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What Is Generative AI and How Does It Work?

Backlinko

For example, Semrushs Ecommerce Booster app generates ad descriptions based on keywords, text length, readability, tone of voice, and format settings. Some AI tools use parameters rather than freeform input. These models train using libraries that may contain billions of pieces of existing content. How does ChatGPT work?

IT 113
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How to Promote a Blog Post to Generate Traffic to It

Express Writers

Promoting it is the other half. While blog posts are valuable for nurturing existing customers and reaching new ones to bring in more traffic, effective promotion is necessary for content to be noticed. If youre unsure how to promote a new blog post, these tried and tested strategies effectively generate more traffic for brands.

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5 LinkedIn Marketing Examples From Brands That are Rocking It

Contently

Microsoft also uses targeted ads to amplify its content’s reach and ensure it extends to the right B2B decision-makers within specific industries or job titles. But in the B2B space, LinkedIn is still king. According to the Pew Research Center, 53% of college graduates use LinkedIn. Well, luckily, LinkedIn has the answer for us.

Brand 95
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Are Reciprocal Links Worth It? An Expert SEO Analysis

Backlinko

Typically, both site owners will agree to link to one another, with the goal of improving each others authority and SEO. The idea is that these backlinks will help the sites rank higher in Google. Its like swapping favors: you link to me and Ill link to you. But there are different types of reciprocal links. Are Reciprocal Links Good or Bad for SEO?

SEO 94
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The Double-Edged Sword of List Building Promotions

Jane Friedman

On the last page of my book, I added a reader magnet meant to collect email addresses of enthusiastic readers who would enjoy receiving my newsletters. In November, it thrilled me to discover a well-known book promoter’s list building giveaways. Their two-week long promotions include genre specific bundles of 6 or 7 ebooks.

Promotion 135
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The Silent Bestseller: How Some Self-Published Books Thrive Without Viral Marketing

Jane Friedman

I ran Amazon ads, posted across social media, and told every friend and family member about my debut. Amazons free promotions: a game changer One of the most underrated marketing tools for self-published authors is Amazons free promotion days for Kindle books. And sometimes, that takes patience. At first, I felt frustrated.

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How to Run Facebook Ads That Convert

Neil Patel

Getting traffic is easy with ad copy. Boosting your click-through rate requires improving ad copy and laser-targeting it to your audience. A great way to start is with a conversion-based Facebook ad campaign. However, if you want to be successful, you need to know how to craft Facebook ads that convert. Not so much.

Ads 145