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Social Media Laws: What Are They and How Do They Impact Brands?

Contently

Social media has profoundly shaped global events, public discourse, and the very fabric of our societies since the early 21st century. This provision established that online platforms (and later social media companies) would not be classified as publishers, which gave them immunity from liability for user-generated content.

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The Best Time to Post on Social Media in 2024: Times for Every Major Site

Buffer

Specific timeslots see more engagement than others, which is an important consideration in your  social media marketing strategy.   Before we get into this, an important caveat: posting your content at the ‘right’ time on social media is not the secret sauce for content success. 

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How I Create Social Media Content As a Verbal Processor: 3 Easy Steps

Buffer

In this post, we're going to go over exactly what tools and workflows you can use as a verbal processor to turn all those spoken ideas into content you can share on social media. I use this all the time for emails and social posts where I already have the idea formed in my head and just need to get it out.

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The Power of Storytelling: 5 Types of Stories to Market Your Business

Enchanting Marketing

Telling stories to help sell is not new Legendary copywriter Joe Sugarman already suggested that readers should feel compelled to read your ad as if they’re sliding down a slippery slide. You’d read a sales page as if you were living the story—just like you’d be gripped by a good thriller or enthralled by a novel.

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Organic Traffic: What It Is & How to Increase It (6 Ways)

Backlinko

Unlike paid advertising or social media, organic traffic attracts visitors with clear intent. For example, if someone searches “ seo competitor analysis ” on Google and clicks on a regular (non-ad) result, that counts as organic traffic. What Is Organic Traffic? These unpaid clicks are organic traffic.

IT 104
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What Is Generative AI and How Does It Work?

Backlinko

For example, Semrushs Ecommerce Booster app generates ad descriptions based on keywords, text length, readability, tone of voice, and format settings. Some AI tools use parameters rather than freeform input. These models train using libraries that may contain billions of pieces of existing content. How does ChatGPT work?

IT 113
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Why You Should Be Writing on Social Media

Jane Friedman

Join us on April 5 for the online class Write Better With Social Media. Social media doesn’t sell books in any provable way. Authors can’t get social media impact statements with their royalties, because publishers can’t get that information either. You should still be writing on social media.