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Social Media Writing Guide for 2025

ContentWriters

To be successful with social media writing, you’ll have to leverage your creativity, research, and formatting skills. This guide breaks down some of the key best practices and strategies you need to know as a social media writer. Social media copy includes any kind of writing for social media.

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4 Reasons To Add Customer Storytelling to Your Marketing Mix

Contently

According to a study from Oracle and Brent Leary, “ 80% of consumers have purchased products in direct response to social media content. When it comes down to it, consumers are skeptical of businesses, so it’s no surprise they trust social media influencers, peers, and celebrities to give them advice on new products.

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How to Do SEO for Your New Website [10-Step Guide]

Backlinko

Make a list of questions your customers ask in person, over the phone, or through marketing channels like email and social media. Additional ways to do audience research include: Forums and social media groups: Explore relevant Facebook groups, Reddit, Quora, and industry-specific forums.

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6 Examples of Freelance Writing That Can Earn You £1k a Month (or More!)

Freelance Magic

Copywriters are responsible for crafting engaging, persuasive copy for things like websites, email marketing campaigns, sales pages, advertisements, and more. For instance, if you’re a writer, think about offering quick-turnaround blog posts, email sequences, or social media captions.

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Content Marketing Strategy: 10 Steps to Build a Results-Driven Plan

Backlinko

It’ll also help you choose which social media platforms to focus on, as different demographics tend to prefer different platforms. Pro tip: Use social media listening tools to identify trending topics and frequently asked questions in your niche. Social media posts : Ideal for engagement and brand awareness.

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Enhancing the ROI of Content Marketing With AI

Grammarly

AI enhances ROI by optimizing content creation, distribution, and analysis, boosting engagement, conversions, and revenue. Unlike traditional marketing channels, content marketing provides a long-term, sustainable approach to engaging with audiences. Efficiency and scale AI also streamlines ideation and content creation.

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Shifting Narratives: 7 Trends in Marketing Communication

Grammarly

In the age of social media, brands are becoming even more personal and personality driven in an effort to foster loyal relationships with customers. Using media-rich storytelling in marketing can help humanize your brand, engage your audience, and build a loyal customer base.