Remove Advertising Remove Insurance Remove Keywords
article thumbnail

Longtail Keywords: How-To, Strategies, Tips

Neil Patel

If they’re clicking to your site from the search engines, chances are they’re finding you through longtail keywords. This free traffic is a huge bonus for your business, and understanding how to integrate longtail keywords better can help you do this. Here’s how you can integrate longtail keywords in 2021. is a longtail keyword.

Keywords 139
article thumbnail

SEO for Plumbers: How to Rank Higher & Get More Customers

Backlinko

They appear in Googles 3-Pack when prospective customers in their area search for “plumbing company and other related keywords. Their site also ranks for 3K keywords. This includes attracting more qualified leads, building authority, and increasing revenueall without spending a dime on advertising. per month in Google Ads.

SEO 98
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

25 Best Blog Niche Ideas (Data Study)

Backlinko

This included: Search volume data Keyword difficulty scores Average cost per click (CPC) Search intent Short- and long-term growth trends For each winning niche, we created a detailed scorecard that ranks its performance across three critical dimensions: Growth, monetization, and ranking potential. And what the average CPC for your niche is.

Blogging 101
article thumbnail

How To Find Low-Competition Keywords for SEO

BKA Content

How To Find Low-Competition Keywords for SEO Even though Google users search billions of times every day, an astounding 15% of queries are keyword phrases the search engine hasn’t seen before. Instead of fighting tooth and nail to rank in the top spots for a well-known keyword, why not skip the line by discovering new keywords instead?

article thumbnail

15 Search Intent Tips, Examples, and Resources for SEO Keywords

Content Marketing Institute

If you want to leverage search intent with SEO keywords on Google and other search engines, it’s best to balance the methods with the false hopes. Mostly, I want to share a perspective to help you suppress your excitement about choosing the perfect keyword scenarios for SEO. Informational keywords. Navigational keywords.

Keywords 105
article thumbnail

We Analyzed The Top 7,000 Websites in 22 Industries. Here’s What We Learned About Their Approach to SEO and Paid Advertising.

Neil Patel

We analyzed more than 7,000 company websites across 22 industries to answer one question: what was their approach to SEO and paid advertising to help them do so well? Public & Local Services face the highest average keyword difficulty for target terms. Beauty & Well-Being faced the lowest average difficulty for target keywords.

article thumbnail

How Much Do Google Ads Cost?

Neil Patel

Everyone always asks me the same thing whenever I recommend business owners invest in PPC advertising : How much do Google Ads Cost? Rather, it uses an auction model where companies bid on each keyword. The advertisement with the highest ad rank takes the first spot. Some keywords cost more if you target one device over another.

Ads 143