The Double-Edged Sword of List Building Promotions
Jane Friedman
MAY 16, 2024
On the last page of my book, I added a reader magnet meant to collect email addresses of enthusiastic readers who would enjoy receiving my newsletters. In November, it thrilled me to discover a well-known book promoter’s list building giveaways. Their two-week long promotions include genre specific bundles of 6 or 7 ebooks.
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