Susan Greene

NOVEMBER 6, 2023

Hi Susan, I’m looking for help on improving an About page for my website promoting my bookkeeping services. Consider adding some credibility-building statements to your About page. Adding these types of elements will help you increase conversions from visitors to qualified prospects. I think you’ve done an admirable job.

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Ads Retail Copywriter Copywriting 130

Neil Patel

MARCH 28, 2023

Getting traffic is easy with ad copy. Boosting your click-through rate requires improving ad copy and laser-targeting it to your audience. Driving customers—not just visitors—to your landing page is the best way to make sales. A great way to start is with a conversion-based Facebook ad campaign. Not so much.

Ads 145

Ads Landing Page Ad Copy Advertising 145

Backlinko

JUNE 4, 2024

Ecommerce marketing is the process of making potential customers aware of your online store and generating sales. For example, FilterKing.com skyrocketed from 0 to $460K in revenue with a solid ecommerce SEO strategy and Paid Ads, now attracting 100K monthly visitors. Potentially leading to boosted sales.

Sales 89

Sales Marketing Search Engine Optimization Social Media 89

Contently

APRIL 25, 2023

Are you looking for ways to craft better Facebook ads that result in higher conversions? But with so many options and variables, it can be easy to burn through your ad spend with minimal return. Here are five Facebook ad tips that will help you maximize your ad performance and drive more conversions.

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Ads Content Advertising Utilities 129

Neil Patel

JULY 19, 2021

If you want to increase your reach even further, Instagram ads are the way to go. If you’re not quite sure how to use Instagram ads or you’re worried about how much they cost, read on to find out how you can run effective Instagram ads on any budget. Marketers know it’s worth it: Instagram’s ad revenues could reach $18.16

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Ads Advertising Entertainment Promotion 145

Neil Patel

APRIL 21, 2021

One way to ensure you’re getting your products in front of the right audience is to make use of eBay ads. How Do eBay Ads Work? eBay ads can boost the visibility of your products by allowing them to feature at the top of the listings. 3 Types of eBay Ads. 3 Types of eBay Ads. Promoted Listings. Display Ads.

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Ads Advertising Promotion Keywords 121

BKA Content

MARCH 29, 2024

How Many Weeks for Awareness Campaign Ads on Meta and Google Awareness campaign advertisements can be an effective way to introduce your business to consumers. These ads provide information and generate interest rather than driving conversions. Meta and Google allow advertisers to serve awareness ads in a variety of locations.

Ads 98

Ads Brand Awareness Search Engine Optimization Advertising 98

Neil Patel

AUGUST 3, 2021

What if you could see every ad currently live on Facebook? Facebook Ad Library gives you free access to view any ad currently live on the Facebook ecosystem. Today I’m going to show you how you can use the Ad Library to make it even better and send the conversion rates of your Facebook ads soaring.

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Ads Advertising Copy Brand Awareness 136

Neil Patel

AUGUST 5, 2021

Below, you’ll find some of my top Snapchat ad strategies, tips, and resources to help you run successful campaigns. However, before we dive in, we need to establish if Snapchat ads are actually worth your time and money. On Snapchat’s Inspiration page , you can see tons of businesses have found massive success with Snap Ads.

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Ads Landing Page Brand Awareness Social Media 145

Credible Content

JUNE 23, 2023

A pop-up ad that says “Don’t Miss This Limited-Time Offer! ” and has a button that says “Buy Now” A sales email that says “You’re Invited to an Exclusive Webinar with ABC Expert” and explains how the webinar will help readers solve their problem and what they will learn from it. .”

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Copywriter Copywriting Promotion Persuasion 130

Neil Patel

NOVEMBER 16, 2021

Quick question: what do you think holds back the average auto dealership from increasing sales? Put simply: Friction is a sales killer. Friction prevents a customer from moving to the next stage in the sales cycle. What Are Automotive Inventory Ads (AIAs)? Best Practices for Automotive Inventory Ads on Facebook.

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Ads Promotion Sales Social Media 122

Neil Patel

MAY 27, 2021

Research by Namogoo shows e-commerce fashion sales soared over Memorial Day 2020, up 380 percent compared to the year before. That’s why I’m going to show seven strategies to send your Memorial Day sales soaring. 7 Tips for E-Commerce Memorial Day Sales. 7 Tips for E-Commerce Memorial Day Sales.

Sales 125

Sales Social Media Editorial Ads 125

Neil Patel

JULY 27, 2021

Even if you invest in creating the best ad campaigns , you still have to put in a lot of work to get your ads to reach a wide audience and convert them into customers. That’s why you must optimize your ad campaigns. Ad campaign optimization refers to the steps you take to improve the performance of your campaigns.

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Ads Advertising Sales Management 143

Neil Patel

OCTOBER 11, 2021

Whether you’re a product or service-based business, it’s never too early to start planning your holiday promotions. Do you really need a seasonal promotion if you sell services, though? Why Service-Based Businesses Need Holiday Promotions. Holiday promotions are simply another marketing tool to help you reach this goal.

Promotion 118

Promotion Retail Social Media Advertising 118

Neil Patel

APRIL 20, 2021

In this in-depth article, you’ll learn how to leverage the power of the human brain with neuroscience sales tips. They’ll help you drive more visitors into your marketing funnel and convert casual visits into sales. Your ability to persuade others in this way by appealing to their emotions will increase your sales.

Sales 137

Sales Advertising Content Creation Education 137

Neil Patel

APRIL 23, 2021

Posts allow brands to create and promote product-related content, directly linking to specific product listings. Instead of creating content on the latest social media site and linking to an Amazon account, brands can engage with users already on the Amazon platform, driving sales and engagement. Where are their ads appearing?

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Promotion Post Social Media Digital Marketing 130

Jane Friedman

AUGUST 9, 2023

From April 2020 through to November 2022, I ran Facebook Ads in a way that ticked all the boxes when it came to best practices. But in December 2022, our Facebook Ads took a nose dive—sales, page reads, bestseller rank, and overall royalties all dropped. That’s a big drop in 2 months. Something had to change.

Ads 98

Ads Advertising Creativity Sales 98

Neil Patel

JUNE 14, 2021

Google discovery ads are changing the game by implementing a more powerful AI to take a lot of the guesswork out of paid advertising on Google. Instead of manually optimizing your ads over time, Google AI will take care of it for you using its massive amounts of data. What Are Google Discovery Ads?

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Ads Advertising Text Utilities 134

Credible Content

MAY 28, 2023

Formatting includes structuring the text, adjusting fonts, adding headings, and incorporating images or illustrations. Distribution and Sales Once the e-book is published, it becomes available for purchase or download through various online retailers, platforms, or author websites. What is Personal Branding?

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Promotion Publisher Publishing Publishing 130

Neil Patel

MARCH 16, 2021

If you guessed Facebook ads, you’d be correct. Now that we’ve established the value of marketing on Facebook , you’re probably wondering how much do Facebook ads cost? The issue is a number of factors can impact the cost of Facebook ads. 3 Factors That Impact Facebook Ad Costs. Facebook Ad Type. in the U.S.

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Ads Brand Awareness Advertising Education 116

Credible Content

SEPTEMBER 12, 2022

Here is another example of a Volkswagen ad that shows the power of the slippery slide in copywriting: Volkswagen ad crooked wheels. The remaining copy of the ad explains that the crooked wheels in the car are not a defect but a feature. Is slippery slide in copywriting just about an ad or web page? Its wheels are crooked.

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Concept Copywriter Copywriting Sales 130

Neil Patel

MARCH 17, 2021

Because the oldest Gen Zers are reaching an age where they can make their own purchasing decisions, you have a whole new audience you can target with your paid ads. In order for your ads to be successful, you need to understand the demographics and characteristics of Gen Z so you can tailor your campaign accordingly.

Ads 145

Ads Advertising Social Media Recruitment 145

Neil Patel

AUGUST 20, 2021

In this post, we’ll explore some of the best persuasive commercial techniques as well as some ways to implement them for use in your next (successful) ad. 4 Elements of Persuasive Commercials and Ads. Any persuasive commercial ad should have one goal: to get their customers to do something. Just make sure it’s there!

Persuasion 138

Persuasion Ads Advertising Copy 138

Content Hacker

JULY 7, 2023

For most introverts, making cold calls is one of the hardest parts of sales. And that’s probably why you’re googling “how to grow my business without sales calls.” ” Well, I’ve got good news for you: You DON’T have to rely on cold calling to generate sales leads for your business.

Sales 95

Sales Long Form Content Lead Generation Search Engine Optimization 95

Neil Patel

DECEMBER 26, 2020

How you choose to promote events can have a direct impact on how successful that event is. For brands with an established place in the online hierarchy, their event promotion efforts don’t have to be particularly intense or creative. That’s why I put together this guide to event promotion for online and in-person events.

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Promotion Social Media Content Creation Ads 145

Content Hacker

APRIL 15, 2024

Mastering how to promote a blog is your ticket to real success. How to Promote a Blog on Social Media 2. How to Promote a Blog Through Email Marketing 4. Implement a Paid Blog Promotion Strategy How to Promote a Blog: Bonus Strategies Create a Solid Promotion Plan with These Proven Tactics 1.

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Promotion Blog Blogging Social Media 59

Neil Patel

NOVEMBER 17, 2021

That makes it a powerful tool for businesses to reach their marketing, sales, and revenue goals. Unfortunately, navigating the world of Facebook ads is not always easy. This is usually a result of not following Facebook’s guidelines on ads. That’s why it is crucial to avoid getting put in Facebook ads jail.

Ads 116

Ads Recruitment Government Advertising 116

Content Hacker

APRIL 20, 2023

Can content marketing help increase sales? This builds trust and affinity with your audience, which can translate to sales. This builds trust and affinity with your audience, which can translate to sales. Ultimately, you’ll understand why we can answer the question “Can content marketing help increase sales?”

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Sales Content Marketing Marketing Content 92

Neil Patel

MAY 7, 2021

Often, with a for-profit company, the goal in advertising is the sale at the end. It’s not just about a transactional sale, so you want to be clear as well as inspiring. People are used to being shown ads for a shoe or a new table. You’re not just trying to convert a sale. Where you run the ad might change too.

Ads 128

Ads Marketing Recruitment Social Media 128

Neil Patel

FEBRUARY 23, 2023

Then you’ve probably looked at LinkedIn ads. That said, there’s no point in advertising on the site unless you follow LinkedIn ads best practices. In this post, I explore how you can set up LinkedIn ads to connect you with your target customer without annoying them. Scroll along to ‘Ads’ on the end and click.

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Ads Advertising Text Copy 104

Neil Patel

FEBRUARY 10, 2021

Pay-per-click (PPC) ads can add tons of value to your business, attracting and converting new consumers, while widening reach and visibility. If you’re currently not using PPC ads to promote your brand, today is the day to start. 3 Reasons You Should Edit Your PPC Ads. Should you edit your PPC ads?

Ads 136

Ads Search Engine Optimization Keywords Text 136

Neil Patel

OCTOBER 26, 2020

Chances are, Amazon ads spurred some of those sales. Amazon ads allow companies to pop to the top of search results. You reap a return on your investment in the form of enhanced sales and potential customer loyalty. Amazon, in return, makes a profit on ad sales (to the tune of $3 billion in some years).

Ads 119

Ads Ad Copy Electronics Keywords 119

Backlinko

JULY 2, 2024

Keyword match types help you control which search queries can trigger your search ads. It lets you run search ad campaigns without having to account for every possible variation of a keyword. Broad Match Broad match instructs an ad platform to serve your ad for searches related to your chosen keyword.

Keywords 77

Keywords Ads Insurance Landing Page 77

Neil Patel

MARCH 12, 2021

You may want to include another angle, such as paid ads. Today, we’ll talk about one of those combinations: paid ads with influencer campaigns. What Does It Mean to Have Paid Ads Integrated With Influencer Campaigns? What Does It Mean to Have Paid Ads Integrated With Influencer Campaigns?

Ads 139

Ads Brand Awareness Social Media Persuasion 139

Neil Patel

MARCH 18, 2021

Why should you customize ads for a Generation X target market? We’ll take a look at who these consumers are, what experiences might influence how they respond to advertising, and a few best practices to make sure you hit the mark with your ads. Why You Should Target Generation X Through Paid Ads. How Old is Generation X?

Ads 127

Ads Ad Copy Advertising Entertainment 127

Neil Patel

OCTOBER 14, 2021

There’s no better time than the Black Friday season to boost your sales. From product launches to store-wide promotions, businesses ramp up their sales and marketing efforts during this time to match the high customer demand. Black Friday ad campaigns are one of the quickest way to drive revenue. Not sure where to start?

Ads 125

Ads Ad Copy Social Media Copy 125

Neil Patel

SEPTEMBER 20, 2021

If you’ve been creating paid ad campaigns for a while, you’ve likely noticed how competitive online advertising has become. Businesses are spending more and more money on paid ad campaigns to attract a growing number of online users. Ask questions like: What were your sales in the last few months?

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Ads Ad Copy Advertising Social Media 126