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Where To Find An Advertising Internship In London

Caroline Gibson

Offspring #2 has been on a journey over the last eight months , hunting around for an advertising internship in London while in the final throes of uni. It involved regularly checking ad agency websites and LinkedIn to see which agencies offered internships and when they started. Other options? When to apply? What’s needed?

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What Is Generative AI and How Does It Work?

Backlinko

Advertising You can take advantage of AI advertising tools to generate both copy and creatives for your paid promotions. Choose the creative format that best fits the advertising platform and hit Next Step. This score factors in readability, tone of voice, originality, and SEO. Then click Next Step.

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What Does Creativity Mean To You: The IPA Director

Caroline Gibson

CG: IPA stands for Institute of Practitioners in Advertising … in other words, the creative industry. PM: Advertising has changed immeasurably in the last 13 or so years. Media opportunities have multiplied at the rate of knots, bringing the need for different creative skills to communicate with people effectively.

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A Novel Approach to the Challenges of Our Profession

Copywriter Collective

The story involves two advertising copywriters — Black millennial female, and White boomer male — whose paths eventually converge as teacher and student. Handling Rejection Ted is frequently plagued — as I was — by creative work being shot down, not only by clients but by bosses within his agency. Maybe you should ask my wife!

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LinkedIn Ad Best Practices: Comprehensive Guide

Neil Patel

After all, LinkedIn has become a brilliant social media marketing tool where 66.8 Facebook, Twitter, Instagram, and other social media sites all have their place in advertising. That said, there’s no point in advertising on the site unless you follow LinkedIn ads best practices. Then segment your audience. Click on that.

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What to do With an English Degree Besides Teach: 7 Unconventional Suggestions

Make a Living Writing

Traditional Jobs for English Majors (Besides Teaching) Marketing and Advertising Copywriter There are many options for high paying jobs for English majors in the marketing and advertising industry. Editors work in book publishing as well as in industries such as journalism, magazines, digital media, advertising, and more.

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11 Insightful Content Marketing Books From 2017 for Newcomers and Seasoned Pros

Content Marketing Institute

If you (or your boss or client) are a newcomer to content marketing, the following books provide a comprehensive, up-to-date big view of how content marketing differs from advertising-based approaches (and the terms and values). Chapter 3: Converged Media. Chapter 4: Native Advertising. Chapter 5: Organizing for Content.