article thumbnail

How to Optimize Your Anchor Text Strategy For SEO

Neil Patel

Similarly, Penguin (the fan-titled the “webspam algorithm” ) has seen a few changes over the last few years – meaning the anchor text you use in your backlinks and internal links is more important than ever. However, before we start, you have to understand how anchor texts work at all. What Are Anchor Texts, and Why Bother?

Text 145
article thumbnail

A 3-Step Path to Adding Emotional Intelligence to Your AI-Generated Copy and Content.

Nick Ursborne

But here are some questions I’ll ask myself as a way to audit the text for Emotional Intelligence: 1. Step 3 – Emotion-driven rewrites where necessary Once I’ve completed the emotional audit, I’ll go back in and edit the AI-generated text. The post A 3-Step Path to Adding Emotional Intelligence to Your AI-Generated Copy and Content.

Copy 217
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Run Facebook Ads That Convert

Neil Patel

Getting traffic is easy with ad copy. Boosting your click-through rate requires improving ad copy and laser-targeting it to your audience. A great way to start is with a conversion-based Facebook ad campaign. However, if you want to be successful, you need to know how to craft Facebook ads that convert. Not so much.

Ads 145
article thumbnail

How a Checkr hack week project using the Grammarly Text Editor SDK is leading to a fairer future

Grammarly

I recently learned how Chris Schuhmacher , a full-stack software engineer at Checkr , used his company’s hack week to solve a customer problem and tinker with the brand-new Grammarly Text Editor SDK , and I knew I needed to share this story with you. . He did a little googling and discovered the Grammarly Text Editor SDK.

Text 126
article thumbnail

Distribution 101: The Content Marketer’s Guide to Facebook Ads Tips

Contently

Are you looking for ways to craft better Facebook ads that result in higher conversions? But with so many options and variables, it can be easy to burn through your ad spend with minimal return. Here are five Facebook ad tips that will help you maximize your ad performance and drive more conversions.

Ads 129
article thumbnail

Understanding Tokenization in NLP: A Beginner’s Guide to Text Processing

Grammarly

Tokenization is an NLP method that converts text into numerical formats that machine learning (ML) models can use. When you send your prompt to an LLM such as Anthropic’s Claude , Google’s Gemini , or a member of OpenAI ’s GPT series, the model does not directly read your text. Subword tokenization is the industry standard for LLMs.

Text 84
article thumbnail

CoEdIT: State-of-the-Art Text Editing With Fewer Parameters

Grammarly

This has included extensive use of large language models (LLMs), which got us wondering: What if we made LLMs specialize in text editing? Open Roles We’ve noticed a gap in current research: LLMs are generally trained for a broad set of text-generation tasks. Shape the way millions of people communicate!

Text 102