Neil Patel

FEBRUARY 18, 2021

With no minimum advertising budget to get started, Twitter offers the chance to grow your business without significant upfront investment. You can use Twitter for marketing, engagement, and customer service. Paid twitter advertising allows you to target audiences with keywords, demographics, and hashtags.

Advertising 138

Advertising Promotion Ads Creativity 138

Blogtrepreneur

JANUARY 7, 2024

As technology has grown over the years, so has the importance of digital marketing. While traditional marketing has its place, it’s important that you consider the potential of digital media. With so many great advantages, it’s become the ideal way to connect directly with your target audience.

Digital Marketing 115

Digital Marketing Search Engine Optimization Marketing Social Media 115

BKA Content

MARCH 25, 2024

Defining Content Marketing vs. Digital Marketing Although content marketing and digital marketing are similar and often used as interchangeable terms, they are two distinct advertising strategies that focus on different tactics to grow an audience and boost sales. What Is Content Marketing?

Digital Marketing 98

Digital Marketing Content Marketing Marketing Content 98

Neil Patel

FEBRUARY 4, 2021

My blog attracts millions of viewers, and accolades have stacked up for entrepreneurship, marketing, and influence. You may not know that behind the Neil Patel brand is a powerful and growing network of digital marketing agencies with offices around the world. Why We Started Neil Patel Digital.

Digital Marketing 126

Digital Marketing Agency Marketing Portfolio 126

Melanie Saxton

DECEMBER 27, 2024

Marketing copy includes prompts (calls to action) that inspire audiences to click a link, make a purchase, donate to a cause, schedule a consultation, or receive a quote. This defines human interaction from a digital perspective. Emphasis on persuasion. Emphasis on storytelling. Emphasis on trust-building.

Copywriter 130

Copywriter Copywriting Persuasion Script 130

Neil Patel

MARCH 31, 2021

But, that would mean ignoring an incredibly effective strategy—out-of-home advertising. Out-of-home advertising (OOH) refers to the process of reaching consumers while they are, you guessed it, out of their homes. Check out the below infographic that identifies which advertising mediums consumers trust the most. See number five?

Advertising 121

Advertising Social Media Construction Brand Awareness 121

The Hoth

MAY 9, 2024

If you’re a marketer in need of some extra income or want to learn a new skill, you should consider picking up a side hustle – and your marketing skills are a perfect fit. Digital marketing side hustles provide some of the best ways to supplement your income, and there are more than a few reasons why.

Digital Marketing 98

Digital Marketing Marketing Copywriter Copywriting 98

Freelance Magic

NOVEMBER 6, 2024

Digital Marketing Since 2018 , digital marketing has taken over traditional advertising. That means there are a lot of companies offering marketing services and they need to reach their target audience to generate leads and convert clients. You can get started with my FREE training here.

Freelance 130

Freelance Finance Writing Medical 130

Neil Patel

AUGUST 27, 2021

Who Is Substack’s Audience? In the interest of transparency, Substack has experienced some controversy relevant to portions of its audience. While your audience is your own and not tied to any other creator’s, this is something to factor in when considering how your particular audience may respond.

Audience 137

Audience Social Media Creativity Writer 137

BKA Content

FEBRUARY 9, 2024

The 7 Best Digital Marketing Packages for a Small Business in 2024 Digital marketing packages can increase the visibility of a small business with a limited marketing budget. Your business’s budget is another decisive factor when comparing digital marketing packages.

Digital Marketing 97

Digital Marketing Marketing Agency Search Engine Optimization 97

Backlinko

MARCH 25, 2025

They’re built around topics you genuinely care about, have substantial audience interest, and offer clear paths to revenue. First, verify there’s an actual audience for your niche. They use display advertising and sell multiple machine learning ebooks and tutorials. The most successful blogs hit this trifecta.

Blogging 103

Blogging Blog Medical Finance 103

Grammarly

DECEMBER 6, 2024

Using media-rich storytelling in marketing can help humanize your brand, engage your audience, and build a loyal customer base. Your brands story can also make it stand out from competitors in a crowded market. Then, strategically integrate their content across your marketing channels. Email is just one example.

Communication 105

Communication Marketing Storytelling Social Media 105

Smart Blogger

JUNE 13, 2023

Got a business but struggling to reach your audience online? In this digital age, it’s not just about having an online presence, it’s about making it count. And that’s precisely where digital marketing campaigns enter the picture. Think bigger audience, better reach, and, best of all, booming sales.

Digital Marketing 76

Digital Marketing Sales Marketing Social Media 76

Copywriter Collective

MARCH 21, 2025

By flipping the script on digital marketing norms, they turn something as simple as a bed into an aspirational lifestyle choice for their target audience. Oatlys advertising campaigns always have a rebellious streak. Dodging legal hot water while giving their audience an inside joke to be in on. No double entendre.

Copy 52

Copy Copywriter Copywriting Script 52

Smart Blogger

JUNE 1, 2023

If you’ve ever wondered, “What is digital marketing?” As the internet becomes more ingrained in our daily lives, the importance of digital marketing has skyrocketed. Using precise targeting and personalized content, businesses can reach audiences like never before. What is Digital Marketing?

Digital Marketing 73

Digital Marketing Marketing Social Media Search Engine Optimization 73

Smart Blogger

JUNE 11, 2024

Perhaps you’re considering paid advertising… The problem? You see, paid advertising can be one of the most effective ways to drive traffic (and sales), but only if you understand how it works. Here’s what you need to know before creating your first paid ad… What is Paid Advertising?

Advertising 78

Advertising IT Social Media Ads 78

Neil Patel

MARCH 19, 2021

The power of pay-per-click (PPC) marketing is incredible, with a huge reach and the ability to target specific audiences. Investing in PPC can bring a great return for your business (it’s thought paid advertising returns $2 for every $1 invested ), but it’s also an easy way to lose money if you don’t approach it in the right way.

Landing Page 138

Landing Page Marketing Advertising Digital Marketing 138

Backlinko

MARCH 3, 2025

Unlike paid advertising or social media, organic traffic attracts visitors with clear intent. At Backlinko, organic traffic brings us over 571K monthly visitorseach one specifically interested in SEO and digital marketing. This is especially true when you compare it to paid advertising, which costs anywhere from $0.11

IT 104

IT Keywords Brand Awareness SEO 104

Smart Blogger

MAY 31, 2023

It all hinges on a robust digital marketing strategy. Whether you’re a startup trying to make its mark or an established enterprise aiming to expand, crafting a personalized, results-oriented digital strategy can take you places. What is a Digital Marketing Strategy? Well, you’re in the right place.

Digital Marketing 70

Digital Marketing Marketing Brand Awareness Social Media 70

Neil Patel

AUGUST 18, 2020

Paid advertising offers a 200% ROI. It’s no surprise that nearly 80% of marketers consider PPC profitable and beneficial for their businesses. . PPC is an exciting type of digital marketing because you can quickly and directly evaluate your investment return. Neil Patel Digital — Best data-driven multi-channel PPC agency.

Agency 144

Agency Landing Page Consulting Advertising 144

Neil Patel

OCTOBER 12, 2020

When it comes to digital marketing, knowledge is power. Marketers with industry experience know how to develop a paid social media strategy, which keywords to choose, and how to write magnetic content that converts. The truth is these marketers aren’t lucky or gifted. That’s where marketing certifications come in.

Marketing 145

Marketing Digital Marketing Social Media Healthcare 145

Neil Patel

DECEMBER 3, 2020

But direct mail is still a great way to reach your audience, grab their attention, and connect with them on a personal level. In 2016, The Data & Marketing Association reported that the direct mail customer response rate increased by 43%. Direct Mail Works Great with a Digital Marketing Strategy. Of course not.

Electronics 145

Electronics Digital Marketing Brand Awareness Advertising 145

Neil Patel

JUNE 21, 2021

Word-of-mouth marketing is one of the most valuable forms of advertising. Word-of-mouth referrals are great advertising for your brand and an enormous confidence booster for would-be buyers. Even worse, they go on social media and detail their poor experience for an even wider audience to see. Choose an Ad Platform.

Ads 136

Ads Promotion Social Media Advertising 136

Neil Patel

JULY 26, 2021

Engagement metrics are important because they allow you to track how your content performs with your audience. Generally, the more your audience interacts with your posts, the better your overall Facebook reach will be. What kind of content does your audience want to see? Use Audience Insights to Inform Your Topics.

Post 145

Post Writing Social Media Advertising 145

Neil Patel

AUGUST 31, 2021

Content Marketing. If you have been reading about digital marketing for a while, you must have heard the term “content marketing.” In simple words, it’s a way to organically advertise your brand through high-quality content. However, you don’t have to stick to the largest platforms for effective advertising.

Website 145

Website SEO Recruitment Brand Awareness 145

Verblio

FEBRUARY 26, 2025

Juris Digital Who They Are : Juris Digital is a comprehensive digital marketing agency for law firms, and content writing services are a key part of that equation.

Content Writer 52

Content Writer Writer Search Engine Optimization Writing 52

Neil Patel

JUNE 2, 2021

I’ve just noticed there are plenty of underutilized marketing platforms right now. YouTube ads are one of the most overlooked ad formats in digital marketing, and it’s easy to figure out why. If you’re unfamiliar with YouTube, their primary advertising format is known as the TrueView ad. The best part? Bumper Ads.

Ads 141

Ads Brand Awareness Lead Generation Advertising 141

Neil Patel

DECEMBER 23, 2021

While digital marketing has seen many advances over the last few decades, the metaverse is one that has stumped many companies and marketers. Even more, many customers will seek out such opportunities as opposed to hiding from them like they do with online advertisements. Think of it as a parallel marketing experience.

Advertising 145

Advertising Banking Digital Marketing Consulting 145

Neil Patel

NOVEMBER 26, 2020

Millennials, who are entering their peak earning years, and Gen Z, many of whom are just entering the workforce, have grown up in the digital era and expect brands to have an online presence as high-quality as their products. All that’s to say: digital marketing must be a key part of a luxury brand’s strategy going forward.

Marketing 145

Marketing Digital Marketing Social Media Keywords 145

Shorthand Content Marketing

OCTOBER 15, 2024

For most HVAC businesses, the idea of doing HVAC digital marketing to attract customers is daunting and confusing. There are so many HVAC digital marketing options and the threat of losing a lot of money that brings in no new customers. Is Google Guaranteed better than PPC advertising?

Digital Marketing 52

Digital Marketing Contractor Marketing Agency 52

Neil Patel

FEBRUARY 9, 2021

For many years, traditional marketing offered brands the choice of print, TV, or radio advertising if they wanted to get the word out about a new product or initiative. By the 1980s and 1990s, as advertisements flooded all media channels, companies began to realize standing out would require offering something different.

Ads 132

Ads Marketing Advertising Social Media 132

Neil Patel

NOVEMBER 19, 2020

Non-profits need to be visible in today’s digital age — but that takes time, money, and expertise. If you’re a non-profit, Google Ad grants offer a set amount of funding towards Google advertising every month. But it’s not just the free advertising budget that nonprofits can benefit from. What Are Google Ad Grants?

Ads 144

Ads Digital Marketing Recruitment Keywords 144

Brafton

MAY 23, 2024

One of the main roles of an advertiser is to persuade a specific audience to make a decision, whether it’s to complete a purchase, click on and watch a video, or sign up for a monthly newsletter. However, persuasive advertising doesn’t work like a hypnotist trying to put their customer in a trance.

Persuasion 59

Persuasion Advertising Brand Awareness Ads 59

Neil Patel

MARCH 10, 2021

Everyone always asks me the same thing whenever I recommend business owners invest in PPC advertising : How much do Google Ads Cost? The advertisement with the highest ad rank takes the first spot. Search Ads: The most popular Google ads and the ones with the highest average CPC Shopping Ads: Now free for most advertisers.

Ads 143

Ads Landing Page Advertising Keywords 143

BKA Content

AUGUST 30, 2024

Why Hire a Digital Marketing Agency? 9 Reasons You Haven’t Considered Marketing is essential for leads, revenue, and business growth. Not surprisingly, professionals recommend setting aside at least 5% to 10% of your monthly sales for advertising. Why Hire a Digital Marketing Agency for Your Campaign?

Digital Marketing 52

Digital Marketing Agency Marketing Search Engine Optimization 52

Neil Patel

JULY 27, 2021

With most businesses these days investing in digital marketing, competition for online audiences’ attention is becoming fiercer by the day. Even if you invest in creating the best ad campaigns , you still have to put in a lot of work to get your ads to reach a wide audience and convert them into customers.

Ads 143

Ads Advertising Sales Management 143

Neil Patel

JUNE 23, 2021

If you’re using paid advertising as part of your marketing campaign, you need to be creative and strategic. It’s more important, though, to make your advertising strategy and your copy unique and compelling. Next, try to use the words ‘you’ and ‘your’ in your advertising strategy. Most ads are a waste of money.

Ad Copy 136

Ad Copy Copy Ads Persuasion 136