Backlinko

OCTOBER 23, 2024

It’ll also help you choose which social media platforms to focus on, as different demographics tend to prefer different platforms. Pro tip: Use social media listening tools to identify trending topics and frequently asked questions in your niche. Social media posts : Ideal for engagement and brand awareness.

Content Marketing 113

Content Marketing Marketing Government Content 113

Grammarly

DECEMBER 6, 2024

In the age of social media, brands are becoming even more personal and personality driven in an effort to foster loyal relationships with customers. Using media-rich storytelling in marketing can help humanize your brand, engage your audience, and build a loyal customer base.

Communication 105

Communication Marketing Storytelling Social Media 105

Melanie Saxton

DECEMBER 27, 2024

You need useful, engaging, and persuasive copy to convert your offerings into sales. Add video scripts, podcasts, and social media, and you are making an impact! This is the reality of today’s digital marketing era, where your marketing, advertising, PR, and other communication efforts fall under the copywriting umbrella.

Copywriter 130

Copywriter Copywriting Persuasion Script 130

Neil Patel

FEBRUARY 11, 2021

Today, we understand advertising is the lifeblood of all the big social networks. Paid social media has become a key component of many brands’ marketing strategies. 3 Reasons Why Social Media Is Pay to Play in 2021. Now, here’s why social media has effectively become a pay-to-play environment.

Social Media 143

Social Media Media Brand Awareness Advertising 143

Grammarly

OCTOBER 30, 2024

AI enhances ROI by optimizing content creation, distribution, and analysis, boosting engagement, conversions, and revenue. Unlike traditional marketing channels, content marketing provides a long-term, sustainable approach to engaging with audiences. Efficiency and scale AI also streamlines ideation and content creation.

Content Marketing 98

Content Marketing Marketing Storytelling Content Creation 98

Contently

OCTOBER 29, 2024

But, you don’t need to share user-generated content on social media alone. Encouraging more engagement from your community When it comes to customer-generated content, especially for niche or B2B brands, the key is to find organic ways to encourage your audience to participate in UGC in a way that is also helpful to them.

Brand 99

Brand Content Retail Utilities 99

Neil Patel

SEPTEMBER 13, 2021

Watching a social media or marketing documentary gives you insights you never get in a class and spells out the pros and cons better than any course ever could. The main message from this social media documentary is that the same social networks connecting us, also control, polarize, monetize, manipulate, and distract us.

Social Media 136

Social Media Media Marketing Healthcare 136

Contently

AUGUST 30, 2024

According to a study from Oracle and Brent Leary, “ 80% of consumers have purchased products in direct response to social media content. When it comes down to it, consumers are skeptical of businesses, so it’s no surprise they trust social media influencers, peers, and celebrities to give them advice on new products.

Storytelling 85

Storytelling Marketing Social Media Brand 85

Freelance Union

JANUARY 16, 2025

Or, if you’re a photographer, you might partner with freelancers offering social media or marketing services. For instance, say your analysis reveals that your content creation skills stand out, but you lack expertise in digital advertising. Share each other’s work on social media or in newsletters to boost visibility.

Freelance 105

Freelance Collaboration Social Media Content Creation 105

ContentWriters

FEBRUARY 15, 2023

Two and a half hours— that’s the amount of time the average person spends on social media every day. That may sound like a potentially frightening statistic to parents or even to social media users, who may be looking at their app activity stats as they read this. What Is Social Media Marketing?

Social Media 105

Social Media Media Brand Awareness Marketing 105

Neil Patel

FEBRUARY 19, 2021

This shift has made retail brands rethink their marketing and advertising strategies, allocating more of their budgets toward SEO and paid search campaigns. In 2020, advertisers spent almost $200 billion in paid search ads , with retail spending over $15 billion , and this number is expected to increase moving forward.

Social Media 145

Social Media Sales Media Retail 145

Dr. Rissy's Writing and Marketing

JULY 18, 2023

Successful brands understand that it’s not merely about content existence, but about its ability to engage, captivate, and spur audiences to action. At Dr. Rissy’s Writing and Marketing, we understand the power of engaging content. It’s not about the quantity of content produced, but the quality and impact it holds.

Engagement 98

Engagement Utilities Content Brand Awareness 98

Backlinko

JULY 22, 2024

Make a list of questions your customers ask in person, over the phone, or through marketing channels like email and social media. Additional ways to do audience research include: Forums and social media groups: Explore relevant Facebook groups, Reddit, Quora, and industry-specific forums. Which can positively impact your rankings.

Website 117

Website SEO Search Engine Optimization Architecture 117

Backlinko

DECEMBER 5, 2024

It uses paid and unpaid tactics, like search advertising and local SEO, to help the business appear more prominently in local searches. per month, according to Advertising Research. It helps you increase engagement and conversions from local searchers. Reaching out to local media like news sites, forums, and podcasts.

IT 98

IT Marketing Keywords Search Engine Optimization 98

Freelance Magic

NOVEMBER 6, 2024

Digital Marketing Since 2018 , digital marketing has taken over traditional advertising. For example, you can write for fitness coaches to help grow their website and social media. If you can master the craft of writing engaging long-form pieces, you can charge up to $500-$800 per article.

Freelance 130

Freelance Finance Writing Medical 130

BKA Content

OCTOBER 20, 2023

The 6 Top Social Media Content Creation Services To Save You Time in 2023 With 4.8 billion people (roughly 60% of the world’s population ) active on social media, your business can’t afford to ignore platforms such as Facebook, Instagram or LinkedIn. What Are the Best Social Media Content Creation Services for Your Needs?

Content Creation 105

Content Creation Social Media Media Agency 105

Smart Blogger

JUNE 11, 2024

Perhaps you’re considering paid advertising… The problem? You see, paid advertising can be one of the most effective ways to drive traffic (and sales), but only if you understand how it works. Here’s what you need to know before creating your first paid ad… What is Paid Advertising?

Advertising 78

Advertising IT Social Media Ads 78

Grammarly

JANUARY 27, 2025

This fine-tuning enables ChatGPT to better understand the context and provide more natural, engaging conversational responses. Data analysis GPT models, particularly GPT-4o, are highly effective for analyzing structured and unstructured data. Are GPTs safe to use?

Architecture 105

Architecture Text Education Creativity 105

Express Writers

JANUARY 28, 2025

The greatest challenge lies in discovering robust strategies that maximize reader engagement and boost your contents visibility. Share on Social Media Platforms Image from Pexels Social media platforms like Facebook, X, and Instagram are great avenues for networking, microblogging, and media sharing.

Promotion 52

Promotion Blog Post Post IT 52

Backlinko

DECEMBER 9, 2024

And the search engines spam policies describe reciprocal links (in all but name) as an example of link spam: This means that if your site engages in widespread reciprocal linking purely as a strategy to boost rankings, Google might pick up on it. This could potentially damage your site’s credibility and user engagement metrics.

SEO 94

SEO IT Text Engineering 94

Neil Patel

JULY 26, 2021

After all, that’s the goal of social media marketing, right? The answer to better Facebook engagement is simple: You have to optimize your Facebook post to stand out. In this post, we’ll show you how to consistently create posts that get engagement. Engagement Metrics for Facebook Posts.

Post 145

Post Writing Social Media Advertising 145

Neil Patel

JULY 27, 2021

With technology advancing at the speed of light, many advertising platforms change their algorithms often to offer both users and advertisers a better experience. Audience behavior : Using tools like Crazy Egg, you can analyze audience behavior and tell which parts of your ad campaign your target audience is not engaging with.

Ads 143

Ads Advertising Sales Management 143

Backlinko

MARCH 3, 2025

Unlike paid advertising or social media, organic traffic attracts visitors with clear intent. Visitors might come from social media, email newsletters, or by typing your URL directly. This is especially true when you compare it to paid advertising, which costs anywhere from $0.11 Not random traffic.

IT 104

IT Keywords Brand Awareness SEO 104

Income Diary

OCTOBER 30, 2024

Launched to compete with platforms like TikTok, these concise videos can be a fantastic way to capture attention and drive engagement. As viewers tend to have shorter attention spans, delivering messages quickly and effectively can keep them engaged. Let’s talk about that! These are some of the disadvantages of creating longer shorts.

Storytelling 52

Storytelling Script Social Media Entertainment 52

Grammarly

FEBRUARY 19, 2025

Subject line: Application for Marketing Assistant Role[Your Full Name] Email body: Dear [Hiring Manager’s Name], I am writing to express my interest in the Marketing Assistant position at [Company Name], as advertised on [Job Board/Company Website]. I am eager to bring my creativity and organizational skills to your team.

Projects 92

Projects Content Creation Management Social Media 92

Backlinko

JANUARY 6, 2025

How to Start Creating Engaging Stories Before investing in content, identify what makes your brand relatable. Look for patterns in engagement and sales attribution. According to Semrushs Advertising Research tool , Lumens is attracting over 27k monthly users from ads. And it worked. Test and iterate. Double down on what works.

Storytelling 109

Storytelling Keywords Landing Page Sales 109

Neil Patel

JUNE 22, 2021

billion monthly active users , Facebook is the world’s most popular social media platform. From a marketing perspective, there are many opportunities to engage with new audiences and expand your company’s reach. You can help them discover your brand by advertising effectively on Facebook. With over 2.74 Types of Facebook Ads.

Marketing 145

Marketing Social Media Advertising Ads 145

Neil Patel

AUGUST 31, 2021

In simple words, it’s a way to organically advertise your brand through high-quality content. Nowadays, most social media apps let you post a variety of content formats including photos, audio clips, long-form text, and videos. Seven in ten Americans use social media today. Social Media Strategies.

Website 145

Website SEO Recruitment Brand Awareness 145

Neil Patel

MAY 20, 2021

billion daily active users , Facebook is one of the most powerful social media outlets in the world. Let’s review how to create Facebook business pages that increase your engagement , clicks, and revenue. Once you create a Facebook Business Page, you’ll be able to get started with Facebook Advertising , which can help you reach 2.14

Social Media 145

Social Media Advertising Promotion Engagement 145

Kristi Hines

AUGUST 2, 2023

Leverage the Perfect Chirp plugin to offer a social media content creation service. Turn your clients’ ideas into engaging tweets in less than 30 seconds, helping them increase their social media presence. VPLATE Video Ads offers a service where you create engaging video advertisements for businesses or individual sellers.

Utilities 246

Utilities Transportation Medical Content Creation 246

Melanie Saxton

SEPTEMBER 27, 2023

A master’s degree in mass communication/digital media made sense because my self-publishing authors needed help in marketing their books. ” Storyscaping in the Self-Help Realm Yes, I grasped a whole new level of advertising, marketing, SEO blogging for clients, and managing their social media. Look no further!

Storytelling 130

Storytelling Editorial Advertising Digital Media 130

Neil Patel

OCTOBER 19, 2021

Advertise Your Online Presence. Make sure they know about your website and social media presence by advertising your digital channels around the store. For instance, you could: Add your website URL and social media pages to receipts. Advertise Online-Only Sales. Social media is a major contributor.

Sales 140

Sales Retail Social Media Advertising 140

Neil Patel

JUNE 21, 2021

Word-of-mouth marketing is one of the most valuable forms of advertising. Word-of-mouth referrals are great advertising for your brand and an enormous confidence booster for would-be buyers. Even worse, they go on social media and detail their poor experience for an even wider audience to see. Set a Goal and Budget.

Ads 136

Ads Promotion Social Media Advertising 136

Neil Patel

AUGUST 5, 2021

That’s a ton of people sharing and engaging with content on a daily basis. On top of a huge user base, the engagement levels are off the charts. It’s no question Snapchat has potential in numbers and engagement, so why don’t you see results with the platform? Why Should You Advertise on Snapchat? With $759.04

Ads 145

Ads Landing Page Brand Awareness Social Media 145

Neil Patel

DECEMBER 13, 2021

If your business deals with the B2B sector, it’s likely you’ve considered using LinkedIn as an advertising platform to reach your customers. After all, LinkedIn has become a brilliant social media marketing tool where 774+ million professionals network with each other online. Let’s begin. Step #1: Decide Who You Want to Reach.

Ads 126

Ads Sales Social Media Advertising 126

Neil Patel

SEPTEMBER 2, 2021

There’s no hiding it, Instagram is one of my favorite social media channels. Advertise your brand. Instagram remains one of the most popular social media apps. There are three things you need to make money on Instagram: reach, influence, and engaged followers. Engaged Followers. Promote affiliate links.

Food 145

Food Social Media Promotion Advertising 145

Neil Patel

MAY 12, 2021

Social media sites like Facebook provide several free tools to start building a community, including: Facebook groups stories posts. Then there’s the overall effectiveness of your advertising. To get the best results from your campaigns, some say it’s better to combine paid and free social media leads. Get the balance right.

Social Media 145

Social Media Advertising Promotion Creativity 145