Neil Patel

MARCH 28, 2023

Getting traffic is easy with ad copy. Boosting your click-through rate requires improving ad copy and laser-targeting it to your audience. Driving customers—not just visitors—to your landing page is the best way to make sales. A great way to start is with a conversion-based Facebook ad campaign. Not so much.

Ads 145

Ads Landing Page Ad Copy Advertising 145

Backlinko

JANUARY 6, 2025

For example, when summer sales dropped, they scheduled customer calls. Here are some examples: BrandAnnual Revenue *All figures in USD Hush Blankets $48M Product Validation Mid Day Squares $20M Content Marketing TBH Skincare $6.5M The feedback was clear: “We love the blanket, but we’re sweating. It’s in storage until winter.”

Storytelling 109

Storytelling Keywords Landing Page Sales 109

Backlinko

MARCH 25, 2025

Monetization paths: AI tool affiliate partnerships, display ads, online courses, consulting services, paid newsletters with industry insights Success requirements: Tech fluency, talent for simplifying complex topics, constant learning mindset, firsthand experience with emerging tools 2. The most successful blogs hit this trifecta.

Blogging 103

Blogging Blog Medical Finance 103

Quick Sprout

AUGUST 11, 2022

Modern point-of-sale (POS) solutions are flexible and offer a wide array of helpful features. Complete sales quicker and minimize the amount of busy work required to keep your books in order. Request your free custom quote today. Lightspeed offers POS solutions for retailers, restaurants, hotels, and more.

Sales 144

Sales Retail Food Management 144

Contently

APRIL 25, 2023

Are you looking for ways to craft better Facebook ads that result in higher conversions? But with so many options and variables, it can be easy to burn through your ad spend with minimal return. Here are five Facebook ad tips that will help you maximize your ad performance and drive more conversions.

Ads 126

Ads Content Advertising Utilities 126

Ashleyn Writes

JANUARY 8, 2025

As we step into 2025, the world of digital marketing (much less sales copy, oh hello AI.) Case in point: Our Copywriting for Creatives sales page hit an all-time high word count in 2024 (9,609 words!) Reminder: 3-5% conversion rate on a sales page is normal. is evolving faster than ever. Nature is healing. Let’s go.

Copywriter 130

Copywriter Copywriting Copy Sales 130

Jane Friedman

MARCH 7, 2023

After advertising a free day, I see an uptick of sales and Kindle Unlimited reads. They spent money in the creation of it—quite a bit of money on editing and a cover design and more—and they intend to earn that money back via book sales. But that doesn’t mean I can’t weigh the pros and cons of both sides of this coin. and higher.

IT 144

IT Publishing Publisher Publishing 144

Ashleyn Writes

JANUARY 10, 2025

While I’m not about to let AI write my sales pages or emails from scratch (over my dead body!), or == Heres how I use it: After a sale, we send an email (typically the second in our fulfillment sequence) asking customers what tipped them over the edge. Time is my most valuable asset. I included both.

Copywriter 130

Copywriter Copywriting Script Landing Page 130

Backlinko

JUNE 4, 2024

Ecommerce marketing is the process of making potential customers aware of your online store and generating sales. For example, FilterKing.com skyrocketed from 0 to $460K in revenue with a solid ecommerce SEO strategy and Paid Ads, now attracting 100K monthly visitors. Potentially leading to boosted sales.

Sales 109

Sales Marketing Search Engine Optimization Social Media 109

Backlinko

JULY 30, 2024

Why You Should Target Informational Keywords Even though informational keywords don’t always lead to immediate sales, they can help you nurture leads in the early stages of their buying journeys. Just by adding some of these words to your seed keywords. Think of informational keywords as an entry point to your marketing funnel.

Keywords 107

Keywords Sales SEO Digital Marketing 107

Melanie Saxton

DECEMBER 27, 2024

You need useful, engaging, and persuasive copy to convert your offerings into sales. For instance, I can create a sales page and an accompanying email campaign that drives direct sales through your website. These special projects matter by giving a compelling voice to your marketing and sales efforts.

Copywriter 130

Copywriter Copywriting Persuasion Script 130

Contently

SEPTEMBER 30, 2024

Virginia’s Consumer Data Protection Act (CDPA) and California’s Consumer Privacy Rights Act (CPRA) both empower users to opt out of data collection and sale, but California’s law goes further by establishing the California Privacy Protection Agency (CPPA) to enforce these rights. However, the U.S.

Social Media 105

Social Media Media Brand Telecommunication 105

Credible Content

SEPTEMBER 12, 2022

Here is another example of a Volkswagen ad that shows the power of the slippery slide in copywriting: Volkswagen ad crooked wheels. The remaining copy of the ad explains that the crooked wheels in the car are not a defect but a feature. Is slippery slide in copywriting just about an ad or web page? Its wheels are crooked.

Concept 130

Concept Copywriter Copywriting Sales 130

Susan Greene

NOVEMBER 6, 2023

Consider adding some credibility-building statements to your About page. Adding these types of elements will help you increase conversions from visitors to qualified prospects. Warm regards, Susan The post Adding Personal Elements to Your About Us Page appeared first on Susan Greene Copywriter. Can you help?

Ads 130

Ads Retail Copywriter Copywriting 130

Income Diary

DECEMBER 24, 2023

How To Use ChatGPT To Critique Your Sales Copy and Get More Clients By Clive Cable I recently wrote some landing page copy to launch a new ad agency. Version 1 (Clive Cable) Hidden in Plain Sight… The Silent Sales Strategies You’re Missing. These Silent Sales Strategies could double your sales in seconds.

Sales Copy 119

Sales Copy Copy Sales Copywriter 119

BKA Content

MARCH 27, 2024

How Much Do Google Ads Cost? They are often effective for driving organic traffic to your website, but Google ads are ideal for promoting items for transactional searches. How much do Google ads cost, and how can you leverage them for transactional web searches? How Much Does It Cost To Put an Ad on Google?

Ads 97

Ads Search Engine Optimization Landing Page Advertising 97

Enchanting Marketing

MARCH 11, 2025

4 types of weak phrases : I turned an existing blog post into a carousel but added new drawings (24,587 impressions, 297 likes, 72 comments, 13 reposts); a few months later, I also updated the blog post with the new drawings. Do you ever get close to content burnout? A year ago, I became active on LinkedIn. It feels relentless, eh?

Post 130

Post Content Creation Storytelling Creativity 130

Elna Cain

MARCH 8, 2025

Other profitable niches include: Health & Wellness SaaS Finance Specialized content like Law, Real Estate, Medical Profitable services include: Sales page writing Email funnels Landing pages Ads 2. You have to do certain things to command a higher rate with your service to make money as a writer. Well, it did for me.

Writer 130

Writer Portfolio Post Freelance 130

Freelance Magic

NOVEMBER 6, 2024

You’ve heard it multiple times now—”The riches are in the niches.” But are they REALLY? While selecting your niche , you have to be extremely strategic and consider the future growth potential. At the same time, you need to make sure that you have some interest in the niche or prior knowledge to continue the work long-term.

Freelance 130

Freelance Finance Writing Medical 130

Backlinko

JULY 26, 2024

Custom GPTs One of ChatGPT’s standout features is the ability to create a custom GPT to fit your specific needs, whether it’s for customer service, content marketing , or creating sales collateral. Quillbot is a great tool for paraphrasing, summarizing, and translating content. Short on time? ChatGPT can also rewrite your sentences.

Content Creation 96

Content Creation Copy Text Creativity 96

Freelance Magic

NOVEMBER 15, 2024

Copywriters are responsible for crafting engaging, persuasive copy for things like websites, email marketing campaigns, sales pages, advertisements, and more. Adding value—whether it’s through offering a little extra advice, delivering stellar service, or simply making their life easier—will help you stand out.

Freelance 130

Freelance Portfolio Writing Persuasion 130

Nick Ursborne

SEPTEMBER 7, 2023

Freelance and in-house writers are relying too heavily on AI tools like ChatGPT to write their sales copy, content, and social media updates. The more people use these lists of prompts, the more they are adding another layer of “sameness” to their copy and content. Your adding something different to that copy. The result?

Writer 244

Writer Copywriter Copywriting Sales Copy 244

Kayleigh Moore

MARCH 5, 2024

Stories that tap into emotion and make us feel something register much differently than a quick ad pitch. I just finished a complete series re-watch of the TV show Mad Men , and the thing I was struck by most in this viewing was that Don Draper’s character was a masterful storyteller. But he does it with such… finesse. But few do it well.

Storytelling 130

Storytelling IT Advertising Projects 130

The Idea Logical Company

JUNE 5, 2023

There are people shopping for illustrated books and children’s books where there can be value added by seeing the book up close. That really changed starting with Amazon in 1995 and has continued to splinter since with a large number of online retailers making books available that they (mostly) source through Ingram. Books are heavy.

Retail 317

Retail Publishing Publishing Publisher 317

Elna Cain

OCTOBER 13, 2022

When you’re getting paid to write articles for clients that feature your name as the author, or you are guest posting on other sites, a well-written byline is key to adding legitimacy to the article to show you are an expert! One common term that you should definitely know about is a byline. But what is a byline? What is a Byline?

Portfolio 155

Portfolio IT Freelance Storytelling 155

Enchanting Marketing

SEPTEMBER 10, 2024

Imagine this … Henrietta is reading your sales copy. Another sale. Often, sales copy remains superficial. Whitman suggests that the strongest, most persuasive sales copy appeals to at least one of the 8 life forces. One paragraph, two paragraphs, three paragraphs, and onwards. Eagerly, she clicks the Buy button.

Persuasion 228

Persuasion Sales Copy Script Transportation 228

Grammarly

NOVEMBER 21, 2024

You get only one chance to make a first impression, and the opening of your cover letter is your opportunity to make it count. Hiring managers often decide within the first few sentences if they’re interested in learning more, so a strong opening can make all the difference. Check out our free AI cover letter generator to see for yourself.

Electronics 105

Electronics Sales Management Communication 105

Grammarly

JANUARY 16, 2025

To explain each concept, lets take the example of predicting the sale price of houses given data about their features (e.g., Boosting is a powerful ensemble learning technique in machine learning (ML) that improves model accuracy by reducing errors. Table of contents What is boosting? Accuracy is a broad concept.

Concept 98

Concept Electronics Finance Ads 98

Grammarly

JULY 11, 2024

Microsoft’s enhancements to GPT-4 Copilot chat interfaces have been extended with several enhancements and integrations developed by Microsoft, adding features beyond the ones available in GPT-4: Web search: Newer, hosted offerings for GPT-4 models come with built-in web browsing capabilities. Table of contents What is Microsoft Copilot?

IT 109

IT Architecture Text Finance 109

Grammarly

DECEMBER 9, 2024

To get started, find three to five job postings for your target role, whether its a digital marketing manager, customer service representative, VP of sales and marketing, or any other position. Choose postings from different companies to get a more comprehensive view of industry expectations. HubSpot, Marketo) 2 List your experience.

Recruitment 98

Recruitment Digital Marketing Social Media Keywords 98

Elna Cain

FEBRUARY 27, 2024

Content for these businesses is what helps drive their brand and sales. As a SaaS freelance writer, you might write: blog posts website copy white papers case studies landing pages email copy ad copy social media content All of this content helps these companies explain their products, attract customers, and informs them.

Content Writer 239

Content Writer Writer Content Writing 239

Kristi Hines

AUGUST 2, 2023

Freelance Writing Services Utilize the Copywriter plugin to provide sales copywriting services. By sending a URL, get tailored copywriting suggestions for any page, helping businesses drive their sales and improve conversion rates. These can be used in your online store, blog, or social media ads.

Utilities 246

Utilities Transportation Medical Content Creation 246

BKA Content

MARCH 29, 2024

How Many Weeks for Awareness Campaign Ads on Meta and Google Awareness campaign advertisements can be an effective way to introduce your business to consumers. These ads provide information and generate interest rather than driving conversions. Meta and Google allow advertisers to serve awareness ads in a variety of locations.

Ads 98

Ads Brand Awareness Search Engine Optimization Advertising 98

Copywriter Collective

JANUARY 10, 2025

Wyzowl’s State of Video Marketing Report reveals that 88% of marketers credit video with generating leads, while 78% say it has directly boosted sales. Whats the secret to copywriting in 2025? How to beat AI and short attention spans by writing with purpose and intent. AI is cranking out copy faster than Hunter S.

Copywriter 105

Copywriter Copywriting Script Copy 105

Make a Living Writing

NOVEMBER 17, 2024

I can’t believe this Craigslist ad asks for three free samples. LinkedIn recommendations make the sale! Respond to full-time job ads you see on LinkedIn, and ask if they need a freelancer in the meanwhile. Respond to full-time job ads you see on LinkedIn, and ask if they need a freelancer in the meanwhile.

Writing 97

Writing Freelance Social Media Writer 97

Nick Ursborne

SEPTEMBER 2, 2023

If you think about ads you remember from decades ago – maybe from childhood – they almost certainly delivered a powerful emotional punch. Ask any experienced copywriter, and she’ll tell you the way to make a sale is through your audience’s hearts. For decades copywriters have been using emotions to increase sales.

Writing 244

Writing Copywriter Copywriting Persuasion 244

Backlinko

DECEMBER 21, 2023

Your click-through rate (CTR) is one of the most important metrics to track if you’re running online ads or investing in SEO campaigns. It gauges the frequency with which users click through to your site froom a search result, ad, or link within an email, relative to the number of impressions (views) the link received.

IT 117

IT Ad Copy Keywords Landing Page 117