Freelance Union

MARCH 22, 2023

Today, many people are turning to social media to promote themselves as gig workers. Marketing yourself in this way can be a powerful opportunity not only to get your name and your skills out there, but also to build a brand and reputation people will come to trust. Branding is a cornerstone of all businesses.

Social Media 125

Social Media Media Marketing Freelance 125

Jane Friedman

MARCH 18, 2025

Photo by Tima Miroshnichenko Todays post is by writer, coach, and brand strategist Michelle Tamara Cutler ( @mickytcutler ). In social media groups and forums, many of us writers talk about the trifecta of building a website, maintaining our online identity, and navigating the shifting sands of social media platforms.

Food 132

Food IT Storytelling Social Media 132

Contently

AUGUST 30, 2024

But fear not; there’s a secret weapon that can lift your brand above the noise: customer storytelling. And companies that are able to gain the trust of their customers outsell their competitors by up to “400% in terms of total market value” and customers are 88% more likely to buy again if they trust the brand.

Storytelling 82

Storytelling Marketing Social Media Brand 82

Grammarly

DECEMBER 6, 2024

Understanding marketing trends is crucial to helping brands evolve their marketing communication strategy to meet customer expectations and stay ahead of the competition. Marketing communication (or marcom) is the use of messaging to shape brand perception and drive business strategy. What is marketing communication?

Communication 105

Communication Marketing Storytelling Social Media 105

Backlinko

JULY 22, 2024

It’s always been about helpful content, thoughtful user experience, strong branding, and earning quality backlinks. So, choose a domain name that’s: Relevant and reflects your business or brand name Easy to remember and pronounce Concise—avoid long and complex names. And recommended tools along the way (some free and some paid).

Website 117

Website SEO Search Engine Optimization Architecture 117

ContentWriters

FEBRUARY 15, 2023

Two and a half hours— that’s the amount of time the average person spends on social media every day. That may sound like a potentially frightening statistic to parents or even to social media users, who may be looking at their app activity stats as they read this. What Is Social Media Marketing?

Social Media 105

Social Media Media Brand Awareness Marketing 105

Backlinko

OCTOBER 23, 2024

It’ll also help you choose which social media platforms to focus on, as different demographics tend to prefer different platforms. Pro tip: Use social media listening tools to identify trending topics and frequently asked questions in your niche. Social media posts : Ideal for engagement and brand awareness.

Content Marketing 113

Content Marketing Marketing Government Content 113

BKA Content

OCTOBER 20, 2023

The 6 Top Social Media Content Creation Services To Save You Time in 2023 With 4.8 billion people (roughly 60% of the world’s population ) active on social media, your business can’t afford to ignore platforms such as Facebook, Instagram or LinkedIn. Do you know how to make the most of your accounts, though?

Content Creation 105

Content Creation Social Media Media Agency 105

Freelance Union

JANUARY 16, 2025

Or, if you’re a photographer, you might partner with freelancers offering social media or marketing services. For instance, say your analysis reveals that your content creation skills stand out, but you lack expertise in digital advertising. In that case, it may make sense to partner with a marketing specialist.

Freelance 105

Freelance Collaboration Social Media Content Creation 105

Freelance Magic

NOVEMBER 15, 2024

Copywriters are responsible for crafting engaging, persuasive copy for things like websites, email marketing campaigns, sales pages, advertisements, and more. For instance, if you’re a writer, think about offering quick-turnaround blog posts, email sequences, or social media captions.

Freelance 130

Freelance Portfolio Writing Persuasion 130

Backlinko

DECEMBER 27, 2024

For example, you could create a custom GPT to edit written content to reflect your brand voice. Advertising You can take advantage of AI advertising tools to generate both copy and creatives for your paid promotions. Open the app from the Semrush App Center and select All Tools > Social Media & Ads.

IT 113

IT Medical Architecture Manufacturing 113

Grammarly

OCTOBER 30, 2024

With the rise of artificial intelligence (AI), marketing teams can scale their content marketing operations and businesses can use AI to effectively tell their brand story. Whether it’s delivered in blog posts, white papers, video content, or podcasts, content marketing fosters brand authority and trust, ultimately driving sales.

Content Marketing 98

Content Marketing Marketing Storytelling Content Creation 98

Jane Friedman

FEBRUARY 1, 2023

Photo by Peter Aroner on Unsplash Today’s post is excerpted from Brand the Author (Not the Book) by Karen A. Sure, other authors are also motivated by one or both of those things, but when I couple my belief with my particular brand of humor and unbridled nerdy enthusiasm, my author message becomes intrinsically mine.

Brand 145

Brand Publisher Publishing Publishing 145

Backlinko

MARCH 3, 2025

Unlike paid advertising or social media, organic traffic attracts visitors with clear intent. Visitors might come from social media, email newsletters, or by typing your URL directly. This is especially true when you compare it to paid advertising, which costs anywhere from $0.11 Not random traffic.

IT 104

IT Keywords Brand Awareness SEO 104

Grammarly

APRIL 10, 2024

This sentiment may be especially applicable to brand marketing. Even in its infancy, generative artificial intelligence, or gen AI, is having a revolutionary impact on brand storytelling. Read on to learn how to create an irresistibly compelling, intricately tailored, and deeply impactful brand story with AI.

Brand 105

Brand Storytelling Creativity Text 105

Contently

APRIL 18, 2023

Common KPIs That B2B and B2C Brands Track Clicks, visits, and downloads… oh my! B2B and B2C brands may have different KPIs, but some common ones include traffic, conversion rate, engagement, and revenue. Are they more likely to spend time on social media platforms like Facebook or LinkedIn?

Brand 122

Brand Content Social Media Content Marketing 122

Neil Patel

JULY 8, 2021

There’s a ton of advice about using Instagram as an effective online marketing tool, but it can be challenging to scale your e-commerce brand on Instagram if you are a new brand without many followers yet. 10 Ways to Grow an E-Commerce Brand on Instagram. Why Is Instagram a Powerful E-Commerce Tool?

Brand 144

Brand Sales Social Media Engagement 144

Express Writers

JANUARY 28, 2025

If youre unsure how to promote a new blog post, these tried and tested strategies effectively generate more traffic for brands. Share on Social Media Platforms Image from Pexels Social media platforms like Facebook, X, and Instagram are great avenues for networking, microblogging, and media sharing.

Promotion 52

Promotion Blog Post Post IT 52

Smart Blogger

JUNE 11, 2024

Perhaps you’re considering paid advertising… The problem? You see, paid advertising can be one of the most effective ways to drive traffic (and sales), but only if you understand how it works. Here’s what you need to know before creating your first paid ad… What is Paid Advertising?

Advertising 78

Advertising IT Social Media Ads 78

The Hoth

DECEMBER 17, 2024

Like virtually every other industry, the real estate business has largely gone digital, especially in terms of advertising. After all, reputable websites like CNBC wouldnt link out to just anyone, as theyre a professional brand with quality standards. This means SEO is an essential marketing channel for real estate agents.

SEO 97

SEO Engineering Keywords Website 97

Credible Content

MAY 28, 2023

Writing and publishing e-books for personal branding. In today’s digital age, establishing a strong personal brand is essential for professionals and entrepreneurs alike. Authors may also choose to offer their e-books for free as a promotional strategy to build their brand or gain a wider readership.

Promotion 130

Promotion Publishing Publisher Publishing 130

Kayleigh Moore

MAY 8, 2023

Social media has made influence far more accessible. I’ve been thinking a lot about this lately, as my friend Ronnie Higgins, Director of Content at OpenPhone brought up the topic, saying this: “This trend towards seeking people (not faceless brands or other entities) is driven by the underlying need to connect with other humans.

Content 189

Content Search Engine Optimization Content Creation Social Media 189

Neil Patel

AUGUST 31, 2021

In simple words, it’s a way to organically advertise your brand through high-quality content. Nowadays, most social media apps let you post a variety of content formats including photos, audio clips, long-form text, and videos. Seven in ten Americans use social media today. Social Media Strategies.

Website 145

Website SEO Recruitment Brand Awareness 145

Freelance Magic

NOVEMBER 6, 2024

You’ll find easier success (and pay) working for personal brands in this niche. Digital Marketing Since 2018 , digital marketing has taken over traditional advertising. For example, you can write for fitness coaches to help grow their website and social media. You can write for coaches and YouTubers or productivity apps.

Freelance 130

Freelance Finance Writing Medical 130

Neil Patel

JUNE 22, 2021

billion monthly active users , Facebook is the world’s most popular social media platform. There’s a marketing strategy for every budget, whether you’re looking for a free social media marketing solution or you want to set aside a regular sum for paid Facebook Ads. brand awareness reach. With over 2.74

Marketing 145

Marketing Social Media Advertising Ads 145

Quick Sprout

JULY 26, 2022

They consistently rank as the best search engine marketing companies in North America, and have won awards in email marketing, SEO, paid media, social media, conversion rate optimization, and more. Thought leadership, expertise and industry research delivered weekly, monthly and quarterly, keeping brand on cutting edge.

Digital Marketing 144

Digital Marketing Marketing Agency Search Engine Optimization 144

Neil Patel

AUGUST 30, 2021

Gen Z’ers are digital natives; they’ve always had access to smartphones and social media. If you want to sell to this unique generation, your company needs to learn who they are and how they interact with brands in your industry. Hire Social Media Managers or Social Media Firms that Employ Gen Z’ers.

Social Media 145

Social Media Advertising Brand Ads 145

Neil Patel

MARCH 17, 2021

They’ve pretty much always had access to social media, with the first social platforms starting to gain traction in the mid-noughties. Generation Z isn’t the best target audience for every brand. At this point, I’m going to assume your brand is relevant to Gen Z, and you’re eager to reach them.

Ads 145

Ads Advertising Social Media Recruitment 145

Neil Patel

JULY 26, 2021

After all, that’s the goal of social media marketing, right? Overall, remember your content needs to be interesting, important, timely, and funny (if it’s appropriate for your brand). By creating content specific to their needs, you can improve engagement metrics on your branded Facebook posts.

Post 145

Post Writing Social Media Advertising 145

Neil Patel

AUGUST 5, 2021

Why Should You Advertise on Snapchat? If your brand appeals to Gen Z and millennials, you should look at Snapchat as a way to increase user acquisition, brand awareness, and sales. You can advertise on Snapchat for as little as $5. You can use social media trends like Selena Gomez versus. With $759.04

Ads 145

Ads Landing Page Brand Awareness Social Media 145

Neil Patel

AUGUST 9, 2021

Copyright Laws and Rules in Marketing and Advertising. Don’t copy images, content, or phrases from other brands. Resources on Copyright Laws in Marketing and Advertising. The VCG 10 Tools to Find High-Quality Images for Your Blog and Social Media | Neil Patel [PDF]. Terms of Use in Marketing and Advertising.

Marketing 137

Marketing Advertising Social Media Medical 137

Neil Patel

OCTOBER 19, 2021

Advertise Your Online Presence. Make sure they know about your website and social media presence by advertising your digital channels around the store. For instance, you could: Add your website URL and social media pages to receipts. Advertise Online-Only Sales. Social media is a major contributor.

Sales 140

Sales Retail Social Media Advertising 140

Neil Patel

MAY 12, 2021

Social media sites like Facebook provide several free tools to start building a community, including: Facebook groups stories posts. Then there’s the overall effectiveness of your advertising. To get the best results from your campaigns, some say it’s better to combine paid and free social media leads.

Social Media 145

Social Media Advertising Promotion Creativity 145

BKA Content

JANUARY 13, 2025

The best digital marketing agencies tailor their packages to your needs and customize all content with your brands unique voice. Our expertise revolves around SEO, content marketing, link building, paid search, and social media marketing. Chamber Media (4.4) Avalaunch (4.9) Avalaunch (4.9) Boostability (4.5)

Digital Marketing 59

Digital Marketing Agency Marketing Manufacturing 59

Neil Patel

JUNE 2, 2021

When a new social media platform starts to take off, you’d better be there promoting your brand. Don’t get me wrong; social media ads can work wonders. If you’re unfamiliar with YouTube, their primary advertising format is known as the TrueView ad. On the one hand, you’re expected to keep up with trends.

Ads 141

Ads Brand Awareness Lead Generation Advertising 141

Neil Patel

SEPTEMBER 2, 2021

There’s no hiding it, Instagram is one of my favorite social media channels. Advertise your brand. Instagram remains one of the most popular social media apps. For it to be worth their time, these brands are only interested in influencers with large audiences. Promote affiliate links. Let’s get to it.

Food 145

Food Social Media Promotion Advertising 145

Neil Patel

APRIL 27, 2021

Fashion marketing is about advertising and promoting fashion to the right market in various ways, from print to online, in-person to digital. That’s the story that brands can tell across their marketing campaigns. Allbirds advertised an in-app, try-on experience. The ad also speaks to the brand’s environmental causes.

Marketing 142

Marketing Social Media Food Advertising 142