Neil Patel

AUGUST 11, 2021

We’ve all seen Google Ads. Whether you call it Google AdSense, AdWords, or Ads, they’re the ads displayed in the search results on Google. In this guide, we’re pulling back the curtain and looking at what steps you’ll want to take after you have the ad set up. What Is Google Ad Campaign Management? Impressions.

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Ads Management Landing Page Ad Copy 144

Neil Patel

AUGUST 5, 2021

That’s a ton of people sharing and engaging with content on a daily basis. Below, you’ll find some of my top Snapchat ad strategies, tips, and resources to help you run successful campaigns. However, before we dive in, we need to establish if Snapchat ads are actually worth your time and money. Marriot Bonvoy had a 3.4x

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Ads Landing Page Brand Awareness Social Media 145

Neil Patel

DECEMBER 14, 2020

Amazon Ads. We’re going to dive into the eight advanced Amazon ad tactics you can add to your repertoire to boost your ad spend ROI, brand awareness, and ultimately bring in more sales on autopilot. Keyword research is the secret sauce of any advanced Amazon ad strategy. You can bet your rivals on Amazon are.

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Ads Sales Brand Awareness Landing Page 145

Freelance Magic

NOVEMBER 19, 2024

Put the Pain Point First There’s a reason your clients are going to want to hire you: they have a problem that you can solve, whether it’s the need for a high-converting landing page to sell their latest offer or a beautiful, eye-catching logo to cement their brand. Can I help you improve the landing page for [X]?

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Landing Page Freelance Long Form Content Copy 130

Neil Patel

DECEMBER 18, 2020

We’re losing PPC ad data. Throw in the towel, give up on PPC ads? Here’s the thing—PPC ad data is going to get less clear over time. You’ll see Keyword Overview, Keyword Ideas, Content Ideas, competitor reports, and SEO Explorer. These answers are a lot less evident today than they were in the past.

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Ads Landing Page Keywords Government 145

Freelance Magic

NOVEMBER 6, 2024

These are short pieces of content and publishers need lots of them on a regular basis. The wellness industry is also a cut-throat one with a lot of competition, this makes it almost necessary for companies to create content to stand out from the market. My rates for landing pages start at $1,000.

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Freelance Magic

NOVEMBER 18, 2024

Put the Pain Point First There’s a reason your clients are going to want to hire you: they have a problem that you can solve, whether it’s the need for a high-converting landing page to sell their latest offer or a beautiful, eye-catching logo to cement their brand. Can I help you improve the landing page for [X]?

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Landing Page Freelance Long Form Content Copy 130

Neil Patel

NOVEMBER 25, 2020

This is achieved by strategically placing the right ads in front of the right people at the right time. That’s because most of the people targeted by hyperlocal ad campaigns are already looking for the product or service you offer. Or, they’ll be served one of your ads on their social media timelines. Easy to Set Up and Run.

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Ads Brand Awareness Keywords Advertising 145

Elna Cain

FEBRUARY 27, 2024

I’ve been a content writer for SaaS for almost a decade now… well, I mean, a freelancer, not just a writer. As a SaaS writer, I learned how important content writing is for a marketing strategy, not only with my own business but also with B2B SaaS companies. This is similar to what I do with my audience.

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Content Writer Writer Content Writing 239

Neil Patel

APRIL 19, 2021

It means Spotify ads are popular, and advertising on this platform could make a significant difference in your business. In this post, we’re breaking down every last detail you need to know about Spotify ads and how to set them up. Spotify Ads: What You Need to Know. Spotify Ads Cost. 025 each time your ad is served.

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Ads Advertising Brand Awareness Script 138

Backlinko

DECEMBER 27, 2024

Generative AI refers to technology that uses machine learning models to create content. These models can produce various content formats, including code, text, visuals, audio, and video. OpenAIs ChatGPT is a popular example of a model that understands and produces textual content. It also generates outlines and creative content.

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IT Medical Architecture Manufacturing 112

Neil Patel

JULY 27, 2021

Even if you invest in creating the best ad campaigns , you still have to put in a lot of work to get your ads to reach a wide audience and convert them into customers. That’s why you must optimize your ad campaigns. Ad campaign optimization refers to the steps you take to improve the performance of your campaigns.

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Backlinko

JANUARY 6, 2025

Here are some examples: BrandAnnual Revenue *All figures in USD Hush Blankets $48M Product Validation Mid Day Squares $20M Content Marketing TBH Skincare $6.5M Content Marketing MX Store $65M Search Marketing Who Is Elijah $13M Operational Efficiency Whether your goal is to do $1M or $100M, it comes from executing the fundamentals.

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Storytelling Keywords Landing Page Sales 109

Neil Patel

JUNE 23, 2021

Most ads are a waste of money. I’ve compiled a list of 12 ad copywriting strategies for Google AdWords , Facebook, Twitter, and LinkedIn, to help you improve your ad campaign performance and drive your brand forward. Ready to craft magnetic copy for your ads? Google Ads Copy Strategies. Look at the example below.

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Ad Copy Copy Ads Persuasion 136

Elna Cain

DECEMBER 11, 2023

These are: Content leads CEOs Strategists Copywriters/freelancers So, how can you be active on LinkedIn and not waste time doing this? I can use this new skill for my copywriting clients and blogging clients, too, as these hooks are great for any content. But the ACT of doing this (i.e., being intentional) leads to clients.

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Writing Freelance Content Digital Marketing 226

Neil Patel

FEBRUARY 12, 2021

All of those answers are essential metrics for every marketing or advertising campaign, but they won’t help you pinpoint a single ad’s or campaign portfolio’s monetary success. ROAS stands for return on ad spend. Unlike ROI, ROAS focuses only on the revenue return from a specific ad or marketing campaign.

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Ads Portfolio Landing Page Advertising 139

Melanie Saxton

DECEMBER 27, 2024

Exceptional copywriting and content creation bridges people to people and businesses to businesses. You need and deserve a high-quality writer to wordsmith all your content a skilled and experienced writer who knows how to connect with audiences both emotionally and solution-wise.

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Copywriter Copywriting Persuasion Script 130

Ashleyn Writes

APRIL 7, 2022

Social ads on platforms like Facebook and Instagram might be on your radar! Of course, we know that social ads can be expensive, so how do you set yourself up for success as much as possible? With social media ad copy that designed to convert. Not sure if you should run ads, or what your budget should be? Hey friend!

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Ad Copy Copy Ads Landing Page 130

Neil Patel

DECEMBER 8, 2020

Optimizing mobile ads is a tactic in almost every business owner’s toolbox. More often than not, the CTA on those ads is asking for a conversion of some sort. But is that all mobile ads are good for? Is that even what mobile ads are best for ? Mobile ads themselves aren’t a waste of money.

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Engagement Ads Advertising Social Media 145

Grammarly

DECEMBER 6, 2024

Advances in technology can help brands improve their marcom strategies by optimizing content personalization, targeting, and customer interactions across their communication channels. 3 User-generated content User-generated content (also known as UGC) is brand-related content created by consumers.

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Communication Marketing Storytelling Social Media 105

Elna Cain

JANUARY 12, 2023

Are you trying to figure out how to become a content writer? Content writing is a fantastic way to work for yourself and make money at home! Content writers are basically freelance writers that create written content for various industries. How to Become a Content Writer: The Skills. But don’t despair!

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Content Writer Writer Medical Copywriter 162

Backlinko

SEPTEMBER 6, 2024

With many people now using ad blockers and VPNs, it’s more complicated than ever for GA4 to collect accurate data. Including traffic sources, visitor paths, and most visited pages. It’s a great option if you’d like data on internal memos and the content your employees engage with the most.

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Script Landing Page Keywords Website 100

Neil Patel

JUNE 22, 2021

Content marketing is powerful, but it’s also hugely competitive. If you want to make the most of content marketing, you need to produce content that is helpful, detailed, and different. If you want to make the most of content marketing, you need to produce content that is helpful, detailed, and different.

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Neil Patel

MAY 14, 2021

Whether you’re writing product descriptions or PPC ads , there’s a huge volume of work involved, and the repetitive nature of the tasks can drain your creativity. First, you decide what you want to write about and the type of content you need. This could be anything from a blog post to a short ad. Copywriting is hard.

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Copywriter Copywriting Writing Script 143

BKA Content

MARCH 27, 2024

How Much Do Google Ads Cost? They are often effective for driving organic traffic to your website, but Google ads are ideal for promoting items for transactional searches. How much do Google ads cost, and how can you leverage them for transactional web searches? How Much Does It Cost To Put an Ad on Google?

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Ads Search Engine Optimization Landing Page Advertising 97

Backlinko

DECEMBER 5, 2024

For example, the search results for pet shop near me include the following elements: A paid search ad marked as Sponsored Organic results within the local pack Regular organic results under the local pack Local search marketing is especially important for location-based businesses. They rank for 43 paid keywords, spending around $6.9K

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IT Marketing Keywords Search Engine Optimization 97

Neil Patel

FEBRUARY 23, 2023

Then you’ve probably looked at LinkedIn ads. That said, there’s no point in advertising on the site unless you follow LinkedIn ads best practices. In this post, I explore how you can set up LinkedIn ads to connect you with your target customer without annoying them. Scroll along to ‘Ads’ on the end and click.

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Ads Advertising Text Social Media 104

Ashleyn Writes

JANUARY 8, 2025

” About 73% of internet readers outright say they need scannable content. ” Thus your copy/content takeaway sides along the lines of, That was cool, Ill give it a try and see if it works for me, too. Algorithms are dialed in; ads feel like theyre reading your mind. Could it work for me? Tailored solutions win.

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Copywriter Copywriting Copy Sales 130

Nick Ursborne

NOVEMBER 14, 2023

That kind of structure may reflect a “winning and proven” approach to writing an ad, landing page or sales page. It made me think about the people who would be reading my copy and content. appeared first on Writing for the web - online copywriting and content writing. His feedback changed a lot for me.

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Copywriter Copywriting Writing Landing Page 235

Neil Patel

DECEMBER 13, 2021

In this post, we’re going to explore how you can set up some LinkedIn Ads that will connect you with your target customer – without annoying them. We’ll go through the process of setting up your ad account and also teach you how you can improve your advertising campaign over time, perfecting your messaging, brand voice, and approach.

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Ads Sales Social Media Advertising 126

Backlinko

JULY 10, 2024

This can lead to lower search rankings and less visibility for all concerned pages. Further reading: How to Rank Higher on Google in 13 Steps Reduced Page Authority Search engines rank pages based on authority signals, like backlinks , content quality, user experience , and more. The report may take some time to populate.

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Keywords IT SEO Engineering 107

Contently

DECEMBER 29, 2022

We all know the rush of excitement that comes with publishing a piece of content. These tasks get your content into the right hands at the right time, ultimately maximizing your return on the investment used to create it. Build a Strong Content Distribution Strategy. But your work isn’t really done yet.

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Publisher Publishing Publishing Landing Page 137

Backlinko

JULY 19, 2024

But keyword rank trackers also help us find opportunities where we can drive even more value from underperforming content. This page-level data shows which pages are ranking for the most (tracked) keywords. So you can improve your current content and double down on high-value keywords.

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SEO Keywords Landing Page Agency 108

Backlinko

JULY 26, 2024

Quillbot is a great tool for paraphrasing, summarizing, and translating content. It can also help you identify and fix grammatical mistakes, spot AI-generated content, and detect plagiarism. ChatGPT: Best for Prompt-Based Research and Content Creation G2 Rating 4.7/5 Short on time? 5 stars ( 500+ reviews ) Capterra Rating 4.6/5

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Content Creation Copy Text Creativity 96

Backlinko

JULY 22, 2024

It’s always been about helpful content, thoughtful user experience, strong branding, and earning quality backlinks. Review the keywords to see which ones you’d like to target in content. Matching this intent helps you create content that satisfies users. This article covers how to do SEO for your website in 10 digestible steps.

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Website SEO Search Engine Optimization Architecture 116

Contently

MARCH 23, 2023

Content marketing is no exception. However, traditional metrics like website visits or clicks don’t tell us the whole story of how our content is performing. Engagement content metrics are a powerful way to gain deeper insights into our content’s performance and determine whether or not it’s having the desired effect.

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Engagement Content Landing Page Brand Awareness 121

Neil Patel

MARCH 23, 2021

Even if you don’t know what a Google Search Network ad is, know more than enough to run a profitable Search Campaign of your own. Another benefit of Google Search campaigns is you can pick the keyword that triggers your search and display ad. Google Search ads can also show up on a variety of other websites and apps.

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