BKA Content

MARCH 25, 2024

Defining Content Marketing vs. Digital Marketing Although content marketing and digital marketing are similar and often used as interchangeable terms, they are two distinct advertising strategies that focus on different tactics to grow an audience and boost sales. What Is Content Marketing?

Digital Marketing 98

Digital Marketing Content Marketing Marketing Content 98

The Hoth

MAY 9, 2024

If you’re a marketer in need of some extra income or want to learn a new skill, you should consider picking up a side hustle – and your marketing skills are a perfect fit. Digital marketing side hustles provide some of the best ways to supplement your income, and there are more than a few reasons why.

Digital Marketing 98

Digital Marketing Marketing Copywriter Copywriting 98

Neil Patel

NOVEMBER 19, 2020

You’ve probably seen these on YouTube on the right-hand side: And on Amazon as suggested product examples: These websites use algorithms to make recommendations based on the videos you’ve already watched or products you’ve already shown interest in. They are also a way to convince customers to stay on your website for longer.

Digital Marketing 145

Digital Marketing Marketing Medical Hospitality 145

Neil Patel

NOVEMBER 17, 2020

How can you increase the chances of the right people clicking on your ads? You need to learn how to write ad copy that converts. AI tools can help you write ad copy that produces results. 6 Ways AI Can Help You Write Good PPC Ad Copy. Many tools can help you write ad copy. AI can help you with that.

Ad Copy 145

Ad Copy Copy Ads Writing 145

Smart Blogger

FEBRUARY 16, 2023

As a small business owner, digital marketing statistics can give your content marketing strategy a competitive edge in 2023. You know it’s difficult balancing content marketing and sales with actually creating your product or delivering your service. But it’s not enough to slap a website together and call it a day.

Digital Marketing 109

Digital Marketing Marketing Retail Landing Page 109

Neil Patel

JUNE 21, 2021

How to Target Word-of-Mouth Referred Customers in Paid Ads. There’s organic word-of-mouth marketing, then there are amplified word-of-mouth referrals, where you launch paid online campaigns to maximize your marketing efforts. Below is a step-by-step guide on how to target referred customers with paid ads. Write Your Ad.

Promotion 136

Promotion Ads Social Media Advertising 136

Neil Patel

AUGUST 31, 2021

SEO can be a brilliant strategy to increase your website traffic but it isn’t always enough. In this post, we’re going to look at effective strategies to grow your website traffic without SEO so you’re never left stranded by algorithm changes again. Top Strategies to Increase Website Traffic Without SEO. Content Marketing.

Website 145

Website SEO Recruitment Brand Awareness 145

Neil Patel

JUNE 2, 2021

Don’t get me wrong; social media ads can work wonders. I’ve just noticed there are plenty of underutilized marketing platforms right now. The most noticeable of which is YouTube ads. YouTube ads are one of the most overlooked ad formats in digital marketing, and it’s easy to figure out why.

Ads 141

Ads Brand Awareness Lead Generation Advertising 141

Neil Patel

MARCH 28, 2023

Getting traffic is easy with ad copy. Boosting your click-through rate requires improving ad copy and laser-targeting it to your audience. A great way to start is with a conversion-based Facebook ad campaign. However, if you want to be successful, you need to know how to craft Facebook ads that convert. Not so much.

Ads 145

Ads Landing Page Ad Copy Advertising 145

Neil Patel

AUGUST 11, 2021

We’ve all seen Google Ads. Whether you call it Google AdSense, AdWords, or Ads, they’re the ads displayed in the search results on Google. In this guide, we’re pulling back the curtain and looking at what steps you’ll want to take after you have the ad set up. What Is Google Ad Campaign Management? Impressions.

Ads 144

Ads Management Landing Page Ad Copy 144

Neil Patel

JUNE 23, 2021

Most ads are a waste of money. If you’re using paid advertising as part of your marketing campaign, you need to be creative and strategic. I’ve compiled a list of 12 ad copywriting strategies for Google AdWords , Facebook, Twitter, and LinkedIn, to help you improve your ad campaign performance and drive your brand forward.

Ad Copy 136

Ad Copy Copy Ads Persuasion 136

Neil Patel

JUNE 14, 2021

Google discovery ads are changing the game by implementing a more powerful AI to take a lot of the guesswork out of paid advertising on Google. Instead of manually optimizing your ads over time, Google AI will take care of it for you using its massive amounts of data. What Are Google Discovery Ads?

Ads 134

Ads Advertising Text Utilities 134

Neil Patel

OCTOBER 7, 2021

If you’re a marketer running paid campaigns , mistakes can actually be blessings in disguise. That’s because you can build paid ad campaigns around typos, misspellings, and other types of mistakes if you play your cards right. Mistakes in ads have a high chance of going viral. People love making fun of other people’s mistakes.

Ads 139

Ads Brand Awareness Keywords Digital Marketing 139

BKA Content

FEBRUARY 9, 2024

The 7 Best Digital Marketing Packages for a Small Business in 2024 Digital marketing packages can increase the visibility of a small business with a limited marketing budget. Your business’s budget is another decisive factor when comparing digital marketing packages.

Digital Marketing 97

Digital Marketing Marketing Agency Search Engine Optimization 97

Elna Cain

FEBRUARY 1, 2024

From tech to beauty to digital marketing and more, you’ll find all kinds of industries on LinkedIn looking for freelancers. Many guest posting websites have LinkedIn company pages, so when you add a new experience, you can search that guest posting website to see if they have a page and add it to your LinkedIn profile/resume.

Freelance 239

Freelance Writer Copywriting Copywriter 239

Neil Patel

FEBRUARY 15, 2021

Whether you’re in the B2B or B2C space, you need to build a website to showcase and sell your products or services. However, slapping together a website using a free platform, with themes and plugins, isn’t enough. To see real results, you should invest in professional website design. How UX Affects Website Design.

Sales 137

Sales Website Search Engine Optimization Architecture 137

Neil Patel

SEPTEMBER 20, 2021

If you’ve been creating paid ad campaigns for a while, you’ve likely noticed how competitive online advertising has become. Businesses are spending more and more money on paid ad campaigns to attract a growing number of online users. Paid Media Vs. Owned Media Vs. Earned Media in Niche Markets. Look at the hard data.

Ads 126

Ads Ad Copy Advertising Social Media 126

BKA Content

MARCH 27, 2024

How Much Do Google Ads Cost? They are often effective for driving organic traffic to your website, but Google ads are ideal for promoting items for transactional searches. How much do Google ads cost, and how can you leverage them for transactional web searches? How Much Does It Cost To Put an Ad on Google?

Ads 97

Ads Search Engine Optimization Landing Page Advertising 97

Bramework

MARCH 9, 2023

We’ve put together some helpful tips, steps, and ideas to create a business email address for your digital marketing agency. We compiled all of the reasons why it’s important to the success of your digital marketing agency. Basically, your website is the house, and your domain name is its address.

Digital Marketing 98

Digital Marketing Agency Marketing Brand Awareness 98

Agency Content Writer

JULY 25, 2022

If you’re looking for more leads, consider an SEO Content Strategy for your website. I will be the first to admit that for years my website was a sample of my writing and not a lead generator. As the world moved to digital EVERYTHING, it became clear that my website could fuel my business. The pandemic changed my mind.

Website 130

Website SEO Agency Content 130

Neil Patel

FEBRUARY 23, 2023

Then you’ve probably looked at LinkedIn ads. After all, LinkedIn has become a brilliant social media marketing tool where 66.8 However, smart marketers know that LinkedIn is the place to go for B2B networking. That said, there’s no point in advertising on the site unless you follow LinkedIn ads best practices.

Ads 104

Ads Advertising Text Copy 104

Kristi Hines

AUGUST 2, 2023

Digital Marketing Services Conduct SEO audits with A+QuickSEO, delivering swift and comprehensive audits for any specific URL. Employ SEO CORE AI to analyze and improve the SEO of a website using AI, providing comprehensive advice on websites, keywords, and competitors. Let’s dive in!

Utilities 246

Utilities Transportation Medical Content Creation 246

Neil Patel

DECEMBER 13, 2021

In this post, we’re going to explore how you can set up some LinkedIn Ads that will connect you with your target customer – without annoying them. We’ll go through the process of setting up your ad account and also teach you how you can improve your advertising campaign over time, perfecting your messaging, brand voice, and approach.

Ads 126

Ads Sales Social Media Advertising 126

Neil Patel

FEBRUARY 16, 2021

Organic search traffic is critical for growing your website and business. Stick around, because I’m spilling the beans on everything I’ve learned about SEO and how to get your website indexed fast in this step-by-step guide! Fortunately for Google search users and ethical website owners, those days are long gone.

Website 141

Website Search Engine Optimization Social Media Engineering 141

Elna Cain

FEBRUARY 27, 2024

As a SaaS freelance writer, you might write: blog posts website copy white papers case studies landing pages email copy ad copy social media content All of this content helps these companies explain their products, attract customers, and informs them. Later, I defined the companies I wrote for as digitally native brands.

Content Writer 237

Content Writer Writer Content Writing 237

Income Diary

MARCH 19, 2024

In today’s digital landscape, your website’s visibility can make or break your business. A strong online presence, coupled with a website that’s both pleasing to the eye and optimized for search engines, anchors your digital footprint. Imagine the potential of reaching millions without spending a dime.

Promotion 105

Promotion Website Social Media Advertising 105

Neil Patel

NOVEMBER 19, 2021

For example, if you run a website where you talk about musical instruments but throw in a link to luxury shoes, your audience may be thrown off, and your content quality could decrease. Make sure anything you promote is legitimate before adding the link. Explain Your Marketing Strategies. Buy in 24 Hours or No Commission Rule.

Website 125

Website Content Creator Promotion Social Media 125

Buffer

OCTOBER 28, 2024

After 12 years of marketing for bootstrapped brands, I've learned that you don't need to spend a fortune on fancy digital marketing tools to see results. From here, adding a finished post to my queue for publishing is super easy. It's all about building a smart toolkit that punches above its weight.

Digital Marketing 78

Digital Marketing Marketing Social Media Search Engine Optimization 78

Neil Patel

MARCH 19, 2021

Pay-per-click is a common advertising model in internet marketing. It allows advertisers to place ads on search engines, social media platforms, and third-party websites, paying a fee whenever the ad is clicked. Generating over $134 billion in ad revenue , Google is the largest provider of PPC services.

Landing Page 138

Landing Page Marketing Advertising Digital Marketing 138

Neil Patel

OCTOBER 12, 2020

When it comes to digital marketing, knowledge is power. Marketers with industry experience know how to develop a paid social media strategy, which keywords to choose, and how to write magnetic content that converts. The truth is these marketers aren’t lucky or gifted. That’s where marketing certifications come in.

Marketing 145

Marketing Digital Marketing Social Media Healthcare 145

Shorthand Content Marketing

OCTOBER 15, 2024

For most HVAC businesses, the idea of doing HVAC digital marketing to attract customers is daunting and confusing. There are so many HVAC digital marketing options and the threat of losing a lot of money that brings in no new customers. Should you spend money to have the top-ranking Google ad in your city?

Digital Marketing 52

Digital Marketing Contractor Marketing Agency 52

Neil Patel

DECEMBER 3, 2020

Would it surprise you if I said that direct mail gives you more bang for your buck than paid search and online display ads? Direct mail has a median ROI of 29% , putting the ROI in third behind email and social media marketing in terms of ROI. Direct Mail Works Great with a Digital Marketing Strategy. Well, it does.

Electronics 145

Electronics Digital Marketing Brand Awareness Advertising 145

Neil Patel

NOVEMBER 26, 2020

Have you ever seen a Facebook ad for Chanel? Or an Instagram ad for Lamborghini? That’s because luxury marketing strategies don’t follow the same rules as mass-market brands. But that doesn’t mean popular digital channels are off-limits. Luxury Brand Marketing Strategies. Me neither. Not any more.

Marketing 145

Marketing Digital Marketing Social Media Keywords 145

Neil Patel

FEBRUARY 16, 2021

Let’s look at the most important SERP trends and what it means for digital marketing. There are several shifts digital marketers should pay attention to, like the increased importance of user intent. Why bother spending money creating content or ads for a keyword that no one looks up, right?

Digital Marketing 144

Digital Marketing Long Form Content Keywords SEO 144

Neil Patel

OCTOBER 13, 2021

A/B testing is crucial to developing a robust digital marketing strategy. We’re going to cover how to put that information to good use—but first, let’s cover why A/B testing matters in digital marketing. Why A/B Testing Is Crucial to Digital Marketing Success. Say you run two variations of an ad.

Landing Page 137

Landing Page Digital Marketing Social Media Ads 137

Neil Patel

OCTOBER 1, 2021

In this guide, I’ll explain what transcription services are and what they can do for digital marketers. However, transcription can offer great benefits to digital marketers, too. There are plenty of benefits transcription services can provide to digital marketers, and repurposing of content is just one.

Content 135

Content Digital Marketing Social Media Digital Media 135

Neil Patel

DECEMBER 16, 2021

That’s why eMarketer estimated that digital ad spending will grow to $191.01 This is on-trend with what we have seen in digital ad spend growth. Mobile ad spend is predicted to continue increasing due to a growth in mobile usage. Mobile ad spend is predicted to continue increasing due to a growth in mobile usage.

Marketing 145

Marketing Social Media Keywords Digital Marketing 145