Melanie Saxton

MARCH 5, 2023

Honestly, I pursued a much later-in-life master’s degree in mass comm / digital media to inspire my daughter to do the same AND to provide expert digital media assistance to authors and businesses. Count on me for digital media assistance to enhance and expand your online footprint.

Digital Media 130

Digital Media Media Script Ad Copy 130

Blogtrepreneur

JANUARY 7, 2024

As technology has grown over the years, so has the importance of digital marketing. While traditional marketing has its place, it’s important that you consider the potential of digital media. Below we are going to discuss exactly why your business should invest in digital marketing.

Digital Marketing 115

Digital Marketing Search Engine Optimization Marketing Social Media 115

Content Marketing Institute

JANUARY 12, 2018

One thing we’ve had to repeatedly clarify is that content marketing doesn’t simply replace your broader integrated marketing strategy. Content marketing is, and has always been, best served as an integrated infusion into a broader marketing strategy – a multiplier. Today’s integrated marketing strategy isn’t.

Digital Marketing 111

Digital Marketing Content Marketing Marketing Content 111

Publishing Trends

OCTOBER 17, 2023

At Simon & Schuster, Ariel Snead has joined as advertising and promotions assistant. Kristen Klemens has joined as client manager for Simon & Schuster Publishing Services , She was formerly partner manager for trade sales and marketing at Rebel Girls. Sabrina Brawley has been promoted to senior manager of email marketing.

Editorial 85

Editorial Art Director Agency Publisher 85

Neil Patel

JUNE 2, 2021

I’ve just noticed there are plenty of underutilized marketing platforms right now. YouTube ads are one of the most overlooked ad formats in digital marketing, and it’s easy to figure out why. If you’re unfamiliar with YouTube, their primary advertising format is known as the TrueView ad. The best part? Masthead Ads.

Ads 141

Ads Brand Awareness Lead Generation Advertising 141

Neil Patel

FEBRUARY 23, 2023

After all, LinkedIn has become a brilliant social media marketing tool where 66.8 Facebook, Twitter, Instagram, and other social media sites all have their place in advertising. However, smart marketers know that LinkedIn is the place to go for B2B networking. Then segment your audience. Click on that.

Ads 104

Ads Advertising Text Copy 104

BKA Content

OCTOBER 10, 2022

Investments in R&D, consumer relationships, and marketing define the difference between companies thriving during recessions and those barely surviving. Too many businesses underestimate the value of advertising and consumer relationships during economic downturns. Content marketing is a subset of digital marketing.

Digital Media 52

Digital Media Advertising Government Social Media 52