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The Double-Edged Sword of List Building Promotions

Jane Friedman

On the last page of my book, I added a reader magnet meant to collect email addresses of enthusiastic readers who would enjoy receiving my newsletters. In November, it thrilled me to discover a well-known book promoter’s list building giveaways. Their two-week long promotions include genre specific bundles of 6 or 7 ebooks.

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How to Run Facebook Ads That Convert

Neil Patel

Getting traffic is easy with ad copy. Boosting your click-through rate requires improving ad copy and laser-targeting it to your audience. A great way to start is with a conversion-based Facebook ad campaign. However, if you want to be successful, you need to know how to craft Facebook ads that convert. Not so much.

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Distribution 101: The Content Marketer’s Guide to Facebook Ads Tips

Contently

Are you looking for ways to craft better Facebook ads that result in higher conversions? But with so many options and variables, it can be easy to burn through your ad spend with minimal return. Here are five Facebook ad tips that will help you maximize your ad performance and drive more conversions.

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Ultimate Guide to Promoting Your Website for Free: 8 Proven Methods

Income Diary

The journey from obscurity to online prominence begins with understanding and executing impactful promotional strategies. In this Ultimate Guide to Promoting Your Website for Free, we delve into 8 proven methods that empower business owners to take the helm. Lastly, let’s not underestimate the power of your email signature.

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Adding Personal Elements to Your About Us Page

Susan Greene

Hi Susan, I’m looking for help on improving an About page for my website promoting my bookkeeping services. Consider adding some credibility-building statements to your About page. Adding these types of elements will help you increase conversions from visitors to qualified prospects. I think you’ve done an admirable job.

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How Much Do Google Ads Cost?

BKA Content

How Much Do Google Ads Cost? They are often effective for driving organic traffic to your website, but Google ads are ideal for promoting items for transactional searches. How much do Google ads cost, and how can you leverage them for transactional web searches? How Much Does It Cost To Put an Ad on Google?

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Tips for Writing, Publishing, and Promoting an E-book to Build Your Personal Brand

Credible Content

Formatting includes structuring the text, adjusting fonts, adding headings, and incorporating images or illustrations. Authors may also choose to offer their e-books for free as a promotional strategy to build their brand or gain a wider readership. E-books can be sold individually or as part of subscription services.

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