Susan Greene

NOVEMBER 6, 2023

Hi Susan, I’m looking for help on improving an About page for my website promoting my bookkeeping services. Consider adding some credibility-building statements to your About page. A list of bullets could work — realtors, physicians, retailers, etc. I feel like what I’ve written isn’t effective.

Ads 130

Ads Retail Copywriter Copywriting 130

Neil Patel

MARCH 18, 2021

Why should you customize ads for a Generation X target market? We’ll take a look at who these consumers are, what experiences might influence how they respond to advertising, and a few best practices to make sure you hit the mark with your ads. Why You Should Target Generation X Through Paid Ads. How Old is Generation X?

Ads 127

Ads Ad Copy Advertising Social Media 127

Neil Patel

OCTOBER 11, 2021

Whether you’re a product or service-based business, it’s never too early to start planning your holiday promotions. Do you really need a seasonal promotion if you sell services, though? Why Service-Based Businesses Need Holiday Promotions. Holiday promotions are simply another marketing tool to help you reach this goal.

Promotion 118

Promotion Retail Social Media Advertising 118

Neil Patel

MARCH 25, 2021

Paid ads on search and social let you bid on relevant keywords to hyper-target an audience that perfectly fits your brand. In this article, I’ll give you nine ways to use paid ads you could effectively market to pet owners. 9 Ways to Target Pet Owners Using Paid Ads. That’s the power of using paid ads to target pet owners.

Ads 129

Ads Food Brand Awareness Marketing 129

Backlinko

JANUARY 6, 2025

” Jake Karls The TBH Skincare team has found authentic stories outperform traditional ads across every channel. Our best-performing ads weren’t planned campaignsthey were real moments we captured and then amplified.” Generic ads. A consistent 10x return on ad spend (ROAS). maximum ad spend per customer.

Storytelling 109

Storytelling Keywords Landing Page Sales 109

Elna Cain

OCTOBER 19, 2023

I call these types of writing gigs, ad hoc gigs since it’s a one-off type of submission. You can also have ad-hoc clients that call on you a few times a year as well (I’ve had a few of those types of writing jobs too ). These are special websites that allow writers to post an article and get paid for it.

Website 226

Website Retail Portfolio Writing 226

Kristi Hines

AUGUST 2, 2023

Offer your services as a video editor to businesses that need promotional videos but don’t have the time or resources to make them themselves. VPLATE Video Ads offers a service where you create engaging video advertisements for businesses or individual sellers. These can be used in your online store, blog, or social media ads.

Utilities 246

Utilities Transportation Medical Content Creation 246

Credible Content

MAY 28, 2023

Formatting includes structuring the text, adjusting fonts, adding headings, and incorporating images or illustrations. Distribution and Sales Once the e-book is published, it becomes available for purchase or download through various online retailers, platforms, or author websites. What is Personal Branding?

Promotion 130

Promotion Publisher Publishing Publishing 130

Neil Patel

FEBRUARY 19, 2021

The move from brick-and-mortar retail shopping to e-commerce sites has continued steadily over the last decade. Between 2014 and 2023, global retail e-commerce sales are expected to increase by $5.2 If you’re behind in your paid search and social ad spend, don’t worry. For example, Facebook accounts for about 80 percent of U.S.

Social Media 145

Social Media Sales Media Retail 145

Neil Patel

SEPTEMBER 14, 2020

This means nearly any retailer can sign up for Google Shopping Actions and link their products without paying the 12% commission Google formerly collected on each sale. Retailers and advertisers have a unique opportunity to get incredible exposure for their products. Google has also dropped commissions for its Buy on Google program.

Retail 145

Retail Keywords Utilities Ads 145

Neil Patel

APRIL 19, 2021

If you woke up with a $250K ad budget tomorrow, how would you spend it? Some e-commerce sellers would buy first-page ads on Google for a year; others might see if they could run a commercial after the Super Bowl. Maybe hire a few hundred influencers to promote your business? What’s so special about retail sites?

Advertising 113

Advertising Retail Concept Ads 113

Neil Patel

SEPTEMBER 24, 2020

Plus, according to research : Facebook ads reach 1.95 Globally, the average Facebook user has clicked 12 ads in the last 30 days. While all this sounds fun and dandy, all your efforts can still backfire if you don’t have an efficient Facebook ad campaign in place. The 5 Top Facebook Ad Companies in the World. Everything.

Ads 99

Ads Agency Advertising Social Media 99

Neil Patel

MARCH 3, 2021

Traditional, physical retailers are great at customer service. Livestream shopping effectively combines the two, putting digital retailers in front of a vast online audience while still allowing them to respond to customers on a one-on-one level. NTWRK: Promotes daily limited-release product drops and shopping events.

Retail 135

Retail Promotion Social Media Landing Page 135

Blogtrepreneur

SEPTEMBER 21, 2023

Retailers in the US are sitting on a staggering $740 billion worth of unsold and excess stock. Sell to a liquidation company Liquidation companies buy excess stock from retailers at a reduced price. You can even create a bit of excitement around them in your advertising to give them added appeal.

Retail 59

Retail Warehousing Utilities Advertising 59

Neil Patel

DECEMBER 22, 2020

One such method is an influencer promotion campaign. Marketers like influencer promotions too. Currently, there are more than 7 million online retailers. As a marketer, this offers an opportunity to cater to a wider audience while simultaneously promoting products. This is a highly effective strategy.

Brand 139

Brand Marketing Retail Advertising 139

Neil Patel

DECEMBER 2, 2021

In 2020, online retail sales during the holiday period totaled $186 billion, and Cyber Monday was the biggest online shopping day in U.S. While I’ll always believe SEO should have a prominent place in any marketing campaign, the time-sensitive nature of the holiday season makes PPC ads essential. Use Promotions but Use Them Carefully.

Digital Marketing 140

Digital Marketing Marketing Retail Brand Awareness 140

The Creative Penn

AUGUST 7, 2023

This is all around Facebook and Amazon ads. So if you want someone else to run your Facebook ads, your Amazon ads, you would come to Reader Reach side of the park. Over time, what we're hoping to do is to continue adding different rides, different areas of the park, that authors need and are going to find fun and exciting.

Ads 98

Ads Marketing Retail Publisher 98

Neil Patel

SEPTEMBER 22, 2020

Product-focused businesses can benefit from the instant success of Shopping Ads, Product Pins, and collections. Adding one or two to your main title will help your products show up more often. Promoted pins are Pinterest’s version of paid ads. You can see an example of that with this El Jimador ad in the center below.

Food 145

Food Sales Brand Awareness Retail 145

Quick Sprout

AUGUST 8, 2022

In addition to mail, you’ll also benefit from mail tracking, targeted Facebook follow-up advertisements, Instagram ads, Google follow-ups, and call tracking. PostcardMania targets the people who receive your promotions in the mail across digital advertising channels. Cactus Mailing — Best for Coordinated Google Ad Campaigns.

Lead Generation 143

Lead Generation Consulting Brand Awareness Retail 143

Neil Patel

JUNE 23, 2020

From SEO to paid ads to even CRO… I am going to cover all aspects of e-commerce marketing. Lesson #3: Content Promotion. Link building for e-commerce Building links to content, PDPs, & PLPs Social media and social proof leveraging Social media platforms in the long-term Strategy for content promotion. Conclusion.

Marketing 145

Marketing Retail Sales Social Media 145

Neil Patel

NOVEMBER 23, 2020

Feedvisor found that 89% of consumers are more likely to buy products from Amazon than any other retail site. Amazon encourages its retailers to emulate this value in their stores. They reward retailers with high customer rankings by promoting their products more often in search results. Amazon Reviews Drive Conversions.

Retail 130

Retail Sales Agency Promotion 130

Neil Patel

FEBRUARY 15, 2021

As one Business.com article put it, with “Retail going digital and digital media coming to retail,” this technology is completely changing the marketing game. Retail is the most popular example of an industry that is rapidly adopting beacon technology. Beacons Promote Effortless Engagement and Data Transmission.

Manufacturing 145

Manufacturing Retail Hospitality Communication 145

Neil Patel

AUGUST 27, 2020

So, irrespective of your small business type – retail, restaurant, franchise, online store, etc., Square POS (our overall best) Shopify POS (best for ecommerce retail integrations) Vend POS (best for multiple fashion, sports, or homeware stores) Toast POS (best for restaurants and food businesses) ERPLY POS (best for small franchises).

Retail 143

Retail Food Sales Management 143

Quick Sprout

NOVEMBER 10, 2022

Yodeck —Best for quick design and professional displays NoviSign —Best for industry-based signage OptiSigns —Best for retail and service industry signage TelemetryTV —Best for creating engagement ScreenCloud —Best for driving sales. You can control all your screens from one place with its cloud-based platform, so more people see your ads.

Manufacturing 124

Manufacturing Retail Education Food 124

Content Marketing Institute

JUNE 15, 2018

E-commerce retailers can change up this dynamic – and you can stand out from your online competitors – by investing in interactive content. Interactive video ads, for example, boost viewing time by 47%. Interactive #video ads boost viewing time by 47% via @IPGLAB @TremorVideoDSP. interactivecontent Click To Tweet.

Content Marketing 111

Content Marketing Retail Marketing Storytelling 111

Neil Patel

MARCH 15, 2021

Experiment with Google Ads. Google Ads (formerly AdWords) is Google’s hugely popular pay-per-click advertising network that allows online retailers to place advertisements on nearly every Google search results page, YouTube video, and partner websites. Note that the first results are paid ads from Samsung.

Sales 145

Sales Social Media Retail Engineering 145

Neil Patel

APRIL 1, 2021

Pura Vida, which translates to “Pure Life,” is more than just a bracelet retailer. Small-business retailers should consider implementing a personalized hashtag as a way to social-listen and reshare UGC across social while getting their brands’ names out there. Pura Vida Bracelets. Why This Instagram Bio Is Great. .”

Hospitality 137

Hospitality Social Media Retail Copy 137

Quick Sprout

JULY 26, 2022

Square ranked first on my list of the best POS systems , so the fact that they double as a payment processor is an added bonus. per transaction Square For Retail — 2.6% + $0.10 If I were running a physical retail store and wanted a POS system and payment processor from the same company, I’d choose Square. per transaction.

Retail 138

Retail Banking Sales Electronics 138

Neil Patel

SEPTEMBER 8, 2020

Paid marketing avenues: Local search ads and Google Maps Ads. Google has previously experimented with ads inside maps and pushed AdWords location extensions. But, at the Performance Summit , Google released new forms of local search ads. They will appear with a purple ad label, above the organic search results list.

Brand 126

Brand Retail Ads SEO 126

Content Marketing Institute

DECEMBER 5, 2017

Another tactic has been targeting each participating university with mobile and social ads. Students on the show are also promoting it to their friends, and the schools are promoting it on their websites,” says Oxford. Zappos Insights: Online shoe retailer creates educational spin-off. It’s a key market for us.

Education 111

Education Brand Banking Retail 111

Neil Patel

DECEMBER 21, 2020

Before we go in-depth about natural language generation and how it can help your promotions, let’s take a minute to explain what precisely natural language generation is and what it does. With its ability to personalize and tailor content, natural language generation has a lot of potential for writing ads. Automated Updates.

Digital Marketing 144

Digital Marketing Marketing Telecommunication Landing Page 144

Neil Patel

NOVEMBER 26, 2020

Have you ever seen a Facebook ad for Chanel? Or an Instagram ad for Lamborghini? Until now, luxury brands have been able to rely on full-page ads in premium magazines, billboards in duty-free stores, and high-end, high budget TV ads. The kind of consumer that clicks on those ads won’t match your buyer persona.

Marketing 145

Marketing Digital Marketing Social Media Keywords 145

Neil Patel

SEPTEMBER 19, 2020

The retail apocalypse and a worldwide pandemic have boosted ecommerce growth. Examples of outcomes include: Increasing return on ad spend by 13 percent Boosting website traffic by 26 percent Increasing year-over-year sales by 30 percent 2x product upsells Add 125K more subscribers in 18 months. percent per year. percent in 2020.

Agency 131

Agency Retail Promotion Communication 131

Neil Patel

APRIL 21, 2021

Specifically, omnichannel retailers deliver the same experience across every channel and create a seamless experience that transcends individual platforms. Personalize Ads and Messages. It doesn’t matter if you see an Apple ad on TV or in print, read the copy on their website, or even watch one of their product launches.

Marketing 110

Marketing Retail Social Media Sales 110

Content Marketing Institute

APRIL 13, 2018

Even mobile ads are disliked by 70% of users. One successful example of this approach is the Instagram campaign conducted by Australia-based beauty brand Frank Body to promote its coffee ground-based body scrub. 25K+ Instagram users generated dirty images & promoted @frank_bod’s coffee-based scrub. The results?

Engagement 112

Engagement Content Retail Food 112

Neil Patel

APRIL 1, 2021

Let’s look at what you can do to promote your e-commerce business with social media and which tools and best practices you should use. Fill out your profiles completely, adding helpful information wherever you can. There are also different ad types on each, so it can be valuable to explore the various options.

Social Media 145

Social Media Media Landing Page Advertising 145

Contently

FEBRUARY 28, 2023

Whether they pay to have an ad included at the beginning of a podcast, ask an influencer to hype up a product during their podcast, or pay for time to speak to the partner podcaster’s audience directly, there are several profitable ways to leverage podcast sponsorships. Marketing: Promote and market your podcast to the right audience.

Content Marketing 120

Content Marketing Telecommunication Pharmaceutical Brand Awareness 120