Neil Patel

DECEMBER 14, 2020

Amazon Ads. We’re going to dive into the eight advanced Amazon ad tactics you can add to your repertoire to boost your ad spend ROI, brand awareness, and ultimately bring in more sales on autopilot. Keyword research is the secret sauce of any advanced Amazon ad strategy. You can bet your rivals on Amazon are.

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Neil Patel

DECEMBER 18, 2020

We’re losing PPC ad data. The EU has passed stringent laws regarding what information websites can gather—and what they can do with that data. Where are people finding your website? Throw in the towel, give up on PPC ads? Here’s the thing—PPC ad data is going to get less clear over time.

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Neil Patel

MAY 26, 2021

In fact, if you’re running a paid ads campaign, it could be a mistake to ignore Bing and all the possibilities it can offer you. With that in mind, let me show you why it might be worth launching a Bing PPC ad campaign. Why Should You Run a Bing Ads Campaign? percent for Google Ads. How to Set Up Your Bing Ads Campaign.

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Neil Patel

DECEMBER 12, 2020

Do you want to build a website? Luckily for you and the tens of thousands of online businesses out there, a digital website builder makes it easy to create professional sites that function beautifully in no time. There are many free website builder options. How to Choose The Best Free Website Builder For You.

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Neil Patel

MAY 24, 2021

You’ve worked hard to perfect your ad campaign, create action-inducing landing pages, and win sales. Your ads have just gone live, but there’s one big problem: People are out there clicking your ads over and over with absolutely no intention of buying anything. What Is Click Fraud? Types of Click Fraud.

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Neil Patel

NOVEMBER 19, 2020

Which is where Google Ad grants can help. What Are Google Ad Grants? If you’re a non-profit, Google Ad grants offer a set amount of funding towards Google advertising every month. Why did Google launch its Ads grants program, and how do they work? The ads work just like regular PPC ads.

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Neil Patel

NOVEMBER 25, 2020

This is achieved by strategically placing the right ads in front of the right people at the right time. That’s because most of the people targeted by hyperlocal ad campaigns are already looking for the product or service you offer. Or, they’ll be served one of your ads on their social media timelines. Easy to Set Up and Run.

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Neil Patel

JUNE 23, 2021

Most ads are a waste of money. I’ve compiled a list of 12 ad copywriting strategies for Google AdWords , Facebook, Twitter, and LinkedIn, to help you improve your ad campaign performance and drive your brand forward. Ready to craft magnetic copy for your ads? Google Ads Copy Strategies. Look at the example below.

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Neil Patel

JANUARY 8, 2023

In this post, we’re going to go over what the high converting websites do differently. But before we get into the details, we want to highlight a few points to get you thinking first: You have 0-8 seconds to make a compelling headline and landing page. Approximately 96% of visitors that come to your website are not ready to buy.

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Neil Patel

APRIL 19, 2021

It means Spotify ads are popular, and advertising on this platform could make a significant difference in your business. In this post, we’re breaking down every last detail you need to know about Spotify ads and how to set them up. Spotify Ads: What You Need to Know. Spotify Ads Cost. 025 each time your ad is served.

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Ashleyn Writes

APRIL 7, 2022

Social ads on platforms like Facebook and Instagram might be on your radar! Of course, we know that social ads can be expensive, so how do you set yourself up for success as much as possible? With social media ad copy that designed to convert. Not sure if you should run ads, or what your budget should be? Hey friend!

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Neil Patel

DECEMBER 8, 2020

Optimizing mobile ads is a tactic in almost every business owner’s toolbox. More often than not, the CTA on those ads is asking for a conversion of some sort. But is that all mobile ads are good for? Is that even what mobile ads are best for ? Mobile ads themselves aren’t a waste of money.

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Neil Patel

SEPTEMBER 12, 2020

That life-changing decision comes down to what website builder you decide to use. We’ve done the hard work and this article will guide you through the otherwise arduous process of finding the best website builder. The Top 4 Best Website Builders. The Different Types of Website Builders. General-purpose website builders.

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Neil Patel

MARCH 30, 2023

Facebook Ads are one of the more popular advertising options for people who are new to online marketing. However, despite 90% of marketers claiming to use Facebook Ads , there are still many who try and fail to generate positive conversion rate results. So, knowing how to target your ads to a custom audience is important.

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Neil Patel

AUGUST 6, 2021

Despite their importance, many brands fail to make their product’s features clear on their websites—and that could cause revenue to drop. It could be how it looks (a design feature), how you can use it (a functional feature) or what it comes with (an added-value feature). Or a pair of yoga pants without knowing whether they stretch?

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Neil Patel

JANUARY 12, 2022

If you want to succeed in online marketing, your website needs to be effective. Website performance metrics are the key. In this blog post, I’ll share 10 website performance metrics that will help you understand your site’s overall performance. Why Is It Important to Track Website Performance Metrics? Website Speed.

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BKA Content

MARCH 27, 2024

How Much Do Google Ads Cost? They are often effective for driving organic traffic to your website, but Google ads are ideal for promoting items for transactional searches. How much do Google ads cost, and how can you leverage them for transactional web searches? How Much Does It Cost To Put an Ad on Google?

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Neil Patel

DECEMBER 30, 2021

One of those tools is Facebook lead ads. What Are Facebook Lead Ads? Facebook lead ads allow marketers to generate leads on Facebook among users who might be looking to buy your product or services. Facebook users will then see lead ads in different site areas, including news feeds, Messenger, and even articles.

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Quick Sprout

JULY 26, 2022

The best website builder for most people is Zyro or Wix. Building a website from scratch used to be hard. In fact, the best website builders turn you into a web designer overnight. The 7 Best Website Builders. Website builders have gotten so much better over the years. Building a Website with Zyro.

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Neil Patel

OCTOBER 27, 2020

If you want to build a website for your business, it’s no different. Most of the articles that I write on my blogs are catered towards intermediate to experienced marketers and those with a business website. Many are trying to decipher how to use a website template. But, you will stunt the growth of your business website.

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Backlinko

JULY 22, 2024

If done well, SEO (search engine optimization) can send thousands of targeted visitors to your website every month. This article covers how to do SEO for your website in 10 digestible steps. Set Up Your Website If you haven’t already set up your site, it’s time to choose a platform. Okay, ready? Let’s start with step one.

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Neil Patel

FEBRUARY 23, 2023

Then you’ve probably looked at LinkedIn ads. That said, there’s no point in advertising on the site unless you follow LinkedIn ads best practices. In this post, I explore how you can set up LinkedIn ads to connect you with your target customer without annoying them. Scroll along to ‘Ads’ on the end and click.

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Neil Patel

NOVEMBER 24, 2021

It’s probably fair to say that all e-commerce website owners want the same thing: higher visibility on search engines and more sales. After all, heightened visibility means getting seen on search engine results pages, or SERPs. Fortunately, there’s plenty you can do to get your e-commerce website to rank higher.

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Neil Patel

APRIL 14, 2021

Launching a new Google Ads search campaign is an exhilarating process. When set up and managed properly, Google Ads (previously Google Adwords) is one of the best sources for new customers. Your Max CPC is determined by your website’s conversion rate, profit per customer, and target advertising profit margin.

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Neil Patel

DECEMBER 13, 2021

In this post, we’re going to explore how you can set up some LinkedIn Ads that will connect you with your target customer – without annoying them. We’ll go through the process of setting up your ad account and also teach you how you can improve your advertising campaign over time, perfecting your messaging, brand voice, and approach.

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Neil Patel

MAY 3, 2021

It can be used to test everything from website copy to sales emails to search ads. A/B testing is a marketing strategy that pits two different versions of a website, ad, email, popup, or landing page against each other to see which is most effective. Why is A/B Testing Important? The same goes for emails.

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BKA Content

APRIL 1, 2024

SEO for Accountants: Setting Up Your Website for Success Generating over $130 billion a year in the United States alone, the accounting industry is in a fantastic place in the modern business world. Search optimization involves implementing website strategies that help your business improve its ranking in online searches.

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Neil Patel

MARCH 23, 2021

Even if you don’t know what a Google Search Network ad is, know more than enough to run a profitable Search Campaign of your own. Another benefit of Google Search campaigns is you can pick the keyword that triggers your search and display ad. Google Search ads can also show up on a variety of other websites and apps.

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Neil Patel

FEBRUARY 16, 2021

Organic search traffic is critical for growing your website and business. Stick around, because I’m spilling the beans on everything I’ve learned about SEO and how to get your website indexed fast in this step-by-step guide! Fortunately for Google search users and ethical website owners, those days are long gone.

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Neil Patel

FEBRUARY 26, 2021

If you’ve been looking for ways to get the most out of your Google ad campaigns, this article is just for you. Before we get to strategy, let’s first understand what Google ads are. Google Ads (previously known as Google AdWords) is an advertising platform for PPC ads. 63 percent of users have clicked on a Google ad.

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Neil Patel

MARCH 19, 2021

It allows advertisers to place ads on search engines, social media platforms, and third-party websites, paying a fee whenever the ad is clicked. Generating over $134 billion in ad revenue , Google is the largest provider of PPC services. Its platform, Google Ads, is often the first stop for people beginning PPC marketing.

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Neil Patel

JANUARY 15, 2021

In fact, 40 percent of website traffic begins with a search query. Once your website begins to rank on the first pages of Google’s search results, you’ll get more visibility. Getting to page one of the search results is vital. 75% of users don’t even click past the first page! That’s what I did! billion searches.

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Neil Patel

AUGUST 3, 2021

It’s not just a weird trend; directing users to click the link in bio is a powerful tool to help you drive traffic from social media to your website, product pages, and more. That made it hard to drive social media users from Instagram to your website. Add URL links to your landing page.

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Income Diary

MARCH 19, 2024

In today’s digital landscape, your website’s visibility can make or break your business. A strong online presence, coupled with a website that’s both pleasing to the eye and optimized for search engines, anchors your digital footprint. Imagine the potential of reaching millions without spending a dime.

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Elna Cain

FEBRUARY 27, 2024

As a SaaS freelance writer, you might write: blog posts website copy white papers case studies landing pages email copy ad copy social media content All of this content helps these companies explain their products, attract customers, and informs them. I went from getting $.10/word 10/word to $.50/word 50/word and more.

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Content Writer Writer Content Writing 237

Neil Patel

SEPTEMBER 22, 2021

Some marketers fire up Facebook or Google Ads and run a retargeting campaign based on website visits in the past 90 days. My conversion rates were the same as my website: low. For example, let’s say that visitor X came to your website and read a single blog post and bounced. Retarget Specific URL Visits.

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Neil Patel

SEPTEMBER 16, 2021

For this to work, you must implement image SEO best practices like naming your images properly and adding alt text. Your page URL is one of the main pieces of information shown on SERPs. Use Google Ads to Preview (Other CDN). Next, in the same menu, you can also check your landing pages. Use Descriptive URLs.

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