Neil Patel

JUNE 21, 2021

Word-of-mouth marketing is one of the most valuable forms of advertising. Word-of-mouth referrals are great advertising for your brand and an enormous confidence booster for would-be buyers. That’s why you want to encourage your satisfied customers to promote your business by sharing their positive experiences.

Ads 136

Ads Promotion Social Media Advertising 136

Smart Blogger

JUNE 11, 2024

Perhaps you’re considering paid advertising… The problem? You see, paid advertising can be one of the most effective ways to drive traffic (and sales), but only if you understand how it works. Here’s what you need to know before creating your first paid ad… What is Paid Advertising?

Advertising 78

Advertising IT Social Media Ads 78

Content Powered

MAY 23, 2023

Third, you need to promote your blog post. I've mentioned, offhandedly, that when you finish a blog post, you should "run it through your promotion engine," but what is that? What is your promotion engine? I've come up with 50 different things you can do to promote a blog post. You've filled it with compelling images.

Promotion 98

Promotion Blog Post Publishing Publisher 98

Credible Content

JUNE 23, 2023

” – Joe Sugarman, Advertising Secrets of the Written Word. ” – John Caples, Tested Advertising Methods. ” – Joe Sugarman, Advertising Secrets of the Written Word. ” – John Caples, Tested Advertising Methods. . ” – John Caples, Tested Advertising Methods.

Copywriter 130

Copywriter Copywriting Promotion Persuasion 130

Income Diary

MARCH 19, 2024

The journey from obscurity to online prominence begins with understanding and executing impactful promotional strategies. In this Ultimate Guide to Promoting Your Website for Free, we delve into 8 proven methods that empower business owners to take the helm. Lastly, let’s not underestimate the power of your email signature.

Promotion 105

Promotion Website Social Media Advertising 105

Melanie Saxton

DECEMBER 27, 2024

I bring client first messaging into ALL your promotional efforts. This is the reality of today’s digital marketing era, where your marketing, advertising, PR, and other communication efforts fall under the copywriting umbrella. This defines human interaction from a digital perspective.

Copywriter 130

Copywriter Copywriting Persuasion Script 130

Backlinko

OCTOBER 23, 2024

Include all content stages in your calendar, noting key steps like the following: Research Writing Editing Design SEO optimization Publication Promotion Social media scheduling Most importantly, ensure each piece ties back to your initial objectives. You need to promote it effectively, too. And your site protects user privacy.

Content Marketing 113

Content Marketing Marketing Government Content 113

Jane Friedman

MARCH 7, 2023

After advertising a free day, I see an uptick of sales and Kindle Unlimited reads. They Will Be Coming for Us is not permanently free, but once in a while, I discount it 100 percent and let the free-for-all ensue. But that doesn’t mean I can’t weigh the pros and cons of both sides of this coin. That’s a lot of books readers can choose from.

IT 144

IT Publishing Publisher Publishing 144

Credible Content

MAY 28, 2023

Authors may also choose to offer their e-books for free as a promotional strategy to build their brand or gain a wider readership. Marketing and Promotion Effective marketing and promotion play a vital role in e-book publishing. Marketing and Promotion Effective marketing and promotion play a vital role in e-book publishing.

Promotion 130

Promotion Publishing Publisher Publishing 130

Neil Patel

MAY 3, 2021

A/B testing is a fantastic method for figuring out the best online promotional and marketing strategies for your business. Narrowing down the most effective elements of a promotion and then combining them, can create a far more effective marketing plan. It can be used to test everything from website copy to sales emails to search ads.

Landing Page 144

Landing Page IT Copy Sales Copy 144

Contently

OCTOBER 29, 2024

These types of videos are rampant on TikTok, and with many of these accounts promoting their own Amazon Storefronts, they are a great way for Amazon — and Stanley, for that matter — to leverage real-life user experiences. Do I also find their popularity ethically dubious in the face of our ever-growing consumer waste? Here’s how.

Brand 96

Brand Content Retail Utilities 96

Grammarly

DECEMBER 6, 2024

Omnichannel marketing strategies include the following: Consistent messaging across channels Synchronized promotions Multi-platform content distribution strategies Integrated customer support across all touchpoints Cross-channel analytics and attribution modeling To further explain, heres an example.

Communication 105

Communication Marketing Storytelling Social Media 105

Neil Patel

AUGUST 16, 2021

If you’ve been actively promoting your site, your homepage will be getting visitors from referring sites, social media sites, search engines and other sources. Often, these channels don’t yield results marketers can bank on though. Hear this: you’re not alone. At one time in my content marketing career, I struggled to acquire leads.

Lead Generation 145

Lead Generation IT Landing Page Social Media 145

Contently

AUGUST 30, 2024

So, when an influencer introduces a product, their followers assume they have used the product and are promoting it because they love it. And most of the time, their followers can ignore the fact that the influencer may be getting kickbacks for promoting the product. Because it turns out that only 30% of consumers trust companies.

Storytelling 82

Storytelling Marketing Social Media Brand 82

Neil Patel

FEBRUARY 4, 2022

Consumers trust organic, user-generated content more than they trust traditional advertising. User-generated content usually comes in the form of images, videos, reviews, or testimonials—which leads to users promoting a brand through online content, rather than the brand promoting themselves. That’s not all. It’s simple.

IT 123

IT Brand Awareness Content Social Media 123

Neil Patel

MARCH 8, 2021

Mobile advertising works, but only if your message makes it to the consumer’s inbox, and only if your ad is mobile-optimized. The point is that people keep their phones handy and are always ready to use them to find information or check the latest social media updates. The Many Advantages of SMS Marketing. You need a written opt-in.

IT 145

IT Marketing Text Keywords 145

Backlinko

DECEMBER 21, 2023

Click-through rate is a metric utilized in online advertising, email marketing, and organic search. Paid CTR refers to any traffic you receive as a result of a paid promotion. Your click-through rate (CTR) is one of the most important metrics to track if you’re running online ads or investing in SEO campaigns. So, let’s dive right in.

IT 117

IT Ad Copy Keywords Landing Page 117

BKA Content

NOVEMBER 1, 2023

Most businesses market with custom content and the majority of CMOs believe these practices are a foundational element in corporate marketing strategies, spending nearly a quarter of their advertising budget on social media and blog creation efforts annually. Just check out this infographic by Demand Metric. internet usage.

Content Marketing 98

Content Marketing IT Marketing Content Creation 98

Neil Patel

OCTOBER 19, 2021

The good news is that as a brick-and-mortar business owner, you can promote your website to the foot traffic in and around your store to aid your online visibility and increase digital sales. Advertise Your Online Presence. Advertise details on any outside signage and in your windows for passing foot traffic to see.

Sales 140

Sales Retail Social Media Advertising 140

Neil Patel

JULY 27, 2021

Second, the cost of advertising is still relatively low due to the lack of competition. In the following sections, I’ll break down actionable steps you can take to promote your business to the eSports market. Another advantage of in-game advertising is there are a number of display options. Is it the right fit for your business?

Marketing 144

Marketing Brand Awareness Advertising Manufacturing 144

Jane Friedman

APRIL 5, 2023

Photo by Ian Hutchinson on Unsplash Today’s post is by book advertising consultant Matt Holmes ( @MatthewJHolmes1 ). But these two platforms alone, along with a small spend on BookBub and promotional sites for launches and promotions, drive the results for us. sales directly from your ads) will be higher.

Marketing 145

Marketing Advertising Promotion Sales 145

Neil Patel

JULY 19, 2021

Instagram is one of the best social networks to advertise on. It has grown to be just as big of an advertising platform as its parent company, Facebook. Why Advertise on Instagram? It’s attracting tons of big brands because it’s well worth it to advertise there. Instagram is growing, and it’s growing fast. Carousel Ads.

Ads 145

Ads Advertising Entertainment Promotion 145

Grammarly

JANUARY 27, 2025

Known for their ability to understand and generate humanlike language, GPTs have become a cornerstone of modern AI applications, offering solutions in creativity, productivity, and data analysis. This article explores what a GPT is, how it works, its evolution, and its real-world uses, while also highlighting its advantages and limitations.

Architecture 105

Architecture Text Education Creativity 105

Neil Patel

AUGUST 3, 2021

With one of the largest advertising audiences on the internet at an estimated 2.74 billion people and a ridiculously competitive CPC of $0.43 , Facebook is one of the best places to advertise online. That said, if you want to advertise on Facebook, you should have one anyway.). Identify Other Promotion Opportunities.

Ads 136

Ads Advertising Copy Brand Awareness 136

The Hoth

APRIL 27, 2023

On March 21st, 2023, Google launched its LaMDA-powered AI chatbot going by the name of Bard. It’s the search engine behemoth’s answer to OpenAI’s ChatGPT, the artificial intelligence chatbot that’s taken the media & world by storm. A little over a month later, Google announced the launch of Bard AI on February 6th, 2023. s stock to slide by 9%.

SEO 109

SEO IT Engineering Keywords 109

Backlinko

JANUARY 6, 2025

Here are some examples: BrandAnnual Revenue *All figures in USD Hush Blankets $48M Product Validation Mid Day Squares $20M Content Marketing TBH Skincare $6.5M Content Marketing MX Store $65M Search Marketing Who Is Elijah $13M Operational Efficiency Whether your goal is to do $1M or $100M, it comes from executing the fundamentals. Stories stick.

Storytelling 109

Storytelling Keywords Landing Page Sales 109

Contently

JANUARY 20, 2023

UGC leverages the voices and experiences of real people to promote your brand. It’s high time businesses tap into the power of user-generated content (UGC), a form of content marketing where your customers take center stage. Think customer reviews, social media posts, and photos or videos shared by loyal customers.

Brand Awareness 114

Brand Awareness IT Social Media Content 114

Neil Patel

JUNE 15, 2021

The answer is simple: advertise on Medium. “Advertising” on the site is, in a word, unusual. While the term “advertise” may conjure images of paid search and skyscraper banners, Medium doesn’t allow conventional advertising. Diversify channel content promotion since Google indexes all Medium content.

Search Engine Optimization 144

Search Engine Optimization Advertising Brand Awareness Content Creator 144

Neil Patel

SEPTEMBER 2, 2021

Not only is it a great way to share your life with friends and family and promote your business, but it’s also a great way to make a lot of money. Promote affiliate links. Advertise your brand. If everyone is cold to your posts, they probably won’t be inclined to buy anything you promote. Start an Instagram shop.

Food 145

Food Social Media Promotion Advertising 145

Kristi Hines

MARCH 17, 2024

It’s just a good starting place to give you ideas about all of the ways you can start promoting your favorite brands for extra income! These will be the easiest to promote because you have personal experience with them, making your promotion more authentic to your audience. What are your best-paying affiliate programs?

Content Creator 162

Content Creator Blogger Content Insurance 162

Backlinko

JULY 22, 2024

Backlinko started as a simple personal blog in 2012, publishing one or two posts per month. In the first two years, our traffic grew from a few hundred monthly visitors to several thousand. Now it generates over 680K monthly sessions, with 74% coming from organic searches. Choose one that matches your technical skill level and business needs.

Website 117

Website SEO Search Engine Optimization Architecture 117

Neil Patel

MARCH 17, 2021

With that in mind, here’s a word of warning: advertising to Generation Z is a double-edged sword. Zoomers recognize and champion this, with 71 percent eager to see more diversity in advertising. In 1995, two years before the first Zoomers were born, just 44.4 million people worldwide used the internet.

Ads 145

Ads Advertising Social Media Recruitment 145

Kayleigh Moore

JANUARY 12, 2023

In this new era of AI-powered writing tools , I’ve been thinking a lot lately about quality when it comes to writing. Are we generally satisfied with “done, and good enough”? Or are there still publications and organizations out there dedicated to producing top-notch, highly researched, funny, culturally relevant writing? It’s expensive.

Editorial 221

Editorial Writer Editorial Team Search Engine Optimization 221

Neil Patel

AUGUST 20, 2021

Commercial advertisements are one of the best ways to encourage customers to buy your products, and understanding the psychology behind why certain purchasing decisions are made will help influence your advertising approach for higher conversion rates. There’s one vital thing to remember: not all advertisements are equal.

Persuasion 138

Persuasion Ads Advertising Copy 138

Neil Patel

JULY 26, 2021

Plus, they get to promote a partner product and benefit from influencer marketing at the same time! Humorous content will always have a place in marketing and advertising. Ever feel like you don’t get the attention you deserve on your Facebook posts? Every marketer wants more attention. What makes your users take action on your post?

Post 145

Post Writing Social Media Advertising 145

Freelance Union

NOVEMBER 10, 2022

Promoting your work is one of the best methods to attract potential customers, 70% of small businesses in the US have found a freelancer on LinkedIn. Contrastingly to other online advertisement options, social media advertising is a powerful and inexpensive way to promote your freelancing business. Start blogging.

Freelance 133

Freelance Social Media Advertising Finance 133

Neil Patel

MARCH 25, 2021

You can also promote discount codes or sales in your TikTok bio. How to Promote Your E-commerce Store on TikTok. Once you have your store connected to your TikTok channel, you can start creating content that promotes your products. Here are a few effective ways to promote your Shopify store on TikTok to drive more conversions.

Landing Page 141

Landing Page Social Media Advertising Sales 141