Neil Patel

MAY 3, 2021

On my own site, I spent time A/B testing my popup to find out what encouraged users to engage with my brand. Testing ad copy to see which ad drives more conversions can help you focus your advertising efforts. Why is A/B Testing Important? With off-site tests, you’re probably testing either an ad or a sales email.

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Landing Page IT Copy Sales Copy 144

Make a Living Writing

SEPTEMBER 4, 2023

What I have for you isn’t your grandpa’s copywriting definition and description. It’s a rebel’s 21st-century copywriting definition—and a how-to guide on how to break in and do it. A Copywriting Definition for the 21st Century What is copywriting today? Instead, they wanted to be cared about and helped.

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Copywriter Copywriting Sales Copy Copy 104

Backlinko

JANUARY 6, 2025

Build a Strong Brand Through Storytelling When we consume 6 hours of content daily , attention is the most valuable currency in business. Most brands miss by showing only the highlight reelthe wins, the perfect moments, and the polished content. Telling raw, relatable stories is how you build a lasting brand. Stories stick.

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Storytelling Keywords Landing Page Sales 108

Freelance Magic

NOVEMBER 6, 2024

The answer is, yes, you definitely can! You’ll find easier success (and pay) working for personal brands in this niche. Digital Marketing Since 2018 , digital marketing has taken over traditional advertising. Another place to look for projects on Web 3.0 and Metaverse is Crypto Recruit: Source 4.

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Grammarly

DECEMBER 21, 2023

It depends on your business and branding goals. A professional case study can be a call-to-action , a supplemental advertisement, or even a how-to guide. It can also highlight your company’s strengths, influence how your brand is perceived, or address common complaints and concerns.

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Writing Proofreader Copywriter Copywriting 117

Content Marketing Institute

OCTOBER 2, 2018

Yet some brands are working with top comics creators and publishers such as Marvel Comics. Yet the medium has become almost inextricably associated with a tiny handful of genres, perpetuating the idea that comics are merely escapist entertainment and definitely not something to be taken seriously, never mind professionally.

Storytelling 110

Storytelling Pharmaceutical Brand Prose 110

Smart Blogger

JUNE 6, 2023

Navigating the ever-evolving landscape of branding in 2023? Let’s untangle the puzzle of brand awareness together. It’s no secret that your brand’s visibility can make or break your business, but how do you make your brand not just seen, but also remembered? What is Brand Awareness?

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Brand Awareness Brand Social Media Collaboration 63

Content Marketing Institute

DECEMBER 8, 2017

Ever since marketers cottoned on to the potential for social media to drive influential word-of-mouth brand recommendations, they’ve tried to either foster or fake these discussions. “I And, while Disick may have unwittingly disclosed the brand relationship, the intended text contains no such disclosure. Whom do you trust?

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Brand Social Media Marketing Script 102

Buffer

JULY 21, 2020

Remarkable brands are more than a logo. We associate brands with images and feelings because - as neuroscience researchers have found - our brains love to stitch thoughts together. That’s why seeing a brand in a certain context, again and again, trains our minds to think of that brand whenever we randomly see those things in real life.

Brand 97

Brand Content Creator Marketing Advertising 97

Neil Patel

JULY 25, 2019

Look at this search for Google Analytics to see what I mean: This helps businesses acquire more users and increase brand awareness versus having a single search engine listing. When this user was on another application that supported ads, they would see an advertisement for that same basketball game. Strengthens your marketing.

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Engineering Advertising Ads Brand Awareness 103

The Hoth

DECEMBER 17, 2024

Like virtually every other industry, the real estate business has largely gone digital, especially in terms of advertising. After all, reputable websites like CNBC wouldnt link out to just anyone, as theyre a professional brand with quality standards. Enter SEO for Real Estate , a brand-new offering from The HOTH.

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SEO Engineering Keywords Website 97

Neil Patel

MARCH 17, 2021

For this article, I’m using the definition from Pew Research Center, which categorizes anyone born from 1997 to 2012 as part of Gen Z. Generation Z isn’t the best target audience for every brand. At this point, I’m going to assume your brand is relevant to Gen Z, and you’re eager to reach them. Not necessarily.

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Ads Advertising Social Media Recruitment 145

Brafton

MAY 23, 2024

One of the main roles of an advertiser is to persuade a specific audience to make a decision, whether it’s to complete a purchase, click on and watch a video, or sign up for a monthly newsletter. However, persuasive advertising doesn’t work like a hypnotist trying to put their customer in a trance. What Is Persuasive Advertising?

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Persuasion Advertising Brand Awareness Ads 59

ProBlogger

JUNE 30, 2014

We kick off this week’s theme with Juanita Nessinger of Vertical Online Media – a total guru when it comes to all things advertising! I like to share with friends that are new to advertising to familiarize themselves with IAB.net. This is the Interactive Advertising Bureau website and the standard for all web advertising.

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Advertising Brand Utilities Agency 47

Neil Patel

OCTOBER 25, 2020

According to Column Five Media: “A creative agency is a term for an agency that offers a variety of services that fall under the umbrella of marketing and advertising. Column Five Media is a creative agency that has worked with Intuit, eBay, Google, Facebook, and dozens of other global brands. They hardly change their core branding.

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Agency Creativity Marketing Utilities 136

Neil Patel

AUGUST 9, 2021

Copyright Laws and Rules in Marketing and Advertising. Don’t copy images, content, or phrases from other brands. Resources on Copyright Laws in Marketing and Advertising. Terms of Use in Marketing and Advertising. Laws on the Use of User Data in Marketing and Advertising. Copyright Law of the U.S. million.)

Marketing 137

Marketing Advertising Social Media Medical 137

Neil Patel

JULY 19, 2021

Instagram is one of the best social networks to advertise on. It has grown to be just as big of an advertising platform as its parent company, Facebook. Add in a branded or targeted hashtag and you’ll be connecting with your ideal customers in no time. Why Advertise on Instagram?

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Ads Advertising Entertainment Promotion 145

Neil Patel

FEBRUARY 9, 2021

For many years, traditional marketing offered brands the choice of print, TV, or radio advertising if they wanted to get the word out about a new product or initiative. By the 1980s and 1990s, as advertisements flooded all media channels, companies began to realize standing out would require offering something different.

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Ads Marketing Advertising Social Media 132

Quick Sprout

JULY 26, 2022

Thought leadership, expertise and industry research delivered weekly, monthly and quarterly, keeping brand on cutting edge. Best Social Media Marketing Social media management services Custom advertising strategies Dedicated account managers. >> There is a $150 setup fee associated with these social media advertising services.

Digital Marketing 144

Digital Marketing Marketing Agency Search Engine Optimization 144

Neil Patel

FEBRUARY 3, 2021

Music can be a game-changer for creating online visual content for your brand. If what you’re creating is for your brand in any way, then it’s probably for commercial use. For use directly connected to making a profit, it’s almost definitely commercial. National tv and radio advertising usage comes with an additional fee.

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Projects Creativity Advertising Social Media 141

Neil Patel

JUNE 22, 2021

billion users access Facebook at least once per day, and at least 17 percent of users join Facebook to connect with brands and products. You can help them discover your brand by advertising effectively on Facebook. With video ads, you can showcase a product, promote customer testimonials, or boost your brand.

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Marketing Social Media Advertising Ads 145

Credible Content

JUNE 23, 2023

A sense of scarcity and exclusivity that creates a fear of missing out and motivates the reader to act fast 10 definitions of direct response copywriting from famous copywriting books 10 definitions of direct response copywriting. ” – Joe Sugarman, Advertising Secrets of the Written Word.

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Neil Patel

NOVEMBER 25, 2020

It could also serve the purpose of raising brand awareness in your specific locale. You also save on your advertising budget because you’re targeting a hyper-specific audience. Better yet, they can end up being your brand ambassadors. How Does Hyperlocal Advertising Work? This can increase brand loyalty.

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Ads Brand Awareness Keywords Advertising 145

Neil Patel

JUNE 15, 2021

Maybe you’ve drafted a graphic that is the perfect balance between branding and intriguing. Regardless of your current working definition of conversion, the following methods can help your paid ads convert, enabling you to reach your marketing goals. Clothing line Hello Molly uses Instagram paid ads to advertise its garments.

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Ads Landing Page Social Media Copy 142

Caroline Gibson

NOVEMBER 5, 2021

CG: You began your career at Coca Cola then moved into advertising as a brand strategist. RL: The definition of creativity still remains true to the Arthur Koestler quote that Gerry Moira made me aware of: ‘Creativity is the defeat of habit by originality’.

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Communication Creativity Freelance Copywriting Healthcare 130

Kristi Hines

JULY 13, 2021

In this post, I’ll share 25 books on content marketing. Content Marketing Books.

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Content Marketing Marketing Content Storytelling 130

Neil Patel

SEPTEMBER 2, 2021

Advertise your brand. For it to be worth their time, these brands are only interested in influencers with large audiences. With such a small sample space, your content won’t get seen by lots of people, let alone drive sales to your or a brand’s products. Become an Influencer and Get Paid to Advertise Products.

Food 145

Food Social Media Promotion Advertising 145

Neil Patel

DECEMBER 13, 2021

If your business deals with the B2B sector, it’s likely you’ve considered using LinkedIn as an advertising platform to reach your customers. We’ll go through the process of setting up your ad account and also teach you how you can improve your advertising campaign over time, perfecting your messaging, brand voice, and approach.

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Ads Sales Social Media Advertising 126

Neil Patel

MARCH 18, 2021

We’ll take a look at who these consumers are, what experiences might influence how they respond to advertising, and a few best practices to make sure you hit the mark with your ads. The X refers to the variable “x,” allowing them to be named but perhaps not limited by one definition. What brands does Generation X like right now?

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Ads Ad Copy Advertising Social Media 127

Neil Patel

SEPTEMBER 8, 2020

They convert 50% better than organic traffic , and most businesses earn double their ad spend , making advertising on Google highly effective and a no brainer. Almost anyone can use Google’s PPC system to advertise on Google and grow their business (with the right budget and know-how). You already know Google Ads work. Expanded Reach.

Ads 29

Ads Advertising Education Management 29

Neil Patel

MARCH 19, 2021

The baby boomers have had a huge impact on social and economic policy and were the target audience for many marketing and advertising campaigns for decades. Trust, brand loyalty, reputation, and security are critical to paid ad campaigns targeting baby boomers. Why You Should Target Baby Boomers Through Paid Ads.

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Ads Advertising Entertainment Brand 145

Neil Patel

APRIL 23, 2021

Amazon Posts is Amazon’s social media initiative designed to help shoppers find new products and engage with their favorite brands. Posts allow brands to create and promote product-related content, directly linking to specific product listings. All your posts will appear on your brand’s feed. What Are Amazon Posts? those buyers.

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Promotion Post Social Media Digital Marketing 130

Neil Patel

NOVEMBER 30, 2020

You may hear that it’s only for “old people,” that it’s not relevant, that brands are abandoning it. Simply put, if you’re a brand, you can’t afford to ignore Facebook. You should be using it to promote your products, advertise your brand , and generally represent your company. So what does this tell us?

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Text Promotion Social Media Brand 144

Neil Patel

SEPTEMBER 6, 2021

However, it can be hard for smaller businesses to compete with well-known brands in their market. Alongside customer choice, brand awareness and visibility are critical to business success. Niche marketplaces allow businesses to leverage the power and branding of larger platforms to reach their target audiences.

Entertainment 139

Entertainment Digital Marketing Recruitment Freelance 139

Neil Patel

FEBRUARY 2, 2021

You’ll also want to focus on creating a unique style: something definitively yours that others will have a hard time copying. It’s best to have clear descriptions, strong branding, good customer reviews, and an up-to-date bio. Brand Your Etsy Shop. Branding builds confidence and loyalty. Advertise Your Etsy Shop.

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Advertising Manufacturing Keywords Banking 128

Neil Patel

OCTOBER 27, 2020

Was this content piece forced on a feed you were scrolling via some form of paid advertising? Let’s start with the basics… their definitions. In this digital era, brands and marketers still use the outbound marketing approach to reach a wide audience of people via paid ads tactics. If so, you belong in the first group.

Marketing 139

Marketing Content Creation Social Media Advertising 139

Nick Ursborne

JULY 17, 2023

In fact, being different and unique is what allows us to differentiate ourselves, carve out a niche and a brand, and develop a high perceived value that allows us to charge premium fees. Add value to your brand by using AI as your marketing guru. Everything from coming up with a USP, to content marketing, PR and paid advertising.

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