Neil Patel

FEBRUARY 25, 2021

Facebook carousel ads offer marketers and entrepreneurs a compelling way to introduce their products and services to customers. Now, how can you leverage Facebook carousel ads for your own social media strategy? Let’s start with the basics of carousel ads. Let’s start with the basics of carousel ads.

Ads 116

Ads Landing Page Brand Awareness Social Media 116

Neil Patel

DECEMBER 30, 2021

One of those tools is Facebook lead ads. What Are Facebook Lead Ads? Facebook lead ads allow marketers to generate leads on Facebook among users who might be looking to buy your product or services. Facebook users will then see lead ads in different site areas, including news feeds, Messenger, and even articles.

Ads 133

Ads Advertising Lead Generation Text 133

Neil Patel

DECEMBER 8, 2020

Optimizing mobile ads is a tactic in almost every business owner’s toolbox. More often than not, the CTA on those ads is asking for a conversion of some sort. But is that all mobile ads are good for? Is that even what mobile ads are best for ? Mobile ads themselves aren’t a waste of money.

Engagement 145

Engagement Ads Advertising Social Media 145

Backlinko

DECEMBER 27, 2024

For example, Semrushs Ecommerce Booster app generates ad descriptions based on keywords, text length, readability, tone of voice, and format settings. Hit Publish to proceed as is or Go to regenerate to start again. For example, Semrushs AI Writing Assistant allows you to compose ad headlines quickly. Then click Next Step.

IT 111

IT Medical Architecture Manufacturing 111

Backlinko

DECEMBER 5, 2024

For example, the search results for pet shop near me include the following elements: A paid search ad marked as Sponsored Organic results within the local pack Regular organic results under the local pack Local search marketing is especially important for location-based businesses. This helps you maximize your return on ad spend (ROAS).

IT 95

IT Marketing Keywords Search Engine Optimization 95

Grammarly

DECEMBER 6, 2024

UGC has also been shown to increase conversion and ad click-through rates , making it a powerful tool for driving marketing effectiveness. 4 AI and its influence on marketing communication Artificial intelligence (AI) is perhaps the biggest disrupter to marketing since TV ads, and a new study reveals its already a major part of the workplace.

Communication 105

Communication Marketing Storytelling Social Media 105

Neil Patel

SEPTEMBER 13, 2021

In one freak accident, a car company advertising with Tripod purchased a banner ad on a page that was… decidedly not about cars. Everyone was trying to find the next big thing and monetize the web, yet in that moment of sheer dread, the designers at Tripod conceived the bothersome window we’ve all come to recognize: The popup ad.

Script 122

Script Advertising Ads Marketing 122

Neil Patel

DECEMBER 13, 2021

In this post, we’re going to explore how you can set up some LinkedIn Ads that will connect you with your target customer – without annoying them. We’ll go through the process of setting up your ad account and also teach you how you can improve your advertising campaign over time, perfecting your messaging, brand voice, and approach.

Ads 126

Ads Sales Social Media Advertising 126

Neil Patel

FEBRUARY 23, 2023

Then you’ve probably looked at LinkedIn ads. That said, there’s no point in advertising on the site unless you follow LinkedIn ads best practices. In this post, I explore how you can set up LinkedIn ads to connect you with your target customer without annoying them. Scroll along to ‘Ads’ on the end and click.

Ads 104

Ads Advertising Text Social Media 104

Copyhackers

SEPTEMBER 13, 2022

Landing pages convert between 8 and 25%. If you want to give your customers a clear direction to go in … So they buy… Then you need to use landing pages. Whether your goal is to increase specific product sales or increase your newsletter signups, a targeted landing page makes taking action simple.

Landing Page 59

Landing Page Copy Copywriter Copywriting 59

Elna Cain

OCTOBER 19, 2023

I call these types of writing gigs, ad hoc gigs since it’s a one-off type of submission. You can also have ad-hoc clients that call on you a few times a year as well (I’ve had a few of those types of writing jobs too ). You can change it for every client you land or if you pivot or offer a new service.

Website 226

Website Retail Portfolio Writing 226

Elna Cain

DECEMBER 11, 2023

A LinkedIn post I published I also read other LinkedIn posts and comment when possible. Some skills to help you be a better writer: SEO writing Product description writing Landing page writing Facebook Ad writing Social media writing Content refreshing 4. In November, I decided to post more consistently on LinkedIn.

Writing 226

Writing Freelance Content Digital Marketing 226

Backlinko

JULY 10, 2024

This is where you can add your target keywords by: Manually pasting keywords in the box Using “ Import from… ” to add from Google Analytics Getting keyword suggestions from Semrush Once you’ve added all keywords, hit “ Add keywords to campaign ” and “ Start Tracking.” The report may take some time to populate.

Keywords 106

Keywords IT SEO Engineering 106

Smart Blogger

MAY 24, 2023

When choosing between the top landing page builders, how do you know what’s hot and what’s not? Well… We’ve gathered 9+ top landing page builders, studied each, and found what makes them tick. You can even add photos from Unsplash directly to your landing pages. You can cancel at any time.

Landing Page 57

Landing Page Agency Social Media Script 57

Jane Friedman

AUGUST 9, 2023

From April 2020 through to November 2022, I ran Facebook Ads in a way that ticked all the boxes when it came to best practices. But in December 2022, our Facebook Ads took a nose dive—sales, page reads, bestseller rank, and overall royalties all dropped. That’s a big drop in 2 months. Something had to change.

Ads 98

Ads Advertising Creativity Sales 98

Neil Patel

AUGUST 18, 2020

But it’s not as easy as throwing ads up, seeing what sticks, and hoping people buy from you. Ads in search engine results aren’t the only type of PPC advertising. KlientBoost — Best for PPC management + landing page design. Strong PPC campaigns go beyond excellent ad copy , design, and targeting. Let’s dive in!

Agency 144

Agency Landing Page Consulting Advertising 144

Neil Patel

AUGUST 3, 2021

There are several free tools if you want to send users to a landing page, or you can use a paid version if you want to track links, etc. Add URL links to your landing page. For example your podcast, specific blog posts you’ve mentioned in posts, sale pages, etc. The tools make it easy to update your content.

Social Media 145

Social Media Media Landing Page Promotion 145

Neil Patel

SEPTEMBER 16, 2021

For this to work, you must implement image SEO best practices like naming your images properly and adding alt text. Your page URL is one of the main pieces of information shown on SERPs. Give it a few days and then change the title of your headline and re-publish your post. Use Google Ads to Preview (Other CDN).

Landing Page 145

Landing Page Persuasion Keywords Social Media 145

Elna Cain

JANUARY 12, 2023

You can include written work you have published or spec (example) pieces. Brochures, landing pages, and newsletters are examples of copywriting projects you might do. So, you would write for ConvertKit’s blog or Mailerlite’s blog about email like: 30 Fitness Landing Page Ideas that Ramp Up Sales.

Content Writer 162

Content Writer Writer Medical Copywriting 162

Neil Patel

AUGUST 6, 2021

Paid ads are a great way to gain traction, especially for a new Ecommerce store. Create Engaging and Targeted Paid Ad Campaigns. To drive traffic to your site quickly, you’ll need to leverage targeted paid ad campaigns. Research shows that 46 percent of the most visited Ecommerce stores spend up to $1,000/month on paid ads.

Landing Page 142

Landing Page Social Media Sales SEO 142

Neil Patel

AUGUST 25, 2020

But year after year, global ad spend across every major PPC channel is growing even higher. Your goals may include: Adding more qualified leads to your automated sales funnel Selling more of a specific product or category of products Increasing the number of visitors to a landing page Building awareness for your brand.

Agency 133

Agency Landing Page Digital Marketing Ads 133

Elna Cain

FEBRUARY 25, 2023

Write a landing page of 300 words and an article that’s 3000 words. These are the places I consume content: Youtube Podcasts Blog posts Forums Magazines Documentaries Books Facebook ads When you invest time online, you come to find little nuggets of gold as a writer. Great idea.

Freelance 211

Freelance Writer Landing Page Consulting 211

Neil Patel

JULY 12, 2021

Marketing automation is the act of using software and technology to create and implement applications to automate repetitive tasks, such as (yes) email marketing, ad campaigns, tracking, and much more. Plus, Constant Contact allows you to quickly embed custom forms on your landing pages. Use AdRoll to Automate Ad Campaigns.

IT 145

IT Landing Page Marketing Sales 145

Content Powered

MAY 23, 2023

You've scheduled it to be published, or you've done so already. What can you do after your blog is published to get it in front of more people? While not necessarily getting more traffic from external sources, adding your new post to your old posts as an internal link can help keep people around and engaged with your site.

Promotion 98

Promotion Blog Post Publishing Publishing 98

Kristi Hines

AUGUST 2, 2023

Streamline your client’s content publishing across platforms like WordPress, Twitter, YouTube, Shopify, and Medium with Content.app. Generate and publish SEO-optimized blog pages swiftly with QuickBlog, and craft marketing-driven landing pages with QuickPage.

Utilities 246

Utilities Transportation Medical Content Creation 246

Neil Patel

JANUARY 25, 2021

Once you’ve verified your listing, your page will be published, though it may take a few days. Google Smart Campaigns is a simple way for businesses (particularly small businesses) to create ads in Google. With Google Ads, you have to figure out keyword research , bidding on keywords, geo-targeting, and a slew of other aspects.

Landing Page 132

Landing Page Architecture Keywords SEO 132

Neil Patel

MAY 14, 2021

Whether you’re writing product descriptions or PPC ads , there’s a huge volume of work involved, and the repetitive nature of the tasks can drain your creativity. This could be anything from a blog post to a short ad. JPMorgan Chase used an AI copywriting tool to improve its CTAs and online ad copy for home equity lines of credit.

Copywriting 143

Copywriting Copywriter Writing Script 143

Neil Patel

DECEMBER 12, 2020

The Top 4 Options For The Best Free Website Builders: Wix – The best for e-commerce sites Weebly – The best for general sites WordPress – The best for blogging and content creation Site123 – The best for quick and easy landing pages. How to Choose The Best Free Website Builder For You.

Website 145

Website Portfolio Landing Page Content Creation 145

Elna Cain

JULY 16, 2023

They have a job board, an academy for new writers, and a publishing platform. When searching the job board, narrow your focus to specific job ads relevant to your niche. For example, when looking at the Superpath job site, I saw a job ad with Plot. Copywriting gigs are vetted and are mostly high-paying.

Copywriting 178

Copywriting Copywriter Freelance Copywriting Freelance 178

Neil Patel

JUNE 22, 2021

Build More Targeted Landing Pages. Each of those advanced guides has a separate landing page, optimized for the applicable keywords. This allowed them to create targeted landing pages and offer user-specific content that matched their place in the customer journey. Or, take a look at Copyblogger Media.

Content Marketing 145

Content Marketing Marketing Content Landing Page 145

Neil Patel

AUGUST 11, 2021

You may want to keep it simple and try it on one popular product or landing page. Your ads might be served all over the world, so try varying in their marketing message according to the segment and audience location. Is the marketing message on your site the same as the geo-targeted ad? Match Local Currency. IP Redirect.

IT 137

IT Landing Page Advertising Ads 137

Susan Greene

SEPTEMBER 16, 2016

Use your About Us page to forge a connection. Add landing pages to target specific niches. Consider Adding Landing Pages. Not every visitor has to enter your medical website through the home page/front door. Landing pages are highly specific, usually focused just one main subject.

Healthcare 130

Healthcare Medical Copywriting Copywriter 130

Neil Patel

OCTOBER 12, 2020

A report published by ManpowerGroup found that 87% of employers anticipate increasing or maintaining their human workforce due to AI automation. Ad Campaigns: Pathmatics : Curious about why your competitor’s ad campaigns are outperforming yours? Phrasee : Stop writing dull copy for Facebook and Instagram ad campaigns.

Marketing 136

Marketing Landing Page Content Creation Social Media 136

Contently

DECEMBER 13, 2022

Metrics to consider include: For engagement: Web: Landing page bounce rate, exit rate, time on page, pages visited per session, hyperlink clicks, repeat visitors. For example, you can direct readers from a blog post to a long-form piece of content (like an eBook), a product landing page, or a submission form (e.g.,

Storytelling 121

Storytelling Engagement Landing Page Long Form Content 121

Backlinko

JULY 22, 2024

Backlinko started as a simple personal blog in 2012, publishing one or two posts per month. To satisfy this intent, create product, service, or landing pages with clear calls to action. If done well, SEO (search engine optimization) can send thousands of targeted visitors to your website every month.

Website 115

Website SEO Search Engine Optimization Architecture 115

BKA Content

DECEMBER 12, 2024

The main causes of broken links are: Typo in the URL URL changed without setting up a redirect Page was deleted or removed Site migration changed page structures without updating links or adding redirects Broken links may seem like a minor issue, but they can harm your SEO and ultimately tank your rankings on search engines.

Search Engine Optimization 59

Search Engine Optimization Content Management System Agency Landing Page 59

Freelance Magic

MARCH 12, 2024

Video scripts Copywriting Case studies Landing pages …And so much more Next, define your ideal freelance client : What industry do they work in? You don’t need to purchase a domain name and a website to publish samples of your freelance work (unless you’re offering freelance web design services). Don’t give up!

Freelance 239

Freelance Script Portfolio Banking 239