Neil Patel

AUGUST 5, 2021

That’s a ton of people sharing and engaging with content on a daily basis. Below, you’ll find some of my top Snapchat ad strategies, tips, and resources to help you run successful campaigns. However, before we dive in, we need to establish if Snapchat ads are actually worth your time and money. Marriot Bonvoy had a 3.4x

Ads 145

Ads Landing Page Brand Awareness Social Media 145

Neil Patel

MARCH 28, 2023

Getting traffic is easy with ad copy. Boosting your click-through rate requires improving ad copy and laser-targeting it to your audience. A great way to start is with a conversion-based Facebook ad campaign. However, if you want to be successful, you need to know how to craft Facebook ads that convert. Not so much.

Ads 145

Ads Landing Page Ad Copy Advertising 145

Neil Patel

JULY 27, 2021

Even if you invest in creating the best ad campaigns , you still have to put in a lot of work to get your ads to reach a wide audience and convert them into customers. That’s why you must optimize your ad campaigns. Ad campaign optimization refers to the steps you take to improve the performance of your campaigns.

Ads 143

Ads Advertising Sales Management 143

Contently

AUGUST 15, 2024

High-quality individual pieces of content marketing don’t just happen in a vacuum – you need goals, a content calendar, competitor, audience and SEO research, and more! In other words, you need a content strategy. Read on for the essential elements of how to create a successful content marketing strategy.

Content Marketing 65

Content Marketing Marketing Content Healthcare 65

Backlinko

DECEMBER 27, 2024

Generative AI refers to technology that uses machine learning models to create content. These models can produce various content formats, including code, text, visuals, audio, and video. OpenAIs ChatGPT is a popular example of a model that understands and produces textual content. It also generates outlines and creative content.

IT 113

IT Medical Architecture Manufacturing 113

Contently

AUGUST 16, 2024

Even more impressive, 97% of B2B marketers use LinkedIn as part of their content marketing strategy. These are the brands that know how to do LinkedIn content marketing, as well as build brand awareness and engage with their audiences. According to the Pew Research Center, 53% of college graduates use LinkedIn.

Brand 98

Brand IT Marketing Healthcare 98

Jane Friedman

NOVEMBER 12, 2024

Don’t be afraid to contact people whose voice can enrich your content. A first-hand account or a well-selected quote not only adds credibility to your content but can also be used to break up fact-heavy sections and sustain reader interest. They challenge their audience’s perceptions by highlighting what is at stake.

Medical 134

Medical Storytelling Writing Style Writer 134

Backlinko

JANUARY 6, 2025

Here are some examples: BrandAnnual Revenue *All figures in USD Hush Blankets $48M Product Validation Mid Day Squares $20M Content Marketing TBH Skincare $6.5M Content Marketing MX Store $65M Search Marketing Who Is Elijah $13M Operational Efficiency Whether your goal is to do $1M or $100M, it comes from executing the fundamentals.

Storytelling 109

Storytelling Keywords Landing Page Sales 109

Credible Content

MAY 28, 2023

It involves transforming written content into a digital format that can be read on various devices such as e-readers, tablets, smartphones, and computers. The process of e-book writing & publishing typically involves the following steps: Writing and Editing Authors or content creators write the manuscript or content for the e-book.

Promotion 130

Promotion Publishing Publishing Publisher 130

Grammarly

DECEMBER 6, 2024

Advances in technology can help brands improve their marcom strategies by optimizing content personalization, targeting, and customer interactions across their communication channels. 3 User-generated content User-generated content (also known as UGC) is brand-related content created by consumers.

Communication 105

Communication Marketing Storytelling Social Media 105

Contently

AUGUST 30, 2024

But with endless ads and marketing noise, it’s hard to get your story heard, especially if you’re using the same marketing tactics and jargon as your competitors. So, if you run ads listing the six reasons consumers should choose your product, the consumer won’t believe you. That’s not a great percentage.

Storytelling 85

Storytelling Marketing Social Media Brand 85

ContentWriters

JANUARY 30, 2025

Conducting research is one of the most essential parts of the content writing process. Basing your work on respected sources is important for Google EEAT , helping your content rank higher in search engines due to its value, authority, and legitimacy. Accuracy: Is the content truthful? What Is an Authoritative Source?

Government 111

Government Medical Banking Editorial 111

Income Diary

MARCH 19, 2024

The journey from obscurity to online prominence begins with understanding and executing impactful promotional strategies. In this Ultimate Guide to Promoting Your Website for Free, we delve into 8 proven methods that empower business owners to take the helm.

Promotion 105

Promotion Website Social Media Advertising 105

ContentWriters

MARCH 28, 2025

To thrive as a freelance writer in 2025, mastering SEO content writing is essential. Clients expect content that ranks, attracts the right audience, and enhances user experience. This guide covers key SEO content writing tips to help you craft optimized, high-ranking content. What Is SEO Writing?

SEO 59

SEO Writing Content Keywords 59

Copywriter Collective

JANUARY 10, 2025

Amidst the foul-smelling sludge of recycled jargon and repetitive content, there is still the chance to stand outand diamonds sparkle brightest against the dark. The content has to be clear, concise copy that packs-a-punch. Visual Storytelling Video content creation seems to be on the up-and-up.

Copywriter 105

Copywriter Copywriting Script Copy 105

BKA Content

MARCH 27, 2024

How Much Do Google Ads Cost? They are often effective for driving organic traffic to your website, but Google ads are ideal for promoting items for transactional searches. How much do Google ads cost, and how can you leverage them for transactional web searches? How Much Does It Cost To Put an Ad on Google?

Ads 97

Ads Search Engine Optimization Landing Page Advertising 97

Nick Ursborne

SEPTEMBER 2, 2023

They end up with a ton of content which fails to connect with its readers at an emotional level. You can have the most amazing promotion of all time… but if your reader doesn’t trust you, nothing happens. Promotions you just read and think about disappear from your memory within minutes, or seconds even.

Writing 244

Writing Copywriter Copywriting Persuasion 244

Credible Content

JUNE 23, 2023

A pop-up ad that says “Don’t Miss This Limited-Time Offer! “Direct response copywriting is the process of creating written content that is designed to elicit a measurable response from the reader, such as a purchase, a subscription, or a donation.” Get 50% Off Your First Order of XYZ Product Today Only!”

Copywriter 130

Copywriter Copywriting Promotion Persuasion 130

iWriter

NOVEMBER 19, 2024

Repurposing content is a smart way to maximize the value of your existing material while reaching new audiences. Ready to learn how to give your content a makeover? Let’s dive in and explore some effective strategies for repurposing content! By understanding what content works, you can make informed decisions on repurposing it.

Blog Post 52

Blog Post Post Blogging Blog 52

Melanie Saxton

DECEMBER 27, 2024

Exceptional copywriting and content creation bridges people to people and businesses to businesses. You need and deserve a high-quality writer to wordsmith all your content a skilled and experienced writer who knows how to connect with audiences both emotionally and solution-wise.

Copywriter 130

Copywriter Copywriting Persuasion Script 130

BKA Content

MARCH 29, 2024

How Many Weeks for Awareness Campaign Ads on Meta and Google Awareness campaign advertisements can be an effective way to introduce your business to consumers. These ads provide information and generate interest rather than driving conversions. Meta and Google allow advertisers to serve awareness ads in a variety of locations.

Ads 98

Ads Brand Awareness Search Engine Optimization Advertising 98

Grammarly

MARCH 28, 2025

AI detection tools can assess the likelihood that content was AI-generated, but they cant confirm it with certainty. ChatGPT, an AI chatbot that can engage in humanlike conversations and produce written content, has made AI-generated writing more common than ever.

Content 61

Content Text Education Writing Style 61

Nick Ursborne

FEBRUARY 8, 2024

Using AI to write copy and content offers incredible productivity benefits. The promotional content focuses on Alex’s emotional journey from despair to triumph. In one promotion it focuses on a particular volunteer, Ethan, who helped build a school in an underserved community. It packs no emotional punch.

Copy 234

Copy Copywriter Copywriting Food 234

Neil Patel

SEPTEMBER 1, 2021

B2B and B2C content marketing require entirely different strategies. However, whether you’re targeting businesses or individual consumers, one point remains the same: Content matters. Content is how you boost brand awareness , build trust in your company, and empower your customers to solve their problems.

Content 144

Content Brand Awareness Collaboration Keywords 144

Backlinko

JULY 26, 2024

Another 24% of respondents say long-form blog posts are the most effective when it comes to content production ( Semrush ) Blogging Content Statistics What are the elements of high-performing blog posts? What are the most popular content formats? What’s the performance of blogs compared to other channels? Here are some stats.

Blogging 90

Blogging Blog Social Media Blogger 90

Contently

DECEMBER 29, 2022

We all know the rush of excitement that comes with publishing a piece of content. These tasks get your content into the right hands at the right time, ultimately maximizing your return on the investment used to create it. Build a Strong Content Distribution Strategy. But your work isn’t really done yet.

Publishing 137

Publishing Publishing Publisher Landing Page 137

Bramework

JANUARY 3, 2025

This comprehensive guide will walk you through the process using First Draft PRO , a robust content creation tool that simplifies and enhances your blogging workflow. Content Enhancement Features include: Adding brand voice. Supplementing with outbound links, FAQs, and tables of content. Example scenarios or key points.

Blog Post 52

Blog Post Writer Script Post 52

Backlinko

DECEMBER 9, 2024

When another website links to your content, their audience may click through to your site, boosting your visitor numbers. And expose your content to new readers or customers. Offering additional information or tools that complement your content can improve user satisfaction and engagement.

SEO 94

SEO IT Text Engineering 94

Grammarly

JANUARY 16, 2025

Our focus will shift away from tasks like segmenting customers, optimizing content, and analyzing campaign performance in favor of storytelling and building brand voice. This reallocation of responsibilities will enable us to curate content that captures the brands essence and speaks to customer needs more deeply.

Creativity 105

Creativity Marketing Storytelling Persuasion 105

Kristi Hines

AUGUST 2, 2023

Streamline your client’s content publishing across platforms like WordPress, Twitter, YouTube, Shopify, and Medium with Content.app. Leverage SEO and SEO Assistant tools for thorough on-page SEO analysis, sending a URL and keyword while generating valuable search engine keyword information for content creation.

Utilities 246

Utilities Transportation Medical Content Creation 246

Neil Patel

AUGUST 5, 2021

If you own a small business, content marketing is a tactic you should consider to grow your audience base and increase your brand’s name recognition. Content marketing refers to the creation and dissemination of online materials that grow traffic to your website. Why Should Your Small Business Do Content Marketing?

Content Marketing 145

Content Marketing Marketing Content Social Media 145

Nick Ursborne

FEBRUARY 5, 2024

Take a look at the services page on your website, or your LinkedIn profile, and think about adding one of the following… AI Content Creation Services When it comes to content like blog posts and social media updates, AI tools like ChatGPT make it possible to create ten times the content in the same period of time.

Copywriter 223

Copywriter Copywriting Freelance Copywriting Content Creation 223

Buffer

JUNE 13, 2024

Content distribution is critical in getting your hard work in front of the right people, driving brand awareness and engagement. Why isn’t it just about developing awe-inspiring content anymore?   Since 2016, I’ve been the strategy director and principal at Optimist , a growth-focused content marketing agency.

Content 114

Content Social Media Brand Awareness Promotion 114

Elna Cain

JANUARY 12, 2023

Are you trying to figure out how to become a content writer? Content writing is a fantastic way to work for yourself and make money at home! Content writers are basically freelance writers that create written content for various industries. How to Become a Content Writer: The Skills. But don’t despair!

Content Writer 162

Content Writer Writer Medical Copywriter 162

Neil Patel

NOVEMBER 1, 2021

In today’s internet-focused age, words like “content creator” and “influencer” are thrown around on nearly every social media platform. In a nutshell, content creator is a broad term describing someone who produces some form of content, including but not limited to blog posts, videos, photography, and reels. Still confused?

Content Creator 139

Content Creator Content Storytelling Social Media 139

Grammarly

DECEMBER 9, 2024

For starters, AI-powered tools can generate multiple tailored bullet point options in seconds, allowing you to quickly produce customized content for different job applications, easily iterate and refine your points, and free up time to focus on networking and interview preparation. But time-saving is just the beginning.

Recruitment 98

Recruitment Digital Marketing Social Media Keywords 98

Grammarly

NOVEMBER 22, 2024

Proofread content, looking for areas to avoid business jargon and spell out acronyms. Suggest adding next steps, a strong call to action, or additional resources to avoid follow-up questions. Promote consistency by setting up templates or checklists that standardize formatting and style.

Proofreader 98

Proofreader Writing Communication Construction 98