Neil Patel

JUNE 23, 2021

Most ads are a waste of money. I’ve compiled a list of 12 ad copywriting strategies for Google AdWords , Facebook, Twitter, and LinkedIn, to help you improve your ad campaign performance and drive your brand forward. Ready to craft magnetic copy for your ads? Google Ads Copy Strategies. Look at the example below.

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Ad Copy Copy Ads Persuasion 136

Neil Patel

FEBRUARY 12, 2021

All of those answers are essential metrics for every marketing or advertising campaign, but they won’t help you pinpoint a single ad’s or campaign portfolio’s monetary success. ROAS stands for return on ad spend. Unlike ROI, ROAS focuses only on the revenue return from a specific ad or marketing campaign.

Ads 139

Ads Portfolio Landing Page Advertising 139

Neil Patel

MARCH 23, 2021

One of the most effective ways to promote your podcast audience is using paid ads. Why Should You Create a Paid Ad to Promote Your Podcast? Paid ads provide a fast and effective way to promote podcasts and increase brand awareness. Here are a few other benefits of paid ads: Widen reach: Not getting enough listeners?

Promotion 118

Promotion Ads Landing Page Brand Awareness 118

Neil Patel

MARCH 9, 2021

Creative advertising gives you more bang for your buck, and Snapchat is a perfect channel to showcase this; but how much do Snapchat ads cost? Before we dig into the numbers, let’s cover what impacts Snapchat ad costs. 5 Factors That Affect Snapchat Ads Cost. You can constantly tweak your approach to improve your ROI.

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Ads Advertising Social Media Landing Page 131

Neil Patel

DECEMBER 8, 2020

Optimizing mobile ads is a tactic in almost every business owner’s toolbox. More often than not, the CTA on those ads is asking for a conversion of some sort. But is that all mobile ads are good for? Is that even what mobile ads are best for ? Mobile ads themselves aren’t a waste of money.

Engagement 145

Engagement Ads Advertising Social Media 145

Neil Patel

MARCH 16, 2021

If you guessed Facebook ads, you’d be correct. Now that we’ve established the value of marketing on Facebook , you’re probably wondering how much do Facebook ads cost? The issue is a number of factors can impact the cost of Facebook ads. 3 Factors That Impact Facebook Ad Costs. Facebook Ad Type. in the U.S.

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Ads Brand Awareness Advertising Education 116

Smart Blogger

FEBRUARY 27, 2023

The landing page… You’ve likely heard of it, and I’ll bet you my last dollar you’ve interacted with one. And how do you even create a landing page? Ranging from the best landing page types to consider through to the key ingredients to create a powerful page. What is a Landing Page?

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Landing Page Digital Marketing Sales Social Media 84

Neil Patel

MARCH 8, 2021

If you’re here, you must be wondering “how much do Bing ads cost?” ” You’re smart to focus on Bing and other search engines instead of just Google ads. In this article, we’ll share everything you need to know about Bing ads. Factors Affecting the Cost of Bing Ads. Types of Bing Ads.

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Ads Advertising Keywords Text 116

Neil Patel

DECEMBER 30, 2021

One of those tools is Facebook lead ads. What Are Facebook Lead Ads? Facebook lead ads allow marketers to generate leads on Facebook among users who might be looking to buy your product or services. Facebook users will then see lead ads in different site areas, including news feeds, Messenger, and even articles.

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Ads Advertising Lead Generation Text 133

Neil Patel

MARCH 15, 2021

Instagram ads are paid content that show up with organic content in newsfeeds and stories. How much do Instagram ads cost to run? 12 Factors That Affect the Cost of Instagram Ads. First, how can you tell which posts in your feed are ads? How much do Instagram ads cost? WebFX says Instagram ads cost between $0.20

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Ads Social Media Advertising Ad Copy 104

Neil Patel

SEPTEMBER 13, 2021

In one freak accident, a car company advertising with Tripod purchased a banner ad on a page that was… decidedly not about cars. Everyone was trying to find the next big thing and monetize the web, yet in that moment of sheer dread, the designers at Tripod conceived the bothersome window we’ve all come to recognize: The popup ad.

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Script Advertising Ads Marketing 122

Neil Patel

MARCH 23, 2021

Even if you don’t know what a Google Search Network ad is, know more than enough to run a profitable Search Campaign of your own. Another benefit of Google Search campaigns is you can pick the keyword that triggers your search and display ad. Google Search ads can also show up on a variety of other websites and apps.

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Landing Page Keywords Ads Ad Copy 142

Neil Patel

AUGUST 3, 2021

There are several free tools if you want to send users to a landing page, or you can use a paid version if you want to track links, etc. Add URL links to your landing page. For example your podcast, specific blog posts you’ve mentioned in posts, sale pages, etc. The tools make it easy to update your content.

Social Media 145

Social Media Media Landing Page Promotion 145

Neil Patel

APRIL 14, 2021

Launching a new Google Ads search campaign is an exhilarating process. When set up and managed properly, Google Ads (previously Google Adwords) is one of the best sources for new customers. That means they have figured out which keywords, ads, and landing pages work and do not work in your market.

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Landing Page Advertising Keywords Ads 143

Neil Patel

MAY 5, 2021

How do you make sure you are getting the most out of your paid ads? Here are five simple things you can do to make sure you are getting the most for your paid ad dollars. The language they use can be very effective ad copy for internet advertisements. Understand the Different Types of Paid Ads. Display Ads or Banner Ads.

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Advertising Landing Page Social Media Keywords 123

Neil Patel

JANUARY 15, 2021

Your URLs should be simple, short, and easy for a search engine to tell what the page is about. Here’s an example: 21 Bing Ads Hacks That’ll Increase Clicks While Decreasing Spend. I bet you can guess that article is about 21 ways to improve your Bing ads! Create SEO Optimized Landing Pages. Let’s find out.

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SEO Landing Page Keywords Social Media 145

Neil Patel

MARCH 5, 2021

For example, “white paper A download” or “free trial subscription.” Define The Funnel : Google Analytics allows you to add up to ten pages in a conversion funnel. For example, if 10% of people who download a report spend $500 with you, the download value might be $50 (10% of $500). Analyze Your Landing Pages.

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Landing Page Copy Text Sales 140

ProBlogger

JUNE 20, 2017

If you’ve been blogging for awhile, you’re probably familiar with landing pages, and may have even used a few of them for different campaigns. Whether you’re trying to drive people to sign up for your mailing list, or to purchase a product/service you’re promoting, landing pages can help you achieve your conversion goals.

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Landing Page Persuasion Copy Text 54

Neil Patel

APRIL 7, 2021

Marketers often create PPC ads based on the latest trends and one-time deals, but these aren’t the only types of paid ads you can create. Evergreen PPC ads are a must-have addition to your marketing arsenal. Unlike a seasonal ad, they can run throughout the year, even without edits or updates.

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Ads Ad Copy Brand Awareness Keywords 86

Neil Patel

FEBRUARY 10, 2021

Step 1: Create Lead-Capturing Landing Pages for Increased Funnel Conversions. You can create landing pages for visitors at any stage of the funnel. Ideally, your landing page should be higher converting than a purely informational page. Optimize Landing Pages for Top of the Funnel.

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Landing Page Lead Generation Social Media Sales 133

Neil Patel

APRIL 22, 2021

One of the main reasons why most landing pages and sales pages are not converting leads into customers is a weak call to action with no sense of urgency. But, if I purchase software from your store, I would expect to download it immediately. Not all call to action messages are created equal. Tactic #4: Evoke Curiosity.

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Landing Page Lead Generation Persuasion Telecommunication 145

Neil Patel

AUGUST 16, 2021

Marketers, particularly B2C marketers , rely on several channels to drive leads to their businesses and boost their conversion rate: SEO paid ads social media email landing pages. Once you’re able to answer that question and tie it to a high-converting landing page, you’ll consistently generate leads.

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Lead Generation IT Landing Page Social Media 145

Neil Patel

SEPTEMBER 2, 2021

Paid ad costs are rising. As a result, many businesses are looking to lower paid ad costs by increasing ad relevance. Dynamic keyword insertion is an ideal strategy to improve relevancy and lower paid ad costs. When used correctly, it can help deliver highly relevant ads with little extra work. Sounds great, right?

Keywords 133

Keywords IT Landing Page Ads 133

Neil Patel

MARCH 25, 2021

TikTok is the most-downloaded social app worldwide. Adding a CTA to your profile will tell users exactly what to do next, and can help increase conversions. Once you establish your challenge, you can create a paid-for hashtag with a specific landing page to direct your users towards a sale. Use Paid Advertising on TikTok.

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Landing Page Social Media Advertising Creativity 141

Neil Patel

JANUARY 8, 2023

But before we get into the details, we want to highlight a few points to get you thinking first: You have 0-8 seconds to make a compelling headline and landing page. The more landing pages you have, the more leads you are likely to get. Download Now – Free” performed better than “Try Firefox 3”.

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Website Landing Page Finance Sales 145

Neil Patel

JULY 31, 2021

A prospect could ultimately be in this stage for a while, so the focus should be on creating valuable, informative, and reliable content such as case studies, video tutorials, and downloads. Consider what you can learn from their landing pages, social media channels, and blogs. Create a PDF Download.

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Landing Page Sales Social Media Brand 145

Neil Patel

JANUARY 29, 2021

Adding ten different social sites to this menu will just clutter your page and probably won’t drive much engagement. The bottom of the page? You might want to have share icons on all of your blog posts but not on your landing pages. With 230,000+ downloads, its popularity speaks for itself.

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Social Media Media Landing Page Script 142

Neil Patel

JANUARY 21, 2021

A plugin is a bit of code that is added to WordPress. It’s always better to download plugins with more users and reviewers. And while you can download as many plugins as you want, that doesn’t mean you should. Downloading unnecessary plugins may even slow down your site and even compromise security. Landing Pages.

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Landing Page Content Management System SEO Website 145

Freelance Magic

NOVEMBER 19, 2024

Put the Pain Point First There’s a reason your clients are going to want to hire you: they have a problem that you can solve, whether it’s the need for a high-converting landing page to sell their latest offer or a beautiful, eye-catching logo to cement their brand. Can I help you improve the landing page for [X]?

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Landing Page Freelance Long Form Content Copy 130

Neil Patel

AUGUST 9, 2021

It can show you where to focus your ad spend, what types of customers are most profitable, and so much more. Why should you consider adding Google Data Studio to your marketing arsenal? You can sort by date, country, landing page, and much more. You can add additional dimensions, for example, landing page and country.

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Landing Page Copy Sales Ads 127

Freelance Magic

MARCH 12, 2024

Video scripts Copywriting Case studies Landing pages …And so much more Next, define your ideal freelance client : What industry do they work in? You could start with a basic one-page website, and keep adding to it as you grow. #4: What kind of products do they sell? The trick is to focus on one step at a time.

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Freelance Script Portfolio Banking 239

Contently

DECEMBER 29, 2022

If you are creating content surrounding the launch of a new research study, someone on your team may need to publish a landing page to link to the study. Someone else may publish a related blog post linking to the landing page, and another stakeholder may need to promote it on your social media channels.

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Publishing Publishing Publisher Landing Page 135

Contently

DECEMBER 13, 2022

It usually happens in the middle and bottom of the marketing funnel and means a prospect has taken an action, like downloading an eBook or filling out a submission form that allows you to build a deeper relationship with them. Linking to long-form content or product landing pages within blog posts where appropriate.

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Storytelling Engagement Landing Page Long Form Content 117

Neil Patel

JANUARY 28, 2021

Unlike YouTube and other video marketing alternatives, there are no paid ads, so you won’t have to spend thousands to reach your audience. Videos don’t just stay on Vimeo—they can also be posted natively on platforms like Facebook or embedded in landing pages or on your website. 5 Unique Marketing Features of Vimeo.

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Marketing Landing Page Social Media Manufacturing 129

Neil Patel

JANUARY 2, 2021

Lead routing, lead tracking, campaign measurement, all the emails and landing pages, lead nurturing, dozens of segmentation lists, it goes on and on. For example, say someone signs up to download a whitepaper on your landing page. A hot new campaign needs to get added to your automation.

Marketing 145

Marketing Landing Page Projects Agency 145

Freelance Magic

NOVEMBER 25, 2022

Sales and Landing Pages. Sales pages and landing pages are the content pieces that drive conversions—the pages that a lead sees before making a purchase. Sales pages and landing pages are the content pieces that drive conversions—the pages that a lead sees before making a purchase.

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Freelance Finance Medical Writing 162

BKA Content

NOVEMBER 13, 2022

Landing Page Essentials. Before you do anything else, create a landing page where the audience can get your ebook. With a campaign-specific landing page, you encourage readers to complete a single action. In this case, you want them to download your ebook in exchange for an email address.

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Landing Page Proofreader Recruitment Lead Generation 98