Melanie Saxton

DECEMBER 27, 2024

Marketing copy includes prompts (calls to action) that inspire audiences to click a link, make a purchase, donate to a cause, schedule a consultation, or receive a quote. I bring client first messaging into ALL your promotional efforts. Emphasis on persuasion. Emphasis on storytelling. Emphasis on trust-building.

Copywriter 130

Copywriter Copywriting Persuasion Script 130

Credible Content

JUNE 23, 2023

” – Joe Sugarman, Advertising Secrets of the Written Word. ” – John Caples, Tested Advertising Methods. .” ” – John Caples, Tested Advertising Methods. ” “Breakthrough Advertising” by Eugene M. ” – Clayton Makepeace, The Copywriter’s Handbook.

Copywriter 130

Copywriter Copywriting Promotion Persuasion 130

Neil Patel

JULY 15, 2021

After all, the key to successful marketing is to define your target audience and meet them on their favorite platforms. Facebook contests have been around for some time, but they’re still one of the best methods to grow an active audience and build meaningful engagement with your brand. Why Should You Create a Facebook Contest?

Engagement 132

Engagement Audience Brand Awareness Social Media 132

Contently

OCTOBER 29, 2024

No, I’m obsessed with them because they are a prime example of user-generated content finding its organic audience. These types of videos are rampant on TikTok, and with many of these accounts promoting their own Amazon Storefronts, they are a great way for Amazon — and Stanley, for that matter — to leverage real-life user experiences.

Brand 96

Brand Content Retail Utilities 96

Income Diary

MARCH 19, 2024

The journey from obscurity to online prominence begins with understanding and executing impactful promotional strategies. Tailoring your online habitat to suit the curious eyes of your desired audience sets the foundation for virtual growth. Tapping into social media platforms is another avenue for connecting with your audience.

Promotion 105

Promotion Website Social Media Advertising 105

Grammarly

DECEMBER 6, 2024

Using media-rich storytelling in marketing can help humanize your brand, engage your audience, and build a loyal customer base. This is known as user-generated content marketing, which can include featuring customer testimonials in advertisements, sharing user photos on social media, and incorporating reviews into email campaigns.

Communication 105

Communication Marketing Storytelling Social Media 105

Credible Content

MAY 28, 2023

These digital publications not only allow you to share your knowledge with a wider audience but also help establish you as a thought leader in your industry. Self-publishing platforms like Amazon’s Kindle Direct Publishing (KDP), Smashwords, or Apple Books allow authors to upload and distribute their e-books directly to a wide audience.

Promotion 130

Promotion Publishing Publisher Publishing 130

Copywriter Collective

NOVEMBER 8, 2022

But with no audience to share them with. In order to overcome this common hurdle, you will need to find ways to build an audience. Use Paid Promotions. You can also pay for promotion on an article if you feel that you have written content that’s particularly engaging. This article is all about how you can do that.

Audience 111

Audience Writer Social Media Copywriting 111

Backlinko

JULY 22, 2024

It’s also relevant to our audience—backlinks are a major topic in the SEO industry. So, you can optimize your site for your target audience and search engines. Research Your Customers Understanding what your audience is searching for online is the foundation of a successful SEO strategy.

Website 117

Website SEO Search Engine Optimization Architecture 117

Smart Blogger

JUNE 11, 2024

Perhaps you’re considering paid advertising… The problem? You see, paid advertising can be one of the most effective ways to drive traffic (and sales), but only if you understand how it works. Here’s what you need to know before creating your first paid ad… What is Paid Advertising?

Advertising 78

Advertising IT Social Media Ads 78

Backlinko

DECEMBER 27, 2024

Advertising You can take advantage of AI advertising tools to generate both copy and creatives for your paid promotions. Next, input your audience and product name details and write a short product description. Choose the creative format that best fits the advertising platform and hit Next Step.

IT 113

IT Medical Architecture Manufacturing 113

Content Powered

MAY 23, 2023

Third, you need to promote your blog post. I've mentioned, offhandedly, that when you finish a blog post, you should "run it through your promotion engine," but what is that? What is your promotion engine? I've come up with 50 different things you can do to promote a blog post. Join Mutual Promotion Communities.

Promotion 98

Promotion Blog Post Publishing Publisher 98

Contently

AUGUST 30, 2024

So, when an influencer introduces a product, their followers assume they have used the product and are promoting it because they love it. And most of the time, their followers can ignore the fact that the influencer may be getting kickbacks for promoting the product. Tesla’s entire marketing strategy relies on customer referrals.

Storytelling 82

Storytelling Marketing Social Media Brand 82

Backlinko

DECEMBER 9, 2024

Site B sees this and shares the feature with their own audience, with a link back to Site As post. When another website links to your content, their audience may click through to your site, boosting your visitor numbers. If the linking site has a substantial and relevant audience, this can lead to significant traffic gains.

SEO 94

SEO IT Text Engineering 94

Neil Patel

JULY 27, 2021

Today, eSports is a booming industry ripe for the taking by smart but strategic business owners who understand their audience. First, marketing in eSports allows you to reach a dedicated and engaged audience. Second, the cost of advertising is still relatively low due to the lack of competition. What Is eSports Marketing?

Marketing 144

Marketing Brand Awareness Advertising Manufacturing 144

Jane Friedman

APRIL 5, 2023

Photo by Ian Hutchinson on Unsplash Today’s post is by book advertising consultant Matt Holmes ( @MatthewJHolmes1 ). But these two platforms alone, along with a small spend on BookBub and promotional sites for launches and promotions, drive the results for us. Audience building As an author, your biggest asset is your books.

Marketing 145

Marketing Advertising Promotion Sales 145

Neil Patel

JANUARY 6, 2021

The marketing and advertising industry is a fast-paced industry. A retail media network is when retailers set up an advertising platform on their website, app, or other digital platforms within their network. This allows the store, and other brands, to advertise to customers on sites like CVS or Walgreens. For Advertisers.

Retail 144

Retail Media Advertising Banking 144

Neil Patel

DECEMBER 8, 2020

In this article, we’ll discuss why the most successful mobile ads are the ones that promote audience engagement. Then you’ll see how to use your ads to promote engagement. And finally, you’ll discover how to promote the right engagement to set yourself up for future conversions. Know Your Mobile Audience.

Engagement 145

Engagement Ads Advertising Social Media 145

Neil Patel

JULY 19, 2021

Instagram is one of the best social networks to advertise on. It has grown to be just as big of an advertising platform as its parent company, Facebook. Why Advertise on Instagram? It’s attracting tons of big brands because it’s well worth it to advertise there. Audience engagement is limitless. Carousel Ads.

Ads 145

Ads Advertising Entertainment Promotion 145

Kristi Hines

MARCH 17, 2024

Affiliate programs allow bloggers, content creators, and influencers to generate revenue by recommending products and services to their audiences. It’s just a good starting place to give you ideas about all of the ways you can start promoting your favorite brands for extra income! What are your best-paying affiliate programs?

Content Creator 162

Content Creator Blogger Content Insurance 162

Neil Patel

JUNE 15, 2021

Are you searching for new audiences to tap into to grow your base? If you answered yes—and, let’s face it, all marketers are looking for new audiences—then you’ve come to the right place. Part blog-host, part social platform, Medium provides writers with a unique mode of connection with their audiences. What Is Medium?

Search Engine Optimization 144

Search Engine Optimization Advertising Brand Awareness Content Creator 144

Neil Patel

SEPTEMBER 2, 2021

Not only is it a great way to share your life with friends and family and promote your business, but it’s also a great way to make a lot of money. Promote affiliate links. Promote affiliate links. Advertise your brand. Get paid for teaching your audience. The bigger the audience, the more money they can make.

Food 145

Food Social Media Promotion Advertising 145

Neil Patel

JULY 26, 2021

Engagement metrics are important because they allow you to track how your content performs with your audience. Generally, the more your audience interacts with your posts, the better your overall Facebook reach will be. What kind of content does your audience want to see? Use Audience Insights to Inform Your Topics.

Post 145

Post Writing Social Media Advertising 145

Neil Patel

DECEMBER 30, 2020

An affiliate network connects publishers, like blog owners or influencers, with companies looking to promote their products or services. The most popular example of an affiliate network is Amazon, which allows publishers and influencers to promote thousands of products and earn a commission for each purchase their readers or followers make.

Marketing 140

Marketing Electronics Finance Retail 140

Neil Patel

MAY 20, 2021

Facebook offers businesses new ways to connect with their audience, promote and sell products, and improve online visibility for their brand. A Facebook Business Page is a stand-alone page that allows you to promote your business on one of the world’s biggest social platforms. What Is a Facebook Business Page?

Social Media 145

Social Media Advertising Promotion Engagement 145

Kayleigh Moore

JANUARY 12, 2023

If a writer has done his/her homework, the subject matter will be relevant to the publication’s target audience. It includes information about the organization, its audience personas, expected minimums (word count, read time, or some other scope boundary), objectives for content, and successful article examples to study.

Editorial 221

Editorial Writer Editorial Team Search Engine Optimization 221

Neil Patel

FEBRUARY 11, 2021

Today, we understand advertising is the lifeblood of all the big social networks. Just look at Facebook’s audience growth since late 2008. As social networks focus more and more on increasing ad revenues, it’s become ever harder to grow an audience organically. On Facebook, advertisers achieve average conversion rates of 9.21

Social Media 143

Social Media Media Brand Awareness Advertising 143

Neil Patel

AUGUST 20, 2021

Commercial advertisements are one of the best ways to encourage customers to buy your products, and understanding the psychology behind why certain purchasing decisions are made will help influence your advertising approach for higher conversion rates. There’s one vital thing to remember: not all advertisements are equal.

Persuasion 138

Persuasion Ads Advertising Copy 138

Neil Patel

MARCH 17, 2021

Because the oldest Gen Zers are reaching an age where they can make their own purchasing decisions, you have a whole new audience you can target with your paid ads. Generation Z isn’t the best target audience for every brand. With that in mind, here’s a word of warning: advertising to Generation Z is a double-edged sword.

Ads 145

Ads Advertising Social Media Recruitment 145

Neil Patel

MARCH 25, 2021

It’s ideal for brands targeting a younger audience, as the majority of TikTok users are between the ages of 10 and 29. Your TikTok bio is your chance to introduce your brand and products to your audience. You can also promote discount codes or sales in your TikTok bio. This is a great way to connect with this new audience.

Landing Page 141

Landing Page Social Media Advertising Sales 141

Neil Patel

JUNE 22, 2021

From a marketing perspective, there are many opportunities to engage with new audiences and expand your company’s reach. You can help them discover your brand by advertising effectively on Facebook. With video ads, you can showcase a product, promote customer testimonials, or boost your brand. With over 2.74

Marketing 145

Marketing Social Media Advertising Ads 145

iWriter

DECEMBER 4, 2024

By delivering value to your audience, high-quality content keeps them coming back, turning casual visitors into loyal customers. Engage Your Audience Effectively Engaging your audience effectively is key to maximizing ROI with content. Effective audience engagement turns readers into potential customers, driving higher ROI.

Content 52

Content Content Writer Education Storytelling 52

Neil Patel

NOVEMBER 13, 2020

They are incredibly effective at generation leads, engaging your audience, and much more. You could ask your audience how much they know about your brand, the products it offers, or any of today’s trending topics. Approach your audience as if you were talking to them in person. Crafting Quiz Questions.

Marketing 145

Marketing Advertising Promotion Retail 145

Neil Patel

AUGUST 3, 2021

With one of the largest advertising audiences on the internet at an estimated 2.74 billion people and a ridiculously competitive CPC of $0.43 , Facebook is one of the best places to advertise online. That said, if you want to advertise on Facebook, you should have one anyway.). Identify Other Promotion Opportunities.

Ads 136

Ads Advertising Copy Brand Awareness 136

Freelance Union

NOVEMBER 10, 2022

Promoting your work is one of the best methods to attract potential customers, 70% of small businesses in the US have found a freelancer on LinkedIn. Contrastingly to other online advertisement options, social media advertising is a powerful and inexpensive way to promote your freelancing business. Start blogging.

Freelance 133

Freelance Social Media Advertising Finance 133

Neil Patel

JUNE 2, 2021

When a new social media platform starts to take off, you’d better be there promoting your brand. If you’re unfamiliar with YouTube, their primary advertising format is known as the TrueView ad. Before TrueView ads, users lacked any meaningful way to control their advertising experience. Being a marketer is an interesting job.

Ads 141

Ads Brand Awareness Lead Generation Advertising 141

Make a Living Writing

MARCH 28, 2025

Do a little digging, and you’ll find business blogs in virtually any niche designed to engage readers, drive website traffic, and promote a product or service. And second, you’ll need to know how to write for millennials, the site’s target audience. But there are blog writing jobs that pay. No not just the price tag.

Writing 53

Writing Post Finance Freelance 53