Neil Patel

APRIL 13, 2021

With an ever-increasing number of consumers looking to e-commerce to replace their in-person shopping experiences, many advertisers are searching for innovative new ways to reach the surge of online shoppers. One such method is to advertise on VOD (video on demand) videos. What Is Advertising Video on Demand (AVOD)?

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Advertising Ads Brand Awareness Banking 126

Neil Patel

APRIL 19, 2021

That’s why we’re going to unpack Target Roundel, a powerful, complex retail media network with quite a few tricks up its Target advertising sleeve. Target defines Target Roundel as its internal retail media network. Of course, if you aren’t familiar with the concept of retail media, that definition doesn’t offer much clarity.

Advertising 113

Advertising Retail Ads Concept 113

Dr. Rissy's Writing and Marketing

JULY 18, 2023

Successful brands understand that it’s not merely about content existence, but about its ability to engage, captivate, and spur audiences to action. At Dr. Rissy’s Writing and Marketing, we understand the power of engaging content. It’s not about the quantity of content produced, but the quality and impact it holds.

Engagement 98

Engagement Utilities Content Brand Awareness 98

Neil Patel

APRIL 15, 2021

population as customers, you’d be pretty eager to use that platform to advertise your business, right? It gives you the ability to reach a huge market of highly targeted, engaged consumers , so why doesn’t it get as much attention as other platforms such as Amazon? Here’s how you can use advertising to get the most out of it.

Advertising 112

Advertising Retail Ads Social Media 112

Neil Patel

APRIL 19, 2021

Like most social media platforms, Twitter is one of the best places to find and engage your target audience. That’s why you must leverage Twitter advertising and create an effective campaign if you want your Tweets to help you achieve your business goals. Why Should You Create a Twitter Advertising Campaign?

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Advertising Ad Copy Social Media Brand Awareness 128

ContentWriters

FEBRUARY 15, 2023

Two and a half hours— that’s the amount of time the average person spends on social media every day. That may sound like a potentially frightening statistic to parents or even to social media users, who may be looking at their app activity stats as they read this. What Is Social Media Marketing?

Social Media 105

Social Media Media Brand Awareness Marketing 105

Neil Patel

DECEMBER 8, 2020

In this article, we’ll discuss why the most successful mobile ads are the ones that promote audience engagement. Then you’ll see how to use your ads to promote engagement. And finally, you’ll discover how to promote the right engagement to set yourself up for future conversions. What is Mobile Engagement?

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Engagement Ads Advertising Social Media 145

BKA Content

OCTOBER 20, 2023

The 6 Top Social Media Content Creation Services To Save You Time in 2023 With 4.8 billion people (roughly 60% of the world’s population ) active on social media, your business can’t afford to ignore platforms such as Facebook, Instagram or LinkedIn. What Are the Best Social Media Content Creation Services for Your Needs?

Content Creation 105

Content Creation Social Media Media Agency 105

Neil Patel

OCTOBER 5, 2020

The power of social media as a marketing and advertising channel is hard to deny. Plus, 27% of UK and US users say they discovered new brands via social media ads this year. (It Once you know that you’d like to work with a social media agency, the next step is, of course, figuring out how to choose the right one.

Social Media 145

Social Media Agency Media Communication 145

Neil Patel

APRIL 1, 2021

Social media for e-commerce has become a critical element in sales growth for many businesses. Using social media to boost your marketing offers many benefits to help build your business, so don’t wait to explore these valuable channels. 14 Steps for E-Commerce Companies to Find Success Using Social Media.

Social Media 145

Social Media Media Landing Page Advertising 145

Neil Patel

SEPTEMBER 25, 2020

Hiring a social media marketing consultant could be a game-changer for your business. You could use the help of an expert if: You’re struggling to acquire or retain customers You aren’t getting the ROI you’d like from social media Your social media strategy is all over the place You or your team don’t have much social media experience.

Social Media 141

Social Media Consulting Media Marketing 141

Neil Patel

APRIL 5, 2021

alone, digital food advertisement is an incredibly competitive market. To stand out, you need to combine humor, design, strategy, and user engagement , all while keeping your audience hungry. What Makes Food Advertisements Unique? Luckily, there are so many ways to bring food to life in digital food advertisements.

Food 83

Food Advertising Ads Creativity 83

Neil Patel

AUGUST 12, 2021

If you own a restaurant and aren’t leveraging social media, you are missing out. Most social media platforms are free, and if you use effective marketing strategies , promotions and advertising can be free (or cheap) as well. First, let’s talk about why social media is a crucial tool for restaurant marketing.

Social Media 145

Social Media Media Marketing Brand Awareness 145

Neil Patel

SEPTEMBER 17, 2021

The number of worldwide social media users will surpass 3 billion by 2021. That’s where social media audits can help. In this post, I’ll show you how to perform a social media audit in just 30 minutes. How to Prepare Your Social Media Audit. Social Media Audit: Facebook. Auditing” can sound intimidating.

Social Media 145

Social Media Media Advertising Ads 145

Ben Settle

JULY 1, 2024

Some have gone into long, detailed explanations about watching their engagement drop, their numbers going down, and a rise in marketplace ‘noise’ and competition amongst other things depending on what market they are in, or what market their client is in. Social media has admittedly made the bubble bigger and last longer.

Engagement 52

Engagement Sales Freelance Copywriting Government 52

Neil Patel

SEPTEMBER 13, 2021

Watching a social media or marketing documentary gives you insights you never get in a class and spells out the pros and cons better than any course ever could. The main message from this social media documentary is that the same social networks connecting us, also control, polarize, monetize, manipulate, and distract us.

Social Media 136

Social Media Media Marketing Healthcare 136

Neil Patel

JULY 15, 2021

With close to 3 billion active monthly users , Facebook is the biggest social media platform on the planet. Facebook contests have been around for some time, but they’re still one of the best methods to grow an active audience and build meaningful engagement with your brand. Get More Engagement. Photo Contests.

Engagement 132

Engagement Audience Brand Awareness Social Media 132

The Hoth

SEPTEMBER 24, 2024

Using it lets you inform and engage with your target audience, such as letting them know about a new dish or an upcoming service. If you’ve ever posted a status update on literally any social media platform (which, who hasn’t at this point?), It’s because the activities you engage in through Google Posts are direct ranking signals.

Engagement 52

Engagement Post Landing Page Keywords 52

Shorthand Content Marketing

JULY 22, 2022

When it comes to content marketing, everyone wants better and higher content engagement. . However, the problem is that when it comes to content engagement, it is a broad concept. . Even worse, finding specific ways to measure content engagement can be frustrating. A Definition of Content Engagement. Well, hopefully.

Engagement 52

Engagement Content Brand Awareness Social Media 52

Contently

JUNE 6, 2024

This kind of social media experience has become all but universal; as consumers, targeted ads and influencer content can feel creepily timed to our real-life conversations. It can be targeted, specific, and personalized in a way that traditional advertising simply can’t.

Engagement 52

Engagement Content Marketing Marketing Content 52

Grammarly

NOVEMBER 12, 2024

Salesforce’s AI can help marketers analyze customer interaction data, predict churn risk, and implement targeted engagement strategies for high-risk segments. Adobe Analytics could help an online publisher discover a segment of “Engaged Readers” who frequently consume content on specific topics and engage with it through comments and shares.

Marketing 84

Marketing Retail Social Media Advertising 84

Neil Patel

SEPTEMBER 29, 2020

Social media marketing is essential for any business. billion social media users worldwide and, for most of us, social media is part of our everyday lives. What this means is, if you want to reach your target audience, social media is the place to do so. Plus, social media is a highly effective marketing channel.

Social Media 143

Social Media Media Marketing Agency 143

Neil Patel

FEBRUARY 11, 2021

Today, we understand advertising is the lifeblood of all the big social networks. Paid social media has become a key component of many brands’ marketing strategies. 3 Reasons Why Social Media Is Pay to Play in 2021. Now, here’s why social media has effectively become a pay-to-play environment.

Social Media 143

Social Media Media Brand Awareness Advertising 143

Smart Blogger

JUNE 8, 2023

Ready to supercharge your digital presence with top-notch social media campaigns? Here, we’re going to uncover the secrets of 10 stellar campaigns that have rocked the social media world. The brand taught us that taking a risk, breaking from the norm, and using humor can create a memorable and engaging social media campaign.

Social Media 64

Social Media Media Brand Awareness Hospitality 64

Content Marketing Institute

FEBRUARY 8, 2018

She shared her answers at Content Marketing World, How Innovative Brands Are Getting More out of Their Mobile Native Advertising Campaigns. What we talk about when we talk about native advertising. Native advertising goes by many names, including sponsored content, promoted content, paid posts , and branded content.

Advertising 104

Advertising Editorial Content Marketing Ads 104

Smart Blogger

JUNE 15, 2023

Here’s the lifeline you need: Social Media SEO. The Ripple Effect of Social Media on SEO Social media is like the lively town square of the digital world, where ideas collide and interactions unfold. Now, you might think, “Wait, aren’t social media and SEO two different animals?” Ready to ride the wave of success?

Social Media 72

Social Media Media SEO Engineering 72

Smart Blogger

AUGUST 8, 2023

Social media scheduling tools can be your secret weapon to elevate your digital reach. Ready to supercharge your social media game? What are Social Media Scheduling Tools (& Why Do They Matter)? Social media scheduling tools function as digital personal assistants, lining up your posts to go live exactly when needed.

Social Media 65

Social Media Media Agency Collaboration 65

ContentWriters

MAY 31, 2023

Copywriting is a powerful tool that businesses use to engage, educate, and ultimately convert leads – but not all writing styles and techniques have equal B2B power. In this article, we dive deep into B2B copywriting, sharing tips and tricks that will help you engage your audience and turn them into customers. Advertisements.

Copywriter 52

Copywriter Copywriting Engagement Long Form Content 52

Neil Patel

FEBRUARY 24, 2021

While the terms B2B (business-to-business) and B2C (business-to-consumer) marketing may sound similar, they differ vastly in practice, especially when it comes to paid social media. Areas like content, objectives, best practices, and which platforms to use can impact the most effective strategies in paid social media. Now you can.

Social Media 134

Social Media Media Brand Awareness Hospitality 134

Neil Patel

FEBRUARY 11, 2021

What Are Marketing Ethics and Why Are They Important on Social Media? In the age of social media, people demand brands to be transparent. In simple terms, it could also consider moral principles when engaging in business. Paid advertising helps consumers learn about new products and helps brands drive profits.

Social Media 131

Social Media Media Marketing Food 131

Contently

MARCH 21, 2023

To make reasonable assumptions about consumer behavior, we must look at what content channels, formats, and topics resonate with our audience and figure out when they’re likely to engage with those content pieces. Plus, buyers engage in roughly 15 different touch points before purchasing. The key findings?

Engagement 97

Engagement Content Education Sales 97

Melanie Saxton

SEPTEMBER 27, 2023

A master’s degree in mass communication/digital media made sense because my self-publishing authors needed help in marketing their books. ” Storyscaping in the Self-Help Realm Yes, I grasped a whole new level of advertising, marketing, SEO blogging for clients, and managing their social media. Look no further!

Storytelling 130

Storytelling Editorial Advertising Digital Media 130

Dr. Rissy's Writing and Marketing

MARCH 16, 2023

During the COVID-19 pandemic, you may have noticed the sheer number of businesses arising, or surviving, on social media. Social media marketing wasn’t born yesterday, but its popularity and importance are greater now than ever. Here’s why: Why is Social Media Marketing So Effective? Rissy’s Writing and Marketing.

Social Media 52

Social Media Media Search Engine Optimization Agency 52

Freelance Magic

NOVEMBER 19, 2024

Connect With Agency Owners On Social Media If you’re in the pitching game, you know that you have to be consistent and persistent to win. Today, agencies are more active than ever on platforms like LinkedIn, Instagram, and even Twitter, sharing their work, culture, and often advertising their need for freelancers. sign off] 4.

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Agency Freelance Portfolio Freelance Copywriting 130

Content Marketing Institute

APRIL 13, 2018

As a marketer, you might have noticed how traditional advertising is less effective. And, according to Social Media Today , referrals from Instagram “spend the longest time on e-commerce sites with an average duration of 192 seconds, which is almost double Facebook and triple Pinterest.”. Even mobile ads are disliked by 70% of users.

Engagement 111

Engagement Content Food Retail 111

Freelance Magic

NOVEMBER 15, 2024

Copywriters are responsible for crafting engaging, persuasive copy for things like websites, email marketing campaigns, sales pages, advertisements, and more. For instance, if you’re a writer, think about offering quick-turnaround blog posts, email sequences, or social media captions.

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Freelance Portfolio Writing Persuasion 130

Neil Patel

FEBRUARY 19, 2021

This shift has made retail brands rethink their marketing and advertising strategies, allocating more of their budgets toward SEO and paid search campaigns. In 2020, advertisers spent almost $200 billion in paid search ads , with retail spending over $15 billion , and this number is expected to increase moving forward.

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Social Media Sales Media Retail 145