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Where To Find An Advertising Internship In London

Caroline Gibson

Offspring #2 has been on a journey over the last eight months , hunting around for an advertising internship in London while in the final throes of uni. VCCP organises Ad School for anyone aged 18-25 interested in advertising. Keep an eye out for details on their site and on LinkedIn for 2025 advertising internships. (In

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How to Start Your Career as a Freelance Copywriter

Express Writers

If you enjoy writing of any type, a career as a freelance copywriter could be a good choice for you. When done right, a career as a copywriter can be satisfying and lucrative. If you have ever wondered how to get started as a freelance copywriter, this guide is for you. What Is a Freelance Copywriter?

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What Does Creativity Mean To You: The IPA Director

Caroline Gibson

CG: IPA stands for Institute of Practitioners in Advertising … in other words, the creative industry. PM: Advertising has changed immeasurably in the last 13 or so years. This has had an effect on the quality and type of advertising you see nowadays. Written by Caroline Gibson, freelance copywriter, London.

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Is Analysis Paralysis Limiting Your Success as a Copywriter?

Susan Greene

Here is my problem: I’m in discussions with a prospect to advertise his mining haul truck dealership. I refer those jobs to about eight other freelance copywriters who are “on my team.” Within one year, she quit her full-time job to do freelance copywriting full-time. Good decision. She killed it!

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What Does Creativity Mean To You: The Group CEO Of An Unusually Shaped Communications Group

Caroline Gibson

CG: You began your career at Coca Cola then moved into advertising as a brand strategist. The reason why I joined advertising was because I loved ads like the Tango slap (Orange Man) – executional creativity that was idea-based. Written by Caroline Gibson, freelance copywriter, London. P.S. Follow on Twitter.

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How to Rock It as a Freelance Copywriter (& Ditch Your 9-5)

Smart Blogger

Well, it’s time for you to enter the exciting world of freelance copywriting. What is a Freelance Copywriter? A freelance copywriter is an independent professional who crafts compelling content designed to promote a product, a service, or a brand. Are you fed up with your mundane, 9-5 job? As for pay?

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Copywriting 101: How to Become a Copywriter [Free 2023 Guide]

Smart Blogger

So, I’ll give you as broad of a definition as possible: A copywriter creates sales or marketing material that influences the prospect toward making a purchase. Scripting for Videos, Webinars, and Ads Remember, copywriting isn’t limited to the written word anymore. Personally, I started my copywriting career at the library.