Neil Patel

MARCH 25, 2021

Paid ads on search and social let you bid on relevant keywords to hyper-target an audience that perfectly fits your brand. In this article, I’ll give you nine ways to use paid ads you could effectively market to pet owners. 9 Ways to Target Pet Owners Using Paid Ads. They also create starting points for keyword research.

Ads 129

Ads Food Brand Awareness Marketing 129

Kristi Hines

AUGUST 2, 2023

Utilize Bramework to boost your client’s SEO strategy, offering detailed analysis, including keyword insights on volume, ranking, and SERP. Implement Sembot for proficient management of your client’s search engine marketing, offering detailed reports on keywords, CPCs, domain visibility, and SEO results.

Utilities 246

Utilities Transportation Medical Content Creation 246

Neil Patel

FEBRUARY 19, 2021

The move from brick-and-mortar retail shopping to e-commerce sites has continued steadily over the last decade. Between 2014 and 2023, global retail e-commerce sales are expected to increase by $5.2 If you’re behind in your paid search and social ad spend, don’t worry. For example, Facebook accounts for about 80 percent of U.S.

Social Media 145

Social Media Sales Media Retail 145

Kristi Hines

JUNE 1, 2023

Bramework – Identify keywords, create content briefs, conduct SEO assessments, and extract SEO data. BuyWisely – Compare prices and discover the latest deals from numerous online retailers in Australia. CarYardBard – An AI-Driven Car Sales Ad Generator designed specifically for Australian car dealerships.

Transportation 264

Transportation Utilities Finance Portfolio 264

Neil Patel

SEPTEMBER 14, 2020

This means nearly any retailer can sign up for Google Shopping Actions and link their products without paying the 12% commission Google formerly collected on each sale. Retailers and advertisers have a unique opportunity to get incredible exposure for their products. Use strong keywords that reflect user search queries in your title.

Retail 145

Retail Keywords Utilities Ads 145

Neil Patel

AUGUST 30, 2021

If you’re retailing products and want to reach the widest audience possible, having a well-optimized e-commerce website is an absolute must. SEO for e-commerce is a strategy that helps web retailers rank higher in search engine results. Perform Keyword Research the Right Way. Informational Keyword Intent.

Website 145

Website SEO Retail Keywords 145

Neil Patel

NOVEMBER 26, 2020

Have you ever seen a Facebook ad for Chanel? Or an Instagram ad for Lamborghini? Until now, luxury brands have been able to rely on full-page ads in premium magazines, billboards in duty-free stores, and high-end, high budget TV ads. Develop a Targeted Luxury Marketing Keyword Strategy. Me neither. Not any more.

Marketing 145

Marketing Digital Marketing Social Media Keywords 145

Neil Patel

SEPTEMBER 22, 2020

Product-focused businesses can benefit from the instant success of Shopping Ads, Product Pins, and collections. Their search feature means that consumers will use keywords to find products, which means you’ll want to show up in that search. Hashtags are another great way to insert relevant keywords to your posts.

Food 145

Food Sales Brand Awareness Retail 145

Neil Patel

DECEMBER 4, 2020

Through a successful PPC campaign , your website could feature at the top of the page for your chosen keywords, potentially bringing in a large volume of traffic. Selecting Keyword Phrases for Your Real Estate Marketing PPC. Selecting Keyword Phrases for Your Real Estate Marketing PPC. Lauderdale.

Marketing 127

Marketing Advertising Landing Page Keywords 127

Neil Patel

DECEMBER 21, 2020

However, natural language generation is beneficial for a range of other sectors , including: Finance and data analysis: For report creation Healthcare: For interpreting data and creating medical reports E-commerce and retail: Produce accurate product descriptions and improve the overall customer experience Journalism: Create and update news reports.

Digital Marketing 144

Digital Marketing Marketing Telecommunication Landing Page 144

Neil Patel

APRIL 1, 2021

Pura Vida, which translates to “Pure Life,” is more than just a bracelet retailer. Small-business retailers should consider implementing a personalized hashtag as a way to social-listen and reshare UGC across social while getting their brands’ names out there. Pura Vida Bracelets. Why This Instagram Bio Is Great. .”

Hospitality 137

Hospitality Social Media Retail Copy 137

Content Marketing Institute

JUNE 15, 2018

E-commerce retailers can change up this dynamic – and you can stand out from your online competitors – by investing in interactive content. Interactive video ads, for example, boost viewing time by 47%. Interactive #video ads boost viewing time by 47% via @IPGLAB @TremorVideoDSP. interactivecontent Click To Tweet.

Content Marketing 111

Content Marketing Retail Marketing Storytelling 111

Neil Patel

OCTOBER 6, 2021

Nearly all the brands that use a specialty D2C subscription option in addition to their retail locations allow consumers to feel closer to the headquarters of these coffee producers. Using SEO (search engine optimization) and PPC (pay-per-click) ads can place your brand before your potential audience where they look for you.

Brand 116

Brand Retail Search Engine Optimization Keywords 116

Neil Patel

JUNE 23, 2020

From SEO to paid ads to even CRO… I am going to cover all aspects of e-commerce marketing. Just look at Amazon, they are bigger than any traditional retailer. Would you like one on content marketing, paid ads, Instagram…? Introducing E-Commerce Unlocked. And of course, all for free. ??. Lesson #1: Amazon. Conclusion.

Marketing 145

Marketing Retail Sales Social Media 145

Neil Patel

APRIL 15, 2021

As the largest retailer in the world , it was only a matter of time before Walmart started to flex its muscles in e-commerce, and in recent years, it’s seen tremendous growth thanks in part to Walmart Marketplace. To set up each type of ad, simply: Log in to your Walmart Ad Center account.

Advertising 112

Advertising Retail Ads Social Media 112

Neil Patel

DECEMBER 17, 2020

Structured data markup is code snippets added to your HTML that help Google better understand information on your website. Once you’ve added the code, use Google’s Structured Data Testing Tool to make sure Google understands your markups. Label Images and Add Keywords. loading times are particularly important.

Retail 123

Retail Content Management System Text Keywords 123

Neil Patel

OCTOBER 18, 2021

You can leverage many different kinds of pins on Pinterest, from static pins to video ads. Pinterest also has specific recommended sizes from their ads manager, so be sure to check those before running any Pinterest ads. For example, a retail store could create a gift guide as a long form infographic. Be Descriptive.

Text 145

Text Social Media Retail Keywords 145

BKA Content

NOVEMBER 15, 2023

In 2023, a whopping 20% of all retail sales happen online. Why You Need the Best Ecommerce SEO Services Can you imagine a huge retailer such as Walmart building a superstore in the middle of nowhere and not telling anyone about it? Brands go out of the way to direct clients to physical stores, from discounts to ad campaigns.

SEO 98

SEO Retail Search Engine Optimization Landing Page 98

Neil Patel

DECEMBER 16, 2021

That’s why eMarketer estimated that digital ad spending will grow to $191.01 This is on-trend with what we have seen in digital ad spend growth. Mobile ad spend is predicted to continue increasing due to a growth in mobile usage. Mobile ad spend is predicted to continue increasing due to a growth in mobile usage.

Marketing 145

Marketing Social Media Keywords Digital Marketing 145

Neil Patel

MARCH 17, 2020

And because my ad agency works with hundreds of companies in all the major sectors and we have 7 offices around the world, we are already starting to see how it is impacting marketing (I’ll share the data below). For example, in China the virus caused retail sales to drop by 20.5% This isn’t entrepreneurship and this isn’t marketing.

Marketing 145

Marketing Government Agency Banking 145

Neil Patel

MARCH 15, 2021

Experiment with Google Ads. Google Ads (formerly AdWords) is Google’s hugely popular pay-per-click advertising network that allows online retailers to place advertisements on nearly every Google search results page, YouTube video, and partner websites. Note that the first results are paid ads from Samsung.

Sales 145

Sales Social Media Retail Engineering 145

Neil Patel

SEPTEMBER 8, 2020

Searches including the phrase “best place to buy” with the applicable product or service keyword grew by 70% between 2015 and 2018. Paid marketing avenues: Local search ads and Google Maps Ads. Google has previously experimented with ads inside maps and pushed AdWords location extensions.

Brand 126

Brand Retail Ads SEO 126

Neil Patel

MARCH 7, 2021

Accepts different types of currency : If you use its built-in Shopify Payments gateway, you can easily start selling in multiple currencies by adding a currency selector to your theme. SEO-friendly : With Shopify, your products have a real chance of ranking in search engines for keywords once you’ve optimized your products and pages.

Retail 140

Retail Sales Management SEO 140

Neil Patel

NOVEMBER 16, 2020

As the most successful retailer in the world, it’s only natural for Walmart to have expanded into the e-commerce space. Pick meta keywords to include in your listings. Optimize your title with keywords – use my free tool, Ubersuggest , for keyword ideas. But how do you make the most of Walmart Marketplace ?

Electronics 145

Electronics Keywords Retail Sales 145

Neil Patel

MARCH 2, 2021

Seller Central: anyone can sign up you sell directly to customers you control the retail price flexible logistical options fewer advertising options. It will allow you to create even stronger ad campaigns and drive traffic to your product pages. Running paid ads on Google. Run Sponsored Product Ads on Amazon.

Recruitment 119

Recruitment Advertising Manufacturing Sales 119

Neil Patel

FEBRUARY 17, 2021

While we can’t literally reach out and grab products from our screens, there are ways retailers use this principle to drive sales. Take a look at the homepage for Ubersuggest, our keyword research tool : You’ll notice an immediate psychological trigger: “Want more traffic?”. I just have to enter a domain or keyword. Easy enough.

Sales 142

Sales Landing Page Storytelling Government 142

Neil Patel

APRIL 1, 2021

Fill out your profiles completely, adding helpful information wherever you can. Perform research to identify relevant keywords and hashtags to use so you show up in search results. There are also different ad types on each, so it can be valuable to explore the various options. You may try different types of ads on each platform.

Social Media 145

Social Media Media Landing Page Advertising 145

Neil Patel

SEPTEMBER 9, 2020

Product videos are perhaps the most common way that retailers increase the conversion rate of their website using video content. Hundreds and thousands of retailers are making use of product videos these days, and it’s easy to see why. Take a look at the screenshot above from the online retailer Zappos. Product Videos.

SEO 142

SEO Landing Page Retail Brand Awareness 142

Backlinko

NOVEMBER 13, 2024

Gymshark, an apparel retailer, provides everything shoppers need to make a purchasing decision on each product page. The company also uses simple, high-quality images on its product pages so nothing distracts the shopper from adding to their cart. A more data-driven approach is to use Semrush’s Keyword Magic Tool.

Website 102

Website Persuasion Retail Text 102

BKA Content

SEPTEMBER 9, 2024

This is a cost-efficient tool for discovering keywords with a free and paid version. As you write, Yoast will rate your writing for its readability and keyword usage. Its dashboards have everything necessary for analyzing keywords, social media, and optimization. Shopify also has a Yoast app.

SEO 96

SEO Search Engine Optimization Retail Insurance 96

Content Marketing Institute

SEPTEMBER 14, 2018

Branded keyword search volume lift. Ad recall lift rate. Value your influencer content higher than ads (because your buyers do). The influencer content was 11 times more effective than banner ads in terms of driving real sales lift. Direct web traffic. Lift in online mentions. Correlated sales lift. Conversion tracking.

Marketing 111

Marketing Construction Retail Sales 111

Quick Sprout

JULY 12, 2022

The final step is content promotion through email lists and blogs, organic feedback, and paid ads. But if you want to gain as many reviews as you can across the platforms that mean the most to your business, we would definitely recommend adding Podium as part of your overall strategy. Learn more to start with NetReputation.

Management 139

Management Healthcare Medical Hospitality 139

BKA Content

SEPTEMBER 27, 2023

SEO uses keywords, links and high-quality content to help your business rank higher in search results. When you combine the right keywords with expert information, your website naturally ranks higher and gains popularity. Why Use SEO for Painters and Painting Businesses?

SEO 98

SEO Search Engine Optimization Contractor Retail 98

Neil Patel

APRIL 23, 2021

Amazon is doing more than just integrating social with online retail. Plus, unlike ads on platforms like Facebook and Instagram, Posts let you reach more buyers for free. Where are their ads appearing? What keywords are on their landing page ? That’s where Amazon Posts comes in. What Are Amazon Posts? those buyers.

Promotion 130

Promotion Post Social Media Digital Marketing 130

Neil Patel

NOVEMBER 6, 2020

The ASO process also requires a crucial understanding of your target customer base, including the keywords your potential customers are using to find apps similar to yours. Spend time researching which keyword that is, because changing your title too often can be detrimental. Keyword Metadata. Why is ASO Important? Description.

Keywords 111

Keywords Retail Entertainment Publisher 111

ContentWriters

OCTOBER 19, 2022

Conduct a Keyword Search. Sometimes assignments come with a client’s keyword preferences. When writing for SEO purposes (and when we are not writing for SEO), finding and using the right keywords matters. Keywords will help keep your writing in focus. Can you discover what keywords are working for them?

Freelance 93

Freelance Government Retail Healthcare 93

BKA Content

APRIL 1, 2024

Companies of every size need accountants, from small retail stores to huge manufacturers. What Are Examples of SEO Keywords for Accountants? Also known as search terms, keywords are phrases that users type into a search engine such as Google. Keywords are to SEO what numbers are to bookkeeping.

Website 97

Website SEO Landing Page Search Engine Optimization 97