generation Search Engine Optimization 93

Buffer

DECEMBER 5, 2023

4: How do you make content repurposing a seamless part of your workflow? It's a strategic part of content creation, with an eye on lifecycle and future engagement. Challenge yourself to find even more ways to repurpose it for other social or content marketing channels you use. At the end, scan your fresh post again.

Long Form Content 129

Long Form Content Content Content Creation Social Media 129

Neil Patel

OCTOBER 18, 2021

Content planning is easily the most unenjoyable part of the entire content production and marketing process—just ask any digital marketer. Yet, it’s an essential component of content marketing that can’t be ignored if you want to 10x your content output. Review Last Quarter’s Content Metrics.

Content 134

Content Content Creation Social Media Promotion 134

Express Writers

DECEMBER 19, 2024

Is your content prepared for mobile optimization? How Is Mobile Usage Changing Content Marketing? Ads are shortening, people speed up their videos (we all know you do it for those Loom videos!), and the use of short-form videos like TikTok is becoming more popular. A startling 95% of the U.S. own a smartphone.

Content 52

Content Text Content Creator Long Form Content 52

Neil Patel

NOVEMBER 26, 2020

Have you ever seen a Facebook ad for Chanel? Or an Instagram ad for Lamborghini? That’s because luxury marketing strategies don’t follow the same rules as mass-market brands. Here’s the thing, luxury marketing isn’t synonymous with digital marketing…yet. Experimental vs. Traditional Marketing.

Marketing 145

Marketing Digital Marketing Social Media Keywords 145

Contently

DECEMBER 13, 2022

The content you produce can look different in B2B versus B2C. For example, B2B content marketing may require more touch points throughout the buying journey, in part because the sales process can take months (or even years), and multiple leaders are usually involved in the decision. Gating content for lead generation.

Storytelling 121

Storytelling Engagement Landing Page Long Form Content 121

ContentWriters

SEPTEMBER 20, 2023

Executing a content strategy that engages your audience at various stages of the buyer journey involves many moving parts. Having a content marketing editorial calendar can help you and your team stay organized. This can help you establish a regular cadence and ensure you’re sticking to your content budget.

Editorial 59

Editorial Content Marketing Marketing Content 59

Grammarly

SEPTEMBER 18, 2023

That makes it an effective digital marketing research tool, and cheaper than the premium alternatives. 3 Branding voices Ads for lawyers don’t use the same language as ads for sports drinks. Just be sure to describe what kinds of keywords/hashtags you need and which audience you’re trying to appeal to.

Copywriting 122

Copywriting Copywriter Script Marketing Copy 122

BKA Content

AUGUST 19, 2024

The 10 Best SaaS Content Marketing Agencies To Work With in 2024 Unfortunately, data indicates the long sales cycles for SaaS might be getting longer. This makes the increased visibility and lead nurturing you get while working with a SaaS content marketing agency even more valuable. Which agency should you choose?

Agency 52

Agency Content Marketing Marketing Content Creation 52

Kayleigh Moore

JANUARY 10, 2022

How do you decide on what kind of content to publish? As an experienced content marketer with more than eight years under my belt in this space, here's what I’d recommend. Another way to repackage content is by updating your old blog posts. By doing this, your initial piece of content becomes even more valuable.

Content 130

Content Blogging Blog Content Creation 130

Elna Cain

MARCH 3, 2023

Using AI Will Remove Writer’s Block Another added plus or opportunity AI writing has given me is that I no longer suffer from writer’s block ! If I can’t begin a blog post, I’ll use an AI writing tool to help me start it or just give me an angle to think about for my content piece. Can you believe that?

Freelance 189

Freelance Writing Copywriting Copywriter 189

BKA Content

MARCH 13, 2023

The History of Content Marketing The history of content marketing is a hotly debated topic. Some marketers credit cave drawings as being some of the first forms of content marketing. But what is content marketing all about? Content Marketing: Where Did It Start?

Content Marketing 52

Content Marketing Marketing Content Content Writer 52

Content Hacker

MARCH 15, 2023

In this blog post, we’ll explore all of these questions and more – giving you the insights you need to leverage effective, authoritative content marketing on your website. Let’s discover strategies for creating excellent thought leadership content that will get results. Table of Contents What Is Thought Leadership Content?

Long Form Content 90

Long Form Content Content Digital Marketing Concept 90

Content Marketing Institute

APRIL 24, 2018

You can do this with your content and climb the mega mountain of Google search. Working backward step by step, you can create a valuable piece of long-form content – and create a map on how to blaze that trail the next time. The first page of the search engine results looks like: The second non-ad result is from Colgate.

Content 112

Content Editorial Team Engineering Content Creation 112

BKA Content

APRIL 23, 2025

Follow Updated Blogging Advice Many people still believe that every blog post needs to be 2,000+ words long or a massive, comprehensive guide on a subject. While long-form content can be valuable and help establish you as an authority or expert, not every blog post should be a deep dive.

Blog Post 52

Blog Post Post Blogging Blog 52

Neil Patel

JANUARY 31, 2022

E-commerce marketing is the act of using marketing strategies to drive awareness and conversions for a business that sells products or services online. E-commerce Marketing Vs. E-commerce Advertising. Aren’t marketing and advertising the same thing? This can include display ads, banner ads, even dynamic ads.

Brand Awareness 107

Brand Awareness Marketing Social Media Digital Marketing 107

Content Marketing Institute

NOVEMBER 6, 2018

Questioning where your Facebook ads might appear across its network of sites, including on Instagram and Messenger ? The nature of each channel and the engagement preferences of its core community will play a major role in deciding whether your content is a good fit. HANDPICKED RELATED CONTENT: Building Your Content Marketing Team?

Social Media 111

Social Media Media Marketing Long Form Content 111

Ashleyn Writes

FEBRUARY 7, 2022

The future of content marketing *may* be AI-powered writing software that can create engaging pieces more efficiently than human beings ever could … but is it more effective … ? MAYBE ads, but they’re pretty basic … blah. I tested 5 tools so you don’t have to. This is what I found. Missinglettr.

Copywriting 130

Copywriting Copywriter Script Writing 130

Content Marketing Institute

NOVEMBER 6, 2017

Practically everyone understands the importance of “doing content marketing,” but many – even those with documented content marketing strategies – don’t know how to align the types of content they create with their desired content marketing goals. Great content is the most natural way to earn links.

SEO 111

SEO Social Media Content Landing Page 111

Backlinko

DECEMBER 13, 2024

Content distribution is the process of sharing, promoting, and repurposing your content across a variety of marketing channels. These may include social media platforms, email marketing, paid ads, and other websites. These include boosted social media posts, pay-per-click (PPC) ads, and paid influencer promotions.

Content 98

Content Social Media Brand Awareness Search Engine Optimization 98

BKA Content

APRIL 19, 2024

It’s time to revolutionize your content game and leave your competition in the dust. Let’s look at the top content development services of 2024, which promise quality, efficiency and results. Statistics show that content marketing yields three times as many leads as traditional marketing approaches.

Search Engine Optimization 94

Search Engine Optimization Content Creation Content Healthcare 94

BKA Content

MAY 18, 2023

Either way, selling 100 copies of an e-book for $12 each provides a healthy $1,200 profit from content you already created. E-books represent a serious growth area within content marketing. Cost per mille (CPM): The brand pays you a flat fee every time the ad reaches 1,000 impressions. revenue by 2024.

Content 98

Content Content Writer Content Creator Consulting 98

BKA Content

NOVEMBER 13, 2022

When you need to fill your sales pipeline, generate fresh leads, expand the audience of your content and build your email list, consider creating a new long-form content asset with the help of an ebook ghostwriter. According to Content Marketing Institute , most ebooks range from 12 to 40 pages. Health Care.

Landing Page 98

Landing Page Proofreader Recruitment Lead Generation 98

Smart Blogger

JUNE 14, 2023

With AI copywriting tools, you can create engaging blog posts , compelling ad copy , and catchy social media content , often with more efficiency than a human copywriter might deliver. Why are these tools vital to your content marketing strategy? This makes it an ideal choice for businesses with diverse content needs.

Copywriting 76

Copywriting Copywriter Content Creation Ad Copy 76

BKA Content

JANUARY 19, 2024

The better you understand why your audience needs help, the more effective your content is. Invest in High-Quality, Long-Form Content Articles that cover semantic topics in depth rank significantly higher than other content. 1 search position are about 1,500 words long. Most pages in the No.

Keywords 98

Keywords SEO Search Engine Optimization Contractor 98

BKA Content

JANUARY 1, 2024

However, most (95%) of websites and 94% of content have no backlinks at all. Short content receives 77.2% fewer backlinks than long-form content, but linking decreases after 2,000 words. In addition, of all content, only 2.2% SEO also compounds, as you saw above, so every year, you see added benefits.

SEO 98

SEO Brand Awareness Advertising Keywords 98