Grammarly

DECEMBER 7, 2023

This has included extensive use of large language models (LLMs), which got us wondering: What if we made LLMs specialize in text editing? Open Roles We’ve noticed a gap in current research: LLMs are generally trained for a broad set of text-generation tasks. Shape the way millions of people communicate!

Text 105

Text Construction Communication Collaboration 105

Contently

APRIL 25, 2023

Are you looking for ways to craft better Facebook ads that result in higher conversions? But with so many options and variables, it can be easy to burn through your ad spend with minimal return. Here are five Facebook ad tips that will help you maximize your ad performance and drive more conversions.

Ads 129

Ads Content Advertising Utilities 129

Backlinko

JULY 22, 2024

Text: Is text readable and appropriately sized for mobile screens? This includes: Page title (H1) Subheadings (H2–H6) Body text Title tags Meta descriptions This helps search engines understand what your content is about. In the context of SEO, anchor text provides information to search engines about the linked page’s topic.

Website 115

Website SEO Search Engine Optimization Architecture 115

Grammarly

JANUARY 27, 2025

Designed to understand and generate humanlike text, a GPT uses a transformer architecture to perform tasks like answering questions, summarizing, and translating. As a type of large language model (LLM) , GPTs are trained to process and analyze vast amounts of text data, enabling it to understand and generate humanlike language.

Architecture 105

Architecture Text Education Creativity 105

Grammarly

MARCH 30, 2024

Work smarter with Grammarly The AI writing partner for anyone with work to do Get Grammarly How to cite a paraphrase Paraphrasing is when you restate someone else’s text or speech in your own words, keeping the original meaning. This is called an in-text citation or parenthetical citation. There are two challenges to doing this.

Text 100

Text Copy Writing Publishing 100

Jane Friedman

FEBRUARY 5, 2025

As text is revised, it becomes more specific and embodied in the particular. The persistent rewriting processsometimes with the added shake-up of getting out of the silo makes those changes possible. Simply knowing ones intention and then executing it does not make good art. Or like this?As It becomes more sane. You edit a sentence.

Creativity 133

Creativity Text Projects Writer 133

Jane Friedman

NOVEMBER 12, 2024

You can then provide context to support the story you’ve shared and return to the more factual aspect of your text. Books convey important messages, he added, but in many cases, what readers retain are “a few anecdotes, a few stories.” The power of storytelling It may seem obvious but it bears repeating.

Medical 134

Medical Storytelling Writing Style Writer 134

Backlinko

JULY 10, 2024

Instead of linking to one page for relevant anchor text across your site, you have to selectively link different pages in every location. Linking different pages with similar anchor text can confuse users or lead them to pages that don’t satisfy their search intent. Users also rely on internal links to find relevant content on a site.

Keywords 106

Keywords IT SEO Engineering 106

Backlinko

JULY 26, 2024

It also suggests a list of keywords for you to include, along with insights for adding images, headings, and more. Add a link or some text, and the tool will take that to represent your ideal brand voice. Choose a template for almost any use case—like ads, social media, and email. 5 stars ( 2,000+ reviews ) Capterra Rating 4.7/5

Content Creation 94

Content Creation Copy Text Creativity 94

ContentWriters

NOVEMBER 21, 2024

Even more compelling, 46% of weekly podcast listeners have purchased a product or service after hearing a podcast ad, demonstrating the direct impact of well-crafted scripts on conversion rates. Digital video ad spending was almost $176.63 What Are Scripts in Marketing? billion in 2023 , so you may have some competition.

Script 105

Script Writing Marketing Persuasion 105

Backlinko

JULY 12, 2024

A reverse image search allows you to find more information about an image or topic by using the image itself—instead of text. Click “ Add to your search ” on an iPhone to find more results by adding more keywords. Like color, objects, text, and more. Remember to enable camera access to take pictures.

Keywords 101

Keywords Text Engineering Website 101

Backlinko

AUGUST 7, 2024

Let’s explore some shortcuts—also known as search operators—which are special commands that extend the capabilities of regular text searches. For example, they may show results containing your keyword in the title and overlook pages where the keyword only appears in the body text. You’ll find the list you created.

Keywords 95

Keywords Website Food Text 95

Buffer

DECEMBER 9, 2024

Tools to transcribe Once you have the recording, you’ll want to process that information from an audio to a text format. Tools for content creation Finally, the last stage is turning that text into potential social posts. Ultimately, find the way that works for you to turn the audio into text for this next portion.

Social Media 75

Social Media Media Content Content Creation 75

Kristi Hines

JUNE 1, 2023

AI2sql – A tool that translates natural language text into SQL queries. Appy Pie App Builder – An AI-enabled Text-to-App Generator that transforms your app concepts into functional Android and iOS apps via text input. RoboAd – Leverage the power of AI in creating ads with RoboAd, your AI-powered Ad Assistant!

Transportation 264

Transportation Utilities Portfolio Finance 264

Backlinko

JANUARY 6, 2025

” Jake Karls The TBH Skincare team has found authentic stories outperform traditional ads across every channel. Our best-performing ads weren’t planned campaignsthey were real moments we captured and then amplified.” Generic ads. A consistent 10x return on ad spend (ROAS). maximum ad spend per customer.

Storytelling 108

Storytelling Keywords Landing Page Sales 108

Grammarly

DECEMBER 6, 2024

UGC has also been shown to increase conversion and ad click-through rates , making it a powerful tool for driving marketing effectiveness. 4 AI and its influence on marketing communication Artificial intelligence (AI) is perhaps the biggest disrupter to marketing since TV ads, and a new study reveals its already a major part of the workplace.

Communication 105

Communication Marketing Storytelling Social Media 105

BKA Content

MARCH 29, 2024

How Many Weeks for Awareness Campaign Ads on Meta and Google Awareness campaign advertisements can be an effective way to introduce your business to consumers. These ads provide information and generate interest rather than driving conversions. Meta and Google allow advertisers to serve awareness ads in a variety of locations.

Ads 98

Ads Brand Awareness Search Engine Optimization Advertising 98

Elna Cain

JANUARY 13, 2023

Adding a pros and cons list is a fun element to your product writing for clients. Summarize Text. An easier way to read online text is to have Chat GPT summarize the content. To ensure it’s factual, you would have to feed ChatGPT the text to summarize. List the Pros and Cons.

Freelance 285

Freelance Writer Script Writing 285

Nick Ursborne

APRIL 6, 2024

Second, you need a human or two to review the text from a legal, privacy, and ethical standpoint. Of course, to do this, you’ll also need to be proficient in the craft of adding layers of emotional intelligence to AI-generated drafts of copy and content. You can’t leave it all to the machines. Well, you can. But you shouldn’t.

Copywriter 261

Copywriter Copywriting Writing Freelance 261

Backlinko

AUGUST 19, 2024

And can be before or after paid results (ads), depending on the query. But it’s fine-tuning several things—search quality, the flow of traffic in its ecosystem, and monetization (ads).” Compare this chunk of text: With this one: Which would you rather continue reading? What Are AI Overviews? AI Overviews vary in layout.

SEO 108

SEO Keywords Website Management 108

Elna Cain

MAY 8, 2023

OpenAI is the company that made ChatGPT and AI-generated text popular and changed the content landscape forever. Adding these extra elements to my outline shows my client that these ideas are MINE and aren’t generated by an AI tool (although you can use it for ideation and getting a rough draft of your topics.

Freelance 261

Freelance Writer Content Proofreader 261

Backlinko

JULY 26, 2024

Other common elements include contributor quotes (36%), video (24%) ( Orbit Media ) More than 9 in 10 (92%) bloggers say they add images to their blog posts ( Orbit Media ) Nearly half (47%) of bloggers claim to have published original research in the past 12 months ( Orbit Media ) 74% of bloggers report updating their old blog content ( Orbit Media (..)

Blogging 88

Blogging Blog Social Media Blogger 88

Copywriter Collective

APRIL 11, 2025

But TikTok scripts are a totally different beast: the text is ultra-short, punchy, and designed to make an impact within the first three seconds. This includes everything from brand storytelling, product demos, tutorials, skits, and UGC-style (user-generated content) ads that mimic influencer content. Read your script out loud.

Script 54

Script Copywriter Copywriting Writing 54

The Creative Penn

AUGUST 25, 2024

Join my Community at Patreon.com/thecreativepenn Andrea Wilk (AD Wilk) is the German author of more than 30 books across romance, thriller, and non-fiction. Transcript of Interview with AD Wilk Joanna: Andrea Wilk is the German author of more than 30 books across romance, thriller, and non-fiction. It looks amazing. Joanna: Exactly.

Publishing 98

Publishing Publisher Publishing Ads 98

Backlinko

MARCH 3, 2025

For example, if someone searches “ seo competitor analysis ” on Google and clicks on a regular (non-ad) result, that counts as organic traffic. ” While you might see “sponsored” or “ad” results at the top of search results, clicks on these aren’t organic trafficthey’re paid traffic.

IT 102

IT Keywords Brand Awareness SEO 102

Grammarly

MARCH 28, 2025

Key takeaways ChatGPT produces humanlike text, making detection challenging. ChatGPT capabilities When a user enters a prompt, ChatGPT processes and generates text based on patterns in data. While it can produce coherent text, its responses are based on existing data and may require review for accuracy and relevance.

Content 71

Content Text Education Writing Style 71

Kristi Hines

AUGUST 2, 2023

Enter any URL and have the text content rewritten for your clients. VPLATE Video Ads offers a service where you create engaging video advertisements for businesses or individual sellers. With enough followers, you can monetize this content through ads, sponsored content, or affiliate marketing.

Utilities 246

Utilities Transportation Medical Content Creation 246

Backlinko

FEBRUARY 20, 2025

Largest Contentful Paint measures how long it takes for the main content of your webpage to appear on your users screenwhether that’s a hero image, heading, or block of text. Contentful: Its something that has actual contentlike text or an imageand isnt just a background or frame. That delay is what LCP measures.

Script 91

Script Content Content Management System Text 91

Contently

OCTOBER 3, 2024

The only drawback is that you must have a Google Ads account to access the tool. However, you don’t have to use Google Ads; you can just register for an account. Users copy and paste their content into Clearscope’s text editor. You can find Keyword Planner under the “tools and settings” option in the navigation bar.

Content Marketing 89

Content Marketing SEO Marketing Content Management System 89

The Hoth

DECEMBER 17, 2024

In other words, a backlink profile consisting only of high-quality guest posts with similar anchor text (the text masking a hyperlink) will raise red flags to Google. Not only that, but organic search results are more popular than sponsored results, even though paid ads appear above the organic results.

SEO 97

SEO Engineering Keywords Website 97

Grammarly

APRIL 9, 2025

Key takeaways ChatGPT generates text based on the data it was trained on, raising concerns about plagiarism. In this article, we examine how ChatGPT generates text, whether it can be considered plagiarism, how to detect AI-written text, and best practices for using AI responsibly. Is ChatGPT itself plagiarism?

Writing 59

Writing Text Copy Construction 59

Backlinko

DECEMBER 29, 2024

per month in Google Ads. You’ll also want to add descriptive alt text to your images. For example, alt text for this image could be: Professional plumber in uniform inspecting under-sink plumbing while showing digital tablet to homeowner in kitchen. c On the next page, youll see the links youve added to the tab.

SEO 98

SEO Keywords Contractor Insurance 98

Smart Blogger

OCTOBER 9, 2024

You might think Twitter ads aren’t effective or necessary for your growth strategy. What if Twitter/X ads could be the key to unlocking significant growth for your brand? What if Twitter/X ads could be the key to unlocking significant growth for your brand? So why did my ads work so well? There is a flywheel effect.

Ads 74

Ads Advertising Promotion Content Creator 74

Enchanting Marketing

MARCH 12, 2024

How to go from low to high-protein Wikipedia’s guidelines state that texts needs to be clear and concise. I also added examples of high-profile people who’ve admitted to impostor syndrome. It requires rewriting and rewriting again until a text is crystal-clear, concise, and efficient. Irrelevant details can be left out.

Writing 195

Writing Text Communication Social Media 195

Backlinko

JULY 30, 2024

Just by adding some of these words to your seed keywords. Since users search for this term, consider adding this keyword to the content where relevant. Like: Best bullet journal (4.3K global monthly search volume) Compare car insurance (205K global monthly search volume) Cheapest email marketing software (1.1K

Keywords 106

Keywords Sales SEO Digital Marketing 106

Contently

OCTOBER 24, 2024

It keeps readers glued to the page (after all, who wouldn’t want to stick around for an interactive experience rather than just another wall of text?). Calculators and tools to add practical value Calculators and tools are the ultimate power move for adding real, practical value to your content.

Content Marketing 87

Content Marketing Brand Marketing Content 87

Nick Ursborne

APRIL 21, 2023

I added a few photos to the book, most of which I sourced from iStockphoto. I put it all together… did some final edits… and then uploaded the text and cover art to Amazon’s Kindle Direct Publishing site, using a pen name, Nick Tapvana. Which it did, in less than a minute.

Publishing 209

Publishing Publisher Publishing Food 209